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Cup of Coffee1) Who, What and Where: (Your name, and your role/job title at what organization or firm)

Cheryl Hardee
Director, Business Development
Manufactured Housing Institute

2) Background

I have been with MHI for 20 years in various departments such as Technical Activities, Public Affairs, Membership and am currently Director, Business Development. I have had the honor of working with some of the best in the industry and have learned a lot along the way. I have seen the industry when it was at its high points and in tougher times. Though the industry has gone through changes, one thing remains the same - manufactured and modular housing offer the best value for homebuyers, especially in today's housing marketplace where homebuyers are more focused on the environment, energy efficiency, affordability, state of the art design and features and more.

3) What are your personal interests or hobbies? How do you like to spend non-work time?

I spend most of my time with my two children, Jennifer 13 and Joseph 11. I also enjoy gardening, being outdoors, long walks with my dog, and the beach.

4) How do you personally like to respond to challenges that come up for you professionally? (In other words, how do you try to tackle problems and arrive at effective solutions?)

Challenges arise all the time, but that keeps life interesting. I would say that I tackle challenges head on and use my years of experience and all available resources possible to come up with the most effective solution.

5) How can the industry best work together to face its current challenges?

We all know the major issues the industry is facing. The next question you should ask yourself is "how can I help make a difference?" The answer to that is through membership to Manufactured Housing Institute (MHI), National Communities Council (NCC), National Retailers Council (NRC) or National Modular Housing Council (NMHC). MHI is the only national trade association representing all sectors of the manufactured and modular housing industries. Information on joining can be found at http://www.manufacturedhousing.org/membership/default.asp. MHI has been as effective as ever advancing the industry's cause in one of the most active legislative and regulatory periods we have ever faced.

With the support of our membership, we achieved several important successes including:

MHI was successful in amending a Senate bill relating to enhanced formaldehyde standards for finished wood products. The bill will now allow all manufactured homes constructed to existing formaldehyde standards to be sold, even after the new standards become effective;

MHI was successful in amending a bill that would create a new Consumer Finance Protection Agency (CFPA). The CFPA would be an independent agency that would regulate all financial products including home loans, credit cards, student loans, etc.The amended bill that passed the U.S. House of Representatives would exclude manufactured and modular housing retailers from jurisdiction of the CFPA;

Expedited implementation of the new FHA Title I (home only) loan limits;

Expanded Small Business Administration (SBA) pilot loan programs to include inventory financing for manufactured homes;

MHI supported the extension of the $8,000 First Time Homebuyer Tax Credit for manufactured homebuyers and both manufactured housing real and personal property are eligible;

In addition, MHI has continued to advocate and represent the industry on a variety of issues to Congress and the federal agencies. Here are just a few:

MHI members met with the new FHA Commissioner to emphasize the importance of financing for our industry and we have continued to cultivate a good relationship with his office and staff;

MHI is using all its influence to hasten Ginnie Mae's lifting of the moratorium for issuers of securities back by FHA manufactured home loans;

MHI is advocating for a $7500 rebate to owners of pre-HUD-Code homes who purchase a new Energy Star manufactured homes;

MHI is leading the way with the HUD Office of Manufactured Housing- proposed changes to the standard and regulations of manufactured housing, and weighing in on important issues regarding sprinklers and code preemption;

MHI has taken a lead role with the U.S. Department of Energy (DOE) to ensure implementation of energy amendments to the HUD Code considers our affordability factor, as directed by federal law;

MHI is working to continually expand access to capital for all our members- from consumer loans, to land-lease community lending programs and inventory financing- and is even developing strategies to help community operators doing in-house lending find solutions.

6. Why is membership so important?

Membership and support in MHI are critical to ensuring the industry's continued success. It is the key to excellent networking opportunities with the top professionals in the industry, attending member only meetings to stay on top of the latest trends and industry information, to have your voice heard on industry issues by being involved in committees and task forces, and to show your support for this industry which is appreciated by other members and will help improve your business.

