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“Top 10” – RV Horizons Lost License, Reports Mainstream Media, Protests, MHU/MHP Funds Leader Responds

January 4th, 2019 No comments

 

Top10RVHorizonsLostLicenseReportsMainstreamMediaProtestsMHUMHPFundLeaderRespondsDailyBusinessNewsMHProNews

Since Colorado-based RV Horizons purchased Houlton’s St. Croix Meadows RV Park in the fall of 2015, Town of St. Joseph Town Board has twice voted to deny renewal of the park’s operating license, citing various infractions including failure to pay its bills to the city,” said the Wisconsin-side of the St. Paul/Minneapolis, MN metro’s Hudson Star Observer.

 

The Hudson newspaper cited this as one of their top 10 stories for 2018. An official for RV Horizons said off the record about that point from the newspaper’s report, “I guess it’s good that a community license renewal is a top story in this town and there are no bigger issues to report on. That’s the kind of town we like to invest in!

The Hudson paper did make it clear, later in their story, that the RV Horizon’s license was renewed.  RV Horizon confirmed that in an extensive comment published further below.

But an industry’s activist group, MHAction has put this incident out to their followers in a variety of ways.  They played a prominent part of that news media’s report.

That further muddies the waters, when MH spin and their own media efforts, are more commonly entering the media mix.  The image below is from earlier in this effort by MHAction.

 

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The photo at the top is from a December protest of MHAction of a different ‘Frank and Dave’ event.

 

 

Beyond the Mainstream Report

To get both sides of the story, MHProNews reached out to Dave Reynolds and Frank Rolfe, principals in RV Horizons and other manufactured home related operations.

 

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Dave Reynolds sent the following, detailed response to a series of questions from MHProNews to RV Horizons.

 

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Dave Reynolds (l), Frank Rolfe (r), of RV Horizons, MHU, MHP Funds. 

Tony,

Here is my response:

 

  1. Status of water issues  –  water is tested regularly as required by Wisconsin DNR and is safe for consumption.   We have just recently installed a second well to provide more capacity as well as a backup.
  2. Status of Payments  –  We are current on our payments and actually tried to prepay this a year in advance and the Town would not accept that payment due to their accounting procedures.    We are in constant contact with the Town and provide them a report each month that includes a community occupancy map and the monthly parking fee tax payment.
  3. Shandra/MHAction Statements –  I would be happy to talk to her to hear her concerns.
  4. Cosmetic vs. structural changes  –  We are doing both, and both are important.  Structural improvements include the upcoming sewer project at a cost of over $200,000 which will be completed in the spring, a new well has already been drilled, a generator will ensure water is always flowing to the residents even in the event of a power outage, dangerous trees and tree limbs have been removed or trimmed back.  The majority of improvements are infrastructure improvements and not cosmetic.  But cosmetic improvements are important as well and we will continue to improve property appearance  – something we will never apologize for.    To date we have spent approximately $250,000 on property improvements on top of over $200,000 in new home inventory.
  5. Management Problems  –  We have had excessive turnover in the Community manager position, and the district manager position for that matter.  This is where the miscommunication stemmed from and we have addressed that situation to highlighting the importance of maintaining a strong commitment to our relationship with the Town, our residents, and towards continued improvements to the community.    This community went for many years with no improvements prior to our ownership.    While we look forward to completing all of our projects to improve the community, it doesn’t happen overnight.     There is a strong need for affordable housing in this market and our goal with this and every community we own is to improve them each and every year.”

Dave Reynolds
PO Box 457
Cedaredge, CO 81413

STCroixMeadoswRVParkmanufacturedHomeCommunity

Collage by MHProNews.

 

 

Returning to Local Media Report

Back to quotes from the Star Observer about RV Horizons -“Both votes — the first in June 2017 and the second in June 2018 — were reversed, allowing the company’s continued presence in the community.”

I wish I could change what’s happened in the past,” RV Horizons district manager Rod Engh told town officials in September before they voted to reinstate the license, per John Russett’s narrative.I can’t. But I can say that it’s going to get better — I promise.”

Russett added that, “What preceded the vote was nearly two years of back-and-forth between Houlton MHP, LLC — the subsidiary created by RV Horizons to run St. Croix Meadows RV Park — and town officials on the company’s failures to meet its obligations to the town.”

Mark Hazelbaker, an attorney with Kasieta Legal Group, LLC, in Madison, attended the Sept. 13 meeting on behalf of RV Horizons with Engh.

There is some back and forth of events, including claims- and counter-claims about improvements.  But perhaps the most important part of the account to potentially thousands of manufactured home industry professionals is that a spokesperson for MHAction was cited and quoted extensively.

What follows is the conclusion of their  article, which appears to rely solely on Sandra BP-Weeks, as if she was a manufactured home community expert, or a neutral third-party.

Here is that extended quote from the Star Observer follows below, between the — lines, but the entire, original report is at this page linked here.

Since the mid-1990s, manufactured home communities have shifted largely from locally owned entities to ownership by multi-state corporations, according to Shandra BP-Weeks, one of three organizing directors for MHAction, a national movement of manufactured homeowners pushing back against the consequences of corporate ownership.

“There’s not a clear process at most of these companies for residents to make their concerns heard,” BP-Weeks said. She added many corporate models are designed with a focus on a return for investors as opposed to quality of life improvements for residents.

While some corporate owners make a point to maintain local management, she said a growing trend is to consolidate parks under one manager by purchasing multiple parks in the same area.

I think that the management style is something that seems to be sort of led by RV Horizons, so we’ve seen recently that a couple other companies are starting to do that,” Weeks [reportedly] said.So this is definitely a pattern we’ve seen with them in that they’ve mentioned on their mobile home university website as a good strategy with buying mobile homes to buy them in regions so they can share managers between the communities.”

— end of Hudson Star Observer  report.

 

The above quote framed the account in a fashion that made not just RV Horizons, but other firms in the manufactured home industry appear to be problematic. There was no balance on that from RV Horizons, which is one reason MHProNews sought their vantagepoint.  Professional readers now have some balance, with this report.

As a relevant bookend, the Public, a progressive publication sympathetic to MHAction, recently said about different cases that, “…Residents have joined the Manufactured Housing Association of Illinois (mhoia.org) and Manufactured Housing Action (mhaction.org). In December, 2017, Jeff and Debbie Kiel of Urbana joined other protesters in confronting RV Horizons at a Mobile Home University Workshop in Austin, Texas.

This month (December, 2018), the Manufactured Housing Association of Illinois is launching a campaign to call attention to the destructive business model used by RV Horizons and Kingsley…”

What the Star Observer and the Public have in common is this. There is a multi-state effort underway by MHAction, often teaming with other state-based resident groups, to advance their agenda. The MHAction narrative is to call significant swaths of the community sector as a “destructive” business model.

Would the improvements at St. Croix Meadows have occurred in the absence of private capital?

 

MH Industry Takeaways?

While this account is about RV Horizons and ‘Frank and Dave,’ it is more broadly a case of the manufactured home industry in the U.S. currently having no effective post-production national association.  Modestly funded MHAction has a spokesperson that is actively engaging the media, to essentially attack the industry.  Where is something similar occurring for industry professionals?

Rolfe has made that point previously, and rather politely, before going quiet on such issues.

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  • The absence of an engaged-on-such-issues, post-production national manufactured home trade association means that no one routinely steps-up-to-the-plate to defend such cases with communities.
  • That also applies to retailers, who do battle with zoning and other officials.
  • It is essentially true for almost anyone else in the industry, save for selected cases that may tilt toward a favored MHI member.

With MHAction actively engaged with media, and with politicos – such as Senator Elizabeth Warren (MA-D), who is ‘exploring’ a run for the Democratic nominee for president in 2020 – the industry’s members should be keenly aware of the potential risks from having no effective voice to respond to such issues.

So MHPros are left with an ironic, #nettlesome, and troubling picture.  MHAction is more active with the mainstream media to create a poor image than the Manufactured Housing Institute is to defend the industry from such problematic reports.

And ‘Frank and Dave’ are MHI members.

The bottom line in this particular case appears to be that RV Horizon did what they needed to do to resolve the matter with local officials in Wisconsin. But the ongoing activities by MHAction to stir-the-pot against private enterprise is not to be overlooked.

While this isn’t the only issue creating artificial headwinds for the industry, no wonder industry shipments are down.  See the related reports, further below the byline and notices.

MHProNews will monitor select cases of such matters and report accordingly. “We Provide, You Decide.” © ## (News, analysis, and commentary.)

 

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Skyline-Champion (SKY) Manufactured and Modular Factory Home-Builders, Real vs Faked or Misleading News, Reports

December 10th, 2018 Comments off

 

SkylineChampionLogoModularHomeExteriorPhotoRealVsFakedMisleadingNewsDailyBusinessNewsMHProNews

From time to time state association executives or their staff send hot links into their members to select members. These are often about mainstream news stories that the executive or an association staffer at times fails to carefully check. We’re human, it happens.

 

But as MHProNews reported last year, there are a growing number of often off-shore operations that claim to be doing market research on factory-built homes, including manufactured homes. They are doing what is often flawed, misleading, or outdated ‘research’ – and now that is apparent at-a-glance. Because Champion Home Builders or Skyline Corporation is now Skyline Champion (SKY).  See a recent example, below.

 

 2018-12-10_1113GlobalManufacturedHousingMarket2019TopVendorsManufacturedModularHousingIndustryDailyBusinessNewsMHProNews

 

Something similar happens in the modular housing field too, as MHBA’s Tom Hardiman has told MHProNews.  See that related report, by clicking the linked box below.

 

MHBA’s Hardiman Rips “Global Banking & Finance” Article Entitled, “Why Does Your Bank Not Finance Modular Homes?”

 ModularHomeBuildersAssociationDailyBusinessNewsMHproNews

Respectfully, it’s past time that associations do a better job of curating what they send out to their members, unless they come with commentary that explains the problems and errors, such as this “Global” report.

That clarification of faked, misleading or otherwise problematic reports about factory-built housing said, let’s dive into latest reporting on Skyline Champion (SKY), with analysis and commentary.  Prior to the opening bell, here was some data from SKY, which is one of the tracked stocks on our evening market report.  Last Friday’s manufactured housing connected stocks evening report on the Daily Business News is linked here.

 

 

The images provided are inserted by MHProNews.  None were part of the Skyline Champion Corp. press release, but often come from the firm’s most recent investor relations page, so are a useful complimentary information. 

 

 SkylineChampionLogoPressReleaseDailyBusinessNewsMHProNews

 BusinessWireBerkshireHathawayCompanyManufacturedHousingIndustryDailyBusinessNewsMHProNews

ELKHART, Ind.–(BUSINESS WIRE)– Skyline Champion Corporation (NYSE:SKY) (“Skyline Champion”), today announced financial results for its second quarter ended September 29, 2018 of the fiscal year ending March 30, 2019 (“fiscal 2019”).

On June 1, 2018, Skyline Corporation (“Skyline”) and Champion Enterprises Holdings, LLC (“Champion”), the parent company of Champion Home Builders, Inc., completed the previously announced combination of their operations (the “Combination”). The combined company operates as Skyline Champion Corporation and is traded on the New York Stock Exchange under the ticker symbol “SKY”. The second quarter of fiscal 2019 includes a full quarter of results for both the Skyline and Champion businesses while the six-month period ended September 29, 2018 includes only four months of results from the Skyline operations. Results for the three and six months ended September 30, 2017 of the fiscal year ended March 31, 2018 (“fiscal 2018”) include only the results of Champion.

