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Defiant Independence! USA Today Plugs MH. MH Fugitive! 10 Million Homes 4 TX. Hi-Tech Biz Cards. Phyllis Knight, Nancy Geer, Mary Gaiski Interviews, More! 8/19/2013

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In this issue: Defiant Independence! USA Today Plugs MH. MH Fugitive! 10 Million Homes 4 TX. Hi-Tech Biz Cards. Phyllis Knight, Nancy Geer, Mary Gaiski Interviews, More!


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NEW! In The Masthead, Publisher L. A. ‘Tony’ Kovach writes, Defiant Independence!
CURRENT In The Masthead, Publisher L. A. ‘Tony’ Kovach writes, Deliberately Ignored!
CURRENT In The Industry Voices, Location, Location, Location . . . version 2013
NEW! In The Cutting Edge of Online Marketing, “Hi-Tech Business Cards”
CURRENT In The Words of Wisdom, Whose schedule are you on?
CURRENT In The INspirations, Vince Lombardi Inspirational Quotes
ALWAYS NEW! Daily Business News always has the latest in Manufactured Housing News, Prefab and Modular Home Industry News, updated as we get them. Daily Market Reports, too! Make this your first stop every day and check in regularly to keep up-to-date.
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CHECK OUT THE GREAT MAY FEATURED ARTICLES! Top pros have contributed 13 Featured Articles for you this month.Here are the AUGUST articles according to Subject Category, listed alphabetically. Take one a day for you and your team to learn and grow by. Be informed, inspired and encouraged for optimum success!

 

 

Featured Articles and Reports for Vol. 4, No. 11, 2013

Alphabetically by Category

 

COMMUNITY MANAGEMENT & FAIR HOUSING (LEGAL)

• Trayvon Martin/George Zimmerman: Kelsey, the Princess and Manufactured Housing

by Nadeen Green, JD

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In light of all of the recent – and continuing – dialogue related to the Trayvon Martin/George Zimmerman matter, I thought I would update and post some thoughts first penned more than 4 years ago that may apply…

Read more…

 

• Americans With Disabilities Act: Does Your Mobile Home Community Have to Comply?

by John H. Pentecost & Christopher R. Elliott

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IOn July 26, 1990, President Bush signed into law the Americans with Disabilities Act (“ADA”). The Americans with Disabilities Act Accessibility Guidelines (the “1991 Regulations”) were developed shortly thereafter to establish the minimum……

Read more…

 

• Promoting Your Community: “Word of Mouth is the Best advertising you can get . . .” (WOW!)

by Chrissy Jackson

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Resident Referrals . . .Most communities with vacancies have some sort of resident referral program in place. The value given to the resident varies, but almost always it is for a home coming into the community,…

Read more…

 

• Compliance Beats Complaints

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You don’t want to look over the rim of your coffee cup on a Monday morning and hear a Department of Labor auditor say, “I’m here to perform a wage and hour compliance audit.”

Read more…

 

FINANCING

 Manufactured Housing and Captive Finance: Can it be done successfully in Today’s Environment? Part II

by L. A. “Tony” Kovach

tonykovach/wp-content/uploads/tony-kovach(3).jpgOn July 26, we posted an article on the Masthead blog about the topic: Manufactured Housing and Captive Finance: Can it be done successfully in Today’s Environment? That post brought numerous comments and sparked conversations from professionals across the spectrum.

Read more…

 

• The Cold War Against Short Sale Loan Scenarios Has Been Thawing

by Dave Shanklin

dave-shanklin-mhmsm-com(2).jpegIn recent articles I have written about our industry’s lenders’ staunch disapproval of applications from borrowers with any record of mortgage delinquency, short sale, or foreclosure.

Read more…

 

GENERAL MANUFACTURED HOUSING INDUSTRY TOPICS

• A Cup of Coffee with…Nancy Geer

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1)Who, What and Where: (Your name and your formal title at New York Housing).

Nancy Geer, Executive Director at New York Housing Association 19 years, on staff 25 years.

Read more…

 

• Business Cyber Liability Growing Fast

by Kurt Kelly, JD

 

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In the past, most lawsuits against small business revolved around bodily injury or tangible property damage. Product liability, slip and fall claims, injured employees and damaged property accounted for most losses.

Read more…

 

• A Cup of Coffee with…Phyllis Knight

 

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1) Who, What and Where: (Your name and your formal title at Champion Commercial Structures).

Phyllis Knight President, Champion Commercial Structures EVP, Champion Home Builders, Inc.

Read more…

 

MANAGEMENT

 

 

 What employees want vs. what you think they want.

by Tim Connor

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Over the years, I have observed any number of approaches to getting employees to work more effectively, smarter and harder. You would be amazed at how naïve many managers are today when it comes to understanding human nature, motivation and the emotional needs and drives of their employees.

Read more…

 

• Are You Accountable?

by Scott Stroud

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Duh. Dumb question. You’re accountable to everyone – your customers, your homeowners or residents, your boss (or employees), your spouse…

That’s the thing about us A-Personalities – we take on everything we need to handle to keep things moving ahead. In the end, the buck stops with us.

Read more…

 

MARKETING

 

 

• The Open Window

by L. A. ‘Tony’ Kovach

tony-kovach(4).jpgHave you heard this saying? “When God closes a door, He often opens a window.” This is an article on marketing – and never quitting – so without getting too theological or spiritual, let me share a real life, ‘never quit’ example of The Open Window.

Read more…

 

PERSONAL REFLECTIONS, MOTIVATION and INSPIRATION

 

• ZigOn Overcoming Fear

by Zig Ziglar

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Fear has been correctly identified with the acrostic False Evidence Appearing Real. The truth is that if we think something is to be feared, that perception becomes the cruelest form of reality.

Read more…

 

SALES

 

• How do you measure your value?

by Tim Connor, CSP

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Customers today want results not effort, solutions not idle chit chat, value and not promises. Retail or wholesale, pay attention to your factory built home customers, and you’ll see just what this article is focused on

Read more…

 

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MHSPIRIT IS ONLINE! MHSPIRIT, The Speaker, Trainer and Coaching Resource of MHMarketing Sales Management – is now available online to fill your manufactured housing, modular and prefab home building industry needs. Featuring Industry-leading speakers such as Tim Connor, Suzanne S. Felber, ‘Eddie’ Hicks, Mike Hourigan, L. A. ‘Tony’ Kovach, Don Westphal and John Underwood, MHSpirit has the speaker, trainer or coach to meet your needs. Click here to see what MHSpirit can do to help you build YOUR Manufactured Housing business in 2013.


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HELP TIP THE SCALES FROM INDUSTRY STRUGGLE TO INDUSTRY SUCCESS! Association leaders, manufacturers, retailers, community owners, lenders or other Industry service providers or suppliers can benefit from reading The Manufactured Housing REVOLUTION. If you want to turn the corner from struggling to successful in this Industry, order this book for yourselves and select clients. BE the Revolution!


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