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In this issue: Protecting and Promoting Yourself. Factories Increasing Sales in Down Market. Cavco Revenues Spike, but… New MHC Planned. Iraqi MODs? Rent vs. Buy. MODs ok, MH no way! MOD room additions. Handyman Honored. Too small to be effective? More!


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CURRENT! Click Here to Read Latest News From MHI

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WHAT'S NEW IN THE BLOGS  

NEW! In The Masthead, Publisher L. A. 'Tony' Kovach writes, Protecting yourself, promoting yourself.
CURRENT In The Masthead, Publisher L. A. 'Tony' Kovach writes, Fear Mongering and Fearful Motivation.
CURRENT In The Industry Voices Blog, Will we catch the Tsunami?.
CURRENT In The Industry Voices Blog, Getting Zuckered! Lessons Learned.
NEW! In The Cutting Edge of Online Marketing, Factories increasing sales in a down market.
CURRENT In The Cutting Edge of Online Marketing, Habit forming.
NEW! In The Words of Wisdom, The past is dead – let it go. .
CURRENT In The Words of Wisdom, What's Really Important in Life .
NEW! In The INspirations, Think You are Too Small to be Effective?.
CURRENT In The INspirations, Enslaved by Daily Trivial.
ALWAYS NEW! Daily Business News always has the latest in Manufactured Housing News, Prefab and Modular Home Industry News, updated as we get them. Daily Market Reports, too! Make this your first stop every day and check in regularly to keep up-to-date.
ALWAYS NEW! Corporate Press Releases always has the latest in Manufactured Housing Corporate Press Releases, updated as we get them. Make this your first stop every day and check in regularly to keep up-to-date.
ALWAYS NEW! MH Living News always has the latest in Manufactured and Mobile Home Business To Consumer News Tips and Views you can use, updated as we get them. Alerts to important news items too! Make this your first stop every day and check in regularly to keep up-to-date.

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CHECK OUT THE GREAT JUNE FEATURE ARTICLES! Ten top pros have contributed Feature Articles for you this month. Here are the June articles according to Subject Category, listed alphabetically. Be informed, inspired and encouraged for optimum success!

 

 

Featured Articles and Reports for Vol. 3, No. 9, 2012

Alphabetically by Category

 

COMMUNITY MANAGEMENT & FAIR HOUSING (LEGAL)

 

• Long Tooth Warren Buffett, Dick Klarchek and Mobile Home Parks

by Michael Branabas

michael-barnabas-50

The expression 'long tooth' means someone who is older. Warren Buffett is 81, that qualifies. But does that keep him from being effective or listened to by investors or business men? Hardly. Age has not made Buffett any less effective, if anything, perhaps all that seasoning has made him more effective. No one needs to come to the defense of one of America's – and the world's – richest men. But what about Richard J. “Dick” Klarchek? What about many old mobile home parks from coast to coast? Long tooth as well, and those reviews are decidedly mixed.

Read more…

• Hooray for May and Multiple Chemical Sensitivity Month!

by Nadeen Green, JD

nadeen-green-50

Yes, I know it is June. But by the time I learned that May is MCS Month and was inspired to write this article for MHProNews, it was time for the June article (which I actually am writing in May, even if you are reading it in June). Did you know that May is MCS Month? Probably not. Do you know what MCS is? Probably not. Did you know that MCS can be a disability under the Fair Housing Act? Probably not.

Read more…

• How Long Does it Take to Create a Budget?

by Chrissy Jackson

chrissy-jackson-50

Because of all the complexities involved in creating an accurate budget, it requires time to thoroughly research each item, review supporting data, and make a projection for next year. At the very least budget preparation should start 3 – 4 months prior to the beginning of the new fiscal period.

Read more…

• Overheard in Las Vegas at the MHI Congress

by Joanne Stevens, CCIM

joanne-stevens-50

The following are a some of the comments heard or overheard in Las Vegas at the 2012 National Communities Council (NCC) Manufactured Housing Institute (MHI) Congress and Expo.

Read more…

• Five things You can do now to Improve Cash Flow and Property Value

by Joanne Stevens, CCIM

joanne-stevens-50The following are a list of five things that can improve cash flow and increase your property value.

 

Read more…

 

FINANCING

 

• Protecting Access to Manufactured Housing

by L. A. 'Tony' Kovach tony-kovach-2-50 It is a truism to say that financing is the life blood of most any big ticket sales item you can think about, and manufactured housing is no exception. So the effort by national, state and communities organizations to modify Dodd-Frank and the SAFE Act – HR 3849 – or the lobbying efforts of of the CFPB by recently hired SNR Denton are necessary and good. A two legged stool is a balancing act for whomever is sitting on the stool, and what we need are even legs and at least 1 more leg on this stool.

Read more…                         

GENERAL MANUFACTURED HOUSING INDUSTRY TOPICS

 

• What Ails Us in Manufactured Housing

by Eddie Hicks

eddie-hicks-50If I am allowed to say that having been a part of the manufactured housing industry for over 49 years as a retailer, manufacturer, developer, and now as a mortgage broker specializing in LLCommunity financing, it is my humble opinion that there are three primary factors which have seen our industry's substantial reduction in new home sales from the last high water mark in 1998.

