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by Greg McClanahan

(Editor's intro: Greg has used the right words with 150 manufactured home retailers and served firms such as Fleetwood Homes, Sam's Club, Conoco Philips, as well as thousands of retail clients over the years in manufactured home retailing.)

Around the Campfire logoGreat leaders who have devoted themselves to continual learning and personal growth are more equipped to be able to say the right words at the right time. Those words may inspire your staff to improved productivity, encourage others to get behind a new company initiative, promote a desire for personal excellence, or maybe give confidence to a colleague experiencing a personal challenge.

Great sales professionals are equally prepared to say the right words at the right time in a sales presentation -- to be able to understand a client's needs and to then select the right combination of words to affirm to that client that you are their best choice to fulfill that need.

A wonderful story that exemplifies the significance of saying the right words at the right time is told by Marlo Thomas. Every moment of every day is influenced by your words and actions. We hope you realize how significant your words can impact the success of your area of responsibility, and ultimately the cumulative success of your company.

The Marlo Thomas Story

Danny Thomas, the famous actor, was a significant donor to St. Jude Children's Research Hospital. His daughter, Marlo, continues in that tradition today. She was the editor of a book entitled, The Right Words at the Right Time, of which the entire proceeds continue to be donated to St. Jude's.

The inspiration behind this book came from her own life experience when the right words were spoken to her by her father at exactly the right time. She thought if she could reach back in time and remember that moment when words made all the difference, certainly this must have happened to others. Over 100 of her friends responded when she invited them to recall their "moment" when the right words were spoken. Their stories fill this book.

She writes, "Each story is a glimpse into the heart, a moment of awakening, a light bulb that revealed a truth that has stayed with them for a lifetime, or a challenge that moved them to action."

Do you recall a defining moment in your life? Think back as you read Marlo's story of The Right Words at the Right Time:

"When I was a child I loved to watch my father shave. I sat on the closed toilet seat and marveled at the sound of the razor gliding over his face, pushing the foamy soap like a shovel in the snow. I adored him, this grand figure who slapped lotion on his cheeks every morning, buttoned his clean white shirt and hugged me good-bye.

Once, my father made a movie with Margaret O'Brien and he often took me to the set. I would cue his lines as we drove to the MGM studios with the windows open and the heady mix of Old Spice and a Cuban cigar swirling about us as we carried on a kind of rehearsal in transit. On the set I played jacks with Margaret between takes, and when the bell rang, I would join the crew in their silence as the cameras rolled and the boom mike moved into position to record the dialogue I knew by heart.

I was in awe of my father and sinfully envious of Margaret O'Brien. I wore pigtails. I wanted freckles. I wanted to be Margaret O'Brien. Ten years later, at age 17, I got my chance.

I played the lead in Gigi in a summer stock production at the Laguna Playhouse south of Los Angeles. The excitement of finally being a real actress was painfully short lived. All the interviews and all the reviews focused on my father. Would I be as good as my father? Was I as gifted, as funny? Would I be as popular? I was devastated.

I loved my father; my problem was Danny Thomas.

"Daddy," I began, "please don't be hurt when I tell you this. I want to change my name. I love you but I don't want to be a Thomas anymore."

I tried not to cry during the long silence. And then he said, "I raised you to be a thoroughbred. When thoroughbreds run they wear blinders to keep their eyes focused straight ahead with no distractions, no other horses. They hear the crowd but they don't listen. They just run their own race. That's what you have to do. Don't listen to anyone comparing you to me or to anyone else. You just run your own race."

The next night as the crowd filed into the theater, the stage manager knocked on my dressing room door and handed me a white box with a red ribbon. I opened it up and inside was a pair of old horse blinders with a little note that read, "Run your own race, Baby."

'Run your own race, Baby.' He could have said it a dozen other ways: "Be independent"; "Don't be influenced by others." But it wouldn't have been the same. He chose the right words at the right time. The old horse blinders were the right gift. And all through my life, I've been able to cut to the chase by asking myself, "Am I running my race or somebody else's?"

Can you think of the right words that have been spoken to you? Can you think of moments when you were the one who may have said the right words at the right time?

Words can shape our character. Our words are like the careful touch of the potter's hands when shaping a blob of clay into something beautiful. Be aware of the influence your words can have on the world around you and then choose each word carefully, knowing that they just might be life changing.

To your success!

Around the Campfire logoGreg McClanahan is the President and founder of the Around the Campfire Organization. He also works full time for the Southern Ute Indian Tribes factory build housing operations as their National Sales Manager. If you missed his article last month, please access "A Unique and Effective Training and Development Approach" in our archives. What Greg didn't mention in his Executive Summary is how affordable the Around the Campfire program is! For less than the cost of a single cup of java at Starbucks, your organization can provide a month's training for each team member. This is an affordable, quality process you can use to continually improve your organization! Learn more about Greg's visionary personal and professional development process at: www.aroundthecampfire.org, or you can contact him at 180 Valle Escondido Drive Durango, CO 81303, (970) 759-1767; or via email at  This e-mail address is being protected from spambots. You need JavaScript enabled to view it . Posts and feedback to the post below on the concepts noted in his article are welcome and encouraged!

