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April 2010

by George Porter

George Porter photoWhat is the HUD Code?, Well, it is just a building code, that's all. In fact it may be the simplest building code ever to exist except for some early Roman Emperor's rules on construction.

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by Joe Adams

Joe Adams photoShopping the Competition
Part 1 – Introduction

A problem facing American business today is its disconnection with competitors in the marketplace. Once we have a better understanding of our own company's strengths and weaknesses, we can begin to look at other players in the market. These competitors are vying for many of the same customers as your development.

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by Rachael Biermann

Rachael Biermann photoA good Web site has the ability to attract consumers to your product or service while increasing your business' credibility. Too often, businesses fail to recognize their Web site as one of their most valuable forms of advertisement. This seems to be even truer for many in the manufactured housing industry. Some key characteristics of a good Web site are:

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by Chad Carr

Chad Carr photoOur company, Rainmaker Software first started working with retailers back in 1976 during the founding of the Recreation Vehicle Dealers Association. Over these 33 years, we have worked with close to two thousand - retailers to help them better understand and manage their businesses.

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By Tim Connor, CSP

Tim Connor photoMy research shows the typical salesperson spends 10-20 percent of their time selling and 70-80 percent doing everything else. Isn't it amazing that you can earn an income in sales spending less than 30 percent of your time selling? Imagine what you could do to your results and income if you could increase that number only five or even ten percent?

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Tim Connor photoOne of the biggest weaknesses of poor managers is their inability or unwillingness to delegate tasks, responsibilities or outcomes.  In order to be an effective manager you need to know what you can delegate, when you can delegate it and who you can delegate it to.  The role of a manager is not to do it but to get other people to do it.

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by Susan Frost

Susan Frost photoThe Federal Tax Credit for first-time home buyers ($8,000) and Repeat or Move-up Buyers ($6,500) is fast approaching. If your borrowers are purchasing their first principal residence, they will want to have a binding sales contract signed by April 30th, 2010 and the home and purchase transaction completed by June 30th, 2010.

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by Nadeen Green & Scot Haislip

Nadeen Gree photoRobert G. Schwemm, a leading fair housing authority at the University of Kentucky Law School, once commented to a room full of fair housing advocates and litigators that "The seniors [housing] industry is not aware that it is subject to the Fair Housing Act". We can only hope that he was right, because

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by Chrissy Jackson

Chrissy Jackson photoUpgrading your manufactured home community – it's an inside job!
Upgrading a community for some owners and managers invokes visions of looking as nice as the newest community in the area; boasting wide streets and lush landscaping; and providing amenities such as a pool and large picnic area.

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by L. A. 'Tony' Kovach

L.A. 'Tony' Kovach photoI was reading an email from Beth Monicatti-Blank of All Seasons Communications fame. Like so many positive minded people like to do, Beth places a short inspirational quotation at the end of her signature box. I always find these of interest, and this one particularly so. Here is the quotation:

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by Greg McClanahan

Greg McClanahan photo(Author's Note: The following story is a must read and provides some profound insights on how to be successful in business and in life.)

A wealthy man and his son loved to collect rare works of art. They had everything in their collection from Picasso to Raphael. They often sat together and admired these great works of art.

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by Shawn P. Mullins

Shawn Mullins photoWelcome back everyone! In this last article of the series I want to touch on an area of business that I believe is fundamental to success. Operational effectiveness can make or break an organization, regardless of its size. It is through the implementation and operational efforts that organizations either flourish and see their visions realized, or float aimlessly as though being adrift on the ocean per the whims of Mother Nature.

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by John Underwood

John Underwood photoIt is always interesting the responses that I get from my readers in response to any articles about selling, more specifically sales techniques. I truly appreciate all of your support, insight and comments. With the exception of one or two callers, most everyone agreed outdated selling tactics designed to "manipulate" prospects into making a buying decision are less than honorable and beneath the dignity of our profession.

