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Posts Tagged ‘reports’

Sunday Morning Manufactured Home Industry Research, Reports, Headline News Recap 7.1.2018 to 7.8.2018

July 8th, 2018 Comments off

SundayMorningManufacturedHousingIndusryNewRecapMHProNewsLogoDaliyBusinessNewsMHProNews7.1.2018to7.8.2018

What are
Tim, Kevin, Joe, Keith, David, Ross, Mike, Sam
and Others in MHVille Reading?

 

They and other big names in our factory-built housing industry are reading what you find here on MHProNews.

That’s a fact.

Who says?

Unsolicited reports from third parties – rephrased, that means from within their own circle of influence.

We’re told that there are also people assigned and/or who volunteer to read here what we publish.  They in turn can report back to some of those same well-known industry folks.

WhatAreTimeKevinJoeKeithDavidRossMikeSamOthersinManufacturedHomeIndustryReadingMHProNewss

Interesting, isn’t it?  A form of high – if faint – praise?

  • Investors,
    researchers,
    media,
    public officials,
  • plus industry professionals by the thousands,

and gents like those named at the top are among the cross-section of readers that invest their time reading here on MHProNews.

No more need be said today, as we dive into the headlines on news, research, reports, analysis, and commentary found exclusively here on MHProNews.  So,with no further adieu, let’s start with…

 

What’s New on MHLivingNews

MHLivingNewsImprovedLivingForLe$$taglinedropshadow

Achieving the American Dream, with Quality, Appealing, Affordable Home Ownership

 

What’s New on the Cutting Edge

Savvy Stealth Marketing – and “Product Placement” Storytelling

Savvy Stealth Marketing – and “Product Placement” Storytelling

 

What’s New on the Masthead

Profits, Understanding Human Events, and Manufactured Housing

Profits, Understanding Human Events, and Manufactured Housing

 

What’s New on the Daily Business News

DailyBusinessNewsLogoMHProNewsLogo

Saturday 7.7.2018


Container Houses for Under $40,000, Transported by Flatbed, Construction, LifeStyle Videos

Container Houses for Under $40,000, Transported by Flatbed, Construction, LifeStyle Videos

 

Friday 7.6.2018

Record Employment, Rising Popularity, Plus Manufactured Housing Industry Connected Stocks, Evening Market Report

Manufactured Home Shipments, State by State Breakdown, May 2018 Official HUD Data

Manufactured Home Shipments, State by State Breakdown, May 2018 Official HUD Data

Manufactured Housing F&I Association Division Chairman Dies

Sale of $172 Million Manufactured Home Community Portfolio Completed

Sale of $172 Million Manufactured Home Community Portfolio Completed

 

Thursday 7.5.2018

On Eve of Tariffs, China Has World’s Worst Market, Plus MH Market Updates

On Eve of Tariffs, China Has World’s Worst Market, Plus MH Market Updates

“Why Advocates Need to Rethink Manufactured Home Quality,” Harvard, GSE, Genz, “High Satisfaction”

“Why Advocates Need to Rethink Manufactured Home Quality,” Harvard, GSE, Genz, “High Satisfaction”

Manufactured Home Industry Shipment Growth Parallels Strong Trump Economy, Pending HUD Regulatory Review

“Last Call” 2018 RV/MH Hall of Fame Induction Dinner

 

 

Wednesday 7.4.2018

“Challenges to Obtaining Manufactured Home Financing,” Urban Institute Report Fact Check, Analysis

“Challenges to Obtaining Manufactured Home Financing,” Urban Institute Report Fact Check, Analysis

For Businesses and Professionals, “It’s About the Benjamins,” Workers Agree, and Manufactured Housing Progress

For Businesses and Professionals, “It’s About the Benjamins,” Workers Agree, and Manufactured Housing Progress

The Fourth of July is not about Barbecues, or Fireworks, It’s About This – Stossel

The Fourth of July is not about Barbecues, or Fireworks, It’s About This – Stossel

The American Dream, Manufactured Homes, and America’s Independence Day

 

Tuesday 7.3.2018

On the Eve of Independence Day, from July 4, 1776 to Today

U.S. Senator Ted Cruz – El Chapo Plan, Video Interview, Plus Manufactured Housing Market Update$

U.S. Senator Ted Cruz – El Chapo Plan, Video Interview, Plus Manufactured Housing Market Update$

Affordable Housing, Subsidized Housing, Manufactured Homes, Private Property, and Proclaiming Liberty

Affordable Housing, Subsidized Housing, Manufactured Homes, Private Property, and Proclaiming Liberty

HUD Code Manufactured Home Production Report, May 2018, State-by-State Total

HUD Code Manufactured Home Production Report, May 2018, State-by-State Total

 

Monday 7.2.018

Super Model, Entrepreneur Kathy Ireland Dives into “Affordable Housing,” PreFab Construction

Super Model, Entrepreneur Kathy Ireland Dives into “Affordable Housing,” PreFab Construction

#WalkAway Goes Viral, Threatens Disruption, Plus Manufactured Housing Market Updates

Follow the Money – 100s of Immigration Protests, MoveOn, George Soros, The Border, Mexico’s AMLO, and Manufactured Housing

Follow the Money – 100s of Immigration Protests, MoveOn, George Soros, The Border, Mexico’s AMLO, and Manufactured Housing

Wheat, Chaff, and the Monday Morning Manufactured Housing Sales, Marketing Meeting

Wheat, Chaff, and the Monday Morning Manufactured Housing Sales, Marketing Meeting

 

Sunday 7.1.2018

Sunday Morning Manufactured Home Industry Research, Reports, Headline News Recap 6.24.2018 to 7.1.2018

Sunday Morning Manufactured Home Industry Research, Reports, Headline News Recap 6.24.2018 to 7.1.2018

 

And that’s all she wrote, with a little help from that fine fellow nearby, during the week that was. That’s “News through the lens of manufactured housing.” © ## (Headline news, week in review, recap, analysis, commentary.)

(Third party images, content are provided under fair use guidelines.)

1) To sign up in seconds for our MH Industry leading emailed news updates, click here.EmailedMHProNewsHeadlineNewsDailyBusinessNews

2) To provide a News Tips and/or Commentary, click the link to the left. Please note if comments are on-or-off the record, thank you.

3) Marketing, Web, Video, Consulting, Recruiting and Training Resources

SoheylaKovachDailyBusinessNewsMHProNewsMHLivingNewsSubmitted by Soheyla Kovach to the Daily Business News for MHProNews.com. Soheyla is a managing member of LifeStyle Factory Homes, LLC, the parent company to MHProNews, and MHLivingNews.com.

 

Sunday Morning Manufactured Home Industry Research, Reports, Headline News Recap 6.24.2018 to 7.1.2018

July 1st, 2018 Comments off

SundayMorningManufacturedHousingIndusryNewRecapMHProNewsLogoDaliyBusinessNewsMHProNewsSundayMorningManufacturedHousingIndusryNewRecapMHProNewsLogoDaliyBusinessNewsMHProNews

There is no question that Dinesh D’Souza is a partisan.

 

There is also no doubt that D’Souza was pardoned for his minor offense during the Obama Administration by the new occupant of the White House.

DeathofaNationVideoPreviewDineshD'SouzaMovieTrailerMobileManufacturedHousingIndustryDailyBusinessNewsMHProNews

The question that those on both sides of the left-right partisan divide should ask themselves is this.

Is D’Souza’s movie premise correct?

Or are his points mere theatrics?

Having gone to the theater, as well as purchased prior D’Souza videos, we can only speak to his prior work with first hand authority.

His prior movie hits were:

  • thought provoking,
  • entertaining, and
  • fact-based, meaning, historically grounded.
  • One ranked as the number 2 political docudrama of all time.

D’Souza’s films2016: Obama’s America and America: Imagine A World Without Her, are respectively the #2 and #6 highest political documentaries of all time. D’Souza’s latest feature-length filmHillary’s America, is widely credited with contributing to Hillary Clinton’s defeat in 2016, and quickly joined his first two films in the top 10 political documentaries of all time,” says his website.

Meaning, there’s broad appeal to his movies, because they are well done.  Watch the video of his movie’s “trailer,” and you’ll get the feel for him.

Some believe that Americans should ignore what divides the nation or our industry. There is an argument to be made for that viewpoint.

But others believe that a house divided can’t long stand.   Abraham Lincoln took that view, and risked a civil war to unite a divided nation.

That should suggest that on a range of issues, Americans and industry professionals ought to seek to engage in civilized discourse.  Why wait until open violence breaks out?

Come let us reason together.” Reads a plaque behind the desk of former Arkansas Governor and modular mansion resident, Mike Huckabee. It’s a quote from the Good Book.

Our industry has a case to be made. It sounds counter-intuitive to most marketers. But the case that must be offered to the public needs more than looks and emotion.  It must have evidence-based reason. The research shows that’s true. That’s our consulting operation’s experience as well.

Tony has said time and again, that if pretty pictures, slick videos or even 3D tech was all that was needed to grow the industry, then manufactured housing would already be selling 500,000 to 1,000,000 (+/-) new HUD Code manufactured homes per year.

Modular home sales would be on top of that total.

ManufacturedHomeShipmentsVsNewExistingHomeSalesStaartsManufacturedHouisngIndustryDailyBusinessNEwsMHPronews

Facts are facts. They are neutral measures of reality. Once facts and their causes are understood, then the opportunities can be tapped. What the above means is that the typical retailer could potentially be selling 10x (+/-) more homes in a typical market

 

IfPrettyPicturesVideosAloneWereEnoughMHIndustryWillOnlyAchieveItsGoalsByResovingItsCoreIssuesLATonyKovachMHProNews1

Learn more about the above, linked here.

Evidence and logic – with appeal that is well presented – are what millions of home seekers need to buy into the manufactured housing industry’s rebirth.

The same is needed to avoid the death of our nation’s Republic.

As we approach July 4th, our country’s glorious Independence Day, let’s recall that Freedom is never free.

With no further adieu, let’s dive into the headlines that link news, inspiration, commentary, and reports.

 

What’s New on the Masthead…

Life, Liberty, Property – Supreme Court – and Manufactured Housing

Life, Liberty, Property – Supreme Court – and Manufactured Housing

What’s New on the Daily Business News on MHProNews.com…

 

Saturday 6.30.2018

I Hate Politics!” – Bedminster Watch, and Manufactured Housing Shipments

“I Hate Politics!” – Bedminster Watch, and Manufactured Housing Shipments

 

Friday 6.29.2018 

POTUS Trump Announces SoftBank Boosting U.S. Investments by Billions, Details, Plus MH Market Updates

Associated Builder’s President Michael Bellaman says How Congress Can Keep Momentum Going

Manufactured Home Industry Board Member Surrenders to Cancer, R.I.P.

Manufactured Home Industry Board Member Surrenders to Cancer, R.I.P.