Through proactive programs and initiatives, MHI works closely with its membership to improve the business climate for the industry and to improve the regulatory environment. MHI's structure allows for a strong, unified voice for the industry to legislative, regulatory and public organizations, and MHI is recognized as a leader by lawmakers and housing related groups that shape the nation's future policies and practices.

Consider this, manufactured and modular housing are already ahead of the curve when it comes to providing quality, affordability, state of the art design, quick delivery, efficiencies found in the factory building process, energy efficiency and so much more! For this industry to realize its huge potential, the association needs the support of all involved in the industry.

For information on joining, please visit www.manufacturedhousing.org.

7. Any other advice?

It is more important than ever to take advantage of valuable networking opportunities and to stay on top of the latest trends in the industry. The 2010 National Congress & Expo, scheduled for April 13-15, 2010 at Caesar's Palace in Las Vegas will provide the best in programming and networking opportunities for the largest yearly gathering of hundreds of industry leaders. This is also the 20th Anniversary Celebration of the National Congress & Expo.

Some highlights of the show "Facing the Challenge: Building A Bright Future:"

  • Jim Clayton, President of Clayton Bank & Trust will deliver the keynote address
  • Dr. Harold Gross, President of Market Research Answers, Inc., will provide attendees with a housing forecast by examining generational trends.
  • The MHI National Communities Council (NCC) and the Urban Land Institute's Manufactured Housing Communities Council (MHCC) will co-host the 2010 National Communities Forum in on April 13th. This will be the premiere land-lease community event of the year with unprecedented networking opportunities.
  • A variety of educational workshops will be held on Sales, Community Management and Development with highly respected speakers.

For more information or to register, please visit www.congressandexpo.com. We hope to see you there!

Daily Business News Briefs

Skyline Rises; Dow, Nasdaq and S&P like Fed Chief Yellen’s Comments

Skyline Rises; Dow, Nasdaq and S&P like Fed Chief Yellen’s Comments

“Interest rates will likely stay at current levels for a considerable time after asset purchase program ends,” said Federal Reserve Chief Janet Yellen, when combined with positive earnings and economic data spurred the three major indexes to each gain one percent or more in today’s trading. The Dow Jones Industrial Average added +162.29 poi...

16 Apr 2014

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Modular Apartment Winning Entrants to be Chosen in May

Modular Apartment Winning Entrants to be Chosen in May

Updating a story MHProNews.com last posted Dec. 11, 2013 regarding a new modular apartment building in New York city, the Manufactured Housing Institute (MHI) has received word from The Real Deal that winners of an affordable housing lottery to decide who will have the opportunity to live in the Stack, a modular apartment community in [...]...

16 Apr 2014

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MHARR Meets with FHA’s Carol Galante and HUD’s Pamela Danner

MHARR Meets with FHA’s Carol Galante and HUD’s Pamela Danner

A delegation from the Manufactured Housing Association for Regulatory Reform (MHARR) met for an hour on April 14 with Department of Housing and Urban Development (HUD) Assistant Secretary/Federal Housing Commissioner Carol Galante and newly-arrived HUD Manufactured Housing Program Administrator Pamela Danner, and other HUD officials, to push for...

16 Apr 2014

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Detroit Auctioning 16,000 Abandoned Homes

Detroit Auctioning 16,000 Abandoned Homes

Hit hard by the foreclosure process and now trying to fight the ensuing blight, not to mention being embroiled in bankruptcy, Detroit is beginning to sell off some of the 16,000 homes it owns due to tax liens, according to cnnmoney.com. The opening bid for each home will be $1,000, but buyers must rehab the [...]...

16 Apr 2014

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Manufactured Home Siting Stirs Discussion

Manufactured Home Siting Stirs Discussion

After a 17-year-old manufactured home (MH) was sited in Buffalo, Texas, two nearby property owners filed a complaint asking that the home be removed because it violated the city ordinance requiring MH to be eight years old or newer. At a workshop on the topic held April 14, 2014, the Buffalo City Council was informed [...]...

