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Find the perfect job or hire the perfect employee

Sell or Buy using our Classifieds

Dominate Your Local Market!

Use Online Marketing Techniques to Leap Ahead of Your Competitors

presented by

L.A. 'Tony' Kovach,

Publisher and Marketing Director of MHMSM.com



                                   See this seminar at the Texas Manufactured Housing Association and NYHousing Association meetings.
Online Marketing Strategies for the Manufactured Housing Industry

Your Website

  • There have been a lot of changes over the past few years
  • Is your website up-to-date?
  • or has is become ineffective, or even an embarrassment
  • Don't have a website?
  • New technologies have swept much of the old aside
  • Are you ready for the future?

Email Marketing

  • Is email marketing dead?
  • Are you emails being delivered?
  • Is you email list growing?
  • Is your email list bring you leads?

PR, Traditional and Social Networking

  • Do you know how to make traditional marketing and PR work for you?
  • The latest "must have" in online marketing
  • Facebook, Twitter, LinkedIn, YouTube, Flickr - which is right for you?
  • What the Social Networks don't want you to know
  • Is your Social Networking bringing you leads?

The bottom line is that if one or more of these technologies is not
performing up to your expectations, you may need to change your thinking.

What worked in the past may not be what works now or in the future.

Make sure your online and traditional marketing dollars are working for you.

Dominate Your Local, Regional or National Market!


Please check the latest dates and times for this presentation below

at the Association Events shown below.



Sep 18 - Sep 20
Texas Manufactured Housing Association - 59th Annual Meeting & Convention
Renaissance Worthington, Fort Worth, TX
Contact: Caitlin Nauert (512) 459-1221 for the time for Tony's presentation.


Oct 12 - Oct 13  
New York Housing Association - 61st Annual Meeting & Convention
Turning Stone Resort & Casino, Vernon, NY
Contact: Nancy Geer 800-721-4663 for the time for Tony's presentation.

Daily Business News Briefs

UMH CEO Sam Landy Holds Forth

UMH CEO Sam Landy Holds Forth

In a conversation SeekingAlpha writer Brad Thomas has with Sam Landy, CEO and President of UMH Properties, Landy describes the beginnings of UMH in 1969 and how the REIT (real estate investment trust) grew profitably through the years until the recent recession. Landy says the company thought manufactured housing was recession proof. He says...

17 May 2012

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Ordinance Will Site Mods in MHCs

Ordinance Will Site Mods in MHCs

From South Dakota’s KOTARadio comes news that the Rapid City, South Dakota City Council is reluctant to permit modular homes to be sited in MHCs. Council members expressed concern that modular homes might spring up in other neighborhoods. Noting that this is an opportunity to replace what is now in the community with a superior [...]...

17 May 2012

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City Council Approves Rezoning

City Council Approves Rezoning

TheTimesNews tells MHProNews.com from Burlington, NC Jeff Mitchell has come to the Burlington City Council twice to have property rezoned from residential to manufactured housing, and has succeeded both times. In 2010 the council voted 3-2 to honor the request. On the current issue, city staff recommended the change should not be made, but the...

17 May 2012

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UFPI Adds Board Feet

UFPI Adds Board Feet

MarketWatch informs us that MH component supplier Universal Forest Products, Inc. (UFPI) has acquired through a subsidiary Haleyville, Alabama-based MSR Forest Products, LLC, a provider of roof trusses and cut-to-order lumber for the manufactured housing industry. UFPI has an existing plant in Haleyville. With annual sales of $10 million, MSR also...

17 May 2012

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HUD Suspends MHCC Activities

HUD Suspends MHCC Activities

Following HUD’s suspension of the Manufactured Housing Consensus Committee (MHCC) Administering Organization (AO) services by the National Fire Protection Association (NFPA) because of HUD’s failure to pay the NFPA, the Manufactured Housing Association for Regulatory Reform (MHARR) sent a letter to Carol Galante, HUD Assistant...

17 May 2012

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Homes of the Future: More Factory-Built

Homes of the Future: More Factory-Built

Writing in Vancouver, Canada’s North Shore News, Kevin Vallely states homes of the future will be more economically and environmentally sound. Noting the decline of the McMansions in favor of quality over quantity, he says homes will be smaller as energy-efficient, cost effective technologies and building practices incorporating greener...