 

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Second Quarter Fiscal 2019 Highlights (compared to Second Quarter Fiscal 2018)

·        Net sales increased 37% to $355.4 million

·        Total homes sold increased 26% to 5,350

·        Gross profit as a percent of sales expanded by 70 basis points to 16.6%

·        Net loss of $77.0 million, compared to net income of $7.4 million, the year-over-year decline includes $85.8 million in non-cash, equity-based compensation expense

·        EPS was a net loss of $1.42; excluding non-recurring expenses, Adjusted EPS was net income of $0.23

·        Adjusted EBITDA increased 58% to $23.8 million

·        Adjusted EBITDA margin expanded by 90 basis points to 6.7%

The second quarter fiscal 2019 was another strong period for Skyline Champion as we continued to benefit from a healthy market and increased demand for our products,” said Keith Anderson, Skyline Champion’s Chief Executive Officer. “I am encouraged by the results we are seeing and the progress that we have made toward achieving synergies from the combined businesses. As we look forward, demand for manufactured homes remains healthy and Skyline Champion is strategically adding capacity to meet the needs of the market.”

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Several manufactured home producers are ‘dual members’ of MHI and MHARR. At this time, SKY is only a MHI member.

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Second Quarter Fiscal 2019 Results

Net sales for the second quarter fiscal 2019 increased by 37% to $355.4 million compared to the prior-year period. The increase in net sales was driven by an increase in the number of homes sold as well as an increase in average selling price (“ASP”) per home sold. The number of U.S. factory-built homes sold by Skyline Champion in the second quarter fiscal 2019 increased by 29% to 5,038 with U.S. ASPs increasing by 16% to $60,900. Unit volume increased due to additional manufacturing capacity as well as plant operating improvements. Home sales prices increased primarily in order to offset rising material cost inflation while remaining price competitive and continuing to offer affordable housing alternatives to our customers. The number of Canadian factory-built homes sold declined to 312 homes compared to 345 homes in the prior-year period with the decrease concentrated in the Alberta and Saskatchewan provinces where housing demand remains soft. Looking forward, overall demand for manufactured housing remains strong and Skyline Champion is well positioned with $252 million in backlog as of September 2018.

 

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2018-12-10_0949SkyChampionManufacturedHousingShipmentHistoryDailyBusinessNewsMHProNewsNov2018

MHProNews management holds no position in any stock tracked by our evening market report.

 

Gross profit increased by 43% to $59.0 million compared to the prior-year period. Gross profit was 16.6% of net sales for the second quarter fiscal 2019, a 70-basis point improvement compared to 15.9% in the second quarter fiscal 2018. Gross profit expansion was driven by an increase in the average selling price of homes sold in addition to plant operating improvements which led to increased output and an increased number of homes sold.

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You can see a larger size of this and other images by clicking the graphic above, which allows for downloading it.

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Selling, general and administrative expenses (“SG&A”) in the second quarter fiscal 2019 increased to $128.1 million from $27.8 million in the same period last year, primarily due to non-cash, equity-based compensation expense of $85.8 million resulting from the vesting of restricted shares issued to Champion employees and directors in connection with the Combination, which was triggered by the secondary offerings which closed during the second quarter of fiscal 2019. In addition, SG&A includes the Skyline operations for the entire second quarter of fiscal 2019 as well as continued integration and restructuring costs associated with the Combination.

2018-12-10_095SkyChampionManufacturedHomesStructuralOpportunitiesoverSiteBuiltMHIUnderperforming2018-12-10_1001SkyChampionManufacturedHousingUnderpinnedbySupportiveDemographicTrendsDailyBusinessNewsMHProNews

 

The net loss for the second quarter fiscal 2019 was $77.0 million, compared to net income of $7.4 million during the same period from the prior year. The decline in net income was driven by an increase in SG&A expenses related to the Combination, equity compensation expense and higher tax expense. Skyline Champion’s effective income tax rate for the second quarter fiscal 2019 was impacted by the non-deductibility of certain transaction-related expenses and non-cash equity compensation.

 

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Adjusted EBITDA for the second quarter fiscal 2019 increased by 58% to $23.8 million compared to the second quarter fiscal 2018. The increase was primarily driven by higher sales volumes, improved gross profit and leveraging of fixed costs. The Adjusted EBITDA margin expanded by 90 basis points to 6.7%.

As of September 29, 2018, Skyline Champion had $102.9 million of cash and cash equivalents and $32.1 million of unused borrowing capacity under its revolving credit facility.

 

2018-12-10_1041SkyChampion#2InManufacturedHousingLegacyHousing#4DailyBusinessNewsMHProNews

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Six Months Ended September 29, 2018 Financial Highlights

For the six months ended September 29, 2018 net sales were $677.7 million, which represents growth of 34%, or $173.6 million, compared to the six months ended September 30, 2017.

Gross profit increased $36.8 million or 48% to $114.2 million compared to $77.4 million for the prior year period. Gross profit was 16.8% of net sales for the six months ended September 29, 2018, compared to 15.3% in the six months ended September 30, 2017.

 

2018-12-10_1052SkylineChampionRecentFinancialDataDailyBusinessNewsMHProNews

 

SG&A increased to $173.2 million for the six months ended September 29, 2018, compared to $54.6 million in the prior year period, driven by $93.9 million of non-cash, equity compensation expense, as well as transaction and integration related expenses and added capacity from the Skyline operations.

The net loss for the six months ended September 29, 2018 was $77.9 million, compared to net income of $12.7 million for the prior year period.

Adjusted EBITDA for the six months ended September 29, 2018 increased by 79% to $46.5 million compared $26.0 million for the six months ended September 30, 2017. 

### End of Daily Business News on MHProNews portions of the SKY PR. Other recent headlines are as shown below. ###

2018-12-10_0903SkylineChampionLogoPressReleasesDailyBusinessNewsMHProNews

Winter 2018-2019 in Manufactured Housing Land

Facts, figures, independent analysis, and misleading ‘global’ reports questioned – as promised by the headline.  That’s this afternoon’s “Industry News, Tips, and Views Pros Can Use,” © where “We Provide, You Decide.” © ## (News, analysis, and commentary.)

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SoheylaKovachDailyBusinessNewsMHProNewsMHLivingNewsSubmitted by Soheyla Kovach to the Daily Business News for MHProNews.com. Soheyla is a managing member of LifeStyle Factory Homes, LLC, the parent company to MHProNews, and MHLivingNews.com.

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Manufactured Homes, Conventional Construction, Hurricane Michael-Reports, Videos, Lessons Being Learned

October 12th, 2018 Comments off

ManufacturedHomesConventonalConstructionHurricaneMicahaelReportsVideosLeassonsBeingLearnedDailyBuisnessNewsMHProNEws

One network commentator said that Hurricane Michael coming on shore was like the force of an E4 Tornado that lasted for 30 minutes, instead of 30 seconds. It’s not a perfect analogy, but paints several images that many don’t realize. Among them, that tornadoes typically only stay on the ground for a few minutes or less, while a major hurricane rumbles slowly over the terrain, with the ability to create storm surge, flooding, as well as wind damage.  That’s why the hurricane losses are rapidly into the billions, instead of millions, of dollars.

 

MH Industry Reports, Video Insights

Just west of the bulls-eye in the Florida Panhandle – near Mobile, Alabama – a manufactured home community operator told MHProNews that there was no damage at all to his property.  He thanked us for checking in.

ManufacturedHomeSurvivesHurricaneMichaelNotMobileHomePhotoStillFromVideoDailyBusinessNEwsMHPronews

A manufactured home retailer in Panama City, Florida told the Daily Business News on MHProNews yesterday afternoon that they had not yet been able to access their location, but expected serious problems. Most in the directly impacted areas are still without power. By contrast, the same company has a location north-north west of the Villages that suffered no reported problems.

Several factories we heard from said that they had not heard from FEMA, but one HUD Code builder said that they had been contacted by a FEMA supplier.  They informed MHProNews that they declined to participate in supplying homes.

HurricaneMichaelStilWashingtonPostVideoPostedBelowDailyBuisnessNewsMHproNews

Still from the WaPo video posted further below. It is not entirely clear if this is conventional housing, commercial, or something else.

Sources are telling MHProNews that there seems to be a shift at FEMA towards using more RVs, and using fewer Manufactured Housing Units (MHUs).  But there are still thousands of such units in FEMAs inventor. There is an expectation that they will be put to work in the Carolinas and Florida too.

We checked video footage from various media outlets.

 

One of the hardest-hit spots in Florida is Mexico Beach, where Michael crashed ashore Wednesday as a Category 4 monster with 155 mph winds on Oct. 11. It shows damage to conventional housing and commercial buildings too.

 

 

Some videos appeared to show what looked like manufactured home communities in the distance, but the views were too brief to be useful. This one below isn’t an inspiring video, but it shows what apparently was an older pre-HUD Code mobile home (MH), or perhaps an early HUD Code manufactured home. The MH was twisted, but the problem was a tree falling on it.

 

 

A still in the cheesy video above shows extensive damage along a stretch of beachfront property, where block-after-block of conventional housing was leveled.  They source for that video cites the family in that ‘mobile home’ with the tree toppled on it telling CNN that they planned to continue in their ‘mobile home,’ even after the storm damage.

We found video of an RV park with overturned recreational vehicles, but no manufactured homes visible in it.

This next video by the Washington Post shows block after block of conventional housing and commercial construction that is damaged. Boats washed up, piers, and other forms of destruction are evident. There is a glimpse of a manufactured home in this video below, which seems to be in good shape.

 

Time is reporting that, “An insurance company that produces models for catastrophes is estimating Hurricane Michael caused about $8 billion in insured losses.”

We welcome photos, videos and other tips from industry readers who have some first-hand experience or shots.

As more information is developed, we plan to do a follow up report for MHLivingNews. Watch for it.

 

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Financing and Other News Tips Previews – MH Insiders Sneak Peak

MHProNews has had numerous tips, messages, calls and comments this past week. Among them are some items that could prove to be a bombshell for people focused on the finance topic.

That finance report will roil some, and embarrass others.

But they are insider facts that industry professionals, home buyers, and home owners deserve and need to be well-informed about.

Our report on a key event during the Clinton administration had to be bumped until next week, due to Hurricane Michael and other developments.  Part of our already published tee-up for that insider report is further below, under the related reports subheading.

That’s this evening’s “News through the lens of manufactured homes, and factory-built housing,” © where “We Provide, You Decide.” ©. ## (News, analysis, and commentary.)

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SoheylaKovachDailyBusinessNewsMHProNewsMHLivingNewsSubmitted by Soheyla Kovach to the Daily Business News for MHProNews.com. Soheyla is a managing member of LifeStyle Factory Homes, LLC, the parent company to MHProNews, and MHLivingNews.com.

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Clayton’s Surprising Result – Sunday Morning Weekly Recap, MH Headline Reports and News in Review Aug 19 to Aug 26, 2018

August 26th, 2018 Comments off

SundayMorningManufacturedHousingINdustryRecapDailyBusinessNewsMHProNews88.19.2018toAug2610`8

Trivia: note that the MHProNews home page looks like that miniature iPad screen, just moments before the weekly recap is published. We can get our share of typos, but when it comes to evidence, trends, facts, and reports – we sweat the details – all for thousands of industry readers like you. When faced by a menacing Goliath, it’s human nature to react with a level of fear.

 

Fear can be paralyzing. Fear also can keep the mind from seeing weaknesses in a threatening behemoth.

ClaytonsSurprisingResultSundayMorningManufacturedHousingNewsRecapAug19toAug262018-600x315

Titling, graphic layout by MHProNews.

There are others, of course, that see the Clayton brand as friendly or benign. But even they don’t want to cross them…do they?

 

The ‘800-pound gorilla’ in the manufactured housing room is Clayton Homes. Not many in the industry are willing to publicly name them, unless it is to praise them. A trade media competitor admitted in writing to MHProNews that we write about the topics – like Clayton and their monopolistic moat – that others talk about at the bar, or during a private professional meal.