16 Apr 2014

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Builder Confidence Nudges Up One Point

Builder Confidence Nudges Up One Point

Builder confidence in the market for newly built, single-family homes rose one point to 47 in April following a March reading of 46 on the National Association of Home Builders (NAHB)/Wells Fargo Housing Market Index (HMI). Based on a survey the NAHB has been utilizing for 30 years, the HMI gauges builders perceptions of current [...]...

16 Apr 2014

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Rezoning Required for Manufactured Home Communities

Rezoning Required for Manufactured Home Communities

Harris Mobile Home Park in Nederland, Texas was rezoned from neighborhood retail commercial to manufactured home district, one step towards bringing the community into compliance with a new city ordinance that went into effect in 2010. As panews.com informs MHProNews.com, the city now requires all manufactured housing communities (MHCs) be at...

15 Apr 2014

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Nobility Homes Slips, Patrick Industries and Sun Communities Gain Evenly

Nobility Homes Slips, Patrick Industries and Sun Communities Gain Evenly

After falling in early trading to 16,075, the Dow Jones Industrial Average recovered some ground to close at 16,262.56, gaining +89.32 points, +0.55 percent. The Nasdaq gained 11.47 points, +0.29 percent to end the session at 4,034.16, while the S&P 500 moved up +12.37 points, +0.68 percent, to close at 1,842.98, as CNNMoney tells MHProNews....

15 Apr 2014

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Modular Shipments not affected by Roundabouts?

Modular Shipments not affected by Roundabouts?

Following a story MHProNews.com last posted Feb. 26, 2014 regarding a modular housing representative’s opposition to roundabouts on Iowa roads because semis hauling modular homes must take alternate routes due to a lack of maneuverable space, a roundabout will be built just west of Pinckneyville at the intersection of routes 13 and 154....

15 Apr 2014

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Steel Modular House Shines Anew

Steel Modular House Shines Anew

Updating a story MHProNews posted Nov. 8, 2011 concerning the 1933 prefab Steel House from the campus of Connecticut College in New London, CT, the modular house was being shipped panel by panel to a facility in Pennsylvania to be restored and shined up. Affectionately called “Rusty” on the campus, it was built by General [...]...

15 Apr 2014

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ELS Loses in California Court Case

ELS Loses in California Court Case

A jury in Santa Clara County, California entered a verdict against real estate investment trust (REIT) Equity LifeStyle Properties, Inc. (ELS) for $15.3 million in favor of current or former residents of the California Hawaiian manufactured home community (MHC) located in San Jose, California. Plaintiffs alleged ELS did not maintain the common...

15 Apr 2014

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Featured Articles and Reports - April 2014 Vol. 5 No. 7

Prev Next Page:

Your Business Image Matters, and Technology can Help!

Your Business Image Matters, and Technology can Help!

by Brad Nelms Professionalism is an important element for success in any business, including all elements of manufactured housing (MH).  If you doubt that, imagine an hypothetical MH community (MHC) owner... Read more

MARKETING

Get Your Business To The Top Of Google... ...Guaranteed (!?)

Get Your Business To The Top Of Google... ...Guaranteed (!?)

I know what you're thinking.  This sounds too good to be true, right?  Must be a scam, right?  Actually, it's not.  What business wouldn't want to appear at or near... Read more

MARKETING

Three Takes on Tunica 2014!

Three Takes on Tunica 2014!

by Maria Horton, Tammy Fonk and L. A. 'Tony' Kovach After returning home to a swarm of earthquakes in Southern California, I must admit that the rain, thunder and lightning that... Read more

MARKETING

The Newest Chapter in the “Only in California” News

The Newest Chapter in the “Only in California” News

by C. William Dahlin, JD There are many jurisdictions within California that have forms of rent control for mobile home parks. This phenomenon of price fixing has infected many locations within... Read more

COMMUNITY MANAGEMENT & FAIR HOUSING (LEGAL)

Where Are You From?