17 May 2012

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Three Major Indexes Fall, but Skyline Corp. Rises

Three Major Indexes Fall, but Skyline Corp. Rises

CNNMoney reports the increase in U.S. housing starts and growth in industrial production was overshadowed by continuing uncertainty regarding the political and financial situation in Greece, reducing gains made earlier in the day as all three U.S. stock indexes fell. The Dow Jones Industrial Average fell -33.45 points, -0.26 percent, to close at...

16 May 2012

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Housing Starts Edge Up in April

Housing Starts Edge Up in April

The National Association of Home Builders (NAHB) says U.S. Census figures and HUD statistics report April registered a 2.3 percent gain in housing starts, marking a 717,000 seasonally-adjusted annual rate (SAAR). Single-family home construction was up 2.3 percent while multi-family gained 3.2 percentage. MHProNews.com has learned from various...

16 May 2012

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Island Community Receives Modular Homes

Island Community Receives Modular Homes

A collaboration of nonprofits and an anonymous land donor are determined to maintain affordable housing on Maine’s Islesboro Island. BangorDailyNews informs us building new homes or renovating older ones on the island can prove costly in terms of transportation of materials. Islesboro Affordable Property (IAP) and Genesis Fund contracted...

16 May 2012

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Nobility Homes Granted Extension

Nobility Homes Granted Extension

Yahoo!Finance says MH builder Nobility Homes has won approval from NASDAQ to continue being listed on the exchange through Sept. 14, 2012. Nobility did not file 10-Q reports for the periods ending Aug. 4, 2011 and Feb. 4, 2012, and for Form 10-K for the year ending Nov. 5, 2011 with the Securities and Exchange [...]...

16 May 2012

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House Committee Examining Dodd-Frank

House Committee Examining Dodd-Frank

The Manufactured Housing Association for Regulatory Reform (MHARR) says the House Financial Services Committee (FSC) is holding a hearing today to examine the Dodd-Frank Act’s definition of non-bank financial institutions as “systemically important”, a euphemism for “Too Big to Fail”, meaning the government will protect it from collapse. The ...

16 May 2012

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Featured Articles and Reports - May 2012 Vol. 3 No. 8

Prev Next Page:

Everything Old is New Again

Everything Old is New Again

by Katy Weldon Something amazing is happening to older mobile and manufactured homes in certain areas of California. They are in demand! Mobile and manufactured homes built in the 1970’s and 1980’s... Read more

MARKETING

Your Attention Please

Your Attention Please

by Jeff Templeton A recent study found that the average American sees approximately 1600 advertisements a day. In a single day! Those ads are seen online, in newspapers, magazines, billboards, TV,... Read more

MARKETING

Featured Articles May 2012

 Featured Articles May 2012

Featured Articles and Reports for Vol. 3, No. 8, 2012 Alphabetically by Category COMMUNITY MANAGEMENT & FAIR HOUSING (LEGAL) • “What’s in a Name?” by Nadeen Green, JD The fact that you are reading MHProNews.com to... Read more

index

Creating a Budget

Creating a Budget

by Chrissy Jackson Simply put, a budget is a tool. When effectively used, this tool can enable you to have a manufactured home land lease community that is financially sound. A... Read more

COMMUNITY MANAGEMENT & FAIR HOUSING (LEGAL)

“What’s in a Name?”

“What’s in a Name?”

by Nadeen Green, JD The fact that you are reading MHProNews.com to gain insight into the manufactured housing industry shows that you are engaged and embracing the world of online information... Read more

COMMUNITY MANAGEMENT & FAIR HOUSING (LEGAL)

Terms of Engagement

Terms of Engagement

by Andrew Peters It’s easy for professionals in the housing industry to forget just how extensive the language of mortgage lending can be. We’re often quickly reminded, however, when we try... Read more

FINANCING

Promissory Notes How to take, buy or create a Note, then sell it for cash

Promissory Notes  How to take, buy or create a Note, then sell it for cash

by John Merchant, JD Many manufactured home communities and some MH retailers have – over the years – created their own notes. The following is an outline of the things and... Read more

FINANCING

While Waiting on The Supreme Court: What is happening to Health Care Cost…

While Waiting on The Supreme Court:  What is happening  to Health Care Costs and Insurance?