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by Dave Shanklin

It's springtime in California, and bidding wars over mobile homes in parks are heating up. When I say 'mobile home,' I'm talking about pre-HUD Code homes.

In the most expensive county in CA, Marin Valley Mobile Country Club is a city-owned 55+ MHP with views of the San Pablo Bay and offers very affordable space rent of $550 - $580.

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Bob StovallAs MHMSM.com Editor L. A. "Tony" Kovach pointed out so well in his blog post "Positive No Cost Public Relations", having an article published in a newspaper, magazine or online can create a flood of visitors to your website or location.

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by Donald Westphal, ASLA

Don Westphal photoIn last month's article we discussed how to make the most of your community's "window from the highway" through proper signage and landscaping. We can now turn our attention to carrying these themes inside the community… an essential step in the creation of a consistent image. Think of the process as one artist painting an image from border to border.

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by Zig Ziglar 

Zig Ziglar photoIn today's job market, employers consider a multitude of factors when choosing qualified employees. They may be looking for people with a certain skill set or a certain educational background. Thanks to the power of the internet,

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Daily Business News Briefs

Cavco Releases Quarterly and Annual Financials

Cavco Releases Quarterly and Annual Financials

According to globenewswire, Cavco Industries, Inc. reports net income before taxes for the fiscal fourth quarter 2013 was $3 million, up from $2.9 million from the same period last year including a $1.2 million tax benefit from the acquisition of Palm Harbor. Net revenue rose 9.4 percent for fiscal Q4 2013 over Q4 2012, $108.8 [...]...

24 May 2013

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Legislative Update—Iowa

Legislative Update—Iowa

Following MHProNews story line from Wed, May 22 about legislation in Iowa, Joe Kelly of the Iowa Manufactured Housing Association (IAMHA) tells us the House has passed property reform tax bill SF 295 that will treat apartments, MHCs and nursing homes the same as residential property. Effectively, beginning with taxes due in Sept. 2016, each [...]...

24 May 2013

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Execs Depart Zell’s Equity International

Execs Depart Zell’s Equity International

The Wall Street Journal informs MHProNews three senior executives at Sam Zell’s Equity International (EI) real estate company resigned this week on the heels of the head of capital markets departure, as well as co-founder of the fund and CEO Gary Garrabrandt, who left last Sept. Chief Operating Officer Ira Chaplik, General Counsel Brian...

24 May 2013

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Measure Passes Texas Legislature

Measure Passes Texas Legislature

Following up on a story we posted March 21, 2013 about Texas Legislature HB 3613 that would release delinquent tax liens on manufactured homes beyond the four year statute of limitations, the Texas Manufactured Housing Association (TMHA) says the bill passed the Senate and now goes to the governor, hopefully for his signature. DJ Pendleton [...]...

24 May 2013

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Atty. Gen., MHC Owners Settle Suit

Atty. Gen., MHC Owners Settle Suit

Following up on a post MHProNews last published April 8, 2013 regarding a lawsuit filed against an MHC owner for allegedly violating Penn. law requiring payment relocation expenses to residents of communities that close, realestaterama says Attorney General Kathleen G. Kane has settled with the owners. Kenneth Mayes, II and his sister, Sharon...

23 May 2013

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Three Major Indexes Slide; Cavco Rises, Deer Valley Drops

Three Major Indexes Slide; Cavco Rises, Deer Valley Drops

U. S. stocks slid as markets were down around the world, led by the Nikkei in Japan. The Dow had fallen steeply at the beginning of the trading session but recovered to finish with a minor loss. CNNMoney reports the Dow Jones Industrial Average fell -0.08 percent, -12.67 points, to close at 15,294.50. The Nasdaq [...]...

23 May 2013

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MHC Investors to Present at Forum

MHC Investors to Present at Forum

MarketWatch reports senior executives of MHC owner UMH Properties, Inc. will present at this year’s National Association of Real Estate Investment Trust’s (NAREIT) REITWeek Investor Forum June 5, 2013. Held at the Hilton Chicago, as MHProNews has learned independently, Northstar Realty Finance Corp. will also be among the presenters at...