That aside, here’s a multiple layered surprise.

Clayton has closed about 100 retail stores net in about 7 years. That’s a surprise to many.  But it is part of one of several Daily Business News stories from this past week.

Keep in mind, that Clayton is still buying MH retailers, even as they are closing their own failing retail sales centers. Think about that data-point for a few moments. The industry is slowly growing, and Clayton Homes are closing manufactured and modular home retail stores?

We plan a special report on that topic in the days ahead. But keep that factoid in mind – given to us courtesy of Kevin Clayton, and Berkshire Hathaway – because it is a reminder that they are big, but not invincible. They may have a moat, but not everything that Clayton touches turns to gold.

ManufacturedHomeIndustry#1HeadlineNewsMHProNews

To see a sample of our emailed news update, click here. To sign up for the factory-built home industry’s #1 headline news, click here or the graphic above.

Then, keep in mind who is dominating MHI? Why would the independents of the industry support and follow the association that’s led by the company that’s closed more retail locations than perhaps any other retailer in the last 5 years?

To sign up for our industry leading headline news updates in seconds, click here.

With no further adieu, let’s dive into the headlines and topics for the week in review.

 

 

 

What’s New on MHLivingNews

MHLivingNewsImprovedLivingForLe$$taglinedropshadow

MHLivingNews features educational, lifestyle and living news on prefab housing, with a focus on manufactured homes.

 

Introducing the Verge and Curbed’s “Home of the Future” – Video

Introducing the Verge and Curbed’s “Home of the Future” – Video

 

What’s New on the Masthead

Racism – Getting Increasing Prosperity, Stability, Safety, and Certainty

What’s New on the Daily Business News on MHProNews

DailyBusinessNewsLogoMHProNewsLogo (1)

 

Saturday 8.25.2018

MH Community Owner Slammed as “Vulture Capitalist” by Mainstream Media

MH Community Owner Slammed as “Vulture Capitalist” by Mainstream Media

 

Friday 8.24.2018 

Just the Facts – Compare Curbed and MHI, Next Step, Clayton, Cavco, Champion Homes Video Results

Just the Facts – Compare Curbed and MHI, Next Step, Clayton, Cavco, Champion Homes Video Results

Smoke and Mirrors Immunity Deal for Allen Weisselberg, Longtime Trump Organization CFO, Plus MH Market Updates 

Chinese PreFabs, Modulars Are Selling in the USA, Here’s an Example

Chinese PreFabs, Modulars Are Selling in the USA, Here’s an Example

Stunning Degree of Corruption, Collusion, Manipulation, and Ignorance Threatens MHVille

Stunning Degree of Corruption, Collusion, Manipulation, and Ignorance Threatens MHVille

 

Thursday 8.23.2018

Court Ruling for HUD on Amending Affirmatively Furthering Fair Housing (AFFH) Opens Door for More HomeSites for Manufactured Housing

Court Ruling for HUD on Amending Affirmatively Furthering Fair Housing (AFFH) Opens Door for More HomeSites for Manufactured Housing

Bill Gates Follows this Warren Buffett Investment Plan, Video, Plus MH Market Updates 

How to Avoid Losing Billions, Huge Loses Reported by WSJ, Other Media

How to Avoid Losing Billions, Huge Loses Reported by WSJ, Other Media

Rising Prices and Rates Cool Housing Sales, MH Industry Pro Sounds Off, New Data & Video

Rising Prices and Rates Cool Housing Sales, MH Industry Pro Sounds Off, New Data & Video

 

Wednesday 8.22.2018 

WH Economist Larry Kudlow – Why Market Ignoring Cohen, Manafort News, Plus MH Market Updates 

“Undesirable” – Community Owner Sues City for Fraud

“Undesirable” – Community Owner Sues City for Fraud

Measuring Effectiveness, Facts and Course Corrections for Waste, Fraud, Abuse

Measuring Effectiveness, Facts and Course Corrections for Waste, Fraud, Abuse

Richard ‘Dick’ Jennison, Manufactured Housing Institute CEO, Doubles Down, Industry Reactions, Fact Check to Growth Strategy

Richard ‘Dick’ Jennison, Manufactured Housing Institute CEO, Doubles Down, Industry Reactions, Fact Check to Growth Strategy

 

 

Tuesday 8.21.2018 

Help Others “Get It” – Loans on “Mobile Homes” Promoted by Another U.S. President

Help Others “Get It” – Loans on “Mobile Homes” Promoted by Another U.S. President

 Paul Manafort Guilty, but No Russia, No Campaign Connection, Cohen Pleads – Plus MH Market Updates

Some Manufactured Homes Included, as Metro Weighs Opening Additional Land for Homes Amid Housing Crunch

Some Manufactured Homes Included, as Metro Weighs Opening Additional Land for Homes Amid Housing Crunch

Court Hands DOE Procedural Victory in Potentially Costly Manufactured Housing Energy Standards Case

Court Hands DOE Procedural Victory in Potentially Costly Manufactured Housing Energy Standards Case

 

Monday 8.20.2018

Big MH Takeover Bid, “Best, Final Offer” Plus Manufactured Home Markets

Big MH Takeover Bid, “Best, Final Offer” Plus Manufactured Home Markets

Trendlines Don’t Lie, Real Challenges, Hidden Manufactured Housing Opportunities Revealed

Trendlines Don’t Lie, Real Challenges, Hidden Manufactured Housing Opportunities Revealed

Sustainable Success. Your Best MH Investment? Monday Morning Manufactured Housing Sales and Marketing Meeting

Sustainable Success. Your Best MH Investment? Monday Morning Manufactured Housing Sales and Marketing Meeting

Tech Billionaires, “Moral Cowardice,” MH Industry, and National Impact

Tech Billionaires, “Moral Cowardice,” MH Industry, and National Impact

 

Sunday 8.19.2018

Manufactured Housing, Profitable Education, Straw Men, Red Herrings, and Ad Hominems – Sunday Morning Weekly Recap, MH Headline Reports and News in Review Aug 12 to Aug 19, 2018

Manufactured Housing, Profitable Education, Straw Men, Red Herrings, and Ad Hominems – Sunday Morning Weekly Recap, MH Headline Reports and News in Review Aug 12 to Aug 19, 2018

 

And that’s all she wrote, with some help from that other guy, during the week that was. Sign up for our industry’s most popular headline news, at the link below. Watch for the most new reports that this industry offers anywhere, all right here, during the upcoming week. “That’s News Through the Lens of Factory Built Housing,” © where “We Provide, You Decide.” © ## (Headline news in review, analysis and commentary.)

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To report a news tip, click the image above or send an email to iReportMHNewsTips@mhmsm.com – To help us spot your message in our volume of email, please put the words NEWS TIP in the subject line.

1) To sign up in seconds for our MH Industry leading emailed news updates, click here.EmailedMHProNewsHeadlineNewsDailyBusinessNews

2) To provide a News Tips and/or Commentary, click the link to the left. Please note if comments are on-or-off the record, thank you.

3) Marketing, Web, Video, Consulting, Recruiting and Training Resources

SoheylaKovachDailyBusinessNewsMHProNewsMHLivingNewsSubmitted by Soheyla Kovach to the Daily Business News for MHProNews.com. Soheyla is a managing member of LifeStyle Factory Homes, LLC, the parent company to MHProNews, and MHLivingNews.com.

 

HowardWalkerJDELSViceChairmanPhotoManufacturedHouisngInstituteMHIExecuitiveCommitteeBoardMemberDailyBUisnessNewsMHProNews

The words of the late Howard Walker, ELS Vice Chairman, shared for publication with MHProNews.

Sunday Morning Manufactured Home Industry Research, Reports, Headline News Recap 7.1.2018 to 7.8.2018

July 8th, 2018 Comments off

SundayMorningManufacturedHousingIndusryNewRecapMHProNewsLogoDaliyBusinessNewsMHProNews7.1.2018to7.8.2018

What are
Tim, Kevin, Joe, Keith, David, Ross, Mike, Sam
and Others in MHVille Reading?

 

They and other big names in our factory-built housing industry are reading what you find here on MHProNews.

That’s a fact.

Who says?

Unsolicited reports from third parties – rephrased, that means from within their own circle of influence.

We’re told that there are also people assigned and/or who volunteer to read here what we publish.  They in turn can report back to some of those same well-known industry folks.

WhatAreTimeKevinJoeKeithDavidRossMikeSamOthersinManufacturedHomeIndustryReadingMHProNewss

Interesting, isn’t it?  A form of high – if faint – praise?

  • Investors,
    researchers,
    media,
    public officials,
  • plus industry professionals by the thousands,

and gents like those named at the top are among the cross-section of readers that invest their time reading here on MHProNews.

No more need be said today, as we dive into the headlines on news, research, reports, analysis, and commentary found exclusively here on MHProNews.  So,with no further adieu, let’s start with…

 

What’s New on MHLivingNews

MHLivingNewsImprovedLivingForLe$$taglinedropshadow

Achieving the American Dream, with Quality, Appealing, Affordable Home Ownership

 

What’s New on the Cutting Edge

Savvy Stealth Marketing – and “Product Placement” Storytelling

Savvy Stealth Marketing – and “Product Placement” Storytelling

 

What’s New on the Masthead

Profits, Understanding Human Events, and Manufactured Housing

Profits, Understanding Human Events, and Manufactured Housing

 

What’s New on the Daily Business News

DailyBusinessNewsLogoMHProNewsLogo

Saturday 7.7.2018


Container Houses for Under $40,000, Transported by Flatbed, Construction, LifeStyle Videos

Container Houses for Under $40,000, Transported by Flatbed, Construction, LifeStyle Videos

 

Friday 7.6.2018

Record Employment, Rising Popularity, Plus Manufactured Housing Industry Connected Stocks, Evening Market Report

Manufactured Home Shipments, State by State Breakdown, May 2018 Official HUD Data

Manufactured Home Shipments, State by State Breakdown, May 2018 Official HUD Data

Manufactured Housing F&I Association Division Chairman Dies

Sale of $172 Million Manufactured Home Community Portfolio Completed

Sale of $172 Million Manufactured Home Community Portfolio Completed

 

Thursday 7.5.2018

On Eve of Tariffs, China Has World’s Worst Market, Plus MH Market Updates

On Eve of Tariffs, China Has World’s Worst Market, Plus MH Market Updates

“Why Advocates Need to Rethink Manufactured Home Quality,” Harvard, GSE, Genz, “High Satisfaction”

“Why Advocates Need to Rethink Manufactured Home Quality,” Harvard, GSE, Genz, “High Satisfaction”

Manufactured Home Industry Shipment Growth Parallels Strong Trump Economy, Pending HUD Regulatory Review

“Last Call” 2018 RV/MH Hall of Fame Induction Dinner

 

 

Wednesday 7.4.2018

“Challenges to Obtaining Manufactured Home Financing,” Urban Institute Report Fact Check, Analysis

“Challenges to Obtaining Manufactured Home Financing,” Urban Institute Report Fact Check, Analysis

For Businesses and Professionals, “It’s About the Benjamins,” Workers Agree, and Manufactured Housing Progress

For Businesses and Professionals, “It’s About the Benjamins,” Workers Agree, and Manufactured Housing Progress

The Fourth of July is not about Barbecues, or Fireworks, It’s About This – Stossel

The Fourth of July is not about Barbecues, or Fireworks, It’s About This – Stossel

The American Dream, Manufactured Homes, and America’s Independence Day

 

Tuesday 7.3.2018

On the Eve of Independence Day, from July 4, 1776 to Today

U.S. Senator Ted Cruz – El Chapo Plan, Video Interview, Plus Manufactured Housing Market Update$

U.S. Senator Ted Cruz – El Chapo Plan, Video Interview, Plus Manufactured Housing Market Update$

Affordable Housing, Subsidized Housing, Manufactured Homes, Private Property, and Proclaiming Liberty

Affordable Housing, Subsidized Housing, Manufactured Homes, Private Property, and Proclaiming Liberty

HUD Code Manufactured Home Production Report, May 2018, State-by-State Total

HUD Code Manufactured Home Production Report, May 2018, State-by-State Total

 

Monday 7.2.018

Super Model, Entrepreneur Kathy Ireland Dives into “Affordable Housing,” PreFab Construction

Super Model, Entrepreneur Kathy Ireland Dives into “Affordable Housing,” PreFab Construction

#WalkAway Goes Viral, Threatens Disruption, Plus Manufactured Housing Market Updates

Follow the Money – 100s of Immigration Protests, MoveOn, George Soros, The Border, Mexico’s AMLO, and Manufactured Housing

Follow the Money – 100s of Immigration Protests, MoveOn, George Soros, The Border, Mexico’s AMLO, and Manufactured Housing

Wheat, Chaff, and the Monday Morning Manufactured Housing Sales, Marketing Meeting

Wheat, Chaff, and the Monday Morning Manufactured Housing Sales, Marketing Meeting

 

Sunday 7.1.2018

Sunday Morning Manufactured Home Industry Research, Reports, Headline News Recap 6.24.2018 to 7.1.2018

Sunday Morning Manufactured Home Industry Research, Reports, Headline News Recap 6.24.2018 to 7.1.2018

 

And that’s all she wrote, with a little help from that fine fellow nearby, during the week that was. That’s “News through the lens of manufactured housing.” © ## (Headline news, week in review, recap, analysis, commentary.)