Where Are You From?

by Nadeen Green, JD Four such innocent words comprising a simple question. And this is a question I have asked of others many times. Travel for work throughout the U.S. in... Read more

COMMUNITY MANAGEMENT & FAIR HOUSING (LEGAL)

The Impact of Dodd-Frank on Manufactured Housing

The Impact of Dodd-Frank on Manufactured Housing

by Harold D. Hunt, PhD New rules mandated by the Dodd-Frank Wall Street Reform and Consumer Protection Act (Dodd-Frank) took effect on January 14th and are expected to have a significant... Read more

FINANCING

Dirty Laundry

Dirty Laundry

by Stacey Epperson What is it about dirty laundry we don’t want anyone to see? Mine finds its way to my 50 year old Maytag washer every day. This relic is... Read more

GENERAL MANUFACTURED HOUSING INDUSTRY TOPICS

Controversial New York Times article on 'mobile homes' and 'trailer parks' …

Controversial New York Times article on 'mobile homes' and 'trailer parks' lands Frank Rolfe, Dave Reynolds and Mobile Home University in the Spotlight

by L. A "Tony" Kovach In the aftermath of the controversial New York Times article - The Cold, Hard Lessons of Mobile Home U by Gary Rivlin - has many... Read more

GENERAL MANUFACTURED HOUSING INDUSTRY TOPICS

Crucial Communications

Crucial Communications

by James Cook I am going to go way out on a limb and say that you feel frustrated, angry, maybe even hurt when you feel like somebody did not really... Read more

GENERAL MANUFACTURED HOUSING INDUSTRY TOPICS

Let's Be Positive!

Let's Be Positive!

by L. A. “Tony” Kovach Let's all put actions to our words! When we say, “let's be positive,” the vast majority of what MHProNews has published from our beginning in... Read more

GENERAL MANUFACTURED HOUSING INDUSTRY TOPICS

A Cup of Coffee with...Chet Murphree

A Cup of Coffee with...Chet Murphree

1) Who, What and Where: (Your name and your formal title at Deer Valley Homebuilders). Chet Murphree, Vice President, General Manager, Deer Valley Homebuilders, Inc.. Read more

GENERAL MANUFACTURED HOUSING INDUSTRY TOPICS

Strategic Thinking Myths

Strategic Thinking Myths

by Tim Connor, CSP I am frequently amazed at how many intelligent, talented and well meaning executives and business owners often have blinders on that prevents them from accurately seeing their... Read more

MANAGEMENT

Self-accountability - The Single most Important Trait Necessary for Enduri…

Self-accountability - The Single most Important Trait Necessary  for Enduring Success

by Tim Connor, CSP There are many traits that when embraced can contribute to enduring success. At last count when it comes to success, I found over; 2500 books, 3 million... Read more

PERSONAL REFLECTIONS, MOTIVATION and INSPIRATION

ZigOn Handling Critics

ZigOn Handling Critics

by Zig Ziglar I'm comfortable in saying that anyone who has ever done anything of significance has been, at one time or another, unfairly criticized by those who believe they deserve... Read more

PERSONAL REFLECTIONS, MOTIVATION and INSPIRATION

Gauging the Customer’s Intent

Gauging the Customer’s Intent

by Tim Connor, CSP Intent and intention seems to be a hot topic these days. Wayne Dyer has a book on the power of intention, Brian Klemmer has a book on... Read more

SALES

Be The One and Only in Your Market

Be The One and Only in Your Market

by Scott Stroud One of the Top 5 Questions you as manufactured or modular home pros should be asking yourself now is: Why should your potential customers – buyers, renters, tenants,... Read more

SALES

Upcoming Events

mhi-2014-national-congress-and-expo-las-vegas-Large-banner-cropped-

MHLIVINGNEWS.COM FEATURED HOME OF THE WEEK

Classifieds

Press Releases

Register Today and Save for the 2014 Nat…

Register Today and Save for the 2014 National Congress & Expo for Manufactured and Modular Housing April 29 – May 1, 2014 - Creating Opportunities – Building Success

