Warren Buffett, “the Moat,” Manufactured Housing, Berkshire Hathaway, Clayton Homes, 21st Mortgage, Vanderbilt, Wells Fargo, NAI…

CastleMoatManufacturedHousingBerkshireHathawyClaytonHomes21stVMFMortgageFinanceLoansManufacturedHomeRetailBrokerageSuppliersLOGOSDailyBusinessNewsMHProNews

Sometimes it’s best to hide in plain sight.” – David Estes.

Warren Buffett’s ‘moat principle’ has been laid out by others in their investment commentary, such as was covered by Seeking Alpha in last night’s market report.

Thomas: Buffett Should Buy Manufactured Home Community REIT, Plus MH Market Update$

The structure and operations of Buffett’s brands that he owns outright, or has a significant stake in, lends itself to this moat principle that he’s spoken about.

BerkshireHathawayHomeServicesClaytonHomes21stVanderbiltWellsFargoMortgageNAIIowaRealtyManufacturedHousingInstituteLogosBuffettMungerMoatMHProNews875

There are industry voices that have expressed the concern that the Manufactured Housing Institute (MHI) lends itself as a vehicle by which Buffett can dominate manufactured housing. MHI’s structure is powered by dues and an executive committee that is made up of four people.  Two have been Berkshire Hathaway team members for years, the current chairman is a prior Clayton Homes division president. Buffett’s dominating MHI in plain sight.

FollowTheMoneyPayMoreAttentionToWhatPeopleDoThanWhatTheySayMartyLavin6MillionYachtManufacturedHousingIndustryDailyBusinessNews600
Lavin is an MHI award winner, and a success story in communities, retail and finance.

Progressive and conservative thinkers and sources alike have observed, criticized, and analyzed how MHI does the will and work of Buffett.

Maxine Waters Statement, Preserving Access Manufactured Housing Act 2017, Warren Buffett, Clayton Homes

Newspaper Names Clayton Homes, Clinton Foundation, Hillary Clinton In “Swamp After Storm” Post-Disaster “Corruption”

Other recent MHI executive committee members have included companies that have significant business ties with one or more Buffett-dominated manufactured home brands.  That’s included Nathan Smith, SSK Communities, and Howard Walker, JD, Equity LifeStyle Properties. 

An issue that MHProNews spotlighted some years ago has been the relatively slow growth, low volume, and high regulatory risks in the manufactured home industry. These are factors that were named by U.S. Bank when they withdrew from actively pursuing their otherwise profitable lending in manufactured housing.

The Masthead

We’ve heard for some time the whispers about the now announced closure of U.S. Bank’s indirect manufactured housing lending program. To protect sources, we’ve been unable to do more than hint before today about what is now a done deal. We didn’t have a date, but knew it was ‘coming.’

When MHI’s president, Richard “Dick” Jennison was asked about growth rates with a softball interview question, (see video, below) Jennison argued for slow growth.

Why? Isn’t it obvious that more rapid growth could have been done sustainably and responsibly?

MultipleReasonsExpectManufacturedHousingDoBetterThanSiteBuiltHousingEricBelskyEecDirJointCenterHousingStudiesHarvardUnivDailyBusinessNewsMHProNews
At the time Belsky made this prediction, manufactured homes were selling over 250,000 new units per year. This year, we’ll not reach about 40 percent of that total. What happened?

Appealing Manufactured Housing Institute (MHI) Marketing, Finance Booklet Reviewed

What other major industry association executive wants to argue for slow growth for an industry that was previously projected to become the dominant form of housing in the U.S. by 2010?

The Moat Formula Elements, Applied to Manufactured Housing…?

The formula for slowing and/or choking off manufactured housing growth, and gaining a bigger control over the industry has been expressed like this.

  • Relatively low sales volume, compared to potential and the demand for affordable housing. 
  • High regulatory burdens and risks. 
  • For a time, choking off lending.

Each of these factors forced closures, and sparked consolidations. That’s arguably a polite way of saying that small businesses were forced to sell out to larger ones.

average-shipment-per-decade-manufactured-home-posted-on-mhpronews-com-d
Belsky at Harvard, others believed manufactured housing’s breakout decade would be the 2000s.  That didn’t happen.  Why?  Note that in 2003, Warren Buffett entered the manufactured housing industry.  Graphic provided by Ross Kinzler when he was then the executive director of the Wisconsin Housing Alliance (WHA).