by Kurt D. Kelley, J.D. For the last six months, I’ve served on The Woodlands, Texas Chamber of Commerce Health Care Program Committee. These efforts culminated on April 27th with a... Read more

GENERAL MANUFACTURED HOUSING INDUSTRY TOPICS

Frames

Frames

by George Porter A Manufactured Home is a more complicated piece of engineering than most other homes. Our building code makes us have a multi-purpose chassis. Strangely, we don’t move all... Read more

GENERAL MANUFACTURED HOUSING INDUSTRY TOPICS

“Mobile Homes” and Tornadoes

“Mobile Homes” and Tornadoes

by Margaret Clark (Editor's Intro: The following is a letter written by manufactured home community owner Margaret Clark to KWWL-TV reporter, Kera Mashek. Ms. Clark was writing in response to a... Read more

GENERAL MANUFACTURED HOUSING INDUSTRY TOPICS

The Industry's Need to Profitably Communicate

The Industry's Need to Profitably Communicate

by L. A. 'Tony' Kovach Trade media exists because there is a need to communicate facts and ideas relative to the industry being served. A robust online trade journal (e-zine) complements... Read more

GENERAL MANUFACTURED HOUSING INDUSTRY TOPICS

Manufactured Housing Institute and National Communities Council 2012 Congr…

Manufactured Housing Institute and National Communities Council  2012 Congress and Expo Photo Report

by L. A. 'Tony' Kovach If a picture is worth a thousand words, then there are tens of thousands of words captured in the photos that follow. The Manufactured Housing Institute... Read more

GENERAL MANUFACTURED HOUSING INDUSTRY TOPICS

National Industry Awards Presented at 2012 National Congress & Expo

National Industry Awards Presented at 2012 National Congress & Expo

Caesar's Palace, Las Vegas, NV - April 11, 2012. Members of the manufactured and modular housing industries gathered today at an awards luncheon to recognize individuals and companies for outstanding... Read more

GENERAL MANUFACTURED HOUSING INDUSTRY TOPICS

Manufactured Home Shows - Touring a Model Home at Tunica 2012

Manufactured Home Shows - Touring a Model Home at Tunica 2012

by L. A. 'Tony' Kovach Manufactured home trade shows are a wonderful way to bring products and professionals together in one place. The home shown in this photo gallery carousel below... Read more

GENERAL MANUFACTURED HOUSING INDUSTRY TOPICS

Do you know the single factor that determines; employee productivity, profi…

Do you know the single factor that determines; employee productivity, profits and sustained success?

by Tim Connor OK, have you figured it out or are you just waiting for my take on this topic? Come on – give it some thought – it might prove... Read more

MANAGEMENT

Is there Anything New under the Sun? Getting Bottom line Results for Manufa…

Is there Anything New under the Sun? Getting Bottom line Results for Manufactured Housing.

by L. A. 'Tony' Kovach If you are holding a smartphone, an iPad or are looking at a laptop, etc. you already know the answer to this article's headline's question. But... Read more

MANAGEMENT

Fear, worry, and stress – are you a victim?

Fear, worry, and stress – are you a victim?

by Tim Connor, CSP If you are not aware of the simple fact that fear is the major contributor to stress, illness, failure, worry and a whole host of other negative... Read more

PERSONAL REFLECTIONS, MOTIVATION and INSPIRATION

Zig On Doing Things Poorly

Zig On Doing Things Poorly

by Zig Ziglar Several years ago I was teaching a Sunday school class at First Baptist Church in Dallas, Texas.Recalling G. K. Chesterton's paradoxical “Anything worth doing is worth doing badly,”... Read more

PERSONAL REFLECTIONS, MOTIVATION and INSPIRATION

Patience – The secret tool for sales success

Patience – The secret tool for sales success

by Tim Connor I just finished reading for the fourth time - one of my favorite books, The Power of Patience by M. J. Ryan. As I was reading, it struck... Read more

SALES

Sales Tips 101 – Objection Handling; Isolating the Objection

Sales Tips 101 – Objection Handling; Isolating the Objection

by L. A. 'Tony' Kovach Let's begin a periodic series of articles on some classic – but often unused or overlooked – sales tips and strategies. We will begin with the... Read more

SALES

US and Canadian Manufactured Homes Directory Locations

US and Canadian Manufactured Homes Directory