Billion Dollar Startup Modular Builder, Using Robotics, Could Soon Rival Clayton Homes’ Total Sales

Billion Dollar Startup Modular Builder, Using Robotics, Could Soon Rival Clayton Homes’ Total Sales

 

Thursday 6.28.2018

People are “Creatures of Habit,” Says New Study, Valuable Manufactured Housing Industry Professional Insights

People are “Creatures of Habit,” Says New Study, Valuable Manufactured Housing Industry Professional Insights

Move Over Saudi Arabia? Latest U.S. Oil Production, plus Manufactured Housing Market Updates  

Harvard’s Joint Center for Housing Studies 2018 – Affordability, Manufactured Homes, and Modular Housing Report

Harvard’s Joint Center for Housing Studies 2018 – Affordability, Manufactured Homes, and Modular Housing Report

Manufactured Housing Program Review Addressed by HUD Secretary Carson during Oversight Hearing

Manufactured Housing Program Review Addressed by HUD Secretary Carson during Oversight Hearing

 

Wednesday 6.27.2018

Bloomberg’s World’s 25 Richest Families Net Worth Tops $1 Trillion, List, Plus MH Market Updates

Salena Zito Tweet Wakeup on Recent High Court Rulings, Touts the “Great Revolt,” SCOTUS Kennedy Shakeup

Salena Zito Tweet Wakeup on Recent High Court Rulings, Touts the “Great Revolt,” SCOTUS Kennedy Shakeup

Billions in American Cash Flowing Back to U.S., Repartition Yields Capital for Manufactured Housing or Other Projects

Billions in American Cash Flowing Back to U.S., Repartition Yields Capital for Manufactured Housing or Other Projects

New High Mortgage Rates, Latest Core-Logic Housing Price Data

 

 

Tuesday 6.26.208 

Warren Buffett Strikes Deal with Lee to Manage Berkshire Units, plus MH Market Updates

Warren Buffett Strikes Deal with Lee to Manage Berkshire Units, plus MH Market Updates

New Manufactured Home Industry National Association Related Statements

New Manufactured Home Industry National Association Related Statements

Barack Obama, Maxine Waters, President Donald J. Trump, Amway, and Manufactured Housing

Barack Obama, Maxine Waters, President Donald J. Trump, Amway, and Manufactured Housing

HUD Approves Additional $5 Billion Disaster Recovery Plan

 

Monday 6.25.2018 

How US Stocks Compare with Other Nations in Trade Wars? Plus MH Market Updates

Manufactured Home Community Owners Lost Troubling Creekside Appeals Case

Manufactured Home Community Owners Lost Troubling Creekside Appeals Case

What’s Your Location’s Potential? Monday Morning Manufactured Housing Marketing Sales Meeting

What’s Your Location’s Potential? Monday Morning Manufactured Housing Marketing Sales Meeting

What “Made in Space” Housing Plans Should Tell Manufactured Housing Industry Professionals

What “Made in Space” Housing Plans Should Tell Manufactured Housing Industry Professionals

 

Sunday 6.24.2018 

Sunday Morning Manufactured Home Industry Research, Reports, Headline News Recap 6.17.2018 to 6.24.2018

Sunday Morning Manufactured Home Industry Research, Reports, Headline News Recap 6.17.2018 to 6.24.2018

 

And that’s all she wrote, with a little help from that fine fellow nearby, during the week that was. That’s “News through the lens of manufactured housing.” © ## (Headline news, week in review, recap, analysis, commentary.)

(Third party images, content are provided under fair use guidelines.)

1) To sign up in seconds for our MH Industry leading emailed news updates, click here.EmailedMHProNewsHeadlineNewsDailyBusinessNews

2) To provide a News Tips and/or Commentary, click the link to the left. Please note if comments are on-or-off the record, thank you.

3) Marketing, Web, Video, Consulting, Recruiting and Training Resources

SoheylaKovachDailyBusinessNewsMHProNewsMHLivingNewsSubmitted by Soheyla Kovach to the Daily Business News for MHProNews.com. Soheyla is a managing member of LifeStyle Factory Homes, LLC, the parent company to MHProNews, and MHLivingNews.com.

 

Sunday Morning Manufactured Home Industry Research, Reports, Headline News Recap 6.17.2018 to 6.24.2018

June 24th, 2018 Comments off
SundayMorningManufacturedHousingIndustryHeadlineNewsRecap6-17-2018to6-24-2018

Trivia note: that’s how the MHProNews home page looks like on that miniature iPad screen, just moments before the Sunday Morning headline news weekly recap is published. We sweat the details, all for thousands of industry readers like you.

What is Leadership?”

 

WhatIsLeadershipLightBultsOneLitPxManufacturedHousingIndustryDailyBusinessNewsMHProNews

Collage design by MHProNews.

In 2009 and 2010, the manufactured housing industry hit bottom. What that means is that thousands of professionals and investors in the industry today have never personally experienced an era of high performance.

LeadershipIsNotAboutTitlesPositionsOrFlowChartsItIsAboutOneLifeInfluencingAnotherJohnCMaxwellLeadershipQuoteDailyBusinessNewsMHProNEws

Some believe that the only reason that manufactured housing hit a total of some 372,000 (+/-) new home shipments in 1998 think that was because of “easy financing.” While easy financing played a role, the reality check is that 372,000 (+/-) consumers believed that a manufactured home was the solution to their housing needs.

In several markets, one in three Americans who bought a new home, were buying a manufactured home in 1998.  Financing made that possible, but real people still made that choice.

May2018ResalesExistingHomeSalesNewHomeStartsNewHomeSalesNationalAssociationOfRealtorsMHProNewsManufacturedHousingIndustryDailyBusinessNews

About 6 million new or resale conventional housing units will be sold in 2018, according to the most recent National Association of Realtors (NAR) data.

ALeaderIsOneWhoKnowstheWayGoesTheWayShowstheWayJohnCMaxwellBrainyQuoteDailyBusinessNewsManufacturedHousingIndustryMHProNews

Trading Economics said that the seasonally adjusted annual rate (SAAR) of multi-family housing starts in May 2018 was 404,000. So multifamily alone is about 4 times the number of HUD Code manufactured housing units, based upon recent data.

Trading Economics also said that new construction is running at an eleven year high.

LeadershipAndLearningAreIndispensiabletoEachOtherJohnFKennedyBQManufacturedHousingIndustryDailyBusinessnewsMHProNews

ManufacturedHomeShipmentsVsNewExistingHomeSalesStaartsManufacturedHouisngIndustryDailyBusinessNEwsMHPronews

Facts are facts. Facts are neutral measures of reality. Once facts and their causes are understood, then the opportunities can be tapped. What the above data means is that the typical retailer could potentially be selling 10x (+/-) more manufactured homes. a typical market

Meanwhile, manufactured housing – while up from its bottom – is lagging far behind.

SometiemsByLosingABattleYouFindANewWayToWInTheWayDonaldJTrumpBQManufacturedHousingIndustryDailyBusinessnewsMHProNews

Manufactured housing is projected by some to finish around 107,000 (+/-) new home shipments in 2018.

ManagementIsDoingtheRightThingsLeadershipIsDoingTheRightThingsPeterDruckerBQManufacturedHousingIndustryDailyBusinessNewsMHProNews

Thousands of manufactured homes shipped today are for rental purposes in manufactured home land lease communities. While it’s a legitimate tool, ELS’ Sam Zell is among those who has said rentals ought to be managed well, and kept marginal.

WhenYouCantMakeThemSeeTheLightMakethemFeelTheHeatRonaldReaganQuoteManufacturedHousingIndustryDailyBusinessNewsMHproNews

When the U.S. needs 8.3 million additional, new affordable housing units (NAR), and conventional builders can’t keep up, nor match our price points, why does manufactured housing lag so badly?

LeadershipIstheCapacitytoTranslateVisionIntoRealityWarrenBennisQUoteManufacuturedHousingIndustryDailyBusinessNewsMHProNews

MHProNews established the #1 audience in the industry by not shying away from tough topics. Thinkers come here, and then the doers get busy based upon new insights.  We believed the MH Industry would respond to actionable reality over platitudes.  Vision became reality.

The reasons are many. The Masthead post linked below looks at that in more detail. But here and now, let’s name a few.

 

  • A lack of objective analysis and critical thinking as to the causes and cures for the industry’s low market penetration.

IfIHadAnHourToSolveAProblemIdSpend55MinutesThinkingAboutthePRoblemAnd5MinutesThinkingAboutsolutionsAlbertEinsteinquoteMHProNews

  • A widespread failure to recognize what kind of thinking and behaviors led manufactured housing to this relatively low point. Think about the Einstein quotes, above and further below.

TheManagerAcceptstheStatusQuoTheLeaderChallengesItWarrenBennisQUoteBQDailyBusinessNewsManufacturedHousingIndustryMHProNews

  • Trusting in the wrong “leaders.”

WeCannotsolveOurpRoblemsWiththeSameThinkingWeUsedWhenWeCreatedThemALbertEinsteinQuoteManufacturedHouusingIndustryMHProNews

The prophet Hosea (in the “Hebrew Scriptures,” “Tanakh” or for Christians the “Old Testament” Scriptures) proclaimed “My people perish for a lack of knowledge!” (Hosea 4:6)

MyPeopleAreDestroyedForALackOfKnowledgeHosea4-6-ManufacturedHousingINdustryDailyBusinessNewsMHProNews

Eternal principles matter. For those who make up their “own morality,” the result is inevitably chaos. Imagine if everyone made up their own “rules of the road” in driving. Driving would become far more hazardous and slow. A common set of authentic core principles is necessary in a just and productive society.

Another version of that same passage is translated as “My people perish for a lack of vision.”

ASatisfiedCustomerIsTheBestBusinessStrateegyOfAllMichaelLeBoueufBrainyQUoteDailyBuisnessNewsManufacturedHousingIndstryMHProNews

Mutual victories is the essence of how progress occurs. By contrast, Win-Lose tends towards avoidable conflict.

MH Industry professionals and investors must become ever-more people of sound, authentic principles. The good of the customer and society ought to be the ultimate good for sellers and service providers.  Mutual victories are how progress occurs.

MostFundamentalAttackonFreedomistheAttackCriticalThinkingSkillsFailuretoTeachCriticalThinkingPossibilitythatEvertyhingNnoghtingTrueTravisNicholsQUote

There are needs for absolute principles in society, just as there are in math or science. Moral relativism doesn’t work in practice. The most just society imaginable would follow the 10 Commandments.

It has been some time since we’ve mentioned “inspirational dissatisfaction.”

WithoutDissatisfactionthereisNoGrowthWithoutHappinessTheeisNoLifeBehappilyDissatisfiedQuoteMHPronews

Inspirational dissatisfaction is part of critical – analytical – thinking, and thus how advancement occurs.

UntilYouGetDissatisfiedYouWontDoAntthingtoReallyMoveYourLifetoAnotherLevelDissatsifactionisaGemTonyRobbinsQuoteMHProNEws

Some people misunderstand the nuanced meaning of the word, “critical.”

Critical thought is analytical thought.

Analysis is born of the belief and desire that things can or should be better!

LoveIstheOnlyForceCapableofTransformingAnEnemyIntoaFriendMartinLutherKingJrQuoteDailyBusinessNewsMHProNews

There is joy in the accomplishment of overcoming obstacles.

There is hope and excitement in facing challenges for the purpose of advancement.

JustBecauseILoveYouUndonditionallyDoesNotMeanIMgoingtoCosignYourbheaviorUncoonditionallyYAReGoingtoLearnthEDifferenceOneWayortheOTherToughLoveQUoteMHProNEws

What is leadership?

The quotes shared are like the facets of a diamond. Each cut of the diamond is necessary to give it that majestic look when the light hits it.

SometimesModestAdjustmentIsNeededToGetAroughSoundingENgineurringSmoothlyRunningEfficentlyButfirstIdnetifyThenREsolveCauseoftheProb lemsLATonyKovachQUote

Get your motor running smoothly and efficiently.

Landscapers prune trees and shrubs. Pruning is necessary for health and growth, as well as for beauty.

Stat8ingFactsExamingEvidenceArent'NegativeOrCursingtheDarknessNecessaryStepsFIndingLightswtichMakingGenuineProgressLATonyKovachQuoteMHProNews

The thinking of the past roughly 15 years will not take manufactured housing to its potential. There are those who for whatever short-sighted or selfish reasons are content with how things are.  Others posture a good talk, but if they routinely violate ethical principles, how can they be good role models or leaders?

ParentingCoachingCanRequireToughLoveItCanbeCruelNotToAdmonisthSOmeoneInYourChargeWhatParentLeaderBlythlyFallTrapLATonyKovachQuote

Phase One is Understanding based upon Information, which is a form of Education.  Phase One is ongoing, because understanding that flows from knowledge never stops.

YouHavetoThinkAnywaySoWhyNotThinkBigDonaldJTrumpBQManufacturedHOusingINdustryDailyBusinessNewsMHProNews573

The industry can achieve 500,000 to 1,000,000+ new HUD Code manufactured homes sustainably, given the current new housing demands. That’s a 5x to 10x increase. That should be the achievable goal of every independent industry professional.

