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Machiavellian “Godfather” – Sam Zell, Warren Buffett, Capital, Lending and Crossed Lines in Manufactured Housing

November 17th, 2018 No comments

 

MachiavellianGodfatherSamZellWarrenBuffettCaptilLendingCrossedLinesManufacturedHousingDailyBusinessNewsMHProNews

Keep your friends close,

and your enemies closer.”

 

This [saying] has frequently been ascribed to Sun Tzu and once in a while to Niccolò Machiavelli or Petrarch,” says Edwar Louk in Quorayet there are no distributed sources saying which was its origin before its utilization by “Michael Corleone” in The Godfather Part II (1974), composed by Mario Puzo and Francis Ford Coppola: “My dad taught me numerous things here — he educated me in this room. He trained me — hold your friends close but your enemies closer.”

 

There’s a well known U.S. affordable housing crisis. Lawrence Yun at the National Association of Realtors said earlier this year that only builders getting really busy will close the gap, which he estimated at the time as 8.3 million housing units.  A number of tech gurus have said that only factory-home building can close that housing construction needs gap.

Several sources cited at the end of this report are from outside of the manufactured housing industry.  They have said, after researching the matter, that modern manufactured homes (MH) are an obvious part of the solution for the affordable housing crisis.  They include, but are not limited to:

  • The National Association of Realtors,
  • Urban Institute,
  • Bloomberg,
  • Fannie Mae,
  • Freddie Mac,
  • Value Penguin,
  • HUD Secretary Ben Carson,

and others are among those in 2018 that have praised the quality, surprising safety, and value of today’s manufactured homes.

Yet the manufactured housing industry struggles in its actual performance, in bottom-line new-home sales. Why?

The reasons are many, such as

  • placement/zoning,
  • media/image,
  • regulatory and more.
  • But let’s focus for the next few minutes on access to capital and financing.

There are few in manufactured housing who can as credibly claim to understand the import and legal methods of raising capital as Equity LifeStyle Properties (ELS) Chairman Sam Zell.

Zell has numerous other business interests.  He is worth billions.  He’s been quoted saying he is happy to be correct 60 or 70 percent of the time. Billionaire Warren Buffett has famously been critiqued – and admitted on occasion – to making mistakes or missing opportunities too. Not to worry, because the baseball slugger who consistently bats .350 or better is worth millions annually.  Thankfully, no one has to bat 1,000 to be successful.

So perfection isn’t the standard in business or investing. Consistency, overall performance, quality, profitability, legality – and hopefully ethics are, or should be – the standards. Toyota recently recalled 192,000 Prius vehicles in the U.S. alone.  Pay attention, because that won’t cause much of a hiccup for sales by Toyota.  So why, by contrast, does bad news so routinely harm manufactured homes so much more?

 

Stating the Obvious Brings Clarity

It bears stating the obvious. Manufactured housing is made up of a myriad of interrelated and specialized interests. They include, but are not necessarily limited to:

  • the production of manufactured homes,
  • the sale of manufactured homes,
  • the transportation and installation of manufactured homes,
  • land-lease manufactured home communities,
  • financing of manufactured homes (wholesale inventory and retail sales),
  • due diligence firms,
  • legal, accounting, HR, and compliance experts,
  • associations,
  • and the list goes on.

Furthermore, the manufactured home (MH) industry can be segmented into corporate giants, mid-level, smaller or even ‘mom and pop‘ sized enterprises.

Zell’s and Buffett’s interests in the MH Industry have both been represented on the Manufactured Housing Institute (MHI) Executive Committee level for years.  That’s where the power is at the MHI trade association.

The two moguls each know how to attract media when they want it. But given all that, it should not be construed to mean that the Buffett or Zell’s interests are always in synch.

Nor are Buffett’s and Zell’s politics apparently in alignment.

 

 

ZellSamuelOpenSecretsCampaignContributions2018ManufacturedHousingIndustryDailyBuisnessNewsMHProNews

According to Open Secrets, which relies on public records, Sam Zell gave 100 percent to Republican candidates up to the 2018 reporting period reflected in the graphic, shown above. By contrast, Warren Buffett gave 100 percent of his campaign contributions to Democratic ones, as the image below demonstrates.

