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louisville-show-money-posted-on-mhpronews-com

This shouldn’t come as any big surprise! The Louisville Manufactured Housing Show has been going strong for over five decades, and has taken on a fresh new
look. So please join us in 2014 for an unparalleled marketing experience that will pay off now and in the future.Louisville-Banner-2014-posted on MHProNews-com

The Tradition . . .

During its long history the “Louisville Show” has grown to include virtually every exhibitor who has wanted to capture the northeast market. As home designs changed, as they became more complex and more beautiful, as they incorporated state-of-the-art features that appealed to every segment of consumers, these exhibitors recognized that the showcase represented by The Louisville Show was valuable as a marketing medium. Exhibiting at Louisville offers you one of the best ways to get in front of your customers and prospects in a relatively short amount of time. Louisville gives you the opportunity to not only show your homes, products, or services, but also creates that all important first impression. The Louisville show is worth the effort!

The Timing . . .

January is a prime time for The Louisville Show, because builder/developers, retailers, community owners/operators and installers want to place orders and have inventory delivered in time for the early selling season. They want to have the time to investigate and compare competing manufacturers and supplier exhibitors.

The Marketplace . . .

In 2013 The Louisville Show registered retailers, builder/developers, community managers, and manufacturers from all over the region. This is a significant coup for The Louisville Show, because it means new leads, new business relationships, and expanded market penetration. At last years successful show we had 1370 builder/developers, retailers, community owners/operators, and installers representing 573 different companies. All of our exhibitors were pleased with the traffic flow that the show provided in 2013. Sales were made!

It’s easy to know that The 2014 Louisville Show will be even greater. The Louisville Manufactured Housing Show appeals to some very discriminating buyers. They want a good price, but they also want a first-class look, functionality, efficiency, and detailing that sets their home apart from others. The homes that are in Louisville are truly representative of the region.

As with last year’s show, we will again use QMS of Alpharetta, GA to provide web link registration services. Their services proved to be a great help to all concerned parties before the show, during the show and after the show as well.

For the 2014 Louisville show, we plan to do more practical, business building seminars on the first and second day of the show. These seminars will showcase ways for professionals to market, sell and finance more homes, and access capital for commercial MHC projects. Questions and Answers to our expert presenters are always part of our seminars. All seminars will be held in the morning hours on Wednesday and Thursday. This will allow everyone more time to enjoy seeing all of the exhibits. Tony Kovach, with www.MHMarketingSalesManagemt.com (MHProNews.com) will once again lead our seminar programming for the 2014 show.

Publicity and Promotion . . .

Over fifty years of experience makes our marketing communications campaign professional, focused, and on target. There’s no substitute for expertise, and The Louisville Show has it when it comes to getting the word out.

The Midwest Manufactured Housing Federation stands behind the Louisville Show. The Midwest wants everyone to come to Louisville and enjoy a high degree of success. All the Midwest states will be represented at this year’s show and will be available with onsite information. Last year we used Tony Kovach with MHMarketing Sales Management to help us promote the show. We will once again use MHMarketing Sales Management services to promote this year’s show. In addition to his electronic messages, we will put out direct mailing pieces to all potential builder/developers, retailers, community owners/operators, and installers in the Midwest and beyond. The Midwest states will also assist in promoting the Louisville Show to their state members. We saturate the market and our message is always a variation on the same theme … The Louisville Show provides the means to increased profits, greater productivity, and a stronger competitive posture.

The Location . . .

The 2014 show will be held at the Kentucky Exposition Center. We suggest you come to Louisville and surprise yourself again. The Crowne Plaza will serve as our headquarters hotel. The Crowne Plaza is located directly across the street from the Kentucky Exposition Center. Everyone was extremely pleased with the hotel renovation. As always, the airport is within 3 minutes of the show site and there is ample, safe parking at KEC. There could not be a more convenient show site!

The Rewards . . .

The rewards that will be generated include higher sales to more builder/developers, retailers, community owners/operators and installers, qualified leads from an entirely new group of buyers, prominence and visibility in a competitive marketplace, and invaluable contacts that will serve you well in the years ahead.

Perhaps you’re thinking you can skip the show this year. WRONG! It’s IMPERATIVE in the current economy that you keep abreast of everything that’s happening in the industry, IMPERATIVE that you retain or gain a strong competitive presence, and IMPERITIVE that you are aggressive in pursuing profits. So do yourself a favor and attend The 2014 Louisville Manufactured Housing Show.

If you have any questions regarding this year’s Louisville show, please do not hesitate to call Dennis J. Hill, Show Coordinator, at 770-587-3350. ##

Daily Business News Briefs

Mortgage Origination Closings Rise

Mortgage Origination Closings Rise

The closing rate for mortgage originations hit a three-year high in August, according to Ellie Mae, which calculated an overall closing rate of 61.1 percent, almost four percentage points higher than July. Ellie Mae’s President Jonathan Corr noted lenders are working hard to maintain leads, as nationalmortgagenews.com reports. The monthly...