Aren’t these elements in keeping with Buffett’s moat principles? 

SamZellManufacturedHousingIndustryManufacturedHomeCommunitiesMastheadIndustryCommentaryMHProNews

Manufactured Housing Industry Potential

The National Association of Realtors (NAR) ® Chief Economist Lawrence Yun estimates there is a need for some 8 million affordable housing units.

NAR’s Yun – No Quick Fixes Spell$ Manufactured Housing Opportunitie$

The National Low Income Housing Coalition (NLIHC) has a very similar estimate of 8 million affordable housing units needed.

NLIHC CEO Responds on HUD’s Worst Case Housing Needs Report, MH Leader Reacts

Several tech giant current and/or prior owners managers have concluded that factory built homes is the best way to close that gap.

$58,000 PreFabs, Videos, Updates of More Hi-Tech Backers

Meet the Modular Housing Builder Google Picked, and their “Industrial Cathedral”

Bill Gates’ Subsidiary Belmont Plans Smart City of Future, What Role Will Factory Built Homes Play?

Plans for Floating Modular Cities, “Seasteading” is Becoming Reality

Manufactured Housing Facts 2017, By the Numbers

Contradictions and logical conflicts have been spotlighted by MHProNews that can be boiled down to some basic principles, explained to us by various MHI and other industry members.

1)    Berkshire Hathaway choked off lending, as the Smoking Gun Parts One and Two from 21st Mortgage documents.  That forced hundreds of manufactured home retail closures.

Killing Off 100s of Independent Manufactured Home Retailers, Production Companies – Tim Williams/21st Mortgage “Smoking Gun” Document 2

“Perverse”–Warren Buffett-Dodd-Frank, CFPB, Manufactured Housing, Loans, Independent Businesses Fact Check$

2)    ‘The big companies have figured out how to use MHI to get the smaller companies to pay for what the big companies want.’  Ouch, that would mean those small to mid-sized companies are feeding the hand that bites their own.

ELS’ Sam Zell – Compliance Costs Destroys Smaller Businesses = Consolidation

KennyLipschutzQuotePoorJobOfLobbyinginMHIndustry-postedMHProNews48thMHINCClist

3)    ‘Whether or not MHI succeeds at passing the Preserving Access to Manufactured Housing Act, the Berkshire Hathaway units benefit.’ Why?  Because either regulatory burdens force consolidation, and if they ever pass it, they can then charge higher rates and fees on their loans.

Jenny Hodge, National Community Council, Public Time-Bomb Deployed on Manufactured Housing Institute, Prominent MHI Lender

4)    More than 3 dozen were in the room in San Antonio when then MHI Chairman Tim Williams explained why he didn’t neither 21st nor Vanderbilt provided the GSEs with the data they said they said they needed to more responsibly and robustly enter manufactured housing chattel (home only, personal property) lending.  Yet, MHI claimed to be working to advance DTS.  Really?  When their chairman, and two largest personal property lenders failed to practically support it?  How does that apparent contradiction work in practice?

Duty To Serve, “Complete Waste of Time” per Tim Williams, CEO/21st Mortgage; POTUS Trump, Warren Buffett Insight$

5)    MHI was pushing for the DOE energy standards, even though MHARR and third party research demonstrated the harm it could cause the industry and hundreds of thousands of potential consumers. They eventually pivoted, but only after months of public pressure.

MHARR vs. MHI on DOE Energy Rule, Pushback Pay$ Off?

6)    MHI was silent on replacing Pam Danner at HUD, again until months of pressure apparently forced them to pivot.  Note that MHI doesn’t typically admit they are pivoting, they just do it.