Daily Business News Briefs

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In Colorado, House Bill 17-1354 is music to the ears of manufactured home owners and residents throughout the state. According to the Reporter Herald, the bill would help prevent residents from losing their homes over delinquent tax bills they didn’t know were unpaid, and is one step closer to becoming law. The Colorado House Local...

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More First Nations Turning to Modular

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Throughout Canada, many First Nations native tribes are struggling with the dual challenge of quality, and affordable, housing. Mold and other natural elements, when combined with overcrowding, present issues tribal members call a “sad reality.” The solution, they believe, lies in modular housing. According to the CBC, the Yale First Nation in Bri...

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Bark Worse than Bite? Manufactured Housing Institute Slams Trump Administra…

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Comments from Commerce Secretary Wilbur Ross on CNBC yesterday regarding proposed anti-subsidy tariffs on Canadian goods raised quite a stir. “The tariff is not the beginning of a trade war with Canada,” said Ross. “It shows President Trump is making good on promises to hold Canada accountable for unfair practices such as those that have hurt [&#82...

27 Apr 2017

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Drama in Ohio: Fake News, Facts and Myths

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The ongoing battle between the Ohio Manufactured Housing Association (OMHA) and Ohio Governor John Kasich over the status of the Ohio Manufactured Housing Commission (OMHC) has been taken to a whole new level, with what informed sources  are calling “fake news.” According to a story from WOSU, Gov. Kasich wants to merge the OMHC with the […]...

26 Apr 2017

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Patrick, UMH Surge, Manufactured Housing CV Spikes, Broader Markets Dip

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26 Apr 2017

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Trump Effect: Immigration, the Border Wall, and a $14 Billion Fix?

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As the Daily Business News covered recently, President Donald Trump’s first 100 days have been a whirlwind of movement, including doubling down on his promises for immigration and building the border wall. At the heart of the conversation about building the wall is the cost, estimated to be $28 billion. While that price has raised […]...

26 Apr 2017

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Triad Financial Services Creates New Program Manufactured Home Dealers

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Triad Financial Services, Inc. tells MHProNews that it has formed the Triad Manufactured Home Risk Purchasing Group (RPG) for manufactured home dealers. Triad says that it created the program in response to the increasing demand for affordable liability insurance for manufactured home retail dealers. In addition to the insurance savings, the...

26 Apr 2017

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UPDATE: MHC Future in Doubt, the Other Side of Rent Control

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In an update to the story that the Daily Business News originally covered here, residents at the Thetis Lake Campground community in View Royal, British Columbia, Canada, are facing an imminent threat. According to Western Investor, assessments on the community are threatening the viability of the most affordable housing option in the province,...

26 Apr 2017

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New Sponsors

Featured Articles and Reports - April 2017 Vol. 8 No. 7

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MARKETING

*** Price Reduction *** North Tampa Portfolio - MH & RV | 380 Sites | Flori…

*** Price Reduction *** North Tampa Portfolio - MH & RV | 380 Sites | Florida

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Want Manufactured Home Community Voluntarily Rent Control, Anyone? Anyone?

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Live Oaks & Blue Oaks MHP Portfolio | 170 Sites | Topeka, Kansas

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FINANCING

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NFIB Provides Vital Small Business Guide

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Media, MHI Members Welcomed, Industry Warned

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Cavco’s Buyout

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ELS’ Sam Zell Sounds Off on Trump’s Wall

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Diverse Industry Reactions to Manufactured Home Community Closure Issue

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Chicago’s Mayor Favors Massive Modular Project

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Is What You Say Always Consistent with What You Believe?

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PERSONAL REFLECTIONS, MOTIVATION and INSPIRATION

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Classifieds

Press Releases

Triad Financial Services Inc., Announces…

Triad Financial Services Inc., Announces Formation of Triad Manufactured Home Risk Purchasing Group for Manufactured Home Dealers

Jacksonville, Fla. (April 21,2017) – Triad Financial Services, Inc (Triad) has been providing services to the manufactured home industry for over 50 years. During this time, Triad has incorporated various services to better assist those in the manufactured home industry. In 2016, Triad created a Risk Purchasing Group (RPG) in response to the increasing demand for affordable liability insurance for manufactured home retail dealers. In addition to insurance savings, the program will provide periodic loss prevention and risk management tips and information. In addition to the general liability program, Triad’s insurance division provides competitively priced inventory open lot coverage, commercial property coverage, commercial auto insurance, coverage for contractors equipment, as well as access to a national homeowners program for manufactured housing. Recent changes in the manufactured home general liability insurance markets have...