(Third party images, content are provided under fair use guidelines.)

1) To sign up in seconds for our MH Industry leading emailed news updates, click here.EmailedMHProNewsHeadlineNewsDailyBusinessNews

2) To provide a News Tips and/or Commentary, click the link to the left. Please note if comments are on-or-off the record, thank you.

3) Marketing, Web, Video, Consulting, Recruiting and Training Resources

SoheylaKovachDailyBusinessNewsMHProNewsMHLivingNewsSubmitted by Soheyla Kovach to the Daily Business News for MHProNews.com. Soheyla is a managing member of LifeStyle Factory Homes, LLC, the parent company to MHProNews, and MHLivingNews.com.

 

Sunday Morning Manufactured Home Industry Research, Reports, Headline News Recap 6.24.2018 to 7.1.2018

July 1st, 2018 Comments off

SundayMorningManufacturedHousingIndusryNewRecapMHProNewsLogoDaliyBusinessNewsMHProNewsSundayMorningManufacturedHousingIndusryNewRecapMHProNewsLogoDaliyBusinessNewsMHProNews

There is no question that Dinesh D’Souza is a partisan.

 

There is also no doubt that D’Souza was pardoned for his minor offense during the Obama Administration by the new occupant of the White House.

DeathofaNationVideoPreviewDineshD'SouzaMovieTrailerMobileManufacturedHousingIndustryDailyBusinessNewsMHProNews

The question that those on both sides of the left-right partisan divide should ask themselves is this.

Is D’Souza’s movie premise correct?

Or are his points mere theatrics?

Having gone to the theater, as well as purchased prior D’Souza videos, we can only speak to his prior work with first hand authority.

His prior movie hits were:

  • thought provoking,
  • entertaining, and
  • fact-based, meaning, historically grounded.
  • One ranked as the number 2 political docudrama of all time.

D’Souza’s films2016: Obama’s America and America: Imagine A World Without Her, are respectively the #2 and #6 highest political documentaries of all time. D’Souza’s latest feature-length filmHillary’s America, is widely credited with contributing to Hillary Clinton’s defeat in 2016, and quickly joined his first two films in the top 10 political documentaries of all time,” says his website.

Meaning, there’s broad appeal to his movies, because they are well done.  Watch the video of his movie’s “trailer,” and you’ll get the feel for him.

Some believe that Americans should ignore what divides the nation or our industry. There is an argument to be made for that viewpoint.

But others believe that a house divided can’t long stand.   Abraham Lincoln took that view, and risked a civil war to unite a divided nation.

That should suggest that on a range of issues, Americans and industry professionals ought to seek to engage in civilized discourse.  Why wait until open violence breaks out?

Come let us reason together.” Reads a plaque behind the desk of former Arkansas Governor and modular mansion resident, Mike Huckabee. It’s a quote from the Good Book.

Our industry has a case to be made. It sounds counter-intuitive to most marketers. But the case that must be offered to the public needs more than looks and emotion.  It must have evidence-based reason. The research shows that’s true. That’s our consulting operation’s experience as well.

Tony has said time and again, that if pretty pictures, slick videos or even 3D tech was all that was needed to grow the industry, then manufactured housing would already be selling 500,000 to 1,000,000 (+/-) new HUD Code manufactured homes per year.

Modular home sales would be on top of that total.

ManufacturedHomeShipmentsVsNewExistingHomeSalesStaartsManufacturedHouisngIndustryDailyBusinessNEwsMHPronews

Facts are facts. They are neutral measures of reality. Once facts and their causes are understood, then the opportunities can be tapped. What the above means is that the typical retailer could potentially be selling 10x (+/-) more homes in a typical market

 

IfPrettyPicturesVideosAloneWereEnoughMHIndustryWillOnlyAchieveItsGoalsByResovingItsCoreIssuesLATonyKovachMHProNews1

Learn more about the above, linked here.

Evidence and logic – with appeal that is well presented – are what millions of home seekers need to buy into the manufactured housing industry’s rebirth.

The same is needed to avoid the death of our nation’s Republic.

As we approach July 4th, our country’s glorious Independence Day, let’s recall that Freedom is never free.

With no further adieu, let’s dive into the headlines that link news, inspiration, commentary, and reports.

 

What’s New on the Masthead…

Life, Liberty, Property – Supreme Court – and Manufactured Housing

Life, Liberty, Property – Supreme Court – and Manufactured Housing

What’s New on the Daily Business News on MHProNews.com…

 

Saturday 6.30.2018

I Hate Politics!” – Bedminster Watch, and Manufactured Housing Shipments

“I Hate Politics!” – Bedminster Watch, and Manufactured Housing Shipments

 

Friday 6.29.2018 

POTUS Trump Announces SoftBank Boosting U.S. Investments by Billions, Details, Plus MH Market Updates

Associated Builder’s President Michael Bellaman says How Congress Can Keep Momentum Going

Manufactured Home Industry Board Member Surrenders to Cancer, R.I.P.

Manufactured Home Industry Board Member Surrenders to Cancer, R.I.P.

Billion Dollar Startup Modular Builder, Using Robotics, Could Soon Rival Clayton Homes’ Total Sales

Billion Dollar Startup Modular Builder, Using Robotics, Could Soon Rival Clayton Homes’ Total Sales

 

Thursday 6.28.2018

People are “Creatures of Habit,” Says New Study, Valuable Manufactured Housing Industry Professional Insights

People are “Creatures of Habit,” Says New Study, Valuable Manufactured Housing Industry Professional Insights

Move Over Saudi Arabia? Latest U.S. Oil Production, plus Manufactured Housing Market Updates  

Harvard’s Joint Center for Housing Studies 2018 – Affordability, Manufactured Homes, and Modular Housing Report

Harvard’s Joint Center for Housing Studies 2018 – Affordability, Manufactured Homes, and Modular Housing Report

Manufactured Housing Program Review Addressed by HUD Secretary Carson during Oversight Hearing

Manufactured Housing Program Review Addressed by HUD Secretary Carson during Oversight Hearing

 

Wednesday 6.27.2018

Bloomberg’s World’s 25 Richest Families Net Worth Tops $1 Trillion, List, Plus MH Market Updates

Salena Zito Tweet Wakeup on Recent High Court Rulings, Touts the “Great Revolt,” SCOTUS Kennedy Shakeup

Salena Zito Tweet Wakeup on Recent High Court Rulings, Touts the “Great Revolt,” SCOTUS Kennedy Shakeup

Billions in American Cash Flowing Back to U.S., Repartition Yields Capital for Manufactured Housing or Other Projects

Billions in American Cash Flowing Back to U.S., Repartition Yields Capital for Manufactured Housing or Other Projects

New High Mortgage Rates, Latest Core-Logic Housing Price Data

 

 

Tuesday 6.26.208 

Warren Buffett Strikes Deal with Lee to Manage Berkshire Units, plus MH Market Updates

Warren Buffett Strikes Deal with Lee to Manage Berkshire Units, plus MH Market Updates

New Manufactured Home Industry National Association Related Statements

New Manufactured Home Industry National Association Related Statements

Barack Obama, Maxine Waters, President Donald J. Trump, Amway, and Manufactured Housing

Barack Obama, Maxine Waters, President Donald J. Trump, Amway, and Manufactured Housing

HUD Approves Additional $5 Billion Disaster Recovery Plan

 

Monday 6.25.2018 

How US Stocks Compare with Other Nations in Trade Wars? Plus MH Market Updates

Manufactured Home Community Owners Lost Troubling Creekside Appeals Case

Manufactured Home Community Owners Lost Troubling Creekside Appeals Case

What’s Your Location’s Potential? Monday Morning Manufactured Housing Marketing Sales Meeting

What’s Your Location’s Potential? Monday Morning Manufactured Housing Marketing Sales Meeting

What “Made in Space” Housing Plans Should Tell Manufactured Housing Industry Professionals

What “Made in Space” Housing Plans Should Tell Manufactured Housing Industry Professionals

 

Sunday 6.24.2018 

Sunday Morning Manufactured Home Industry Research, Reports, Headline News Recap 6.17.2018 to 6.24.2018

Sunday Morning Manufactured Home Industry Research, Reports, Headline News Recap 6.17.2018 to 6.24.2018

 

And that’s all she wrote, with a little help from that fine fellow nearby, during the week that was. That’s “News through the lens of manufactured housing.” © ## (Headline news, week in review, recap, analysis, commentary.)

(Third party images, content are provided under fair use guidelines.)

1) To sign up in seconds for our MH Industry leading emailed news updates, click here.EmailedMHProNewsHeadlineNewsDailyBusinessNews

2) To provide a News Tips and/or Commentary, click the link to the left. Please note if comments are on-or-off the record, thank you.

3) Marketing, Web, Video, Consulting, Recruiting and Training Resources

SoheylaKovachDailyBusinessNewsMHProNewsMHLivingNewsSubmitted by Soheyla Kovach to the Daily Business News for MHProNews.com. Soheyla is a managing member of LifeStyle Factory Homes, LLC, the parent company to MHProNews, and MHLivingNews.com.

 

Sunday Morning Manufactured Home Industry Research, Reports, Headline News Recap 6.17.2018 to 6.24.2018

June 24th, 2018 Comments off
SundayMorningManufacturedHousingIndustryHeadlineNewsRecap6-17-2018to6-24-2018

Trivia note: that’s how the MHProNews home page looks like on that miniature iPad screen, just moments before the Sunday Morning headline news weekly recap is published. We sweat the details, all for thousands of industry readers like you.

What is Leadership?”

 

WhatIsLeadershipLightBultsOneLitPxManufacturedHousingIndustryDailyBusinessNewsMHProNews

Collage design by MHProNews.

In 2009 and 2010, the manufactured housing industry hit bottom. What that means is that thousands of professionals and investors in the industry today have never personally experienced an era of high performance.