23 May 2013

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Catastrophe Housing—Containers or Modular?

Catastrophe Housing—Containers or Modular?

Following up on a post from yesterday, May 22, about the three-story disaster housing by Garrison Architects New York City has chosen to meet emergency needs, treehugger compares shipping containers to modular housing, much as NYC did. Shipping containers can be easily stored for a dollar a day, stack 16 high, and are made to [...]...

23 May 2013

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Bipartisan Legislation will Ease Credit Access

Bipartisan Legislation will Ease Credit Access

The National Association of Home Builders (NAHB) reports the inventory of newly-built homes because of the recession has led to both houses of Congress with legislation seeking to resolve some ongoing credit access problems for builders. S. 1002 Senators was introduced by Robert Menendez (D-NJ) and Johnny Isakson (R-Ga). Similar to the bill in the...

23 May 2013

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Total Home Sales Rise in April

Total Home Sales Rise in April

MHProNews has learned from CNNMoney the National Association of Realtors (NAR) released figures today that show total home sales rose 0.6 percent in April to just under an annual pace of five million, up nearly ten percent from a year ago. Lawrence Yun. Chief economist for NAR, noting consumer traffic is up 31 percent over [...]...

23 May 2013

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Clayton-Bradley Academy Opens July 19

Clayton-Bradley Academy Opens July 19

Following an article MHProNews posted April 1 regarding Clayton Homes CEO Kevin Clayton partnering with teacher Patricia Bradley to open a STEM school (science, technology, engineering, and math), knoxnews says classes are on track to start July 19, with Bradley as principal. The Clayton-Bradley Academy will begin with 140 students in K-6 and add...

23 May 2013

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Featured Articles and Reports - May 2013 Vol. 4 No. 8

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The FTC and Your Advertising

The FTC and Your Advertising

by L. A. 'Tony' Kovach A recent message caused me to review the latest on the http://business.FTC.gov website on advertising. Uncle Sam's Federal Trade Commission (FTC), your state attorney general, other... Read more

MARKETING

The Integrated Marketing Plan for Success

The Integrated Marketing Plan for Success

by Beth Monicatti Blank Regardless of what products or services you sell, a successful marketing plan will combine several types of marketing methods to accomplish a certain goal or goals that... Read more

MARKETING

Is Social Media a Waste of Time?

Is Social Media a Waste of Time?

by Scott Stroud Want to casually keep up with friends and family between calls or while watching TV? Then, Facebook is the perfect medium for that. But, what about Social Media... Read more

MARKETING

“Caregivers, Grandkids & Service Animals – The Truth Will Set You Free!”

“Caregivers, Grandkids & Service Animals – The Truth Will Set You Free!”

by John Pentecost A troubling case developed in a mobile home park in Watsonville, California, in which a grand daughter moved in with an elderly woman homeowner in a 55 +... Read more

COMMUNITY MANAGEMENT & FAIR HOUSING (LEGAL)

“Don't Put it in Writing”

“Don't Put it in Writing”

by Kurt Kelly Here are two conflicting things lawyers often say. The first is, “You better have it in writing.” Many contracts must be in writing to be enforceable, particularly if... Read more

COMMUNITY MANAGEMENT & FAIR HOUSING (LEGAL)

Promoting Your Manufactured Home Community

Promoting Your Manufactured Home Community

by Chrissy Jackson “Every day is open house.” (WOW!) Curb Appeal . . .Sometimes, if you have been in your community for any length of time, you become rather immune to... Read more

COMMUNITY MANAGEMENT & FAIR HOUSING (LEGAL)