Phase Two is about to begin, a future based upon realistic potential. More about Phase Two in the days ahead.

Leaders don’t wait for permission to change

or challenge the status quo. Leaders just do it.”

– L. A. “Tony” Kovach.

Enough said for today on industry and what is leadership. Let’s dive into the news, reports, inspiration, and analysis from the week that was, which are part of the reality checks necessary for sustainable growth.

 

What’s New on MHLivingNews

MHLivingNewsImprovedLivingForLe$$taglinedropshadow

Fame, Pretty Little Liars Star Nia Peeples’ Mobile…err….Manufactured Home Tour, Featured on Oprah Winfrey Network Video

Fame, Pretty Little Liars Star Nia Peeples’ Mobile…err….Manufactured Home Tour, Featured on Oprah Winfrey Network Video

 

What’s New on the Masthead

Only 3 Options – the Elephant in the Room

Only 3 Options – the Elephant in the Room

What’s New on the Daily Business News on MHProNews

DailyBusinessNewsLogoMHProNewsLogo (1)

 

 

Saturday 6.23.2018

Going to Pot – Marijuana, Illegal Drugs Controversies, and Manufactured Housing

Going to Pot – Marijuana, Illegal Drugs Controversies, and Manufactured Housing

 

Friday 6.22.2018

Economy – “There Are Some Worrisome Signs That We Must Confront” – Financial Services Chairman Hensarling

“Trade War Lost” – Ross, Cramer – ‘Trump Will Win’ Stocks Rebound, Plus MH Market Update

Uproar Over ELS’ Sam Zell Comments Continues

Uproar Over ELS’ Sam Zell Comments Continues

MHVillage Confirms Data, and Michigan Operational Slide Revealed

MHVillage Confirms Data, and Michigan Operational Slide Revealed

 

Thursday 6.21.2018

As Trade War Talk Heats Up New Infographic Helps Visualize World’s Biggest Exporters

Act Now to Make Tax Cuts for Small Business Permeant

Act Now to Make Tax Cuts for Small Business Permeant

SCOTUS – High Court Tax Ruling, and Manufactured Home Industry Impact

America First, Economic Nationalism, Sycophancy, Presidents and Manufactured Housing’s Future

America First, Economic Nationalism, Sycophancy, Presidents and Manufactured Housing’s Future

 

Wednesday 6.20.2018

As Washington Boils, and Trade Roils, POTUS Heads to MN for Rally – Plus MH Market Updates

Federal Action Expanding Access to Quality, Affordable Health Coverage for Millions of Americans Employed by Small Businesses

U.S. President Praised “The Mobile Home Industry,” Manufactured Homes are “Here to Stay”

U.S. President Praised “The Mobile Home Industry,” Manufactured Homes are “Here to Stay”

Factory-Crafted Home Living, Reimagined – “The Art Park” vs. MHCs – Interview with Robbie Antonio, Founder of Unicorn Revolution Precrafted Homes

Factory-Crafted Home Living, Reimagined – “The Art Park” vs. MHCs – Interview with Robbie Antonio, Founder of Unicorn Revolution Precrafted Homes

 

Tuesday 6.19.2018

Owners Report Increased Profits, Compensation, Expansion Plans

Owners Report Increased Profits, Compensation, Expansion Plans

“Trade War!” Buffett, Tudor Jones, Lloyd Blankfein React, Plus MH Market Updates

White House Announces Surprise Pick to Head Consumer Financial Protection Bureau

White House Announces Surprise Pick to Head Consumer Financial Protection Bureau

Facebook, Marketing & News – Manufactured Housing Pros, Sarah Miller, ‘Citizens Against Monopoly’ Sound the Alarm

Facebook, Marketing & News – Manufactured Housing Pros, Sarah Miller, ‘Citizens Against Monopoly’ Sound the Alarm

 

Monday 6.18.2018

Different Kind of Community Closure, Continues Grabbing Headlines in Mainstream News

Different Kind of Community Closure, Continues Grabbing Headlines in Mainstream News

Housing, Oil, and Tariffs, Plus Manufactured Housing Industry Market Report Updates

Ease Shortage with 400,000 More Manufactured Homes for California, says Jonathan Lansner, MHI’s Next CEO?

Ease Shortage with 400,000 More Manufactured Homes for California, says Jonathan Lansner, MHI’s Next CEO?

Is Your Operation a David vs. a Goliath? 4 Keys to Success, Monday Morning Manufactured Housing Marketing and Sales Meeting

Is Your Operation a David vs. a Goliath? 4 Keys to Success, Monday Morning Manufactured Housing Marketing and Sales Meeting

 

Sunday 6.17.2018

Sunday Morning Manufactured Home Industry Research, Reports, Headline News Recap 6.10.2018 to 6.17.2018

And that’s all she wrote, with a little help from that other guy, during the week that was. That’s “News through the lens of manufactured housing.” © ## (Headline news, week in review, recap, analysis, commentary.)

(Third party images, content are provided under fair use guidelines.)

1) To sign up in seconds for our MH Industry leading emailed news updates, click here.EmailedMHProNewsHeadlineNewsDailyBusinessNews

2) To provide a News Tips and/or Commentary, click the link to the left. Please note if comments are on-or-off the record, thank you.

3) Marketing, Web, Video, Consulting, Recruiting and Training Resources

SoheylaKovachDailyBusinessNewsMHProNewsMHLivingNewsSubmitted by Soheyla Kovach to the Daily Business News for MHProNews.com. Soheyla is a managing member of LifeStyle Factory Homes, LLC, the parent company to MHProNews, and MHLivingNews.com.

 

Sunday Morning Manufactured Home Industry Research, Reports, Headline News Recap 6.10.2018 to 6.17.2018

June 17th, 2018 Comments off
sundayMorningManufacturedHousingIndustryTradeNewsRecap6.10.2018to6.17.2018DailyBusinessNewsMHProNews

Trivia: note that the MHProNews home page looks like that miniature iPad screen, just moments before the weekly recap is published. We sweat the details, all for thousands of industry readers like you.

Chutzpah

What connects or divides people are words, ideas, education, culture, communications, and an open or closed mind.

The closed minded are by definition the hardest to communicate with. That doesn’t mean that the effort shouldn’t be made, but it must be balanced out by the other realities of living.

When you live with someone long enough, you get to know them, and their stories.

When you listen to – or read someone’s – thinking long enough, and carefully enough, you get to know “what makes them tick.”

A single word can unite or divided someone.

ChutzpahManufacturedHousingIndustryDailyBusinessNewsMHProNews

That word may be a word that was understood or misunderstood.

ChutzpahCartoonIdLikeThisBookOnChutzpahandIWantYouToPayForItWikiDailyBusinessNewsMHProNews

The right words at the right time can make a difference.

A word like chutzpah is colorful, and rich in meaning. Jewish or Yiddish expressions can be fairly common in certain circles.

Every culture, every language has its own rich idioms.

Tony likes to sing songs and tell stories. One story he likes to tell us how we met in Baytown, Texas. I won’t steal his thunder today by telling that story, but I will share another from just a few weeks later.

We were at dinner with a couple in their fine home. The wife was an author, so was her husband. They were both highly educated, each had amazing and successful careers. The woman met Tony after her talk at a church function, where he also met her husband.

We were having a free-flowing dinner conversation. The woman looked at me. Then, turning to my husband, she said to Tony, “You have an amazing ability to leap cultural boundaries.”

I’ve seen Tony connect with someone in just seconds. It can be in a check-out line, or at a dentist’s office. It can be on the phone, or in person. It may all hinge on the use of a single word, phrase or gesture.

It takes audacity, courage, wisdom, boldness – or chutzpah – to use a phrase or word at a key moment.

Tony doesn’t know much Farsi, but when I’m talking to Persian family members, he will use a Farsi phrase correctly, and the distance between people melts. He may meet someone who is Hispanic, use a phrase in Spanish, and they light up like a Christmas tree.

That’s called respect. That too can melt differences, and bridge gaps.

Tony insists on citing sources that wish to be acknowledged. But as any publisher should, he won’t cite a source that wants to be kept anonymous.

When we quote from other writers or speakers, we use their words, their idea, and we do so in context. Those are the rules of the road in publishing, and journalism — including trade media.

A single word can help bridge a gap.

But missing a single word can cause a misunderstanding.

ConfidentialNewsTipsOKTipsIreportMHNews@MHMSM-comGraphic

To report a news tip, click the image above or send an email to iReportMHNewsTips@mhmsm.com – To help us spot your message in our volume of email, please put the words NEWS TIP in the subject line.

Tony told me a story recently about how he misread a message. He missed a short, single word, and that completely changed the meaning of what was said. He apologized.

Similarly, our reports can be misunderstood, sometimes by missing a single word. Our reports are best when they aren’t skimmed.

Misreading or misinterpreting happens to us all. It is why the game “telephone” is played by kids with such delight. The kids game of telephone starts with a circle of say 10 kids. The first one whispers a sentence into the ear of someone next to them. That person then turns to the next one in the circle and says what they thought they heard. That is repeated until everyone in the circle has had their turn.

By the time the last person in the circle has heard the story, it has changed. And everyone gets a good laugh.

People can change a story by accident or by intent. Each change can be a problem. But a deliberate twisting of a story is a form of manipulation.

Words or ideas can unite or divide people. Words can help bridge a gap.  They can also cause a gap, sometimes unintentionally.

Manufactured housing is arguably among the most misunderstood subjects in America. There are those who want it kept that way, at least for now. But that, says Tony, misunderstanding about manufactured homes is an opportunity in disguise. You don’t have to wait for anybody else to learn what’s correct, and then do something about it in your market or location(s).

There are those, like us, who day-by-day strive to help people understand the realities of just how amazing – and life changing – modern manufactured home (MH) living can be.

We share MH “Industry News Tips, and Views Pros Can Use.” ©  We do reports that are “News Through the Lens of Factory-Built Housing” ©.

EmailedMHProNewsHeadlineNewsDailyBusinessNews

To sign up in seconds for our MH Industry leading emailed news updates, click here.

Don’t get those reports second hand. You can sign up for our headline news reports at this link. Your team or circle of influence can sign up for free too. Thousands “get it.”

From one person offices, to the biggest names in the industry, thinkers and doers read here. They may not all have the chutzpah to admit it, but they or a colleague tell us that they do.

Understanding is the key that turns the lock that opens more opportunities.

Thank you, and thanks to all who make this pro-business, pro-morally sustainable growth resource possible. We strive daily to earn that confidence, by sharing reports that matter. “We Provide, You Decide.” ©.

Let’s dive into the timely, and often timeless, reports from the week that was.