LeadershipIsNotAboutTitlesPositionsOrFlowChartsItIsAboutOneLifeInfluencingAnotherJohnCMaxwellLeadershipQuoteDailyBusinessNewsMHProNEws

Some believe that the only reason that manufactured housing hit a total of some 372,000 (+/-) new home shipments in 1998 think that was because of “easy financing.” While easy financing played a role, the reality check is that 372,000 (+/-) consumers believed that a manufactured home was the solution to their housing needs.

In several markets, one in three Americans who bought a new home, were buying a manufactured home in 1998.  Financing made that possible, but real people still made that choice.

May2018ResalesExistingHomeSalesNewHomeStartsNewHomeSalesNationalAssociationOfRealtorsMHProNewsManufacturedHousingIndustryDailyBusinessNews

About 6 million new or resale conventional housing units will be sold in 2018, according to the most recent National Association of Realtors (NAR) data.

ALeaderIsOneWhoKnowstheWayGoesTheWayShowstheWayJohnCMaxwellBrainyQuoteDailyBusinessNewsManufacturedHousingIndustryMHProNews

Trading Economics said that the seasonally adjusted annual rate (SAAR) of multi-family housing starts in May 2018 was 404,000. So multifamily alone is about 4 times the number of HUD Code manufactured housing units, based upon recent data.

Trading Economics also said that new construction is running at an eleven year high.

LeadershipAndLearningAreIndispensiabletoEachOtherJohnFKennedyBQManufacturedHousingIndustryDailyBusinessnewsMHProNews

ManufacturedHomeShipmentsVsNewExistingHomeSalesStaartsManufacturedHouisngIndustryDailyBusinessNEwsMHPronews

Facts are facts. Facts are neutral measures of reality. Once facts and their causes are understood, then the opportunities can be tapped. What the above data means is that the typical retailer could potentially be selling 10x (+/-) more manufactured homes. a typical market

Meanwhile, manufactured housing – while up from its bottom – is lagging far behind.

SometiemsByLosingABattleYouFindANewWayToWInTheWayDonaldJTrumpBQManufacturedHousingIndustryDailyBusinessnewsMHProNews

Manufactured housing is projected by some to finish around 107,000 (+/-) new home shipments in 2018.

ManagementIsDoingtheRightThingsLeadershipIsDoingTheRightThingsPeterDruckerBQManufacturedHousingIndustryDailyBusinessNewsMHProNews

Thousands of manufactured homes shipped today are for rental purposes in manufactured home land lease communities. While it’s a legitimate tool, ELS’ Sam Zell is among those who has said rentals ought to be managed well, and kept marginal.

WhenYouCantMakeThemSeeTheLightMakethemFeelTheHeatRonaldReaganQuoteManufacturedHousingIndustryDailyBusinessNewsMHproNews

When the U.S. needs 8.3 million additional, new affordable housing units (NAR), and conventional builders can’t keep up, nor match our price points, why does manufactured housing lag so badly?

LeadershipIstheCapacitytoTranslateVisionIntoRealityWarrenBennisQUoteManufacuturedHousingIndustryDailyBusinessNewsMHProNews

MHProNews established the #1 audience in the industry by not shying away from tough topics. Thinkers come here, and then the doers get busy based upon new insights.  We believed the MH Industry would respond to actionable reality over platitudes.  Vision became reality.

The reasons are many. The Masthead post linked below looks at that in more detail. But here and now, let’s name a few.

 

  • A lack of objective analysis and critical thinking as to the causes and cures for the industry’s low market penetration.

IfIHadAnHourToSolveAProblemIdSpend55MinutesThinkingAboutthePRoblemAnd5MinutesThinkingAboutsolutionsAlbertEinsteinquoteMHProNews

  • A widespread failure to recognize what kind of thinking and behaviors led manufactured housing to this relatively low point. Think about the Einstein quotes, above and further below.

TheManagerAcceptstheStatusQuoTheLeaderChallengesItWarrenBennisQUoteBQDailyBusinessNewsManufacturedHousingIndustryMHProNews

  • Trusting in the wrong “leaders.”

WeCannotsolveOurpRoblemsWiththeSameThinkingWeUsedWhenWeCreatedThemALbertEinsteinQuoteManufacturedHouusingIndustryMHProNews

The prophet Hosea (in the “Hebrew Scriptures,” “Tanakh” or for Christians the “Old Testament” Scriptures) proclaimed “My people perish for a lack of knowledge!” (Hosea 4:6)

MyPeopleAreDestroyedForALackOfKnowledgeHosea4-6-ManufacturedHousingINdustryDailyBusinessNewsMHProNews

Eternal principles matter. For those who make up their “own morality,” the result is inevitably chaos. Imagine if everyone made up their own “rules of the road” in driving. Driving would become far more hazardous and slow. A common set of authentic core principles is necessary in a just and productive society.

Another version of that same passage is translated as “My people perish for a lack of vision.”

ASatisfiedCustomerIsTheBestBusinessStrateegyOfAllMichaelLeBoueufBrainyQUoteDailyBuisnessNewsManufacturedHousingIndstryMHProNews

Mutual victories is the essence of how progress occurs. By contrast, Win-Lose tends towards avoidable conflict.

MH Industry professionals and investors must become ever-more people of sound, authentic principles. The good of the customer and society ought to be the ultimate good for sellers and service providers.  Mutual victories are how progress occurs.

MostFundamentalAttackonFreedomistheAttackCriticalThinkingSkillsFailuretoTeachCriticalThinkingPossibilitythatEvertyhingNnoghtingTrueTravisNicholsQUote

There are needs for absolute principles in society, just as there are in math or science. Moral relativism doesn’t work in practice. The most just society imaginable would follow the 10 Commandments.

It has been some time since we’ve mentioned “inspirational dissatisfaction.”

WithoutDissatisfactionthereisNoGrowthWithoutHappinessTheeisNoLifeBehappilyDissatisfiedQuoteMHPronews

Inspirational dissatisfaction is part of critical – analytical – thinking, and thus how advancement occurs.

UntilYouGetDissatisfiedYouWontDoAntthingtoReallyMoveYourLifetoAnotherLevelDissatsifactionisaGemTonyRobbinsQuoteMHProNEws

Some people misunderstand the nuanced meaning of the word, “critical.”

Critical thought is analytical thought.

Analysis is born of the belief and desire that things can or should be better!

LoveIstheOnlyForceCapableofTransformingAnEnemyIntoaFriendMartinLutherKingJrQuoteDailyBusinessNewsMHProNews

There is joy in the accomplishment of overcoming obstacles.

There is hope and excitement in facing challenges for the purpose of advancement.

JustBecauseILoveYouUndonditionallyDoesNotMeanIMgoingtoCosignYourbheaviorUncoonditionallyYAReGoingtoLearnthEDifferenceOneWayortheOTherToughLoveQUoteMHProNEws

What is leadership?

The quotes shared are like the facets of a diamond. Each cut of the diamond is necessary to give it that majestic look when the light hits it.

SometimesModestAdjustmentIsNeededToGetAroughSoundingENgineurringSmoothlyRunningEfficentlyButfirstIdnetifyThenREsolveCauseoftheProb lemsLATonyKovachQUote

Get your motor running smoothly and efficiently.

Landscapers prune trees and shrubs. Pruning is necessary for health and growth, as well as for beauty.

Stat8ingFactsExamingEvidenceArent'NegativeOrCursingtheDarknessNecessaryStepsFIndingLightswtichMakingGenuineProgressLATonyKovachQuoteMHProNews

The thinking of the past roughly 15 years will not take manufactured housing to its potential. There are those who for whatever short-sighted or selfish reasons are content with how things are.  Others posture a good talk, but if they routinely violate ethical principles, how can they be good role models or leaders?

ParentingCoachingCanRequireToughLoveItCanbeCruelNotToAdmonisthSOmeoneInYourChargeWhatParentLeaderBlythlyFallTrapLATonyKovachQuote

Phase One is Understanding based upon Information, which is a form of Education.  Phase One is ongoing, because understanding that flows from knowledge never stops.

YouHavetoThinkAnywaySoWhyNotThinkBigDonaldJTrumpBQManufacturedHOusingINdustryDailyBusinessNewsMHProNews573

The industry can achieve 500,000 to 1,000,000+ new HUD Code manufactured homes sustainably, given the current new housing demands. That’s a 5x to 10x increase. That should be the achievable goal of every independent industry professional.

Phase Two is about to begin, a future based upon realistic potential. More about Phase Two in the days ahead.

Leaders don’t wait for permission to change

or challenge the status quo. Leaders just do it.”

– L. A. “Tony” Kovach.

Enough said for today on industry and what is leadership. Let’s dive into the news, reports, inspiration, and analysis from the week that was, which are part of the reality checks necessary for sustainable growth.

 

What’s New on MHLivingNews

MHLivingNewsImprovedLivingForLe$$taglinedropshadow

Fame, Pretty Little Liars Star Nia Peeples’ Mobile…err….Manufactured Home Tour, Featured on Oprah Winfrey Network Video

Fame, Pretty Little Liars Star Nia Peeples’ Mobile…err….Manufactured Home Tour, Featured on Oprah Winfrey Network Video

 

What’s New on the Masthead

Only 3 Options – the Elephant in the Room

Only 3 Options – the Elephant in the Room

What’s New on the Daily Business News on MHProNews

DailyBusinessNewsLogoMHProNewsLogo (1)

 

 

Saturday 6.23.2018

Going to Pot – Marijuana, Illegal Drugs Controversies, and Manufactured Housing

Going to Pot – Marijuana, Illegal Drugs Controversies, and Manufactured Housing

 

Friday 6.22.2018

Economy – “There Are Some Worrisome Signs That We Must Confront” – Financial Services Chairman Hensarling

“Trade War Lost” – Ross, Cramer – ‘Trump Will Win’ Stocks Rebound, Plus MH Market Update

Uproar Over ELS’ Sam Zell Comments Continues

Uproar Over ELS’ Sam Zell Comments Continues

MHVillage Confirms Data, and Michigan Operational Slide Revealed

MHVillage Confirms Data, and Michigan Operational Slide Revealed

 

Thursday 6.21.2018

As Trade War Talk Heats Up New Infographic Helps Visualize World’s Biggest Exporters

Act Now to Make Tax Cuts for Small Business Permeant

Act Now to Make Tax Cuts for Small Business Permeant

SCOTUS – High Court Tax Ruling, and Manufactured Home Industry Impact

America First, Economic Nationalism, Sycophancy, Presidents and Manufactured Housing’s Future

America First, Economic Nationalism, Sycophancy, Presidents and Manufactured Housing’s Future

 

Wednesday 6.20.2018

As Washington Boils, and Trade Roils, POTUS Heads to MN for Rally – Plus MH Market Updates

Federal Action Expanding Access to Quality, Affordable Health Coverage for Millions of Americans Employed by Small Businesses

U.S. President Praised “The Mobile Home Industry,” Manufactured Homes are “Here to Stay”

U.S. President Praised “The Mobile Home Industry,” Manufactured Homes are “Here to Stay”

Factory-Crafted Home Living, Reimagined – “The Art Park” vs. MHCs – Interview with Robbie Antonio, Founder of Unicorn Revolution Precrafted Homes

Factory-Crafted Home Living, Reimagined – “The Art Park” vs. MHCs – Interview with Robbie Antonio, Founder of Unicorn Revolution Precrafted Homes

 

Tuesday 6.19.2018

Owners Report Increased Profits, Compensation, Expansion Plans

Owners Report Increased Profits, Compensation, Expansion Plans

“Trade War!” Buffett, Tudor Jones, Lloyd Blankfein React, Plus MH Market Updates

White House Announces Surprise Pick to Head Consumer Financial Protection Bureau

White House Announces Surprise Pick to Head Consumer Financial Protection Bureau

Facebook, Marketing & News – Manufactured Housing Pros, Sarah Miller, ‘Citizens Against Monopoly’ Sound the Alarm

Facebook, Marketing & News – Manufactured Housing Pros, Sarah Miller, ‘Citizens Against Monopoly’ Sound the Alarm

 

Monday 6.18.2018

Different Kind of Community Closure, Continues Grabbing Headlines in Mainstream News

Different Kind of Community Closure, Continues Grabbing Headlines in Mainstream News

Housing, Oil, and Tariffs, Plus Manufactured Housing Industry Market Report Updates

Ease Shortage with 400,000 More Manufactured Homes for California, says Jonathan Lansner, MHI’s Next CEO?