WarrenBuffettMarketWatchGivingIn2018CampaignDemocrats

 

Keep you friends close, and your enemies closer. With that backdrop, it is useful for manufactured home professionals to glance at the concept of interlocking directorates.

 

InterlockingDirectoratesGraphicExampleManufacturedHousingIndustryDailyBusinessNewsMHProNews

 

Business Dictionary defines ‘interlocking directorates’ thus, “Membership on the boards of directors of two or more firms by the same individual. It is normally legal except where the firms are mutual competitors, but is usually considered undesirable because it allows firms to exchange non-public (privileged) information and, therefore, may hinder fair competition.”

 

InterlockingDirectoratesDefinedDailyBusinessNewsMHproNews

 

Note that their definition is perhaps a bit legalistic. It’s because there are subtle ways that interconnected operations can influence other:

  • companies,
  • nonprofits,
  • foundations,
  • political organizations,
  • or governmental agencies,

which can then be wielded in a dynamically similar way as interlocking directorates do.  As a reminder, here are MHI’s antitrust guidelines, and note the highlighted portions.

 

Interlocking Directorates

What perhaps too few in the trenches of manufactured housing grasp are how influence, information, and even power can be wielded by means of connections that are technically public, but if unreported or ignored, are effectively invisible. That isn’t a conspiracy, and it can be done in legal or illicit ways, as the definition, link to MHI’s antitrust guidelines, and graphics above itself suggests.

Those like Zell grasp this reality well, per our industry sources.

But that doesn’t mean that elites and/or their field leaders can also be blindsided by revelations such as Buffett’s obliquely funding activist protest groups, such as the Tides Foundation, which in turn funds:

 

NovoFoundationWarrenBuffettTidesFoundationFundsMHActionManufacturedHousingIndustryDailyBusinessNewsMHProNews

 

Those bulleted activist groups are politically leftist, democratic socialist, or Democratic party in orientation. It’s what Buffett lieutenant Tim Williams, President and CEO of 21st Mortgage, a Berkshire-brand lender in manufactured housing, called aprogressive” “threat” that challenged manufactured housing. Yet Williams himself, per our sources, has personally contributed to progressive candidates, and via Political Action Committees (PACs), to several others.  We’re in football season, so can you spell, ‘head fake?’

Bluntly rephrased, Buffett has funded through various channels radical and leftist organizations that have deliberately targeted Zell’s ELS brand.

Let that sink in.

And if you are Sun Communities, UMH Properties, or any other sized manufactured home community or other MH operation, ponder this question. If Buffett’s money was used to target Zell, why wouldn’t they your or any other firm too?

 

WarrenBuffettGeorgeSorosPhotosHUDSecBenCarsonTidesFoundationLogoMHActionLogoMHActionProtestorPhotoManufacturedHousingIndustryMHProNews600

Warren Buffett has been funding leftist and Democratic causes and candidates for years. Among them are MHAction, which has targeted via protest and mainstream media, ELS, among others in the industry. MHAction – which again has benefited from the cash that flowed from Buffett – also disrupted the address by HUD Secretary Ben Carson in Las Vegas last April.

 

Furthermore, Buffett’s Berkshire brand Clayton – per sources – has purportedly paid one or more writers who have spotlighted speaker/authors like Esther Sullivan. Professor Sullivan presents a mishmash of pro- and anti-manufactured home positions, most notably negative with regard the owners of certain manufactured home communities.

Nor is that to say that only ELS has been so targeted by progressive groups interconnected to Buffett’s financial largess. So have:

  • Frank Rolfe and his partners,
  • Blackstone – which entered manufactured home communities this year – and other community owners have been targeted by groups that were funded by sources that were given millions from Buffett’s coffers.
  • It’s not speculation, because there’s a public record and a money trail.

MHAction, MoveOn, The Indivisible Project, AntiFa are among those that have also targeted HUD Secretary Carson, others in the Trump Administration, including President Donald J. Trump himself.  Battle lines are being drawn by Buffett on the political left and people like Zell who favor more pro-business policies, like those of the GOP and it’s disruptive 45th president.