Major MH Lender Seeing Acceptance & Success With Step-Rate Loan Program for…

Major MH Lender Seeing Acceptance & Success With Step-Rate Loan Program for Personal Property and In Park Manufactured Home Financing

by Dave Shanklin Our industry’s major lender out of Seattle, CU Factory Built Lending, has wowed our industry with its very popular “Step Rate” loan product and has no plans of... Read more

FINANCING

Manufactured Home Mortgages Perform As Well As Other Mortgages

Manufactured Home Mortgages Perform As Well As Other Mortgages

by Andrea Levere Editor's Note: This is part of a series covering the release of Toward a Sustainable and Responsible Expansion of Affordable Mortgages for Manufactured Homes, the newest groundbreaking report CFED's... Read more

FINANCING

So, what’d you think of Vegas?

So, what’d you think of Vegas?

by Martin V. (Marty) Lavin Setting it up. First, let me set the stage. It’s been a few years, 3, since my last Las Vegas Manufactured Housing Institute (MHI) Congress and... Read more

GENERAL MANUFACTURED HOUSING INDUSTRY TOPICS

GAO Review of HUD Program and HUD Manufactured Housing Program Budget

GAO Review of HUD Program and HUD Manufactured Housing Program Budget

by Mark Bowersox With two recent reports on manufactured housing recently completed, the Government Accountability Office (GAO) has now turned its attention to a comprehensive review of the HUD Manufactured Housing... Read more

GENERAL MANUFACTURED HOUSING INDUSTRY TOPICS

Ignorance is No Excuse!

Ignorance is No Excuse!

by John Arendsen Manufactured Home Park/Community Owners/Investors of Rent/Lease Communities & Developers of Resident Owned Condo-Conversions, Sub-Divisions or Planned Unit Developments (PUDS) have more responsibilities, liabilities and obligations to their tenants/residents/homeowners... Read more

GENERAL MANUFACTURED HOUSING INDUSTRY TOPICS

A Cup of Coffee with… Michael Evans

A Cup of Coffee with… Michael Evans

1) Who, What and Where: (Your name and your formal title at your company.) Michael Evans C.E.O. Centennial Management, Inc. Corporate offices are in Aberdeen S.D. We currently operate 9 retail... Read more

GENERAL MANUFACTURED HOUSING INDUSTRY TOPICS

The Age of Knowing

The Age of Knowing

by L. A. "Tony" Kovach We at MHProNews are big believers that the factory built housing industry must recruit, train and inspire the young to become tomorrow's front line leaders. We... Read more

MANAGEMENT

Is employee training a waste of time and money? It Depends . . .

Is employee training a waste of time and money?  It Depends . . .

by Tim Connor, CSP Here’s the bottom line in advance – Most of the training done by organizations is a waste of money and time. (Not being negative here – as... Read more

MANAGEMENT

Self-Evident Truths...for more Manufactured Housing Sales

Self-Evident Truths...for more Manufactured Housing Sales

by L. A. "Tony" Kovach Perhaps my favorite part of the Declaration of Independence is the phrase that begins with these words: "We find these truths to be self evident..." ... Read more

MANAGEMENT

ZigOn Integrity

ZigOn Integrity

by Zig Ziglar Several years ago, Angela Weir, a delightful young woman, worked with the Zig Ziglar Corporation. She was upbeat, always had the company's interests at heart, was easy to... Read more

PERSONAL REFLECTIONS, MOTIVATION and INSPIRATION

Tiny Sales Lessons

Tiny Sales Lessons

by L.A. 'Tony' Kovach Let's start this column with a true story that will tee up a theme necessary for success minded manufactured housing (MH) professionals. Read more

SALES

52 Weeks to GUARANTEED Increased  Sales!

52 Weeks to GUARANTEED Increased  Sales!

by Tim Connor, CSP The following 52 behaviors when mastered as a part of your personal and career development will guarantee increased sales.  Each of the 52 topics are critical to... Read more

SALES

US and Canadian Manufactured Homes Directory Locations

US and Canadian Manufactured Homes Directory