Ease Shortage with 400,000 More Manufactured Homes for California, says Jonathan Lansner, MHI’s Next CEO?

Is Your Operation a David vs. a Goliath? 4 Keys to Success, Monday Morning Manufactured Housing Marketing and Sales Meeting

Is Your Operation a David vs. a Goliath? 4 Keys to Success, Monday Morning Manufactured Housing Marketing and Sales Meeting

 

Sunday 6.17.2018

Sunday Morning Manufactured Home Industry Research, Reports, Headline News Recap 6.10.2018 to 6.17.2018

And that’s all she wrote, with a little help from that other guy, during the week that was. That’s “News through the lens of manufactured housing.” © ## (Headline news, week in review, recap, analysis, commentary.)

(Third party images, content are provided under fair use guidelines.)

1) To sign up in seconds for our MH Industry leading emailed news updates, click here.EmailedMHProNewsHeadlineNewsDailyBusinessNews

2) To provide a News Tips and/or Commentary, click the link to the left. Please note if comments are on-or-off the record, thank you.

3) Marketing, Web, Video, Consulting, Recruiting and Training Resources

SoheylaKovachDailyBusinessNewsMHProNewsMHLivingNewsSubmitted by Soheyla Kovach to the Daily Business News for MHProNews.com. Soheyla is a managing member of LifeStyle Factory Homes, LLC, the parent company to MHProNews, and MHLivingNews.com.

 

Sunday Morning Manufactured Home Industry Research, Reports, Headline News Recap 6.10.2018 to 6.17.2018

June 17th, 2018 Comments off
sundayMorningManufacturedHousingIndustryTradeNewsRecap6.10.2018to6.17.2018DailyBusinessNewsMHProNews

Trivia: note that the MHProNews home page looks like that miniature iPad screen, just moments before the weekly recap is published. We sweat the details, all for thousands of industry readers like you.

Chutzpah

What connects or divides people are words, ideas, education, culture, communications, and an open or closed mind.

The closed minded are by definition the hardest to communicate with. That doesn’t mean that the effort shouldn’t be made, but it must be balanced out by the other realities of living.

When you live with someone long enough, you get to know them, and their stories.

When you listen to – or read someone’s – thinking long enough, and carefully enough, you get to know “what makes them tick.”

A single word can unite or divided someone.

ChutzpahManufacturedHousingIndustryDailyBusinessNewsMHProNews

That word may be a word that was understood or misunderstood.

ChutzpahCartoonIdLikeThisBookOnChutzpahandIWantYouToPayForItWikiDailyBusinessNewsMHProNews

The right words at the right time can make a difference.

A word like chutzpah is colorful, and rich in meaning. Jewish or Yiddish expressions can be fairly common in certain circles.

Every culture, every language has its own rich idioms.

Tony likes to sing songs and tell stories. One story he likes to tell us how we met in Baytown, Texas. I won’t steal his thunder today by telling that story, but I will share another from just a few weeks later.

We were at dinner with a couple in their fine home. The wife was an author, so was her husband. They were both highly educated, each had amazing and successful careers. The woman met Tony after her talk at a church function, where he also met her husband.

We were having a free-flowing dinner conversation. The woman looked at me. Then, turning to my husband, she said to Tony, “You have an amazing ability to leap cultural boundaries.”

I’ve seen Tony connect with someone in just seconds. It can be in a check-out line, or at a dentist’s office. It can be on the phone, or in person. It may all hinge on the use of a single word, phrase or gesture.

It takes audacity, courage, wisdom, boldness – or chutzpah – to use a phrase or word at a key moment.

Tony doesn’t know much Farsi, but when I’m talking to Persian family members, he will use a Farsi phrase correctly, and the distance between people melts. He may meet someone who is Hispanic, use a phrase in Spanish, and they light up like a Christmas tree.

That’s called respect. That too can melt differences, and bridge gaps.

Tony insists on citing sources that wish to be acknowledged. But as any publisher should, he won’t cite a source that wants to be kept anonymous.

When we quote from other writers or speakers, we use their words, their idea, and we do so in context. Those are the rules of the road in publishing, and journalism — including trade media.

A single word can help bridge a gap.

But missing a single word can cause a misunderstanding.

ConfidentialNewsTipsOKTipsIreportMHNews@MHMSM-comGraphic

To report a news tip, click the image above or send an email to iReportMHNewsTips@mhmsm.com – To help us spot your message in our volume of email, please put the words NEWS TIP in the subject line.

Tony told me a story recently about how he misread a message. He missed a short, single word, and that completely changed the meaning of what was said. He apologized.

Similarly, our reports can be misunderstood, sometimes by missing a single word. Our reports are best when they aren’t skimmed.

Misreading or misinterpreting happens to us all. It is why the game “telephone” is played by kids with such delight. The kids game of telephone starts with a circle of say 10 kids. The first one whispers a sentence into the ear of someone next to them. That person then turns to the next one in the circle and says what they thought they heard. That is repeated until everyone in the circle has had their turn.

By the time the last person in the circle has heard the story, it has changed. And everyone gets a good laugh.

People can change a story by accident or by intent. Each change can be a problem. But a deliberate twisting of a story is a form of manipulation.

Words or ideas can unite or divide people. Words can help bridge a gap.  They can also cause a gap, sometimes unintentionally.

Manufactured housing is arguably among the most misunderstood subjects in America. There are those who want it kept that way, at least for now. But that, says Tony, misunderstanding about manufactured homes is an opportunity in disguise. You don’t have to wait for anybody else to learn what’s correct, and then do something about it in your market or location(s).

There are those, like us, who day-by-day strive to help people understand the realities of just how amazing – and life changing – modern manufactured home (MH) living can be.

We share MH “Industry News Tips, and Views Pros Can Use.” ©  We do reports that are “News Through the Lens of Factory-Built Housing” ©.

EmailedMHProNewsHeadlineNewsDailyBusinessNews

To sign up in seconds for our MH Industry leading emailed news updates, click here.

Don’t get those reports second hand. You can sign up for our headline news reports at this link. Your team or circle of influence can sign up for free too. Thousands “get it.”

From one person offices, to the biggest names in the industry, thinkers and doers read here. They may not all have the chutzpah to admit it, but they or a colleague tell us that they do.

Understanding is the key that turns the lock that opens more opportunities.

Thank you, and thanks to all who make this pro-business, pro-morally sustainable growth resource possible. We strive daily to earn that confidence, by sharing reports that matter. “We Provide, You Decide.” ©.

Let’s dive into the timely, and often timeless, reports from the week that was.

What’s New on the Masthead

Facebook, Manufactured Housing, and American Drama

Facebook, Manufactured Housing, and American Drama

 

What’s New on MHLivingNews 

Celebrate National Home Ownership Month, with 26 Cool Prefab Cribs, a $1 Billion Dollar Hybrid Mansion, 4 Fun Videos

Celebrate National Home Ownership Month, with 26 Cool Prefab Cribs, a $1 Billion Dollar Hybrid Mansion, 4 Fun Videos

DailyBusinessNewsLogoMHProNewsLogo

What’s New on the Daily Business News

Saturday, 6.16.2018

“Take the MH Advantage Challenge – Can You Tell the Difference?” Fisk of Sarah Edelman, Director of Duty to Serve, Single-Family Mortgage Business for Fannie Mae

“Take the MH Advantage Challenge – Can You Tell the Difference?” Fisk of Sarah Edelman, Director of Duty to Serve, Single-Family Mortgage Business for Fannie Mae

 

Friday 6.15.2018

Buffett, Dimon, Housing, Economic, Political Freedom, IG, Deep State, and Manufactured Housing Industry Progress

Buffett, Dimon, Housing, Economic, Political Freedom, IG, Deep State, and Manufactured Housing Industry Progress

“Coming Collapse of China,” Trade War “Will be Easy to Win,” Plus MH Market Updates 

“’Trailer Trash’? Watch Who You’re Insulting When You Throw Around Those Words” – Buffalo News

“’Trailer Trash’? Watch Who You’re Insulting When You Throw Around Those Words” – Buffalo News

How “Location, Location, Location” in Housing Can Shift, and Manufactured Home Industry Impact

How “Location, Location, Location” in Housing Can Shift, and Manufactured Home Industry Impact

 

Thursday 6.14.2018 

Revised Economic Numbers Spotlight Strongest GDP in Years, Q2, Plus Manufactured Housing Industry Market Report

$1.2 Billion Settlement Proves FEDs Are Serious; Communities, Industry Head$ Up

$1.2 Billion Settlement Proves FEDs Are Serious; Communities, Industry Head$ Up

Flag Day, POTUS Trump Doctrine, Supply, Demand, Financing, Affordable Housing, Jobs, Economic Growth, Human Dignity, and God

Flag Day, POTUS Trump Doctrine, Supply, Demand, Financing, Affordable Housing, Jobs, Economic Growth, Human Dignity, and God

Former NFL Star Arrested for Burglary of a “Mobile Home,” Surprising News Story Twist

Former NFL Star Arrested for Burglary of a “Mobile Home,” Surprising News Story Twist

 

Wednesday 6.13.2018 

Mergers & Acquisition Activity Heats Up After Ruling, Plus MH Market Updates 

Near Half-Billion Deal for Gateway LifeStyle, Details Beyond News Release

Near Half-Billion Deal for Gateway LifeStyle, Details Beyond News Release

Famous Pimp Who Has Manufactured Homes for “Cathouse” Wins Primary

Famous Pimp Who Has Manufactured Homes for “Cathouse” Wins Primary

Latest SCAM Alert, Tech Tip Report with Video

 

Tuesday 6.12.2018

The Art of the Deal – President Trump’s Video Presentation to NoKo Chairman Kim Jung Un Released, Plus MH Market Updates 

Will Costs Rise $6,000 per Home? DOE Energy Rule on Manufactured Housing Revived, MHARR Rattles Legal Saber

Will Costs Rise $6,000 per Home? DOE Energy Rule on Manufactured Housing Revived, MHARR Rattles Legal Saber

Read Full Joint Trump-Kim Singapore Summit Statement Here, Dennis Rodman Blasts former POTUS Obama, MH Market Potential

“FEAR, Manufactured Homes, and a Solution to the Affordable Housing Crisis,” Special

“FEAR, Manufactured Homes, and a Solution to the Affordable Housing Crisis,” Special

 

Monday 6.11.2018 

Pending Federal Case Could Open Flood Gates, Mergers and Acquisitions (M&A), Plus MH Market Up-dates 

“Trailers for Sale or Rent,” “Pencil Head, Its Not a Trailer Park,” Manufactured Home Rental Reality Checks

“Trailers for Sale or Rent,” “Pencil Head, Its Not a Trailer Park,” Manufactured Home Rental Reality Checks

5 Steps for Making Lemonade from Lemons, Monday Morning Manufactured Housing Sales, Marketing Meeting

5 Steps for Making Lemonade from Lemons, Monday Morning Manufactured Housing Sales, Marketing Meeting

Wall Street Journal – Tech Giants are Monopolistic Threat to Businesses, U.S. Economy

Wall Street Journal – Tech Giants are Monopolistic Threat to Businesses, U.S. Economy

 

Sunday 6.10.2018 

Sunday Morning Manufactured Home Industry Research, Reports, Headline News Recap 6.3.2018 to 6.10.2018

Sunday Morning Manufactured Home Industry Research, Reports, Headline News Recap 6.3.2018 to 6.10.2018

 

And that’s all she wrote, with a little bit of help from that other guy, during the week that was. (Headline news, week in review, recap, analysis, commentary.)