23 Sep 2014

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Existing Home Sales Slip in August

Existing Home Sales Slip in August

The National Association of Realtors (NAR) informs MHProNews that sales of existing homes fell 1.8 percent across the country as investors continue to leave the market, making more homes available for individuals to finance. The South and the West, the two largest markets, both saw declines, offsetting the gains in the Midwest and Northeast,...

23 Sep 2014

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HUD Head Castro Supports Johnson-Crapo Reform Bill

HUD Head Castro Supports Johnson-Crapo Reform Bill

The new head of the Department of Housing and Urban Development, Julian Castro, in his first major policy speech, said lending standards have become too tight and policymakers need to find ways to expand the housing market. Speaking at a housing summit sponsored by the Bipartisan Policy Center, the former mayor of San Antonio supports […]...

22 Sep 2014

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Dow Drops 100 Points; Tracked Stocks all Fall or Remain Unchanged

Dow Drops 100 Points; Tracked Stocks all Fall or Remain Unchanged

While protesters marched in the financial district of Wall Street protesting the role of big business in climate change, all three major indexes slipped. The Dow Jones Industrial Average lost -107.05 points, -0.62 percent, ending the day at 17,172.68. The Nasdaq slipped -1.14 percent, -52.10 points, to end the day at 4,527.69, while the S&P...

22 Sep 2014

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Cash Gifts Supporting Millennials in Home buying

Cash Gifts Supporting Millennials in Home buying

According to data from the National Association of Realtors (NAR), 27 percent of those purchasing a home for the first time last year received a cash gift from relatives—such as the Bank of Mom & Dad– or friends, an increase from 24 percent in 2012. Meanwhile, rising stock and property values allow their baby boomer […]...

22 Sep 2014

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Settlement of Sixteen Year Legal Wrangling between Owner and Community Pend…

Settlement of Sixteen Year Legal Wrangling between Owner and Community Pending

Updating a story MHProNews last posted Jan. 30, 2014 regarding a 16-year attempt by the residents of Naples Estates (Fla.) manufactured home community (MHC) to purchase their community, Collier County Circuit Judge Hugh Hayes had ruled in favor of the Naples Estates Homeowners Association (NEHA) to seek financing to buy the 484 home site MHC....

22 Sep 2014

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San Diego Offers $22 Million to MHC Residents

San Diego Offers $22 Million to MHC Residents

The city of San Diego has offered to pay the residents of De Anza Cove manufactured housing community (MHC) $22 million in relocation expenses plus attorney fees to settle a lawsuit, following eleven years of legal wrangling. The homeowners’ attorney released a statement saying the city’s offer is a good first step, according to...

22 Sep 2014

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Student Debt will Cut Home Sales Eight Percent

Student Debt will Cut Home Sales Eight Percent

Although MHProNews has posted several stories relating to the effect of student debt on home sales, a new study by John Burns Real Estate Consulting, according to The Wall Street Journal, says higher levels of student debt will reduce U. S. home sales by eight percent this year. Studying purchase activity for households under 40 […]...

22 Sep 2014

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Planning Commission Rejects Manufactured Home Proposal

Planning Commission Rejects Manufactured Home Proposal

The Franklin County (Missouri) Planning and Zoning Commission rejected a conditional use permit (CUP) plan to replace a series of duplexes, senior apartment and Korean-syle huts with single and multi-section manufactured homes for a 110-acre retreat complex for the National Association of Intercultural Family, Inc. (NAICFM). Initially approved in...

22 Sep 2014

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Attempt to Replace Vacated Manufactured Home Sites Denied

Attempt to Replace Vacated Manufactured Home Sites Denied

A request by the owner of residential property in Pierce City, Missouri to re-zone the land as a manufactured home community (MHC) was denied by the city’s aldermen, which is keeping the owner from filling two vacant home sites. A local ordinance requires an empty slot to have a replacement unit sited within 60 days […]...

21 Sep 2014

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Millennials Continue Living with Mom Dad

Millennials Continue Living with Mom Dad

The homeownership rate among young adults ages 18-34 has fallen to a new low, 13.2 percent, as Millennials continue to live in their parents’ basements. In 2014, according to Census Bureau data compiled by trulia.com, 31.1 percent of this age group lived with their parents, a slight decline from 31.2 percent a year prior. As […]...

19 Sep 2014

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Featured Articles and Reports - September 2014 Vol. 5 No. 12

Prev Next Page:

UnBranding - a Key to Unlocking the Door to more MH Sales?