 

WarrenBuffettBillClintonHillaryClintonBarackObamaKevinClaytonNathanSmithPhotosDailyBusinessNewsMHproNews600

 

A Surprising Discovery

MHAction directly and indirectly revealed to MHProNews their lack of interest in ‘small fish‘ like manufactured home community professionals, George Allen, Spencer Roane, Tom Lackey and SECO. Those three and their ‘education’ all have ties to business tactics that led the Chattanooga Times Free Press and other media to spotlight allegedly illegal activities that harmed numerous consumers. Per mainstream media and other sources to MHProNews, various public officials in Georgia and elsewhere are reportedly investigating those concerns.

 

TonyaEvansLost16000InvestedInHomeSheSaysPurchasedfromTomLackeyStoneyPointeMobileHomeParkManufacturedHousingIndustryNewsMHProNEws

If MHAction cared so deeply about ‘victims’ of ‘predatory companies,’ where were they on this issue? MHProNews knows from multiple sources that MHAction was aware of these events, but opted not to act on behalf of those residents. Learn more, linked here.

 

Put differently, there is an open question as to what motivated and directs MHAction or others, to target Zell, Rolfe and Blackstone instead of others like the example noted in the report about Lackey and company, which are linked from the image above and below.

 

TomLackeyPhotoGeorgeAllenphotoSpencerRoanePhotoMHVillageLogoMHIDailyBusinessNewsMHProNews

Click here to learn more. If the pro-manufactured home industry’s trade media doesn’t police its own, then mainstream media and public officials will eventually do it instead. Accountability is a traditional role for any industry’s good trade media.  Click here to learn more about the troubling tales about Lackey, Roane, and Allen.

 

If MHAction and their allies are posturing as fighting for the ‘little guy’ who leases a site from an alleged problem operator, why did MHAction or other resident groups effectively ignore defending the purported victims of Tom Lackey? After all, various public accounts, and governmental investigations, claim or are investigating Lackey and his defenders/promoters in the collage above as potentially guilty of serious criminal and civil offenses.  Of course, like Buffett or anyone else, they are deemed innocent in the eyes of the law, until they plead or are proven guilty in a court of law.

So why does MHAction go after firm’s like Zell’s instead?

That’s not to suggest that Ken Borden at MHAction gets a call from Warren Buffett – that’s unlikely and unnecessary. All that billionaire Buffett has to know is that his money went to the Tides Foundation, and trusting the Tides’ track record would be enough for him. See what Buffett says, further below, about not-micromanaging. Then someone like Borden will be identified and selected, and Borden and others like him will know what to do, and not do.

 

PavingTheRoadToHellMHActionKevinBordenNYCCJonathanWestinDailyBusinessNewsMHProNews

Facts are facts. Borden and leftist NY Communities for Change, an offshoot of the now defunct, and scandal plagued ACORN, targeted ELS communities that were reportedly well run and operated within the law. By contrast, MHAction ignored Tom Lackey, George Allen, Spencer Roane and their colleagues. An on-the-ground source told MHProNews that Lackey’s community was “a slum.” Which begs the question. Is MHAction and other like organizations funded by Tides the strong arm tactics of the political left? Are they part of a shakedown, worthy of a RICO and other investigations by state or federal authorities? Legal sources have suggested precisely that could be true. For more on Borden, and MHAction, see “Paving the Road to Hell,” at this link.

 

Why This Matters to Firms of All Sizes in Manufactured Housing

Companies of all sizes in manufactured housing routinely need access to capital and financing.

Every sized operation is impacted by the industry’s stigma, which Clayton Homes and MHI posture at addressing, but have arguably clearly failed at fixing. The evidence? New HUD Code home sales statistics are a stark reminder.

 

ManufacturedHousingInstituteLogoMHILogoSept2018MonthlyEconomicReportDailyBusinessNewsMHProNews (1)

From a report on MHLivingNews.com, which spotlights an article by Lending Tree that is superior to most anything that MHI has produced to ‘promote’ manufactured housing. See that Lending Tree statement – very favorable to manufactured homes – at this link here.

 

It’s the facts – performance – that is the baseline reminder that MHI and Clayton ‘leadership” have failed the industry’s independents.