(Third party images, content are provided under fair use guidelines.)

1) To sign up in seconds for our MH Industry leading emailed news updates, click here.EmailedMHProNewsHeadlineNewsDailyBusinessNews

2) To provide a News Tips and/or Commentary, click the link to the left. Please note if comments are on-or-off the record, thank you.

3) Marketing, Web, Video, Consulting, Recruiting and Training Resources

SoheylaKovachDailyBusinessNewsMHProNewsMHLivingNewsSubmitted by Soheyla Kovach to the Daily Business News for MHProNews.com. Soheyla is a managing member of LifeStyle Factory Homes, LLC, the parent company to MHProNews, and MHLivingNews.com.

 

Sunday Morning Manufactured Home Industry Research, Reports, Headline News Recap 6.3.2018 to 6.10.2018

June 10th, 2018 Comments off
sundayMorningManufacturedHousingIndustryTradeNewsRecap6.3.3018to6.10.2018DailyBusinessNewsMHProNews

Trivia: If you look carefully, the screen shot of the iPad above often looks like the MHProNews home page did on that Sunday morning.

Mensch

 

We’re preparing an article about a Jewish gentleman known by scores in the Manufactured Home (MH) industry.

In mentioning our research to a Jewish MH industry colleague, he said, “Make sure you say that he was a mensch.”

Google’s online dictionary defines the word “mensch” like this.

MenschNobelPrizeofWordsTitleYouCantBestowOnYOurselfmensch

men(t)SH/

noun NORTH AMERICAN informal

  1. a person of integrity and honor

The Urban Dictionary says, “A mensch is a someone to admire and emulate, someone of noble character. The key to being “a real mensch” is nothing less than character, rectitude, dignity, a sense of what is right, responsible.”

Dictionary.com says a mensch is a “person of strength and honor,” 1907, from Yiddish, from German Mensch, literally “man, person,” from Old High German mennisco “human,” from Proto-Germanic adjective *manniska- “human” (see mannish

Everyone, including we non-Jews (“the goyim”), can learn much from the mensch we are fortunate enough to encounter in life.

 

Divisions

Among the things Tony and I discuss from time to time is how governments, by accident or design, can divide people who otherwise can joyfully coexist side-by-side, absent irksome meddling.

RC Williams, Daily Business News MHProNews

RC Willaims.

As R.C. Williams put it about a year ago, there are professional race-baiters. It’s a term used by others besides R.C., to describe individuals who literally make money stirring up racial discord, often using a non-profit, or other operation to collect money.

Political parties are useful in some ways, but it must also be acknowledged that political parties and their advocates have the tendency to divide people into “us vs. them.”

That can happen in professional groups too.

HowToBeAModernDayMenschThoughtcoDailyBusinessNewsMNProNEws

Scriptural scroll for rabbinic reading.

We’re not among those who believe that every religion is equal.  There are for example, Satanists, not many believers would put them on the same level as other groups. But we acknowledge that if God-Who-Created all gave man free will, then we must respect other’s right to choose.

That doesn’t imply that in politics, religion, economic or other distinctions that dialogue should be avoided.

Robust, frank dialogue that seeks truth in all its forms is to be celebrated.

So, respectful dialogue on issues that divide people ought to be embraced.

Absent absolute standards of right and wrong, how can we recognize what’s criminal, okay or what soars to the level of what is honorable?

To be a mensch – an honorable person who acts with integrity – whatever one’s personal or demographic data might be – requires standards.

 

Back to Basics

Many a coach has taken a struggle team “back to basics,’ Tony says. When something is awry, the basics ought to be among the first its to examine.  When the industry is still at historically low levels of sales, everything that contributes to that should be evaluated.

When Tony and I met nearly 15 years ago, Tony was working in the Houston metro area. He described an impressive manufactured housing retail operation that had lots of traffic. It had leading edge tech at that time. The display made every home look as if it was ground set.  Every home was staged to the 9s.

That retailer had multiple outlets.

But as impressive as that retail operation was, as high as their traffic was, their conversion ratios were low. Their sales were low.

They ended up going bankrupt.

Tony said much of their plan was fine, but when people aren’t buying in sufficient numbers to sustain a business, it’s an obvious sign that one or more things are either missing or are not sufficiently emphasized.

That retailer never became a client of his. For a fraction of the cost of their monthly overhead, they could have invested and won. They pinched pennies, and it cost them millions. It’s but one of numerous examples of ways that a firm can fail.

The word “integrity” has several meanings. One is “the state of being whole and undivided.”

HonestyIntegrityWordCloudEthicsTrustRespectSincereMonsoonLeadersManufacturedHousingMHProNEws

Honest people can fail. Dishonest people can succeed for a time, as some criminal enterprises prove.

But ultimately every operation that has integrity – in a free enterprise system – learns to serve the public in ways that benefit the buyer, while profiting the seller. It must be a mutual victory.

That win-win requires a foundation, the basics. Every company or organization needs it.

When there’s one or more mensch in the mix, a person of integrity and honor, the odds for sustainable success arguably goes up.

We salute all people who are honorable, and who act with integrity.

With no further adieu, let’s look at the week that was, in over two dozen headline reports.

 

What’s New on MHLivingNews

Celebrate National Home Ownership Month, with 26 Cool Prefab Cribs, a $1 Billion Dollar Hybrid Mansion, 4 Fun Videos

What’s New on the Daily Business News on MHProNews

Saturday 6.9.2018

Politically Incorrect Cartoon Commentaries, Lighter Side of Making America and Manufactured Housing Great Again

Politically Incorrect Cartoon Commentaries, Lighter Side of Making America and Manufactured Housing Great Again

Friday 6.8.2018

“Final Nail in the Coffin,” Bureau of Consumer Financial Protection Case Dismissed, Hensarling Reacts 

Oil Price Forecast, and Manufactured Housing, Plus MH Market Updates 

Manufactured Housing Institute Issues Alert – MHI Email Compromised

Manufactured Housing Institute Issues Alert – MHI Email Compromised

Manufactured Home Communities, Retailers, Developers Face Disruptive, Troubling Trend

Manufactured Home Communities, Retailers, Developers Face Disruptive, Troubling Trend

 

Thursday 6.7.2018

Reuters on U.S. Housing Price Pace, Manufactured Housing Visions

Buffett-Dimon Plan Dropping Guidance Harms Investor Insight, Analyst Bove Says, Plus Manufactured Home Market Updates

“Americans Deserve Accountability from Their Government,” Reforms, Result$, Counted, and Coming

“Americans Deserve Accountability from Their Government,” Reforms, Result$, Counted, and Coming

President Donald J. Trump Proclaims June 2018 as National Homeownership Month, Industry Reaction

 

Wednesday 6.6.2018 

Senator Elizabeth Warren, 2020 Presidential Prospect, Threatens Wave of New Regulations

Senator Elizabeth Warren, 2020 Presidential Prospect, Threatens Wave of New Regulations

“Gavin Newsom wants to turn this state [California] into Venezuela – we’re not going to let him,” John Cox – plus MH Market Updates

George Allen Reply to Mainstream Media re: Roane/Lackey/SECO Exposé, Plus MHI, MHARR, et al – “Make Manufactured Housing Great Again”

George Allen Reply to Mainstream Media re: Roane/Lackey/SECO Exposé, Plus MHI, MHARR, et al – “Make Manufactured Housing Great Again”

NorthStar and Manufactured Housing Radix

NorthStar and Manufactured Housing Radix

 

Tuesday 6.5.2018 

Doug Schoen, Clinton Adviser, warns – “Democrats must advance an agenda…to create a society of opportunity for all – not guaranteed outcomes achieved through wealth redistribution.”

Fannie Mae Touts MH Advantage Program, But Manufactured Housing Association Slams Plan as “Illegitimate,” “Bait and Switch”

Fannie Mae Touts MH Advantage Program, But Manufactured Housing Association Slams Plan as “Illegitimate,” “Bait and Switch”

Jobs, Jobs, More Jobs – What the Data Says, plus Manufactured Housing Industry Markets Update

President Trump Spotlights Factory Home Builder in Speech, Proven Promotion, Support of Industry Advancement

President Trump Spotlights Factory Home Builder in Speech, Proven Promotion, Support of Industry Advancement

 

Monday 6.4.2018

Skyline Champion Corporation Created as Skyline and Champion Home Builders Announce Closing of Business Combination, Exclusive Details

Skyline Champion Corporation Created as Skyline and Champion Home Builders Announce Closing of Business Combination, Exclusive Details

Koch Brothers Battling POTUS Trump Tariffs, Economic Adviser Larry Kudlow Defends, Stocks Jump, plus MH Market Updates

Manufactured Home Production and Shipment Report, April 2018, per MHARR, HUD, IBTS

Manufactured Home Production and Shipment Report, April 2018, per MHARR, HUD, IBTS

Truth or Consequences – Monday Morning Sales, Marketing Meeting

Truth or Consequences – Monday Morning Sales, Marketing Meeting

Sunday 6.3.2018

Sunday Morning Manufactured Home Industry Research, Reports, Headline News Recap 5.27.2018 to 6.3.2018

Sunday Morning Manufactured Home Industry Research, Reports, Headline News Recap 5.27.2018 to 6.3.2018

And that’s all she wrote, during the week that was, along with a bit of help from that other guy. ## (Headline news, week in review, recap, analysis, commentary.)

(Third party images, content are provided under fair use guidelines.)

1) To sign up in seconds for our MH Industry leading emailed news updates, click here.EmailedMHProNewsHeadlineNewsDailyBusinessNews

2) To provide a News Tips and/or Commentary, click the link to the left. Please note if comments are on-or-off the record, thank you.

3) Marketing, Web, Video, Consulting, Recruiting and Training Resources

SoheylaKovachDailyBusinessNewsMHProNewsMHLivingNewsSubmitted by Soheyla Kovach to the Daily Business News for MHProNews.com. Soheyla is a managing member of LifeStyle Factory Homes, LLC, the parent company to MHProNews, and MHLivingNews.com.

 

Sunday Morning Manufactured Home Industry Research, Reports, Headline News Recap 5.27.2018 to 6.3.2018

June 3rd, 2018 Comments off
sundayMorningManufacturedHousingIndustryTradeNewsRecap5.27.201to6.3.3018DailyBusinessNewsMHProNews

Factoid. If you look at the home page of MHProNews on Sunday Morning, it will look like what you see on this tablet screen shot, above.

Meshuggeneh

 

We were checking out at Walmart last night after dinner.  The woman who was ringing up our order was lightly conversing with my husband and family.  She was commenting on something the previous lady in line had said before leaving with her new goodies.  The lady at the register said to us, “What would my rabbi think about that?”  Without missing a beat, Tony said, “He’d likely think it would be Meshuggeneh.”

The woman looked with surprised delight, but apparently made the quick judgement that we were not Jewish.  “Yes, you’re right.  But how do you know what that means?”  “Because we have a number of Jewish friends and colleagues,” Tony replied, and in moments he and our son Tamas were both singing a few lines from Fiddler on the Roof to that woman’s amazement and joy.

The word “Meshuggah” is defined by the Free Dictionary like this: “Adj. 1. meshugga – senseless; crazy. meshuga, meshugge, meshuggeneh, meshuggener. Yiddish – a dialect of High German including some Hebrew and other words; spoken in Europe as a vernacular by many Jews; written in the Hebrew script.”  It’s use was perfectly suited for the occasion, and the exchanged clearly lifted the spirits of that woman — who doesn’t know us, and we did not know her save for those few minutes at a register.