What’s New on the Masthead

Facebook, Manufactured Housing, and American Drama

Facebook, Manufactured Housing, and American Drama

 

What’s New on MHLivingNews 

Celebrate National Home Ownership Month, with 26 Cool Prefab Cribs, a $1 Billion Dollar Hybrid Mansion, 4 Fun Videos

Celebrate National Home Ownership Month, with 26 Cool Prefab Cribs, a $1 Billion Dollar Hybrid Mansion, 4 Fun Videos

DailyBusinessNewsLogoMHProNewsLogo

What’s New on the Daily Business News

Saturday, 6.16.2018

“Take the MH Advantage Challenge – Can You Tell the Difference?” Fisk of Sarah Edelman, Director of Duty to Serve, Single-Family Mortgage Business for Fannie Mae

“Take the MH Advantage Challenge – Can You Tell the Difference?” Fisk of Sarah Edelman, Director of Duty to Serve, Single-Family Mortgage Business for Fannie Mae

 

Friday 6.15.2018

Buffett, Dimon, Housing, Economic, Political Freedom, IG, Deep State, and Manufactured Housing Industry Progress

Buffett, Dimon, Housing, Economic, Political Freedom, IG, Deep State, and Manufactured Housing Industry Progress

“Coming Collapse of China,” Trade War “Will be Easy to Win,” Plus MH Market Updates 

“’Trailer Trash’? Watch Who You’re Insulting When You Throw Around Those Words” – Buffalo News

“’Trailer Trash’? Watch Who You’re Insulting When You Throw Around Those Words” – Buffalo News

How “Location, Location, Location” in Housing Can Shift, and Manufactured Home Industry Impact

How “Location, Location, Location” in Housing Can Shift, and Manufactured Home Industry Impact

 

Thursday 6.14.2018 

Revised Economic Numbers Spotlight Strongest GDP in Years, Q2, Plus Manufactured Housing Industry Market Report

$1.2 Billion Settlement Proves FEDs Are Serious; Communities, Industry Head$ Up

$1.2 Billion Settlement Proves FEDs Are Serious; Communities, Industry Head$ Up

Flag Day, POTUS Trump Doctrine, Supply, Demand, Financing, Affordable Housing, Jobs, Economic Growth, Human Dignity, and God

Flag Day, POTUS Trump Doctrine, Supply, Demand, Financing, Affordable Housing, Jobs, Economic Growth, Human Dignity, and God

Former NFL Star Arrested for Burglary of a “Mobile Home,” Surprising News Story Twist

Former NFL Star Arrested for Burglary of a “Mobile Home,” Surprising News Story Twist

 

Wednesday 6.13.2018 

Mergers & Acquisition Activity Heats Up After Ruling, Plus MH Market Updates 

Near Half-Billion Deal for Gateway LifeStyle, Details Beyond News Release

Near Half-Billion Deal for Gateway LifeStyle, Details Beyond News Release

Famous Pimp Who Has Manufactured Homes for “Cathouse” Wins Primary

Famous Pimp Who Has Manufactured Homes for “Cathouse” Wins Primary

Latest SCAM Alert, Tech Tip Report with Video

 

Tuesday 6.12.2018

The Art of the Deal – President Trump’s Video Presentation to NoKo Chairman Kim Jung Un Released, Plus MH Market Updates 

Will Costs Rise $6,000 per Home? DOE Energy Rule on Manufactured Housing Revived, MHARR Rattles Legal Saber

Will Costs Rise $6,000 per Home? DOE Energy Rule on Manufactured Housing Revived, MHARR Rattles Legal Saber

Read Full Joint Trump-Kim Singapore Summit Statement Here, Dennis Rodman Blasts former POTUS Obama, MH Market Potential

“FEAR, Manufactured Homes, and a Solution to the Affordable Housing Crisis,” Special

“FEAR, Manufactured Homes, and a Solution to the Affordable Housing Crisis,” Special

 

Monday 6.11.2018 

Pending Federal Case Could Open Flood Gates, Mergers and Acquisitions (M&A), Plus MH Market Up-dates 

“Trailers for Sale or Rent,” “Pencil Head, Its Not a Trailer Park,” Manufactured Home Rental Reality Checks

“Trailers for Sale or Rent,” “Pencil Head, Its Not a Trailer Park,” Manufactured Home Rental Reality Checks

5 Steps for Making Lemonade from Lemons, Monday Morning Manufactured Housing Sales, Marketing Meeting

5 Steps for Making Lemonade from Lemons, Monday Morning Manufactured Housing Sales, Marketing Meeting

Wall Street Journal – Tech Giants are Monopolistic Threat to Businesses, U.S. Economy

Wall Street Journal – Tech Giants are Monopolistic Threat to Businesses, U.S. Economy

 

Sunday 6.10.2018 

Sunday Morning Manufactured Home Industry Research, Reports, Headline News Recap 6.3.2018 to 6.10.2018

Sunday Morning Manufactured Home Industry Research, Reports, Headline News Recap 6.3.2018 to 6.10.2018

 

And that’s all she wrote, with a little bit of help from that other guy, during the week that was. (Headline news, week in review, recap, analysis, commentary.)

(Third party images, content are provided under fair use guidelines.)

1) To sign up in seconds for our MH Industry leading emailed news updates, click here.EmailedMHProNewsHeadlineNewsDailyBusinessNews

2) To provide a News Tips and/or Commentary, click the link to the left. Please note if comments are on-or-off the record, thank you.

3) Marketing, Web, Video, Consulting, Recruiting and Training Resources

SoheylaKovachDailyBusinessNewsMHProNewsMHLivingNewsSubmitted by Soheyla Kovach to the Daily Business News for MHProNews.com. Soheyla is a managing member of LifeStyle Factory Homes, LLC, the parent company to MHProNews, and MHLivingNews.com.

 

Sunday Morning Manufactured Home Industry Research, Reports, Headline News Recap 6.3.2018 to 6.10.2018

June 10th, 2018 Comments off
sundayMorningManufacturedHousingIndustryTradeNewsRecap6.3.3018to6.10.2018DailyBusinessNewsMHProNews

Trivia: If you look carefully, the screen shot of the iPad above often looks like the MHProNews home page did on that Sunday morning.

Mensch

 

We’re preparing an article about a Jewish gentleman known by scores in the Manufactured Home (MH) industry.

In mentioning our research to a Jewish MH industry colleague, he said, “Make sure you say that he was a mensch.”

Google’s online dictionary defines the word “mensch” like this.

MenschNobelPrizeofWordsTitleYouCantBestowOnYOurselfmensch

men(t)SH/

noun NORTH AMERICAN informal

  1. a person of integrity and honor

The Urban Dictionary says, “A mensch is a someone to admire and emulate, someone of noble character. The key to being “a real mensch” is nothing less than character, rectitude, dignity, a sense of what is right, responsible.”

Dictionary.com says a mensch is a “person of strength and honor,” 1907, from Yiddish, from German Mensch, literally “man, person,” from Old High German mennisco “human,” from Proto-Germanic adjective *manniska- “human” (see mannish

Everyone, including we non-Jews (“the goyim”), can learn much from the mensch we are fortunate enough to encounter in life.

 

Divisions

Among the things Tony and I discuss from time to time is how governments, by accident or design, can divide people who otherwise can joyfully coexist side-by-side, absent irksome meddling.

RC Williams, Daily Business News MHProNews

RC Willaims.

As R.C. Williams put it about a year ago, there are professional race-baiters. It’s a term used by others besides R.C., to describe individuals who literally make money stirring up racial discord, often using a non-profit, or other operation to collect money.

Political parties are useful in some ways, but it must also be acknowledged that political parties and their advocates have the tendency to divide people into “us vs. them.”

That can happen in professional groups too.

HowToBeAModernDayMenschThoughtcoDailyBusinessNewsMNProNEws

Scriptural scroll for rabbinic reading.

We’re not among those who believe that every religion is equal.  There are for example, Satanists, not many believers would put them on the same level as other groups. But we acknowledge that if God-Who-Created all gave man free will, then we must respect other’s right to choose.

That doesn’t imply that in politics, religion, economic or other distinctions that dialogue should be avoided.

Robust, frank dialogue that seeks truth in all its forms is to be celebrated.

So, respectful dialogue on issues that divide people ought to be embraced.

Absent absolute standards of right and wrong, how can we recognize what’s criminal, okay or what soars to the level of what is honorable?

To be a mensch – an honorable person who acts with integrity – whatever one’s personal or demographic data might be – requires standards.

 

Back to Basics

Many a coach has taken a struggle team “back to basics,’ Tony says. When something is awry, the basics ought to be among the first its to examine.  When the industry is still at historically low levels of sales, everything that contributes to that should be evaluated.

When Tony and I met nearly 15 years ago, Tony was working in the Houston metro area. He described an impressive manufactured housing retail operation that had lots of traffic. It had leading edge tech at that time. The display made every home look as if it was ground set.  Every home was staged to the 9s.

That retailer had multiple outlets.

But as impressive as that retail operation was, as high as their traffic was, their conversion ratios were low. Their sales were low.

They ended up going bankrupt.

Tony said much of their plan was fine, but when people aren’t buying in sufficient numbers to sustain a business, it’s an obvious sign that one or more things are either missing or are not sufficiently emphasized.

That retailer never became a client of his. For a fraction of the cost of their monthly overhead, they could have invested and won. They pinched pennies, and it cost them millions. It’s but one of numerous examples of ways that a firm can fail.

The word “integrity” has several meanings. One is “the state of being whole and undivided.”

HonestyIntegrityWordCloudEthicsTrustRespectSincereMonsoonLeadersManufacturedHousingMHProNEws

Honest people can fail. Dishonest people can succeed for a time, as some criminal enterprises prove.

But ultimately every operation that has integrity – in a free enterprise system – learns to serve the public in ways that benefit the buyer, while profiting the seller. It must be a mutual victory.

That win-win requires a foundation, the basics. Every company or organization needs it.

When there’s one or more mensch in the mix, a person of integrity and honor, the odds for sustainable success arguably goes up.

We salute all people who are honorable, and who act with integrity.

With no further adieu, let’s look at the week that was, in over two dozen headline reports.

 

What’s New on MHLivingNews

Celebrate National Home Ownership Month, with 26 Cool Prefab Cribs, a $1 Billion Dollar Hybrid Mansion, 4 Fun Videos

What’s New on the Daily Business News on MHProNews

Saturday 6.9.2018

Politically Incorrect Cartoon Commentaries, Lighter Side of Making America and Manufactured Housing Great Again

Politically Incorrect Cartoon Commentaries, Lighter Side of Making America and Manufactured Housing Great Again

Friday 6.8.2018

“Final Nail in the Coffin,” Bureau of Consumer Financial Protection Case Dismissed, Hensarling Reacts 

Oil Price Forecast, and Manufactured Housing, Plus MH Market Updates 

Manufactured Housing Institute Issues Alert – MHI Email Compromised

Manufactured Housing Institute Issues Alert – MHI Email Compromised

Manufactured Home Communities, Retailers, Developers Face Disruptive, Troubling Trend

Manufactured Home Communities, Retailers, Developers Face Disruptive, Troubling Trend

 

Thursday 6.7.2018

Reuters on U.S. Housing Price Pace, Manufactured Housing Visions

Buffett-Dimon Plan Dropping Guidance Harms Investor Insight, Analyst Bove Says, Plus Manufactured Home Market Updates

“Americans Deserve Accountability from Their Government,” Reforms, Result$, Counted, and Coming

“Americans Deserve Accountability from Their Government,” Reforms, Result$, Counted, and Coming

President Donald J. Trump Proclaims June 2018 as National Homeownership Month, Industry Reaction

 

Wednesday 6.6.2018 

Senator Elizabeth Warren, 2020 Presidential Prospect, Threatens Wave of New Regulations

Senator Elizabeth Warren, 2020 Presidential Prospect, Threatens Wave of New Regulations

“Gavin Newsom wants to turn this state [California] into Venezuela – we’re not going to let him,” John Cox – plus MH Market Updates

George Allen Reply to Mainstream Media re: Roane/Lackey/SECO Exposé, Plus MHI, MHARR, et al – “Make Manufactured Housing Great Again”

George Allen Reply to Mainstream Media re: Roane/Lackey/SECO Exposé, Plus MHI, MHARR, et al – “Make Manufactured Housing Great Again”

NorthStar and Manufactured Housing Radix

NorthStar and Manufactured Housing Radix

 

Tuesday 6.5.2018 

Doug Schoen, Clinton Adviser, warns – “Democrats must advance an agenda…to create a society of opportunity for all – not guaranteed outcomes achieved through wealth redistribution.”