HUDOfficeBuildingLoisStarkeyRichardDickJennisonPamDannerManufacturedHousingInstituteMHILogoDailyBusinessNewsMHProNews575
http://www.mhpronews.com/blogs/daily-business-news/association-reaction-to-huds-pam-danner-lois-starkey-revelations/
HUDCodeManufacturedHomeProgramShakeupDrainTheHUDSwampManufacturedHousingIndustryDailyBusinessNewsMHProNews2
http://www.mhpronews.com/blogs/daily-business-news/major-shakeup-hud-manufactured-housing-program-danner-starkey-manufactured-housing-industry-regulators-associations-mhi-mharr-special-report/

7)    MHI had a reported opportunity to favorably modify the MLO rule by agreement, which hurt all sized operations, but disproportionately hurt the independents.

IshbelDickensPhotoNationalManufacturedHomeOwnersAssocNMHOALogoDailyBuisnessNewsMHproNews

They declined the negotiated deal, and have pursued enactment of Preserving Access for over 5 years and at a cost of millions of dollarsThey did so, even though a former MHI Government Relations VP stated in writing to MHProNews that the odds of changing Dodd-Frank under the Obama administration were low.

Manufactured Housing Institute VP Revealed Important Truths on MHI’s Lobbying, Agenda

People can look at the facts, and are obviously free to come to various conclusions about what these concerns and allegations mean.

RickRobinsonManufacturedHousingInstituteMHIDailyBuisnessNewsMHProNews
In front of dozens of industry professionals in Deadwood, SD, MHI SVP Rick Robinson ducked questions. Why? Why has MHI ducked the repeated offer of a public, video debate?

But if MHI was correct, why do they duck questions or offers to publicly debate via video their performance?

ManufacturedHousingIndustryShipmentsFEMAManufacturedHomesNotMobileHomesTrailersIndustryResearchReportsDataMHProNews
Credits, MHI, Cavco.
MobileManufacturedHomeAnnualShipments1959-2012CalculatedRisk-DailyBusinessNewsManufacturedHousingIndustryResearchReportsMHProNews
If MHI had the solutions that they claim, would the industry have seen the kind of slides witnessed since 1998?
ManufacturedHomesProduction2009to2016NewHUDCodeManufacturedHomeShipmentsManufacturedHousingAssocRegulatoryReformMHARRDataResearchMHProNews
http://www.mhpronews.com/blogs/daily-business-news/manufactured-housing-latest-shipment-data-trends-compared-to-conventional-housing-growth/

Housing is one of the biggest economic sectors, and manufactured housing has amazing upside potential.  While labor challenges are slowing the short-term potential all types of building, a factory-building environment is arguably the most logical way to address it successfully, rapidly, and profitably.

9percent1percentNewManufacturedHousingTrillionDollarHousingNewExistingHomeSales2016CreditManufacturedHousingIndustryDailyBusinessNewsMHProNews_1
http://www.mhpronews.com/industry-news/industry-in-focus/a-executive-summary-400-words-manufactured-housing-industry-obstacles-and-billions-in-opportunities

Are there other factors – such as misimpressions caused by errant research and reporting?  Yes, and MHProNews and MHLivingNews have covered those too. But that good media can be obtained is demonstrated by the report below.

Bloomberg, HousingWire, Realtor and Fox all suggest Manufactured Homes as Important Solution for Affordable Housing in America – manufacturedhomelivingnews.com

While housing becomes more and more expensive across the United States, there’s a simple solution. For those who either want to be frugal and still get great quality or those who have limited funds, but desire to be a homeowner – the answer, suggests and HousingWire – could be modern manufactured homes.

But as Frank Rolfe and others in the industry have observed, MHI has played a roll by so often failing to respond to so many incorrect reports.

Frank Rolfe Blasts MHI for Poor Media Engagement, Industry Reactions

Frank Rolfe: Pressured into Silence? Manufactured Housing Industry, and Journalism

For years, as an MHI member this writer proposed solutions to issues that the industry faced that were routinely ignored, delayed or sidelined. Efforts to advance their desired agenda were sidelined, or undermined.

Why?

“Accurate, but Misleading” MHI Preserving Access to Manufactured Housing Act Alert – ‘Weaponized New$,’ Fact Check$

That and other allegedly problematic and controversial patterns took place even during the time this writer was an elected MHI Suppliers Division board member.  As we called for more transparency, correcting inaccurate ‘weaponized’ reporting, and other issues, MHI didn’t reform, they arguably doubled down.