You won’t want to miss the 2014 National Congress & Expo for Manufactured and Modular Housing to be held on April 29 – May 1, 2014 at Caesars Palace in Las Vegas, Nevada. The Congress & Expo is the largest annual gathering of industry leaders featuring outstanding speakers, workshops, exhibits, and networking opportunities! For information on exhibiting, please visit http://www.congressandexpo.com/2014/exhibitors.asp to view the floor plan, booth prices, the list of 2014 exhibitors and to reserve your booth space. For detailed information on this important industry event, information on hotel reservations and to register, visit www.congressandexpo.com. Due to the high demand for event registrations and to allow more registrants to take advantage of the discounted rates, the early-bird rates for registration and the special Caesars Palace hotel room rate of $119 per night...

the MHMSM Team 15 Apr 2014 Corporate Press Releases

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Green Court Partners Name Matthew J. Pyz…

Green Court Partners Name Matthew J. Pyzyk and Chad V. Gardner Vice Presidents

Lake Forest, Illinois, March 20, 2014 - Green Courte Partners, LLC, a private equity real estate investment firm focused on building industry-leading companies within niche real estate sectors, announced today the promotions of Matthew J. Pyzyk and Chad V. Gardner to Vice President. Matthew J. Pyzyk joined Green Courte in June 2012 as a Senior Associate.  During his time with Green Courte, he has served in various capacities within the acquisitions and asset management teams for Green Courte's land-lease/manufactured housing communities and parking strategies. Most recently, Mr. Pyzyk has been principally focused on acquiring properties for the firm's growing land lease/manufactured home communities platform, American Land-Lease, Inc. As a Vice President, Mr. Pyzyk will continue his efforts to acquire land-lease/manufactured housing communities and focus on investment opportunities within the Florida, Desert and Northwest US markets. Prior to joining Green...

the MHMSM Team 20 Mar 2014 Corporate Press Releases

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2014 Legal Briefing Breakfast For Manufa…

2014 Legal Briefing Breakfast For Manufactured Housing Communities/Parks

Click here to register! Seating is limited. Please RSVP no later than Thursday, March 21, 2014 .  Questions: Contact Barbara Ericson Direct Dial: (657) 622-4714 or bericson@hartkinglaw.com

the MHMSM Team 14 Mar 2014 Corporate Press Releases

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2014 Tunica Manufactured Housing Show Lo…

2014 Tunica Manufactured Housing Show Looms

Our registration web link is: http://www.prereg.net/2014/tmfs. 2014 Tunica Manufactured Housing Show Business Building Seminar Series!

L.A. Tony Kovach 04 Mar 2014 Corporate Press Releases

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Updated News! 2014 National Congress & E…

Updated News! 2014 National Congress & Expo for Manufactured and Modular Housing to be Held on April 29 – May April 29 – May 1, 2014 – Creating Opportunities – Building Success

The 2014 National Congress & Expo for Manufactured and Modular Housing will be held on April 29 – May 1, 2014 at Caesars Palace in Las Vegas, Nevada. The Congress & Expo is the largest annual gathering of industry leaders featuring outstanding speakers, workshops, exhibits, and networking opportunities! With the theme of Creating Opportunities – Building Success, the 2014 National Congress & Expo for Manufactured and Modular Housing will move back to Caesars Palace with a low room rate of $119 per night. Caesars Palace provides excellent meeting facilities for the Congress & Expo and easy access to some of the best restaurants, shopping and entertainment in Las Vegas. For more detailed information on this important industry event and to register, visit www.congressandexpo.com. The early-bird rates for registration and the special Caesars...

the MHMSM Team 07 Feb 2014 Corporate Press Releases

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Eastern Ohio Home Show (produced by the …

Eastern Ohio Home Show (produced by the Ohio Manufactured Homes Association)