There are times when the right words – including lyrical words – can bring joy, inspiration, comfort, or insight to others. Words can harm, and words can heal.

As trade publishers, it is never our intent to harm another, quite the opposite is true.

Journalism and trade journalism are relatives, but they are not precisely the same thing.

There is journalism for a cause, so-called agenda journalism.  Many in media try their hands at that, and to a degree, in as much as we advocate for this or that as a means of advancing manufactured housing in an editorial way, it would be fair to say that MHProNews and MHLivingNews have an agenda too. Every genuine trade media is a kind of de facto advocate for their respective cause or industry.

Ours agenda is out in the open. We want to see manufactured housing advance. Everything else, as my spouse might say, are details and commentary. During an affordable housing crisis, when the industry has done as much as 5 to 6 times higher levels of new manufactured home sales in the past, why isn’t the industry doing much better today?

MostMenAppearnNeverConsideredWhatHouseIsNeedlesslyPoorAllTheirLivesHenryDavidThoreauManufacturedHomeLivingNews

For newcomers to the website not familiar with modern manufactured homes, learn more by clicking the image above or the link here.

Day by day, article by article, we strive to provide insights that address those kinds of opportunities and concerns.

Life can take surprising turns.

Neither Tony nor I imagined at the start of our studies and early careers that the course on our lives would bring us into manufactured housing.

My training was in medicine, and I’d been certified here in the U.S., and in a European nation, and my motherland too. Tony began his years of college studies in history, with a journalism scholarship, and a minor in business. As a medical scientist, I strive to look at things clinically. Tony uses decades of hands-on industry involvement in retail, communities, with lenders and producers, all aided by the lens of his education and other life experiences.

We naturally influence each other, as we aim to inform (and be informed by) you and the thousands of industry professionals, investors, and researchers who will check in today to read this among the total of 6.7 pages they will read on average before they go.

DisneySpringsTamasKovachPoliceSheriffsFirstRespondersDailyBusinessNewsMHproNews

A child with serious medical conditions will altar your life’s paths. But what a joy it is to embrace life, including the challenges that life will always bring.  As thousands in MHVille know, Tamas travels with us to trade shows and other industry events.

Depending on the time of year, and what’s going on in the industry, page views per reader can go as high as 9 per visit.

But even our most recent third-party data demonstrates that our readers are twice as engaged as the average mainstream media news site (by comparison, mainstream news gets about 3.3 page views per reader). Wow, we have double the engagement – or more – than mainstream news readers get. Our sincere thank you to all who make that possible.

Webalizer and Alexa are among the sources of our traffic insights, and third-party data tells us that no other trade publication even comes close to us in the manufactured housing trade media field. Again, thank you. By the way, it was a challenge from George Allen who suggested that we generate this third-party data report.  We listen to a wide range of readers, and often respond to, readers comments, though not always instantly.

There are a handful of bigger websites than ours in what Tony likes to fondly call MHVille or HUDVille. But no one even comes close in MH trade media websites, or apparently in published MH media too.  These are facts. No one else in MH media even bothers to share their trade site or readership data. NOTE: It’s not how many of what you print, it is what gets read that counts.

That’s one of several ways that third-party data comes in handy.

Why are we successful, and have a MH Professional audience as wide and deep as we do? 

Fair questions.

First, we provide professional services to the industry, so we aren’t sitting in some ivory tower. We know factory-crafted homes from the ground up. Tony began award-winning, record-setting work in MH retail in the 1980s.  He later shifted to working with lenders on remarketing, and then with land-lease MH Communities (MHC) and producers.  In the industry’s trade media, it’s unlikely that anyone in MH history has interviewed more people than we have: actual manufactured home owners, numerous industry professionals, experts, and others who touch or connect with manufactured and modular home building.

Next, we curate topics that ought to have meaning for you, industry professionals, investors, policy advocates, and other kinds of researchers.  Thus, it should be no surprise when a number of articles here get over ten thousand hits or more in their first month online on MHProNews. Millions of page-views in a year can yield the kind of statistics that generated the following factoid.

The industry needs inspiration as well as fair warnings, and de facto morality tales. We are guided day-by-day with input from industry readers from across the range of businesses of all sizes.  The Daily Business News gathers input from a variety of sources, including:

  • insights and interactions with members and staffs of trade associations,
  • the federal government,
  • state or local officials,
  • mainstream media,
  • experts in various fields, and much more.

Yes, we have typos, as detractors like to note, but we also bring the industry’s most read, most discussed, and hardest-hitting articles. Tony says, “chaff and wheat.”  Keep the good grain, please pardon any keystroke or autocorrection-caused glitch.  Please pardon as needed, and keep in mind that for me, English is my third language.  Keep in mind too that we are doing more articles than all others combined between doing other services for various members of the industry.

We’re not aiming for the politically correct. We call it as we see it, but not for the sake of mere clickbait.

We are willing to expose what is necessary – the underlying factors that are holding our great industry back from achieving its potential for solving the massive, and growing affordable housing crisis.

We are willing to name-names, and point fingers, when there is evidence to make a claim.

We are evidence- and principle-based writers, with analysis informed by decades of hands-on experience in manufactured housing.

We’re mindful that every article gets read by thousands, many of whom will make decisions about manufactured housing related issues.

When third-party researchers, the federal government, others in mainstream media read, cite or quote our work, that all says something.  When certain voices in MHVille attack us (usually, quietly), that says something too. When the naysayers won’t debate publicly, that definitely tells you something’s amiss.  If they thought the facts were on their side, why not discuss them publicly?

Doing anything less than giving you actionable insights based upon reality – when during this U.S. affordable housing crisis our potential as an industry could be 5 to 10 times more business  – could debatably be called Meshuggeneh.

If you want to sign up for our industry leading headline news, delivered twice weekly, you can sign up in seconds at this link here or after the end of this article.

That said, let’s dive into this week’s tops headlines.

 

What’s New on the Masthead

S 2155, Manufactured Housing,“Economic Growth, Regulatory Relief, and Consumer Protection Act” Back Story

What’s New from MHARR

Montgomery Confirmed as HUD Assistant Secretary

 

What’s New on MHLivingNews

FICO Credit Scores, Debt-to-Income (DTI) Ratios, Financing, Housing, and Manufactured Home Loans

FICO Credit Scores, Debt-to-Income (DTI) Ratios, Financing, Housing, and Manufactured Home Loans

 

What’s New on the Daily Business News

DailyBusinessNewsLogoMHProNewsLogo (1)

Saturday 6.2.2018


7 Surprising Keys to Unlock Manufactured Housing Industry Sales Success

7 Surprising Keys to Unlock Manufactured Housing Industry Sales Success

 

Friday 6.1.2018

“Cap X Coming Alive” “Don’t Punish Success” – Kudlow – Business, Economic, Political Outlook, PLUS MH Market Updates

 

HUD’s Operation Breakthrough, Promoting Factory, Industrialized Building – Mobile Home Era to Modern Manufactured Homes.

HUD’s Operation Breakthrough, Promoting Factory, Industrialized Building – Mobile Home Era to Modern Manufactured Homes.

Rollohome, Creating 60,000 Factory-Built Homes in 2 Years

Rollohome, Creating 60,000 Factory-Built Homes in 2 Years

Google, Tech, Manufactured Housing, and Political Power

 

 

Thursday 5.31.2018

Tariffs! Or Trade Tool? Markets Rocked, Manufactured Housing Industry Stock Updates

Cavco Industries (CVCO) Insights, Financial Update, Fiscal 2018 Fourth Quarter. Year End Results

Cavco Industries (CVCO) Insights, Financial Update, Fiscal 2018 Fourth Quarter. Year End Results

Understanding the Modern Realities of MHVille – Winners, Losers, Profits, and Loss

Understanding the Modern Realities of MHVille – Winners, Losers, Profits, and Loss

Manufactured Home Community Owner Alert, Rent Control, MHAction Plans Organized Action in Several States

Manufactured Home Community Owner Alert, Rent Control, MHAction Plans Organized Action in Several States

 

Wednesday 5.30.2018

Manufactured Housing Association for Regulatory Reform (MHARR) Pressing Fannie Mae, Freddie Mac to Fully Engage on Duty To Serve (DTS)

Manufactured Housing Association for Regulatory Reform (MHARR) Pressing Fannie Mae, Freddie Mac to Fully Engage on Duty To Serve (DTS)

Tariffs Designed to Defend American Tech, Peter Navarro Video, Plus MH Market Updates

NAR’s Lawrence Yun Raises Alarm for New Housing Crisis, MH Import?

NAR’s Lawrence Yun Raises Alarm for New Housing Crisis, MH Import?

George Allen Blasts MHI, NCC Ignoring Own, Spencer Roane, SECO, COBA7, Tom Lackey Controversies

George Allen Blasts MHI, NCC Ignoring Own, Spencer Roane, SECO, COBA7, Tom Lackey Controversies

 

Tuesday 5.29.2018

Robotics, 3D Printed Housing, Imminent Challengers for Manufactured Homes, Modular Housing – 3D Build Systems CEO Don Musilli

Robotics, 3D Printed Housing, Imminent Challengers for Manufactured Homes, Modular Housing – 3D Build Systems CEO Don Musilli

‘Wealth Creation vs. Redistribution,’ First Trust Chief Economist Brian Wesbury on Markets, Oil and U.S. – Plus MH Market Updates

FEDs, AGs, Law, Weaponized Gov’t – Business Risk, and Defense

FEDs, AGs, Law, Weaponized Gov’t – Business Risk, and Defense

Emerging Building, Construction Technologies Poised to Disrupt Housing, Developing, and More

Emerging Building, Construction Technologies Poised to Disrupt Housing, Developing, and More

 

Monday 5.28.2018

Attorney General Sues Manufactured Home, Modular Housing Company, and owner Stanley Hall

Attorney General Sues Manufactured Home, Modular Housing Company, and owner Stanley Hall

High-Rise Manufactured Home Stackable Towers, Compete with Modular/PreFabs, Density at Lower Cost

High-Rise Manufactured Home Stackable Towers, Compete with Modular/PreFabs, Density at Lower Cost

Memorial Day – 60 Second Video, Honoring the Fallen Who Preserved Freedom

Memorial Day – 60 Second Video, Honoring the Fallen Who Preserved Freedom

Code of Conduct – Good or Bad News, and Home Selling – Monday Morning Manufactured Housing Sales, Marketing Meeting

Code of Conduct – Good or Bad News, and Home Selling – Monday Morning Manufactured Housing Sales, Marketing Meeting

 

Sunday 5.27.2018

Sunday Morning Manufactured Home Industry Research, Reports, Headline News Recap 5.20.2018 to 5.27.2018

Sunday Morning Manufactured Home Industry Research, Reports, Headline News Recap 5.20.2018 to 5.27.2018

And that’s all she wrote, with a little help from that other guy, during the week that was.

We’ll have some hot topics tomorrow, and beyond. The new issue of Featured Articles and Interviews for June will likely be up by Friday.  If you and your team aren’t already among the thousands who read our twice-weekly headline industry news updates, click here or sign up free in seconds via the link below.  Our headline news style emails are far more open-and-read than similar mainstream media news, again, per third party analysis. We Provide, You Decide.” © ## (Headline news, analysis, and commentary.)

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SoheylaKovachDailyBusinessNewsMHProNewsMHLivingNewsSubmitted by Soheyla Kovach to the Daily Business News for MHProNews.com. Soheyla is a managing member of LifeStyle Factory Homes, LLC, the parent company to MHProNews, and MHLivingNews.com.