Financial Choice Act, with MHI Bill, Heading to Floor Vote, Outlook, Analysis

MHI’s response was to threaten this platform’s managing member via third parties, including attorneys, that were arguably MHI cat’s paws.  When that failed, a threatening anonymous package was sent via U.S. mail, which is a potentially criminal act.  Contents in that anonymous package named MHI, plus there’s been another MHI ‘finger print.’

Extortion? RICO? Allegedly Illegal, and Dirty Side of Manufactured Housing, Exposed

It should be noted that Buffett’s voiced concerns over anti-trust (anti-monopoly) action is reportedly the biggest concern for the future of Berkshire Hathaway after he passes away.

Who Will Replace Warren Buffett at Berkshire Hathaway? Expert Insights, Video & Manufactured Home Industry Outlook

President Raises the M-Word, “Monopoly,” Plus Manufactured Housing Industry Market Update$

Summing Up on the Buffett/Manufactured Housing “Moat”

WarrenBuffettQuotesPeverseEasyThingsDifficultChainsHabitLearnFromHistoryPeopleDontLearnFromHistoryManufacturedHousingMHI-MHProNews-768x342

Warren Buffett’s own words,
the words and often contradictory deeds of MHI leaders (elected and appointed),
facts from left-and-right,
demonstrate how the industry was throttled, and consolidated using crony-capitalist control of big government, barriers of entry and staying in the business.a

TimWilliamsCreditLinkedIn21stMortCorpCEOManufacturedHousingIndustryMHIChairmanWarrenBuffettBerkshireHathawayChairman
Warren Buffett, right, credit Wikipedia. Tim Williams, right, credit, LinkedIn. Collage credit, MHProNews. http://www.mhpronews.com/industry-news/industry-in-focus/is-tim-williams-21st-mortgage-ceo-mhi-chair-at-odds-with-berkshire-hathaway-chairman-warren-buffett
FocusedTransformationCavcoReportStocksMarketResearchDataDailyBusinessNewsMHProNews
Several manufacturers that Cavco Industries (CVCO) has purchased were MHARR members at the time they were bought.
IndustryMarketShareClaytonCavco63%ManufacturedHousingIndustryDataResearchMarketStockReportsDailyBusinessNewsMHProNews
http://www.mhpronews.com/blogs/daily-business-news/cavco-industries-spotlight-just-the-fact-other-manufactured-housing-industry-market-update/

It all fits the Warren Buffett theory on moats, doesn’t it?

RichardCordrayCFPB-ManufacturedHousingRegulationsCSPANstill-InsideMHvideoPostedMHProNews-com-
Why didn’t MHI promote these points if they really wanted passage of Preserving Access?  Richard Cordray quotes and those from the report and video on this page, linked below. https://www.manufacturedhomelivingnews.com/media-should-re-visit-dodd-frank-reporting-in-light-of-congressional-testimony/

That begs the question, if all this is so, then doesn’t the industry need a new post-production trade association to represent independents?

Study Recommending New Manufactured Housing Association for Independent Retailers, Communities, Lenders, Others Released

And with various lending and other options in theory or actually available today, isn’t this the time for the industry to break the hold of Berkshire Hathaway over the industry?

Several industry firms are showing the path ahead.

What is certain is that if the behavior isn’t changed, then the pattern going into 2018 and beyond will likely continue. ##  (News, fact checks, analysis, commentary, satire).

TwitterFacebookLinkedInNew Year’s Resolution: This writer already has one of the largest LinkedIn followings in the manufactured home industry. But we’ve frankly not asked for Twitter, or Facebook followers. That changes, starting today. If you want to keep up with posts relevant to the industry, you can connect via the links below.

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2 Week Notice, MHProNews will be on a somewhat modified publication schedule from now through January 2nd, resuming normal scheduling in 2018. More details, click here.

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We agree with Warren Buffett on the value of the lessons of history, reading and research. Without those deep insights, the wool can be pulled over other people’s eyes.

By L. A. “Tony” Kovach.

Kovach is the award-winning managing-member of LifeStyle Factory Homes, LLC,
parent to MHProNews, and MHLivingNews.com.
Both are #1 in their categories.

Kovach is one of the most endorsed and recommended MH industry professionals in all of manufactured housing.

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