  Friday, May 16th - Sunday, May 18, 2014 MAPS Air Field and Museum, North Canton, Ohio (adjacent to the Akron/Canton Airport) Deadline for the home display & indoor exhibitor space is February 15, 2014! With 15 homes already committed, OMHA anticipates 20 or more fully furnished and landscaped homes for display to the public. 26 indoor exhibitors from all over the country have already purchased exhibit booth space including lenders, MH communities, retailers and service/suppliers. Local businesses and organizations throughout eastern Ohio have also asked for booth space and other show involvement. Indoor booth space is limited to 40 booths.  Interested exhibitors should register soon to ensure availability.  The Show will consist of an Industry/Dealer Day open to those in the Manufactured/Modular industry, local and state officials and community leaders followed by a three day Public Show. Homebuyer lending...

L.A. Tony Kovach 04 Feb 2014 Corporate Press Releases

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Jobs

Community Manager/Maintenance Manager Positions

We are currently looking for go-getter individuals and couples to manage and maintain our 4 star, family owned and operated, communities located in the major metro Chicago and St. Louis...

the MHMSM Team - avatar the MHMSM Team 18 Mar 2014 Community Operations

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Community Manager/Maintenance Manager Positions

We are currently looking for go-getter individuals and couples to manage and maintain our 4 star, family owned and operated, communities located in the major metro Chicago and St. Louis...

the MHMSM Team - avatar the MHMSM Team 18 Mar 2014 Management

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General Sales Manager/ Manufactured Homes

General Sales Manager/ Manufactured Homes

Opportunity – General Sales Manager for a new regional manufactured home sales center located in Belle Vernon, P.A.  Looking for someone who is looking for a GREAT career move! We are...

the MHMSM Team - avatar the MHMSM Team 04 Mar 2014 Community Operations

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Base + Commission = $100,000+ annual

Medium Sized Family owned and operated business Well established over 40 years DST Program (Dynamic Sales Training) simplifying modern technologies to enable YOU to reach your full potential, create wealth, and have...

the MHMSM Team - avatar the MHMSM Team 17 Jul 2013 Sales

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Regional Manager

POSITION SUMMARY An employee in this position is responsible for property management program for each manufactured housing community. The employee is expected to have a thorough knowledge of all aspects of...

L.A. Tony Kovach - avatar L.A. Tony Kovach 08 Jul 2013 Community Operations

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Earn up to $75,000 a year

Earn what you are worth, through true base salary, bonuses, commissions and benefits. Must be: Good communicator. Good listener. Dependable. High integrity. Solid, verifiable references. Basic computer skills on normal office software. Team player. Appropriate vehicle that is properly...

L.A. Tony Kovach - avatar L.A. Tony Kovach 28 Dec 2012 Sales

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MH Industry E-Publishing and Video Reporter/Editor Wanted

MHMSM.com plans to dive into the world of video reporting and interviews.  This will be a compliment to our current audio podcasts and e-publishing via blogs and feature articles. The right...

the MHMSM Team - avatar the MHMSM Team 07 Jul 2011 Reporter

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WordPress/Joomla Administrator needed

MH Marketing Sales Management (MHMSM.com) is an online national trade journal for the manufactured housing industry. We are a virtual team: our founder/publisher is in Chicago (Northfield), with other members...

the MHMSM Team - avatar the MHMSM Team 24 May 2011 IT and Web Development

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Sales Person for Manufactured Housing Sales Center

Sales person: Manufactured Housing sales center in Western Nebraska looking for a lot manager/sales person. Must be self motivated, organized, and had success in the industry. Sales lot...

the MHMSM Team - avatar the MHMSM Team 21 Apr 2011 Sales

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WordPress/Joomla web development assistant

MH Marketing Sales Management (MHMSM.com) is an online national trade journal for the manufactured housing industry. We are a virtual team: our founder/publisher is in Chicago (Northfield), with other members...

the MHMSM Team - avatar the MHMSM Team 17 Feb 2011 IT and Web Development

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