Fannie Mae Touts MH Advantage Program, But Manufactured Housing Association Slams Plan as “Illegitimate,” “Bait and Switch”

Fannie Mae Touts MH Advantage Program, But Manufactured Housing Association Slams Plan as “Illegitimate,” “Bait and Switch”

Jobs, Jobs, More Jobs – What the Data Says, plus Manufactured Housing Industry Markets Update

President Trump Spotlights Factory Home Builder in Speech, Proven Promotion, Support of Industry Advancement

President Trump Spotlights Factory Home Builder in Speech, Proven Promotion, Support of Industry Advancement

 

Monday 6.4.2018

Skyline Champion Corporation Created as Skyline and Champion Home Builders Announce Closing of Business Combination, Exclusive Details

Skyline Champion Corporation Created as Skyline and Champion Home Builders Announce Closing of Business Combination, Exclusive Details

Koch Brothers Battling POTUS Trump Tariffs, Economic Adviser Larry Kudlow Defends, Stocks Jump, plus MH Market Updates

Manufactured Home Production and Shipment Report, April 2018, per MHARR, HUD, IBTS

Manufactured Home Production and Shipment Report, April 2018, per MHARR, HUD, IBTS

Truth or Consequences – Monday Morning Sales, Marketing Meeting

Truth or Consequences – Monday Morning Sales, Marketing Meeting

Sunday 6.3.2018

Sunday Morning Manufactured Home Industry Research, Reports, Headline News Recap 5.27.2018 to 6.3.2018

Sunday Morning Manufactured Home Industry Research, Reports, Headline News Recap 5.27.2018 to 6.3.2018

And that’s all she wrote, during the week that was, along with a bit of help from that other guy. ## (Headline news, week in review, recap, analysis, commentary.)

(Third party images, content are provided under fair use guidelines.)

1) To sign up in seconds for our MH Industry leading emailed news updates, click here.EmailedMHProNewsHeadlineNewsDailyBusinessNews

2) To provide a News Tips and/or Commentary, click the link to the left. Please note if comments are on-or-off the record, thank you.

3) Marketing, Web, Video, Consulting, Recruiting and Training Resources

SoheylaKovachDailyBusinessNewsMHProNewsMHLivingNewsSubmitted by Soheyla Kovach to the Daily Business News for MHProNews.com. Soheyla is a managing member of LifeStyle Factory Homes, LLC, the parent company to MHProNews, and MHLivingNews.com.

 

Sunday Morning Manufactured Home Industry Research, Reports, Headline News Recap 5.27.2018 to 6.3.2018

June 3rd, 2018 Comments off
sundayMorningManufacturedHousingIndustryTradeNewsRecap5.27.201to6.3.3018DailyBusinessNewsMHProNews

Factoid. If you look at the home page of MHProNews on Sunday Morning, it will look like what you see on this tablet screen shot, above.

Meshuggeneh

 

We were checking out at Walmart last night after dinner.  The woman who was ringing up our order was lightly conversing with my husband and family.  She was commenting on something the previous lady in line had said before leaving with her new goodies.  The lady at the register said to us, “What would my rabbi think about that?”  Without missing a beat, Tony said, “He’d likely think it would be Meshuggeneh.”

The woman looked with surprised delight, but apparently made the quick judgement that we were not Jewish.  “Yes, you’re right.  But how do you know what that means?”  “Because we have a number of Jewish friends and colleagues,” Tony replied, and in moments he and our son Tamas were both singing a few lines from Fiddler on the Roof to that woman’s amazement and joy.

The word “Meshuggah” is defined by the Free Dictionary like this: “Adj. 1. meshugga – senseless; crazy. meshuga, meshugge, meshuggeneh, meshuggener. Yiddish – a dialect of High German including some Hebrew and other words; spoken in Europe as a vernacular by many Jews; written in the Hebrew script.”  It’s use was perfectly suited for the occasion, and the exchanged clearly lifted the spirits of that woman — who doesn’t know us, and we did not know her save for those few minutes at a register.

There are times when the right words – including lyrical words – can bring joy, inspiration, comfort, or insight to others. Words can harm, and words can heal.

As trade publishers, it is never our intent to harm another, quite the opposite is true.

Journalism and trade journalism are relatives, but they are not precisely the same thing.

There is journalism for a cause, so-called agenda journalism.  Many in media try their hands at that, and to a degree, in as much as we advocate for this or that as a means of advancing manufactured housing in an editorial way, it would be fair to say that MHProNews and MHLivingNews have an agenda too. Every genuine trade media is a kind of de facto advocate for their respective cause or industry.

Ours agenda is out in the open. We want to see manufactured housing advance. Everything else, as my spouse might say, are details and commentary. During an affordable housing crisis, when the industry has done as much as 5 to 6 times higher levels of new manufactured home sales in the past, why isn’t the industry doing much better today?

MostMenAppearnNeverConsideredWhatHouseIsNeedlesslyPoorAllTheirLivesHenryDavidThoreauManufacturedHomeLivingNews

For newcomers to the website not familiar with modern manufactured homes, learn more by clicking the image above or the link here.

Day by day, article by article, we strive to provide insights that address those kinds of opportunities and concerns.

Life can take surprising turns.

Neither Tony nor I imagined at the start of our studies and early careers that the course on our lives would bring us into manufactured housing.

My training was in medicine, and I’d been certified here in the U.S., and in a European nation, and my motherland too. Tony began his years of college studies in history, with a journalism scholarship, and a minor in business. As a medical scientist, I strive to look at things clinically. Tony uses decades of hands-on industry involvement in retail, communities, with lenders and producers, all aided by the lens of his education and other life experiences.

We naturally influence each other, as we aim to inform (and be informed by) you and the thousands of industry professionals, investors, and researchers who will check in today to read this among the total of 6.7 pages they will read on average before they go.

DisneySpringsTamasKovachPoliceSheriffsFirstRespondersDailyBusinessNewsMHproNews

A child with serious medical conditions will altar your life’s paths. But what a joy it is to embrace life, including the challenges that life will always bring.  As thousands in MHVille know, Tamas travels with us to trade shows and other industry events.

Depending on the time of year, and what’s going on in the industry, page views per reader can go as high as 9 per visit.

But even our most recent third-party data demonstrates that our readers are twice as engaged as the average mainstream media news site (by comparison, mainstream news gets about 3.3 page views per reader). Wow, we have double the engagement – or more – than mainstream news readers get. Our sincere thank you to all who make that possible.

Webalizer and Alexa are among the sources of our traffic insights, and third-party data tells us that no other trade publication even comes close to us in the manufactured housing trade media field. Again, thank you. By the way, it was a challenge from George Allen who suggested that we generate this third-party data report.  We listen to a wide range of readers, and often respond to, readers comments, though not always instantly.

There are a handful of bigger websites than ours in what Tony likes to fondly call MHVille or HUDVille. But no one even comes close in MH trade media websites, or apparently in published MH media too.  These are facts. No one else in MH media even bothers to share their trade site or readership data. NOTE: It’s not how many of what you print, it is what gets read that counts.

That’s one of several ways that third-party data comes in handy.

Why are we successful, and have a MH Professional audience as wide and deep as we do? 

Fair questions.

First, we provide professional services to the industry, so we aren’t sitting in some ivory tower. We know factory-crafted homes from the ground up. Tony began award-winning, record-setting work in MH retail in the 1980s.  He later shifted to working with lenders on remarketing, and then with land-lease MH Communities (MHC) and producers.  In the industry’s trade media, it’s unlikely that anyone in MH history has interviewed more people than we have: actual manufactured home owners, numerous industry professionals, experts, and others who touch or connect with manufactured and modular home building.

Next, we curate topics that ought to have meaning for you, industry professionals, investors, policy advocates, and other kinds of researchers.  Thus, it should be no surprise when a number of articles here get over ten thousand hits or more in their first month online on MHProNews. Millions of page-views in a year can yield the kind of statistics that generated the following factoid.

The industry needs inspiration as well as fair warnings, and de facto morality tales. We are guided day-by-day with input from industry readers from across the range of businesses of all sizes.  The Daily Business News gathers input from a variety of sources, including:

  • insights and interactions with members and staffs of trade associations,
  • the federal government,
  • state or local officials,
  • mainstream media,
  • experts in various fields, and much more.

Yes, we have typos, as detractors like to note, but we also bring the industry’s most read, most discussed, and hardest-hitting articles. Tony says, “chaff and wheat.”  Keep the good grain, please pardon any keystroke or autocorrection-caused glitch.  Please pardon as needed, and keep in mind that for me, English is my third language.  Keep in mind too that we are doing more articles than all others combined between doing other services for various members of the industry.

We’re not aiming for the politically correct. We call it as we see it, but not for the sake of mere clickbait.

We are willing to expose what is necessary – the underlying factors that are holding our great industry back from achieving its potential for solving the massive, and growing affordable housing crisis.

We are willing to name-names, and point fingers, when there is evidence to make a claim.

We are evidence- and principle-based writers, with analysis informed by decades of hands-on experience in manufactured housing.

We’re mindful that every article gets read by thousands, many of whom will make decisions about manufactured housing related issues.

When third-party researchers, the federal government, others in mainstream media read, cite or quote our work, that all says something.  When certain voices in MHVille attack us (usually, quietly), that says something too. When the naysayers won’t debate publicly, that definitely tells you something’s amiss.  If they thought the facts were on their side, why not discuss them publicly?

Doing anything less than giving you actionable insights based upon reality – when during this U.S. affordable housing crisis our potential as an industry could be 5 to 10 times more business  – could debatably be called Meshuggeneh.

If you want to sign up for our industry leading headline news, delivered twice weekly, you can sign up in seconds at this link here or after the end of this article.

That said, let’s dive into this week’s tops headlines.

 

What’s New on the Masthead

S 2155, Manufactured Housing,“Economic Growth, Regulatory Relief, and Consumer Protection Act” Back Story

What’s New from MHARR

Montgomery Confirmed as HUD Assistant Secretary

 

What’s New on MHLivingNews

FICO Credit Scores, Debt-to-Income (DTI) Ratios, Financing, Housing, and Manufactured Home Loans

FICO Credit Scores, Debt-to-Income (DTI) Ratios, Financing, Housing, and Manufactured Home Loans

 

What’s New on the Daily Business News

DailyBusinessNewsLogoMHProNewsLogo (1)

Saturday 6.2.2018


7 Surprising Keys to Unlock Manufactured Housing Industry Sales Success

7 Surprising Keys to Unlock Manufactured Housing Industry Sales Success

 

Friday 6.1.2018

“Cap X Coming Alive” “Don’t Punish Success” – Kudlow – Business, Economic, Political Outlook, PLUS MH Market Updates

 

HUD’s Operation Breakthrough, Promoting Factory, Industrialized Building – Mobile Home Era to Modern Manufactured Homes.

HUD’s Operation Breakthrough, Promoting Factory, Industrialized Building – Mobile Home Era to Modern Manufactured Homes.

Rollohome, Creating 60,000 Factory-Built Homes in 2 Years

Rollohome, Creating 60,000 Factory-Built Homes in 2 Years

Google, Tech, Manufactured Housing, and Political Power

 

 

Thursday 5.31.2018

Tariffs! Or Trade Tool? Markets Rocked, Manufactured Housing Industry Stock Updates

Cavco Industries (CVCO) Insights, Financial Update, Fiscal 2018 Fourth Quarter. Year End Results

Cavco Industries (CVCO) Insights, Financial Update, Fiscal 2018 Fourth Quarter. Year End Results

Understanding the Modern Realities of MHVille – Winners, Losers, Profits, and Loss

Understanding the Modern Realities of MHVille – Winners, Losers, Profits, and Loss

Manufactured Home Community Owner Alert, Rent Control, MHAction Plans Organized Action in Several States

Manufactured Home Community Owner Alert, Rent Control, MHAction Plans Organized Action in Several States

 

Wednesday 5.30.2018

Manufactured Housing Association for Regulatory Reform (MHARR) Pressing Fannie Mae, Freddie Mac to Fully Engage on Duty To Serve (DTS)

Manufactured Housing Association for Regulatory Reform (MHARR) Pressing Fannie Mae, Freddie Mac to Fully Engage on Duty To Serve (DTS)

Tariffs Designed to Defend American Tech, Peter Navarro Video, Plus MH Market Updates

NAR’s Lawrence Yun Raises Alarm for New Housing Crisis, MH Import?

NAR’s Lawrence Yun Raises Alarm for New Housing Crisis, MH Import?