the MHMSM Team 26 Apr 2017 Corporate Press Releases

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Call for Nominations for the RV/MH Hall …

Call for Nominations for the RV/MH Hall of Fame Class of 2018

ELKHART, Ind., -- It's still six months until the October 31, deadline for nominations for the RV/MH Hall of Fame Class of 2018, and Darryl Searer, president of the RV/MH Heritage Foundation (Foundation) wanted to remind those considering nominating someone that they should start working on their nomination. Searer said, "Even though we are intensely planning for the induction dinner celebration for the Class of 2017 on August 7, 2017, it's really not too early to start the process of nominating a deserving individual to the Hall of Fame for the Class of 2018. It's a lengthy process that should not wait until the last minute, so I urge those who are considering a nominee to download the guidelines and forms so their nominee can be considered for the Class of 2018." The nomination...

Soheyla Kovach 21 Apr 2017 Corporate Press Releases

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*** Price Reduction *** North Tampa Port…

*** Price Reduction *** North Tampa Portfolio - MH & RV | 380 Sites | Florida

Portfolio Overview The North Tampa Portfolio consist of 3 communities in which 2 are located in Port Richey while the 3rd is located in Hudson, FL. All the communities have very desirable locations and convenient for an owner to have centralized management to create economies of scale. The trailing cap rates as a portfolio are in the 6.06% to 8.09% range while the year 1 pro-forma cap rates are in the 7.09% to 8.58% range.  This portfolio is a perfect opportunity for an investor to capitalize on the strong demand and growth occurring in Florida while being able to create economies of scale with a purchase of 380 sites. Portfolio Summary Investment:              3 Property Portfolio Star Class:               2-3 MH Sites:                 70 RV Sites:  ...

the MHMSM Team 04 Apr 2017 Corporate Press Releases

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SECURITY MORTGAGE GROUP Finances $78,632…

SECURITY MORTGAGE GROUP Finances $78,632,000 in the First Quarter 2017

ROCHESTER, N.Y. – Security Mortgage Group, a national award-winning MH Community lending broker, is pleased to have financed $78,632,000 thus far in 2017 for several manufactured home communities nationwide. The most recent March closings included the following: Managing Director, Gerard D. DiMarco, Jr., secured acquisition financing for two manufactured home communities totaling 192 sites in Wyoming. The $4,750,000 loan featured a limited prepayment penalty and flexible lending terms. Gerry also helped negotiate financing for a repeat client’s purchase of a 184-site mobile home and RV park in Corpus Christi, TX with a non-recourse loan of $2,445,000.  Anthony J. DiMarco, the other managing director, helped negotiate financing for a repeat client’s Ohio and Kentucky MHC Portfolio with over 700 sites. The $26,025,000 non-recourse loan featured a long-term fixed rate.   In addition, Anthony closed a...

the MHMSM Team 04 Apr 2017 Corporate Press Releases

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Live Oaks & Blue Oaks MHP Portfolio | 17…

Live Oaks & Blue Oaks MHP Portfolio | 170 Sites | Topeka, Kansas

Property Overview MHRE Inc is pleased to present Live Oaks and Blue Oaks located in Topeka, Kansas. The communities are situated just 4.2 miles away from each other. Together, there are 170 MH sites. Blue Oaks has 8 park owned homes, of which 5 are occupied. It has strong employment next door with two distribution centers for Target and Home Depot. Live Oaks has 11 park owned homes, of which 4 are occupied. This community is in an excellent location with great road frontage and heavy traffic count, and it is near the university and other various businesses. The current owners have put in time and effort to clean and fix up the communities. They repaired and replaced the underground utility lines and fixed up the roads. The market for rentals is available,...

the MHMSM Team 04 Apr 2017 Corporate Press Releases

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Sizzling Sunshine Homes! @ Tunica Show …

 Sizzling Sunshine Homes! @ Tunica Show = Exclusive “Total Package” for More Sales for Retailers, Communities, and Builder/Developers

Business is BOOMING at Sunshine Homes!  Retailers, communities, and builder/developers are watching homes sell fast and at good margins.  Let’s review some of the reasons. As important as great homes are, what we do to support our independent retailers and communities that compliments those sizzling model homes in your inventory can mean the difference between okay sales, and homes that turn several times a year. First, if you’re ready to attract more customers that pay cash or has good credit, look no further than Sunshine Homes.  Our Energy Star ™ rated homes are residential designs that impress and sell previous owners of conventional homes.  You can have floorplans ordered either as a HUD Code manufactured home, or as a state coded modular home. Award-winning Stan Dye of Star Homes says that 99% of...

the MHMSM Team 24 Mar 2017 Corporate Press Releases

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