Read more…

• 2011 Top Ten Modular Producers

by L. A. 'Tony' Kovach

tony-kovach-2-50BuilderOnline recently reported on 2011's top modular producers. The report was compiled by Hallahan Associates, and there were some interesting facts along with some fascinating observations. Let's take a look.

Read more…

• The Grassroots Report

by L. A. 'Tony' Kovach

tony-kovach-2-50The factory-built housing Grassroots Report is starting to take shape. It is well enough underway for us to share with you and give it some attention. The essence of the idea is a tip of the hat to the Manufactured Home Merchandiser Magazine, of happy memory (sad that so many print pubs like that one, Don Carlson's Automated Builder, MHI's fine Modern Homes or others have vanished from the scene). Let's take a quick look at the ideas behind the Grassroots Report.

Read more…

 

MANAGEMENT

 

• The Five Keys to Turning Your Business Around in a Sluggish Economy

by Tim Connor, CSP tim-connor-50For the better part of three years I have heard from hundreds of people running organizations today – many in factory built housing – that this sluggish economy is driving them up a wall. OK, so we all agree – things are not what they used to be or the way we would like them to be.

Read more…                          

 

MARKETING

 

• Getting Your House Ready to Sell

by L. A. 'Tony' Kovach

tony-kovach-2-50

 

We all get spam, and we all get stuff that we didn't ask for, but I confess that some of those UN-requested messages that hit my inbox become useful to me, and hopefully to you too. Today, I was looking at such a message on a topic of interest to thousands of housing pros, 'Getting your house ready to sell.' It was sent by a realtor, Ellyn Vogin, who I want to acknowledge. Having started in retail in manufactured housing in 1981, and still working with retailers and communities on increasing their sales and profits to this day, one of the key things that is so often overlooked is 'staging' a home. Want to sell more homes? Of course. Let's dive right in, shall we?

Read more…

 

PERSONAL REFLECTIONS, MOTIVATION and INSPIRATION

 

• Are You Achieving Your Potential?

by Tim Connor, CSP

tim-connor-50

Ask the average person if they are reaching their full potential and I’ll bet the answer would be no most of the time. Ask them if they were to achieve more of their potential if their life would be better in many ways and I’ll be the answer would almost always be yes. So why the disparity?

Read more…

• Do You Need Some Time Out?

by Tim Connor, CSP tim-connor-50 24/7. Go Go Go. Rush Rush Rush. Never enough time to do it all. A plate full of things to do. Multitasking from morning till night. Not taking enough time for yourself and personal development, time out or building relationships? Sound familiar? Guilty? Not sure how you ended up in this rat race? Don’t know how to slow it down or end it? Not sure if it is even worth it given the sacrifices you have made or continue to make? I could go on but you have either stopped reading cause you think I just don’t get it or you are too busy to spend a few minutes on something that might help you or you are willing to take a breather and see if my few words might help you.

Read more…                          

• The Greatest Man I Ever Knew

by Greg McClanahan greg-mcclanahan-50I am writing this month’s article just before Memorial Day weekend, even though you won't see it until June. I wanted to tell you a few things about my late father that continues to influence the way I live my life and conduct my business activities.
Read more…                          

• Don't want to be Average? Be Better Prepared!

by Mike Moore mike-moore-50How can you prepare to be more cheerful, happy and prepare to handle the hassles of a normal day? How can you assure yourself of not being average?
 
  Read more…                          

• ZigOn Doing Poorly Until You Learn To Do Better

by Zig Ziglar zig-ziglar-50Anything worth doing is worth doing poorly. When I was a youngster I got into a number of fist fights on the school grounds. Now fighting was obviously frowned on by all teachers, but in those days kids settled differences between themselves and there was never any thought – regardless of the outcome of the tussle, which in most cases lasted just two or three blows – of getting a knife or a baseball bat, certainly not a gun, to get even with the victor. No, once the scuffle ended it was all over.
Read more…                        

 

SALES

 

• Sales Keeps the Corporate Engine Running Smoothly

by Tim Connor, CSP

tim-connor-50It’s unfortunate today, but many organizations just don’t understand that the single factor that determines your long term success is consistently increasing profitable sales. Yes, manufacturing, R&D, finance, administration, distribution etc. are all important factors. But keep in mind none of these are needed if you are not generating sufficient income and profits/margins to ensure their ultimate necessity in your organization.

Read more…

• Selling and the Four Agreements.

by Tim Connor, CSP

tim-connor-50Before I get started, if you have never read the best selling book, The Four Agreements by M. Ruiz, I urge you to buy it and spend the next few days devouring his very wise counsel. To this day out of all of the books I have read this is still one of my favorites. So what do the four agreements have to do with selling? First the four agreements are;

Read more…

                         

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MHSPIRIT IS ONLINE! MHSPIRIT, The Speaker, Trainer and Coaching Resource of MHMarketing Sales Management – is now available online to fill your manufactured housing, modular and prefab home building industry needs. Featuring Industry-leading speakers such as Tim Connor, Suzanne S. Felber, 'Eddie' Hicks, Mike Hourigan, L. A. 'Tony' Kovach, Don Westphal and John Underwood, MHSpirit has the speaker, trainer or coach to meet your needs. Click here to see what MHSpirit can do to help you build YOUR Manufactured Housing business in 2012.  


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