George Allen Blasts MHI, NCC Ignoring Own, Spencer Roane, SECO, COBA7, Tom Lackey Controversies

George Allen Blasts MHI, NCC Ignoring Own, Spencer Roane, SECO, COBA7, Tom Lackey Controversies

 

Tuesday 5.29.2018

Robotics, 3D Printed Housing, Imminent Challengers for Manufactured Homes, Modular Housing – 3D Build Systems CEO Don Musilli

Robotics, 3D Printed Housing, Imminent Challengers for Manufactured Homes, Modular Housing – 3D Build Systems CEO Don Musilli

‘Wealth Creation vs. Redistribution,’ First Trust Chief Economist Brian Wesbury on Markets, Oil and U.S. – Plus MH Market Updates

FEDs, AGs, Law, Weaponized Gov’t – Business Risk, and Defense

FEDs, AGs, Law, Weaponized Gov’t – Business Risk, and Defense

Emerging Building, Construction Technologies Poised to Disrupt Housing, Developing, and More

Emerging Building, Construction Technologies Poised to Disrupt Housing, Developing, and More

 

Monday 5.28.2018

Attorney General Sues Manufactured Home, Modular Housing Company, and owner Stanley Hall

Attorney General Sues Manufactured Home, Modular Housing Company, and owner Stanley Hall

High-Rise Manufactured Home Stackable Towers, Compete with Modular/PreFabs, Density at Lower Cost

High-Rise Manufactured Home Stackable Towers, Compete with Modular/PreFabs, Density at Lower Cost

Memorial Day – 60 Second Video, Honoring the Fallen Who Preserved Freedom

Memorial Day – 60 Second Video, Honoring the Fallen Who Preserved Freedom

Code of Conduct – Good or Bad News, and Home Selling – Monday Morning Manufactured Housing Sales, Marketing Meeting

Code of Conduct – Good or Bad News, and Home Selling – Monday Morning Manufactured Housing Sales, Marketing Meeting

 

Sunday 5.27.2018

Sunday Morning Manufactured Home Industry Research, Reports, Headline News Recap 5.20.2018 to 5.27.2018

Sunday Morning Manufactured Home Industry Research, Reports, Headline News Recap 5.20.2018 to 5.27.2018

And that’s all she wrote, with a little help from that other guy, during the week that was.

We’ll have some hot topics tomorrow, and beyond. The new issue of Featured Articles and Interviews for June will likely be up by Friday.  If you and your team aren’t already among the thousands who read our twice-weekly headline industry news updates, click here or sign up free in seconds via the link below.  Our headline news style emails are far more open-and-read than similar mainstream media news, again, per third party analysis. We Provide, You Decide.” © ## (Headline news, analysis, and commentary.)

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High-Rise Manufactured Home Stackable Towers, Compete with Modular/PreFabs, Density at Lower Cost

May 28th, 2018 Comments off
HighRiseHUDCodeManufacturedHomeHighRiseStackableTowerCompetePrefabModularMultiFamiliyStructuresDailyBusinessNewsModularManufacturedHousingIndustryProNews

Bottom center, right photo credits, George Porter. Collage credit, MHProNews.

It is no secret about lifting HUD [Code manufactured] homes…[it’s] done all the time,” said industry installation expert, George Porter.

 

There are some differences because of the [different kinds of HUD Code manufactured home’s] frame, but fairly similar,” Porter told the Daily Business News via a series of emailed statements.

DannyGhorbaniManufacturedHousingAssocRegulatoryReformJournalofManufacturedHousingDailyBusinessNewsMHProNews

Danny Ghorbani,  credit, Journal.

In a separate statement, Danny Ghorbani – an engineer by trade and the founding president of the Manufactured Housing Association for Regulatory Reform (MHARR) – agreed that multiple level manufactured housing was doable.

Ghorbani pointed out that plans for that type of structure have existed for decades.

I do remember the Wisconsin manufacturer who toyed with the idea of placing single section mobile homes (it was in the early 1970s, and before the Federal law) in a cylindrical super structure,” Ghorbani told MHProNews.

That design Ghorbani described is in the diagram shown below.

MobileHomeManufacturedHousingHighRiseTowerManufacturedModularPrefabConstructionIndustryDailyBusinessNewsMHProNews_001

The first point is simple.

The concept of multiple stories of manufactured homes in some form of superstructure capable of holding individual units has been done before.

So, it is doable again.

It’s a possible case of back to the future.

 

Why This Matters to HUD Code Builders, Communities, Developers, Retailers, and Others in Post-Production Today

There are several reasons this could be useful information for manufactured home industry professionals, and investors today.

GeekwireBlockableModularPrefabHousingUnitsDailyBusinessNewsMHProNews

As with many modular and prefab units, modules are craned into place, after they are assembled and moved to the job site. See Blokable story, linked below for more details.

One is because of the widely held – and misinformed – belief that only modular or other prefab housing units could be stacked beyond two levels.

Blokable – Making “Housing As Easy as Ordering A Car”

The economies of scale found in HUD Code manufactured homes are capable of being deployed in units elevated and moved into place.  There are a variety of tower-structures possible that would create greater density than manufactured homes on only ground-level.

In some urban, and other pricey land settings – such as scenic waterfronts – that high-rise potential could prove to be an advantage.

MultiFamilyDesignAlternativeMobileHomeStackTowersManufacturedHousingPrefabModularIndustryDailyBusinessNewsMHProNewsFurthermore, as several of the diagrams suggest, there would be more privacy to each unit than would be found in other kinds of high-rise structures utilizing prefab or conventional building methods.

HighRiseMobileHomeTowersStackableMobileHomesManufacturedModularPrefabHomesIndustryDailyBusinessNewsMHProNews

 

When an Aging Community “Needs to be Redeveloped”

The movie trailer, Ready Player One, reflects a kind of a put-down for this type of possible future. But that slam, as is true of many that face manufactured homes, is based upon ignorance, prejudices, or other agendas.

This process as shown could be done tastefully, and efficiently, per experts like those MHProNews has asked.

It may provide an option for those who have a community that needs to be redeveloped, due to aging and failing infrastructure.

It may also provide an option for certain metro infill scenarios.

Finally, it could provide a viable plan for a community of the future near a metro, where greater land density is desirable.

Certainly, the costs of the superstructure must be factored into the calculations, to test the viability vs. other options.  But on the surface, there are reasons to believe that this could be a far less costly option.

But it is one of several ways that the manufactured housing of the future could take shape.

George Porter says he has used slides of a project like this in his classes and presentations. I have the picture and have talked to the person who ran the community…I use it in some seminars.” Porter told MHProNews, adding, tongue-in-cheek, “How to triple your rental income.”

The designer of the Kasita modular ‘dumpsters design’ uses a metal rack system in their presentations. They are far costlier per unit than a HUD Code manufactured home. Why not use HUD Code homes instead?

Kasita – Dumpster Inspired Design Tiny Modular – Stackable, Emergency MOD, ADU – Enters Factory Built Housing

As Ghorbani noted, this isn’t a production issue, it is a post-production opportunity.  So, he says, it is yet another example of an arena that a robust, effective post-production association could prove useful. ## (News, analysis, and expert commentary.)

(Third party images, and cites are provided under fair use guidelines.)

Related Reports:

Reaching for the Sky, Multiple Level HUD Code Manufactured Homes

‘Tip of Iceberg’ – Rick Rand; Marty Lavin, Communities have ‘No Confidence’ in Manufactured Housing Institute, New National Trade Group Announced

 

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Sunday Morning Manufactured Home Industry Research, Reports, Headline News Recap 5.20.2018 to 5.27.2018

May 27th, 2018 Comments off

sundayMorningManufacturedHousingIndustryTradeNewsRecap5202018to5.27.2018DailyBusinessNewsMHProNews

Proud to be an American

As we watched the release of Josh Holt and his Venezuelan wife, the ‘sound track’ of the Lee Greenwood song that includes the lyrics above was playing in our heads.

First, the events of last night, courtesy of the White House press room to the Daily Business News.

America is making a come-back.

The White House provided us the letter below, the day it was released to North Korean leader Kim Jong Un.

PresidentDonaldJTrumpLettertoKimJongUnNorthKoreanLeaderMay242018MHProNews

To see this letter full size, click here.

If you recall, 3 days ago, the president got tremendous push back from numerous talking heads for cancelling his summit with the North Korean leader via that letter.  But events since then have once more proven that POTUS Trump was correct.  It was walk-away power. It was the art of the deal.

Make no mistake.  On the international stage, this American revival is due in part because the 45th president is willing to flex U.S. muscle. That muscle is due to the military and their supportive services, including intelligence.

That muscle would not have much meaning, absent the history of sacrifice of those who gave their life for American freedom, and that of other nations. That’s what Memorial Day commemorates, the fallen who gave their life. Recall that Memorial Day is distinct from Veteran’s Day.

President Donald J. Trump’s leadership is why we saw the signing of the S 2155 bill last week that gave the manufactured housing industry relief.

Here’s that Lee Greenwood video, the lyrics are found on this page, and the video has a few screen shots of manufactured homes. Can you spot them?

 

 

MHProNews, the Daily Business News, and MHLivingNews in Mainstream Media News

The Daily Business News, MHProNews, and MHLivingNews have all been mentioned on mainstream media sites in the past couple of weeks, the most recent was yesterday.  We’ll have a report on some of that next week.

We craft our articles in a way that attempts to take a 360-degree view.  Websites such as this one can be accessed by anyone. While the primary audience is industry professional, investors, public officials and advocates – and third-party data shows that’s who our main readers are – we strive never to forget that others can drop in and read here too.  The media, public officials, and advocates have for years.

It is part of what makes us the runaway #1 read manufactured housing industry professional trade media.

The week ahead will have reports about the community sector, and on topics that will evolve on all other aspects of factory built housing.

The dramatic – news-packed – week that was, is found below.

 

What’s New on MHLivingNews

FICO Credit Scores, Debt-to-Income (DTI) Ratios, Financing, Housing, and Manufactured Home Loans

What’s New from MHARR

MHARRIssuesandPerspectivesWashPostPostProductionAssociation

What’s New on the Masthead

What’s New on the Daily Business News on MHProNews

DailyBusinessNewsLogoMHProNewsLogo (1)

Saturday 5.26.2018

GSE Asked: Will Manufactured Housing Overtake Conventional Homebuilding?

GSE Asked: Will Manufactured Housing Overtake Conventional Homebuilding?

 

Friday 5.25.2018

White House Signing Ceremony on Historic Pro-Growth Financial Regulatory Reform

White House Signing Ceremony on Historic Pro-Growth Financial Regulatory Reform

China, Russia, North Korea and the U.S. Stocks, Plus Manufactured Housing Industry Market Update

Skyline Corp, Champion Home Builder M&A Updates, Stockholder Insights

‘Tip of Iceberg’ – Rick Rand; Marty Lavin, Communities have ‘No Confidence’ in Manufactured Housing Institute, New National Trade Group Announced

‘Tip of Iceberg’ – Rick Rand; Marty Lavin, Communities have ‘No Confidence’ in Manufactured Housing Institute, New National Trade Group Announced

 

Thursday 5.24.2018

Home Values Rising Rapidly, Yet MH Lags? Plus Manufactured Housing Industry Market Updates

Clayton Homes, Top 25 Manufactured Housing Industry Report, Trend Lines

Clayton Homes, Top 25 Manufactured Housing Industry Report, Trend Lines

HUD’s New Man, Officials Statements, with Insider Info Beyond the Media Releases

HUD’s New Man, Officials Statements, with Insider Info Beyond the Media Releases

HUD and Census Bureau Report, New Housing Sales, April 2018 

 

Wednesday 5.23.2018

Summary of Explosive Allegations of Illegal Spying by Feds of Trump Campaign, Plus MH Market Updates

Fed Programs “ACCESS TO CAPITAL” for Small Businesses, including Manufactured Housing

Fed Programs “ACCESS TO CAPITAL” for Small Businesses, including Manufactured Housing

Fed – Atlanta – Projects Record GDP Growth for U.S., the Detail$, MH Industry Outlook 

Shifting Momentum, Demographics, Women, the 2018 Midterms, and Manufactured Housing

 

 

