Archive

Posts Tagged ‘Tomorrow’s Home Foundation’

Louisville from the Eyes of a Newcomer

February 3rd, 2016 No comments

Our trip to Louisville, Kentucky for the Manufactured Housing Show was a bit of a whirlwind, with an early arrival and even later departure. (A massive winter storm forced organizers to cancel the final day of the show, so we took a late flight back the night before.)

I was asked to write about my trip to Louisville “from the eyes of a newcomer.” This was my first trade show and I should point out, the first time I had seen any manufactured homes, so I have nothing to compare it to. Perhaps naively, (but also as a reflection on how many outsiders view the industry) I was expecting more of the stereotypical box-like mobile home from the 70s and 80s. So you can imagine how pleasantly surprised I was to see row after row of beautifully crafted homes!

Maybe it had something to do with homes in an enclosed space, but they all seemed much bigger and more beautiful than I expected. I didn’t expect shutters, porches or open concept rooms. I didn’t expect large walk-in closets (The picture I took below is probably my favorite of the whole trip!) and whirlpool tubs. Even the single section homes seemed much larger than I expected. But other than the finishes and décor on the inside, it was difficult to tell the difference between manufacturers, which I suppose could be good or bad.

2016LouisvilleManufacturedHousingShowHomes-credit-WHA-postedIndustryVoices-MHProNews-com

I was surprised to see that one manufacturer, Clayton Homes, used a hi-tech approach to attract buyers. (See picture below) I would expect this at any other home show, but when you still have members who don’t even have computers, it was reassuring to see.

2016LouisvilleManufacturedHousingShowClaytonHomesDisplay-credit-WHA-postedIndustryVoices-MHProNews-com

As I imagined, I saw everything from the gentleman in a dapper suit to the gentleman in a cowboy hat and suspenders. But they were all very kind and welcoming. It was great to see those of you who stopped by the Wisconsin Housing Alliance booth! I look forward to next year’s show and to seeing more homes in person. ##

LaurieMercurioCommunicationsDirectorWisconsinHousingAllianceExDirTomorrowHomeFoundation-postedIndustryVoicesMHProNews-com-Laurie Mercurio
Communications Director, WI Housing Alliance
Executive Director, Tomorrow’s Home Foundation
258 Corporate Drive, Suite 200C
Madison, WI  53714

 

(Editor’s Note: Let’s welcome Laurie to the widely respected WHA and the MH Industry again. Additional content about the 2016 Louisville Show, are found at the articles linked below.) 

Louisville Hits a Home Run

Sights and Sounds – Videos – from the 2016 Louisville Manufactured Housing Show

 

An analysis of The Atlantic’s report on Manufactured Housing, CFPB and MH Financing

October 27th, 2014 No comments

One thing that strikes me about the article in “The Atlantic” is that there was a great deal of good press for manufactured housing. It touted the energy efficiency, the lack of waste in the factory building process and the ability for more modest income families to become home owners. All great points.

On the negative side, it seems to focus on what truly plagues this industry and that is undeniably, the difficulty in financing manufactured homes. Unfortunately, the industry is caught between a rock and a hard place. Chattel loans are under the exact same strict CFPB regulations that apply to mortgages, but there are no lenders or secondary markets that consider them the same as a mortgage.

If CFPB is going to continue this interpretation, they should also mandate that any lender allowing conventional mortgages cannot simply deny a manufactured home loan.

Many manufactured home consumers are elderly, disabled and families with children. The refusal of lenders to loan on manufactured homes in a land-lease community seems to me to cause a disparate impact on at least three protected classes; age, disability and family status. The industry is not making this argument and I truly believe this is a talking point we should make for our cause.

In addition, some non-profits that are pro-manufactured housing are advocating for manufactured homes in land lease communities to be considered real property. If this would bring lenders to the table, I would say it might be worth looking into. Unfortunately, this is not a real solution and in fact can cause some serious problems. Some states already have this type of arrangement and they have no more lending than any other states.

Let’s keep the conversation going and try some new arguments and strategy to get this industry motivated to the point where we see retail sales centers popping up in high visibility locations.

Let’s try to get communities filled with NEW homes that will revitalize the community and provide that affordable housing the entire industry is so proud of. It is time to move forward and that will take the voice of the entire industry speaking to Federal, State and Local officials that are motivated to help. ##

Amy-Bliss-CAE-wisconsin-housing-allianceAmy Bliss, CAE
WI Housing Alliance/Tomorrow’sHome Foundation
258 Corporate Drive, Suite 200C
Madison, WI 53714
608.255.3131

(Editor's Note: Amy Bliss' response is to the article inThe Atlantic entitled, The Case for Trailer Parks, linked here.

As with all OpEds, the views expressed may or may not represent those of MHProNews or our sponsors. We welcome other perspectives on this or other topics of interest to industry professionals. Please send your letter to the editor or OpEd – with Industry Voices in the subject line – to this link, thank you.)