UnBranding - a Key to Unlocking the Door to more MH Sales?

by L.A. "Tony" Kovach Years before Palm Harbor Homes went into bankruptcy and eventually ended up with Cavco Industries, Palm Harbor ran TV ads showing beautiful, “residential style” manufactured homes. Read more

MARKETING

“Should We Be a More Aggressive Breed?”

“Should We Be a More Aggressive Breed?”

by Nadeen Green, JD Many if not most manufactured housing folks truly make the effort to be compliant with the Fair Housing Act and are well aware of the need to... Read more

COMMUNITY MANAGEMENT & FAIR HOUSING (LEGAL)

Earthquakes & Other Disasters: Are you Prepared?

Earthquakes & Other Disasters: Are you Prepared?

by C. William Dahlin, JD  As reported by major media outlets, a 6.0 earthquake hit Northern California  in late August on a Sunday. Read more

COMMUNITY MANAGEMENT & FAIR HOUSING (LEGAL)

Pool and Spa Safety

Pool and Spa Safety

by Kathleen Bianculli While the end of summer is drawing near and pools in some areas will be closed for the season, in many areas of the country the pool never... Read more

COMMUNITY MANAGEMENT & FAIR HOUSING (LEGAL)

“How Sweet the Rose” - Senior Housing Communities - Advertising Do's and Do…

“How Sweet the Rose” - Senior Housing Communities - Advertising Do's and Don'ts

by Nadeen Green, JD While a rose may smell sweet no matter what it may be called, names are in fact labels. Using the wrong label when you market your senior... Read more

COMMUNITY MANAGEMENT & FAIR HOUSING (LEGAL)

A Breakthrough in Manufactured Home Loan Financing! Discover the One Step P…

A Breakthrough in Manufactured Home Loan Financing! Discover the One Step Program!

by Jerry Bretton In our previous report on SUN, we mentioned that Mountainside Financial has been making loans on manufactured and mobile homes for 14 years. Read more

FINANCING

Are HUD Practices Making Manufactured Homes Less Affordable?

Are HUD Practices Making Manufactured Homes Less Affordable?

by Ron D'Ambra Let's start by saying that, from a business perspective, MORE government involvement is not always viewed as a good thing. Read more

GENERAL MANUFACTURED HOUSING INDUSTRY TOPICS

3rd Annual Open Space Pace - September 20th, 2014 – Freehold New Jersey

3rd Annual Open Space Pace - September 20th, 2014 – Freehold New Jersey

by Sam Landy Dear Friends, UMH Properties and Monmouth Real Estate Investment Corporation (MNR) sponsor The Open Space Pace at Freehold Raceway September 20, 2014. The event begins with a 10:00 am parade of... Read more

GENERAL MANUFACTURED HOUSING INDUSTRY TOPICS

A Cup of Coffee with… Sheila Dey

A Cup of Coffee with… Sheila Dey

1) Who, What and Where: (Your name, and your role/job title at organization or firm and where you are based.) Sheila S. Dey, JDExecutive DirectorWestern Manufactured Housing Communities Association Read more

GENERAL MANUFACTURED HOUSING INDUSTRY TOPICS

5 Reasons for MHPros to Attend the 2015 Louisville Manufactured Housing Sho…

5 Reasons for MHPros to Attend the 2015 Louisville Manufactured Housing Show

by Dennis Hill We could name more than 5 reasons why manufacturers and exhibiting companies as well 5 reasons why attendees from the ranks of retailers, communities, builder developers, installers and... Read more

GENERAL MANUFACTURED HOUSING INDUSTRY TOPICS

The High Cost of Low Volume MH Sales for Retailers, Communities, Factories …

The High Cost of Low Volume MH Sales for Retailers, Communities, Factories and others

by L. A. “Tony' Kovach We will demonstrate that the cost of not selling more homes is always high.  Capital is tied up in your inventory, location, general overhead, personnel, marketing,... Read more

GENERAL MANUFACTURED HOUSING INDUSTRY TOPICS

Lead, manage or get out of the way

Lead, manage or get out of the way

by Tim Connor, CSP The world is changing at the speed of light. Everything is being touched by this accelerated pace of change. No person, entity, industry, profession, and no part... Read more

MANAGEMENT

Knowledge is Potential Power - 4 Steps and 91 words = Enhanced Manufacture…

Knowledge is Potential Power - 4 Steps and 91 words =  Enhanced Manufactured Housing  Professional Success Infographic

by L. A. “Tony” Kovach We'll share an infographic that explains in 4 easy steps how any MH Industry professional can learn more to earn more. Here is the infographic... Read more