Tuesday 5.22.2018 

S. 2155 “House Passes Most Significant Pro-Growth Financial Regulatory Reform in Generation”

Stocks Dump When China, ZTE, NoKo, US Deals in Doubt, Plus MH Market Updates 

Update on Fannie Mae Lobbying, and Manufactured Housing Controversy

Update on Fannie Mae Lobbying, and Manufactured Housing Controversy

MHARR Points to Needs Underscored by Washington Post Article on HUD’s Manufactured Housing Program, Related Woes

 

 

Monday 5.21.2018

Seattle Times -Federal Investigations-Berkshire Hathaway’s Clayton Homes, GuruFocus Spotlights Buffett’s Clayton’s “Unethical,” Monopolistic Moat

“Promises Made, Promises Kept” – China, U.S. Announce Deal Outline, Stocks Soar, Plus MH Market Update

Behind So-Called “MH Resident Activists,” MHAction’s Kevin Borden, Anti- HUD Secretary Ben Carson, Manufactured Housing Industry Protests

Behind So-Called “MH Resident Activists,” MHAction’s Kevin Borden, Anti- HUD Secretary Ben Carson, Manufactured Housing Industry Protests

Life Hack Success Tip-Any Pro Can Do This-Monday Morning Manufactured Housing Sales, Marketing Meeting

Life Hack Success Tip-Any Pro Can Do This-Monday Morning Manufactured Housing Sales, Marketing Meeting

 

Sunday 5.20.2018

Sunday Morning Manufactured Home Industry Research, Reports, Headline News Recap 5.13.2018 to 5.20.2018

Sunday Morning Manufactured Home Industry Research, Reports, Headline News Recap 5.13.2018 to 5.20.2018

As a closing trivia note, notice how that iPad screen changes weekly on the Sunday Morning Recap?  That’s because it routinely reflects how the MHProNews home page looked on that Sunday morning.

With a little help from that other fellow here, that’s all she wrote for the week that was. Dig in, learn more about your industry, and may many prosper in every way because of your work. ##

(News, analysis, and expert commentary.)

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Sunday Morning Manufactured Home Industry Research, Reports, Headline News Recap 5.13.2018 to 5.20.2018

May 20th, 2018 Comments off

Trivia – the tablet screen shot above is routinely how the MHProNews home page looked on that Sunday morning.

What does “News through the lens of factory-built housing.” © mean?

 

It’s a fair question asked by a reader.

You can get news anywhere.  You can get opinions anywhere.

MHProNews provides news, analysis and commentary on curated topics that are useful to the factory-built housing industry’s professionals. Dictionary says “curate” means – “select, organize, and present (online content, merchandise, information, etc.), typically using professional or expert knowledge.”

In conversations and messages with media, researchers, and others who are scoping out the industry, they may know X about their field, but they still need an expert in the manufactured housing world.

Subjects for reports on MHProNews are selected because they impact our industry in direct, or indirect ways – or a combination of both. So, those curated subjects presented in the Daily Business News, the Masthead, etc. ought to matter to manufactured housing professionals, owners and investors.  The same applies for the broader factory-built housing industry (modular, prefab, etc.)

That said:

  • But what if you don’t care about national or industry politics?
  • Or what if you don’t care about technology issues, and how that impacts MH?
  • Or what if you don’t care about marketing or sales?
  • Or what if you don’t care about legal issues?
  • Or what if you don’t care about stocks and the market reports?

First, you should.  But let’s pick just one of these – the evening market report – and ponder that for a moment to make the broader point. Let’s say for discussion sake that you don’t invest in stocks.  Should you look anyway?

Absolutely.

MHProNews has selected over a dozen manufactured home industry connected stocks across an array of products and services. Those stocks value and movements are reflected after the “closing bell.” That final graphic on the nightly market report shows you trends over the year.

Looking at that stock trend line alone has value!  It informs readers about the movements of the stocks of allies or competitors.  It also tells you broader industry tendencies, or at least how investors are viewing them as an option to consider against all others.  Also, the Daily Business News nightly market report has a feature that may indirectly relate to the market, but directly relates to other issues that are meaningful to manufactured housing.

 

Tops for a Reason

MHProNews is the most respected, and the most read trade publication in the industry. Some say, were are also the most “dreaded” publication in the industry, because no one wants to be caught doing- or avoiding-something they should be doing differently.

That’s fine, but none of that means we are perfect. If you see something you think is awry, please do say something.

We put out a lot of content, which we strive to be evidence-based, and factually correct. But for example, there will be some typos. Even the major media outlets have that, with all of their editors and proof writers.

In our relatively small manufactured home industry – compared to mainstream housing – being the best and striving for improvement are worthy goals.

Daily reader feedback plus third-party metrics are useful and necessary gauges on how we’re doing in serving your needs.

It’s the quality of our news, analysis, and commentary that has caused thousands to follow our twice weekly headline-news emails.  You and your colleagues can sign up for those free here or at the end of this column, below.

 

MSM and Industry Professionals

Some mainstream media (MSM) stories are just fine as far as insightful reports that accurately reflect some reality.  Others, not so much.

When a story is covered by mainstream media (MSM), we may select a noteworthy issue for analysis for our ever-growing audience of readers.

What you’ll find in our reports are insights that others missed, downplayed, or may have spun to fit an agenda.  Evidence-based analysis will help professionals when that occurs.

 

Controversial

Some have noted that we’ve become more controversial. Okay, that’s fair enough.

But it is never a case of controversy for its own sake.

The manufactured home (MH) industry must be honest with itself.

The industry faces internal and external challenges at a time that manufactured housing ought to be selling 5 to 10 times more new HUD Code home shipments.

BTW, we’re not knocking those who are cheerleaders or mouth-pieces for

  • so-called leaders who have been working for years, with
  • said ‘leaders’ being those who are spending millions of dollars annually,
  • and have failed to achieve their own claimed objectives. Sad.
  • They cheerleaders have an audience. Good for them. But the fact that their readership and engagement are far smaller than ours says a lot, doesn’t it?
  • We appear to provide more relevant, curated content in about a week than all competitors combined do in roughly a month. 
  • Many subjects you will learn about only here. These last three bullets says it all.

In business, if you fail to perform, sooner or later, you’re out. Cheerleading is pleasant. But if you are a cancer patient, are you going to seek advice from the cheer-leader or from a specialist?

We “prefer to keep it positive,” as one industry blogger told us recently.  Understood.  But isn’t that like saying they’re ignoring all the troubling realities that keep the industry from growing?

Remember this quote. “If pretty pictures, great videos, or even 3D tech were all that the industry needed to thrive, then manufactured housing would be at a million new HUD Code home shipments a year, vs. hovering around a projected 100,000 new homes for 2018.”

America needs 8.3 million affordable housing units, as MHProNews has often reported.

The man who said that has also observed that “The MH industry will only achieve its goals by getting to and resolving its core issues.”  Current ‘leadership’ has arguably failed at that so badly, they won’t even publicly debate or discuss their effectiveness. That too says a lot, doesn’t it?

 

Cancer and Manufactured Housing

The affordable housing crisis is a cancer that costs the nation about $2 trillion dollars in lost productivity a year. Again, not knocking anyone else, but the industry learned that by reading MHProNews, not on some cheerleading blog or ezine somewhere else in HUDVille.

The only way to understand our industry’s potential – and then move responsibly toward those opportunities – is to have facts, evidence, and then look at them square in the eye.

A growing number of mainstream media and others have picked up on one of our mantras, that ‘manufactured housing is the solution for the affordable housing crisis that’s been hiding in plain sight.’

That crisis of America – and our industry – won’t be solved by doing what’s been done the same way for years.  We’re optimistic, but the optimist still grabs an umbrella when it rains.

Each article, each topic is selected to shed some light on facts, issues, or trends that can help lead manufactured housing back to its glory day levels, and beyond.

The manufactured home industry can climb to new records in a sustainable, ethical fashion.

That’s what News through the lens of factory-built housing.” © means.

RememberThisQuoteIrPrettyPicturesMHIndustryWillOnlyAchieveItsGoalsByResovingItsCoreIssuesLATonyKovachMHProNews

With no further adieu, here are this week’s headline’s in review.  Ponder, learn, feedback is welcome, and we sincerely hope that you, yours, and all will benefit and be blessed.

 

This month’s Featured Articles and Interviews

http://mhpronews.com/featured-articles/may-2018

 

What’s New on the Masthead

Anti-MH Industry MHAction Protesters Have Struck Manufactured Housing Again, and Again

 

What’s New on MHLivingNews

Evolutionary American Dream, from Tiny Trailer Houses, Mobile Homes, to “Amazing” Modern Manufactured Homes

What’s New on the Daily Business News

DailyBusinessNewsLogoMHProNewsLogo (1)

 

Saturday 5.19.2018

Chairman Hensarling, Fannie Mae’s Latest “Backdoor Schemes,” Illegalities? MH Connections, Implications

Chairman Hensarling, Fannie Mae’s Latest “Backdoor Schemes,” Illegalities? MH Connections, Implications

 

Friday 5.18.2018

“I Love Capitalism!” Home Depot Co-Founder Ken Langone to Millennials, Others – Plus MH Market Updates

Senator Tim Scott, Rep. Erik Paulsen – Overlooked Part of Tax Reform, Plus New Credit Plan for ALL Housing, Including Manufactured Homes

Senator Tim Scott, Rep. Erik Paulsen – Overlooked Part of Tax Reform, Plus New Credit Plan for ALL Housing, Including Manufactured Homes

House Financial Services Report to MHProNews – Overview of Homelessness in America

President Trump – “Bigger than Watergate,” “We Need Accountability” – National, MH Industry Impacts

President Trump – “Bigger than Watergate,” “We Need Accountability” – National, MH Industry Impacts

 

Thursday 5.17.2018

“Big Tech Lies,” “You’re the Product,” Consider “Breaking Them Up” says Apple Co-Founder, Steve Wozniak – Plus Manufactured Housing Industry Market Updates

“Big Tech Lies,” “You’re the Product,” Consider “Breaking Them Up” says Apple Co-Founder, Steve Wozniak – Plus Manufactured Housing Industry Market Updates

It’s a Revolution – $300 Million Deal Inked for 1,000 PreFabs

It’s a Revolution – $300 Million Deal Inked for 1,000 PreFabs

“Political Necrophilia,” Tragedy in SloMo, Southern Economic Political Lessons for Looming U.S. Midterms

Who will replace Pam Danner at HUD’s Office of Manufactured Housing Programs?

Who will replace Pam Danner at HUD’s Office of Manufactured Housing Programs?

 

Wednesday 5.16.2018

Canadian and American Financial and Banking Systems Compared, Infographic

Canadian and American Financial and Banking Systems Compared, Infographic

US Manufacturers Roar, Hiring More, Paying More, Thanks to Tax Reform – Plus Manufactured Housing Connected Stocks, Investment Updates

Fatal Clayton Homes Maynardville Accident Fined, RIP Keith Tucker West Jr. of Hoyle’s Tire & Axle

Fatal Clayton Homes Maynardville Accident Fined, RIP Keith Tucker West Jr. of Hoyle’s Tire & Axle

Ben Shapiro Nails It on Taxes, Regulations, and Affordable Housing – Under 2 Minute Video Must View for MH Industry Pros

Ben Shapiro Nails It on Taxes, Regulations, and Affordable Housing – Under 2 Minute Video Must View for MH Industry Pros

 

Tuesday 5.15.2018

Michigan Rising Shipments, Home to Nine of Top 50 Largest Manufactured Home Community Owner-Operators

Seattle’s Assault on Amazon, Bigger Businesses Passes Affordable Housing Tax, Plus MH Market Updates

21% of Americans have no Retirement Savings, and Manufactured Housing

21% of Americans have no Retirement Savings, and Manufactured Housing

Spencer Roane w/Southeast Community Owners (SECO), Praises Tom Lackey, Accused of Rent-to-Own Manufactured Home Sales Improprieties

Spencer Roane w/Southeast Community Owners (SECO), Praises Tom Lackey, Accused of Rent-to-Own Manufactured Home Sales Improprieties

 

Monday 5.14.2018

After Tax Cut$, U.S. Records Largest Budget Surplus, Plus Manufactured Home Market Updates

After Tax Cut$, U.S. Records Largest Budget Surplus, Plus Manufactured Home Market Updates

“Audit the Algorithm!” – Mark Zuckerberg, Facebook and Google Monopoly – Manufactured Housing Marketers Notice

“Audit the Algorithm!” – Mark Zuckerberg, Facebook and Google Monopoly – Manufactured Housing Marketers Notice

That’s a Bear on a Roof in MHC Up There, Causing a Scare

Is it Better to Be Candid, or a Kiss-Up? Monday Morning Manufactured Housing Sales, Marketing Meeting

Is it Better to Be Candid, or a Kiss-Up? Monday Morning Manufactured Housing Sales, Marketing Meeting

 

Sunday 5.13.2018

Sunday Morning Manufactured Housing Industry Research, Reports, Headline News Recap 5.6.2018 to 5.13.2018

Sunday Morning Manufactured Housing Industry Research, Reports, Headline News Recap 5.6.2018 to 5.13.2018

And that’s all she wrote this week, with a little help from that guy.  ## (News, analysis, and expert commentary.)

