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Former MHI President, VP Sound off on Why Manufactured Housing Has Fallen So Low

by Soheyla Kovach

SoheylaKovachLifestyleFactoryHomesLLCMHLivingNewsMHProNews com 50x50It is no secret that MHProNews believes in applying similar principles of accountability to an association that one should apply to a successful, ethical business.

If there was a business manager or company president that year-after-year, failed to deliver, what would happen to such a professional?  What happens to a head coach that doesn’t deliver?  How long would excuses by accepted?

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How can the manufactured home industry understand and accept its long and enduring malaise in recent decades, when the industry’s modern manufactured homes are widely praised by third-party researchers?

The following is the first of a planned series of quotable quotes, including voices from within MHI.  They will serve to shed ‘insider light’ on this controversial but essential-for-future growth topic.

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See the related report – by clicking on the text/image box – for Chris Stinebert’s comments in context.

Manufactured Housing and Grief? 

Numbers are seeing MHI for what it is, but there are those who struggle against a kind of grief – a sense of loss – in accepting the reality of what MHI is all about.  For those, the following tips about the 5 stages of grief are useful. While this graphic is focused on the ‘loss’ of a loved one, it can apply to the loss of other things too.

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MHI leadership?  Facts are #Nettlesome things.  And these quotes above from past and present MHI leaders and members are a vexing reality.

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MH Industry pros?  Head fakes and razzle dazzle shouldn’t fool mature adults forever. Grab your energy drink or coffee, put your boots on, and get ready for the internal battle for the future of manufactured housing – especially for independents.

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See the cartoon-laced, satirical MHI ‘razzle dazzle’ fact-checks, linked here and here.

Because this is your wake up call. Reality is what it is. Denying reality is to accept the status quo.

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MHProNews’ parent operation demonstrated to MHI over the course of years options for lending, and ways to improve image at a low cost. For years, even though our parent operation was an MHI member, and showed proven ways to grow business, MHI leaders ignored those options. Why? Could it be that slow growth allowed more consolidation and at a cheaper price? We learned the hard way, what about you?

 

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Submitted by Soheyla Kovach to the Daily Business News for MHProNews.com. Soheyla is a managing member of LifeStyle Factory Homes, LLC, the parent company to MHProNews, and MHLivingNews.com.