MANAGEMENT

ZigOn Qualities of Success

ZigOn Qualities of Success

by Zig Ziglar Dr. William "Bill" Ross was truly one of a kind and was known for his sense of humor and his zest for life. He had exuberance for... Read more

PERSONAL REFLECTIONS, MOTIVATION and INSPIRATION

Four Ingredients for MH Sales Success

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by Tim Connor, CSP There are four significant areas when it comes to consistent high sales performance. They are: Self-image and self-esteem. Read more

SALES

Upcoming Events

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MHLIVINGNEWS.COM FEATURED HOME OF THE WEEK

Classifieds

Press Releases

2015 Louisville Manufactured Housing Sho…

2015 Louisville Manufactured Housing Show is filling up fast and early!

Attendees, mark your calanders now, pre-registration will open on October 1, 2014. Exhibitors, Reserve your space now.  See download linked here.

the MHMSM Team 02 Sep 2014 Corporate Press Releases

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RV/MH Heritage Foundation Inducts the Cl…

RV/MH Heritage Foundation Inducts the Class of 2014 into RV/MH Hall of Fame

(Back row l-r) Thomas "Tom" L. Kern, Style Crest Enterprises; Ed Evans, EPM; Gary McDaniel, YES! Communities ; Richard "Dick" King, King Insurance (second row row l-r) Barry Cole, Manufactured Housing Insurance Services; Bob Livingston, Good Sam; John D Roba, Roba and Associates (front row l-r) Mrs. James F Shields. accepting on behalf of her husband,James F Shields (deceased), Pan Pacific RV Centers; Debbie Brunoforte, Little Dealer, Little Prices and Peter B Orthwein, Thor Industries. ELKHART, Ind., August 5. 2014 -- The Class of 2014 was inducted into the RV/MH Hall of Fame (Hall) last night in Elkhart, Indiana, in a gala ceremony before a record breaking crowd of more than 440 family members, friends, and colleagues from across the country. The Class of 2014 includes: Debbie Brunoforte, Little Dealer, Little Prices;...

the MHMSM Team 05 Aug 2014 Corporate Press Releases

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Steve Lefler - Modular Lifestyles and Ne…

Steve Lefler - Modular Lifestyles and Newport Pacific – Successfully Gaining Acceptance for Super Energy Saving, Green Manufactured Homes

Learn more at the article linked here, or by calling Steve Lefler, Vice President of Modular Lifestyles, Inc., a division of Newport Pacific Family of Companies at Ph. (888) 437-4587. Email steve@modularlifestyles.com. Steve is a Dual DRE and HCD Salesperson. Advanced Green Building Professional. CEC Solar Wind Retailer/Installer. http://www.modularlifestyles.com ##

the MHMSM Team 01 Aug 2014 Corporate Press Releases

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Sun Communities, Inc. to Acquire America…

Sun Communities, Inc. to Acquire American Land Lease Manufactured Housing Portfolio from Green Courte Partners for $1.32 Billion

Increases Sun Communities' portfolio to 245 communities totaling nearly 90,000 sites in 29 states with a combined enterprise value of approximately $5.1 billion Southfield, MI, July 30, 2014 - Sun Communities, Inc. (NYSE: SUI) (the "Company") today announced that it has entered into an agreement to acquire a portfolio (the "ALL portfolio") from Green Courte Partners, LLC ("GCP") sponsored funds. The ALL portfolio consists of 59 manufactured home communities, including those acquired from American Land Lease, Inc. by GCP in 2009. The communities comprise over 19,000 sites in eleven states, including nearly 11,000 sites located in Florida. Over 14,000 sites, or 73%, of the ALL portfolio are age-restricted.  In connection with this transaction, the Company will assume GCP's right to acquire an additional manufactured home community pursuant to a binding purchase...

the MHMSM Team 31 Jul 2014 Corporate Press Releases

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Mountainside Financial launches Dodd-Fra…

Mountainside Financial launches Dodd-Frank compliant non-MLO, MLO SUN Manufactured/Mobile Home Direct Loans and Refinancing

Using online articles, banner ads and video, Mountainside Financial is announcing the launch of the evolution of their direct lending platform promotion. As a division of San Antonio Credit Union (SACU), Mountainside has a unique 14 year history of making direct to consumer loans on manufactured and mobile homes. Direct loans are often done in "partnership" with brokers, communities, Realtors ®, other housing professionals and manufactured home retailers who refer consumers to them. Anthony Ducharme, Direct Channel Manager for Mountainside, explained how they created their new SUN System with Manufactured Home Professionals in mind who needed a compliant process to navigate SAFE Act and Dodd-Frank regulations enforced by the Consumer Financial Protection Bureau (CFPB). "If you've been originating your own loans, talk to us. If you want to have a legally complaint...

the MHMSM Team 08 Jul 2014 Corporate Press Releases

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