(Third party images, and cites are provided under fair use guidelines.)

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To report a news tip, click the image above or send an email to iReportMHNewsTips@mhmsm.com – To help us spot your message in our volume of email, please put the words NEWS TIP in the subject line.

1) To sign up in seconds for our MH Industry leading emailed news updates, click here.EmailedMHProNewsHeadlineNewsDailyBusinessNews

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3) Marketing, Web, Video, Consulting, Recruiting and Training Resources

SoheylaKovachManufacturedHomeLivingNewsManufacturedHousingIndustryDailyBusinessNewsMHProNews-Submitted by Soheyla Kovach to the Daily Business News for MHProNews.com.
Soheyla is a managing member of LifeStyle Factory Homes, LLC, the parent company to MHProNews, and MHLivingNews.com.

 

Sunday Morning Manufactured Housing Industry Research, Reports, Headline News Recap 5.6.2018 to 5.13.2018

May 13th, 2018 Comments off

SundayMorningManufacturedHousingINdustryResearchDataReportsHeadlineNewsRecap562018to5132018MHProNews

 

Millions could care less about politics. Many don’t want to talk about religion either. Especially those in business, who want to be able to serve as many people as possible, topics like that are almost a taboo.

Then there is “industry politics.”  Some only want to hear ‘good news.’  ‘We keep it positive’ was part of a longer thread of messages from an industry blogger.

Isn’t that like not wanting to know when it will rain, hail, snow – or if a hurricane is coming your way?

When the industry was on its heels in October of 2009, the year what’s known as MHProNews launched, there was a need then to get industry professionals to rally.  That required cheer leading, but it also required the facts that supported the reasons to be confident in our factory-built home – notably HUD Code manufactured home – industry.  But modular, prefab, conventional – all housing slid in those days

The automotive, RV, and conventional housing industry recovered more rapidly than manufactured homes did.  Why?  Document and fact laden Smoking Gun 3 will help answer that question.

MHProNews waited to see who among the industry’s trade voices would let the thousands who didn’t go to Las Vegas know that the MHI event was repeatedly disrupted by protestors. It’s on video. See that on the Masthead, because who else in the industry among industry trade talkers will bring you what is real?

We don’t want disunity,’ or ‘But we don’t want to hear negative things,’ some say.  Sure, we get that on the Daily Business News, but as an MD by training, I can tell you that patients don’t want to hear that they have a serious illness either.  Early treatment is the path to the cure.

The doctor, attorney, or account who tells you only what you want to hear can get sued for malpractice.  Don’t you want reliable information, not just happy talk?

As an MD and as a mother-to-be, I didn’t want to hear that our son Tamas wasn’t going to live.  But thank God, by prayer and daily action, he did live and while it required a complete change of plan for me personally, look at what a child who spent much of the first years of his life in a hospital looks like today.

DisplayModelTunicaManufacturedHousingShowTamasKovachAttendeeDailyBusinessNewsMHProNews

Tamas Kovach (pronounced like “TahMash CoVatch), is part of the MHProNews/MHLivingNews family, with a Tunica Show attendee. Numerous such photos are taken during the course of the event.

Sacrifices were made in my career for the sake of our son.  Because we faced a tough reality in the face – through that combination of action and prayer – the payoff with our son was priceless. Almost everyone who meets him rapidly says, how special he is.  At the affordable housing focus group, our son went from table to table, telling joke after joke, to the delight of the attendees, while the video cameras, mics. and lights were being set up.

Every child is special.  Every adult is too.

On MHLivingNews, where the industry truly needs something positive, we do that better than anyone ever in the history of the industry.  But we also use that site to disprove time and again the false and misleading concepts that are held by millions.  It is done factually, based upon evidence, using as often as possible third party research, actual home owners, or other experts. No one else in the history of the industry has produced more such research, useful, and positive content.

The industry still needs a level of confidence building.  But it also needs reality checks and fact checks so that those who hide the facts – who hide the real news, and what’s going on behind the scenes – are shown to be who they are.

In the real world, people do bad things to each other, like it or not.  You have to be ready for that, as a mature adult.

In medicine, you change the prescription and the treatment according to the evidence and to suit the case of the patient.  We pivoted on our format here on MHProNews several times, to suit the evolving situation and to follow the evidence, while following the money.

There’s an affordable housing crisis, and manufactured housing might break the 100,000 shipment mark this year.  That, to borrow HUD Secretary Ben Carson’s phrase, is “ridiculous.”  See Greener and Stylish to better understand just how ridiculous some of what’s been going on in MHVille truly is.

Or on the Masthead, see a report you have yet to see anywhere else in manufactured housing industry trade news or commentary.

Or look at the modular survey for a different reality check.  Some want to run to mods as the solution.  We embrace all kinds of factory built housing.  But if someone thinks that “going modular” alone is the answer, that survey is a wake up call.

The latest MH Industry BIG DEAL is below, with details not found in the official press release.

Not just those, but every story we publish is carefully curated to inform – and yes, inspire – industry professionals.

That’s why you made and keep us the runaway #1 trade media in the industry. That’s what third party facts reveal. Thank you for that confidence.  We don’t ever intend to betray it, even if it means tell you some tough realities. From the biggest names in the industry, to the mom-and-pops, and all in between – plus public officials, investors and others – they all flock to read here by the thousands daily. That’s just a fact.

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On the nightly market report, we summarize headlines from CNN Money and Fox Business – about as different as you can get – just to give you a fuller sense of how dramatically different the same events are often covered.

We’ve done that for years.  It is called balance.  It’s called fairness. That’s what being truly pro-industry looks like.

Count on us to tell you what the evidence points to, what it means for industry professionals, so that you can better navigate your decisions and actions.  Then, you’ll understand this tag lines, MH “Industry News, Tips and Views Pros Can Use.” ©We Provide, You Decide.” ©

That said, let’s dive into your Sunday Morning Headline news recap…

 

What’s New on MHLivingNews

Evolutionary American Dream, from Tiny Trailer Houses, Mobile Homes, to “Amazing” Modern Manufactured Homes

Evolutionary American Dream, from Tiny Trailer Houses, Mobile Homes, to “Amazing” Modern Manufactured Homes

 

What’s New on the Masthead

Anti-MH Industry MHAction Protesters Have Struck Manufactured Housing Again, and Again

Anti-MH Industry MHAction Protesters Have Struck Manufactured Housing Again, and Again

 

May Featured Articles

http://mhmarketingsalesmanagement.com/featured-articles/may-2018 

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What’s New on the Daily Business News

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Saturday 5.12.2018

Greener, Stylish Manufactured Homes – Hidden Facts in the Washington Post Manufactured Housing Narrative

Greener, Stylish Manufactured Homes – Hidden Facts in the Washington Post Manufactured Housing Narrative

 

Friday 5.11.2018

Reprieve in Community Closure Collision, Another Round Ahead?

Reprieve in Community Closure Collision, Another Round Ahead?

Hyperloop Nearly Complete, Pros, Cons, Videos, MH Impacts – Plus Manufactured Housing Industry Investor Market Reports, Data

Manufactured Housing Supporting VP Mike Pence in Elkhart, Indiana – Highlights

Manufactured Housing Supporting VP Mike Pence in Elkhart, Indiana – Highlights

White House Official Statement on Artificial Intelligence – Industry and Business Summit

 

Thursday 5.10.2018

Home Group Commissions YouGov Study, Most Don’t Understand Modular Homes

Home Group Commissions YouGov Study, Most Don’t Understand Modular Homes

Communities and Counties Pay People to Move There, Plus Manufactured Housing Industry Market Reports

Governor Signs new “Mobile Home” Act

Governor Signs new “Mobile Home” Act

Coldwater, Tall Grass, P&Z Battles, Manufactured Home Community Plan OK’d – Manufactured Housing and the Don Westphal Back Story

Coldwater, Tall Grass, P&Z Battles, Manufactured Home Community Plan OK’d – Manufactured Housing and the Don Westphal Back Story

 

Wednesday 5.9.2018

Uber Flying Taxis, Manufactured Housing Impact – Plus Manufactured Home Industry Market Data, Updates

Manufactured Housing and the Midterms, what did Democratic and GOP Primaries Signal?

Manufactured Housing and the Midterms, what did Democratic and GOP Primaries Signal?

Smoking Gun 3 – Warren Buffett, Kevin Clayton, Clayton Homes, 21st Mortgage Corp Tim Williams – Manufactured Home Lending, Sales Grab?

Smoking Gun 3 – Warren Buffett, Kevin Clayton, Clayton Homes, 21st Mortgage Corp Tim Williams – Manufactured Home Lending, Sales Grab?

Yes! Communities Closes on Major Deal, Added Insights Not in Media Release

Yes! Communities Closes on Major Deal, Added Insights Not in Media Release

 

Tuesday 5.8.2018

Manufactured Home Nonprofit Affordable Housing Initiative Brings Joy, But Hits Wall

Manufactured Home Nonprofit Affordable Housing Initiative Brings Joy, But Hits Wall

Stocks Mixed After POTUS Trump Announcement, Plus Manufactured Housing Industry Market Updates

Promoting Home Ownership and Private Property is Premised by Understanding This

Promoting Home Ownership and Private Property is Premised by Understanding This

MIA from Fannie Mae’s Latest Housing Survey, MHI Producer Sounds Off

MIA from Fannie Mae’s Latest Housing Survey, MHI Producer Sounds Off

 

Monday 5.7.2018

Warren Buffett on President Trump’s Tax Cut, Berkshire Video, Plus MH Stocks, Market Update$

Manufactured Housing Roadblock? BBC Reports “Trailer Park Living”

Manufactured Housing Roadblock? BBC Reports “Trailer Park Living”

Style or Substance? Lesson from Most Hated in America – Monday Morning Manufactured Home Sales, Marketing Meeting

Style or Substance? Lesson from Most Hated in America – Monday Morning Manufactured Home Sales, Marketing Meeting

Affordable Housing Revolt! Amazon’s Jeff Bezos Video Responds to “Breakup” Growing Monopoly, and Manufactured Housing

Affordable Housing Revolt! Amazon’s Jeff Bezos Video Responds to “Breakup” Growing Monopoly, and Manufactured Housing

 

Sunday 5.6.2018

Sunday Morning Manufactured Housing Industry Research, Reports, Headline News Recap 4.29.2018 to 5.6.2018

Sunday Morning Manufactured Housing Industry Research, Reports, Headline News Recap 4.29.2018 to 5.6.2018

The above is just what the doctor ordered for this past week. Thanks to those who noticed that I took a little time off at the end of this past week, it was great, but glad to be back too. ## (Headline news, week in review, analysis, and commentary.)

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Soheyla is a managing member of LifeStyle Factory Homes, LLC, the parent company to MHProNews, and MHLivingNews.com.