Marty Lavin, an attorney, MHI award-winner, and long-time finance, community and retail success said that MHI works for the interests of the “big boys.” The interests of other sized firms are only protected to the extent they align with the biggest boys on the MH block, said Lavin. That would arguably be Warren Buffett, Berkshire Hathaway, and their firms that operate in manufactured housing such as 21st Mortgage or Clayton Homes.

  • fact checks,
  • following the evidence,
  • following the Money,
  • following the performance vs. the words and deeds of MHI and others reveals this to be a logical Occam’s Razor reality.

Manufactured home operation of the small- to mid-range sizes were allowed to struggle, fail, or are acquired in part due to capital constraints. MHI failed them, in favor of a mega-billionaire. Who says? Among others, more MH industry award winners, like retailers Bob Crawford, or Alan Amy.

 

 

Zell warned how limiting capital access was a weakness for the industry, as the exclusive quotes below to MHProNews via the late Howard Walker – then ELS Vice Chairman – reflect.

 

 

MHI’s Former President Said…

MHI’s prior president, Chris Stinebert also warned the industry in a parting published message.  That’s found in a column in the Journal that was arguably a thinly-veiled warning to manufactured housing professionals.  Stinebert’s article could be read as a parting slap at MHI.

Every industry professional in the manufactured housing is directly or indirectly impacted by these factors MHI’s former president noted.  It limits sales, which harms affordable home ownership.  Note, one need not agree with Stinebert’s suggested cure to his point #4 to realize that he felt that there were problems with lending and capital access that needed to be addressed.

Not long after Stinebert exited MHI, the industry was about to be hit by the 2008 housing/finance meltdown in a way thousands of industry professionals did not anticipate.

 

A Smoking Gun…

Money trails are used by prosecutors and civil attorneys, say legal experts to MHProNews, to demonstrate what could be patterns of behavior. FBI officials have previously told the Daily Business News on MHProNews that a significant number of special agents are versed in accounting and other forms of business and financial expertise.  That’s precisely done so they can spot and find schemes that can be charged in court with various kinds of “white collar” illegal behavior.

Harvard’s Eric Belsky believed circa 2002 that manufactured housing would dominate conventional housing by 2010. Belsky knew about the repossession glut related to Conseco, Greentree or other now defunct MH lenders. Belsky still believed manufactured housing would not only recover, but would dominate.

Had Harvard’s expert been correct, the nation could have saved tens of billions annually. Furthermore, per research outlined on Value Penguin, the U.S. could gain $2 trillion annually in gross domestic product – impact similar to the Trump Administration regulatory roll backs or the 2017 tax cuts – if the affordable housing crisis was properly addressed.  And using manufactured homes, that could be done by enforcing existing laws.  No new legislation is needed. No need for years of debate.  Just enforce the law.

 

How did Belsky miss his estimates about the future of manufactured homes?

Because he failed to anticipate that Buffett’s Berkshire Hathaway would buy Clayton Homes in 2003. That same year, Berkshire bought and rolled Oakwood Homes into Clayton, and would create via acquisitions the largest operation in manufactured housing.

Among those units acquired was 21st Mortgage Corp.  But let’s look for the next few moments at the 2008 housing/finance crisis.

During the calamity of the aftermath of 2008, an independent manufactured home producer then told MHProNews what 21st was about to do. But it wasn’t until recently that an actual document – a purported “smoking gun” from 21st’s Tim Williams to independent retailers was actually obtained. The document, shown further below, explained why 21st would only be cutting financing support to non-Clayton Homes manufactured housing carrying independents.

During a crisis, when people are desperately trying to swim for shore, details can often get lost in the fog of panic and pressure.

Thus, some issues only come into focus after a crisis – like the 2008 housing/mortgage meltdown – has come and gone.

When the Urban Institute or others study the manufactured home industry, and they ask why manufactured home sales are at such relatively low ebb, the 21st document, quotes from Buffett, and the videos that follow ought to be among the top exhibits examined.  So how did the Urban Institute, which also gets funded by Buffett, and where he is a life-time trustee, miss all three elements?

When federal officials, investors, and others wonder why manufactured homes haven’t done better, given the affordable housing crisis, these are important starting points for a clear understanding.

And when independent manufactured home retailers are wondering about the future – as which supplier(s) and service providers they should use – an adage ought to be applied.  Namely, that a reasonable predictor of future behavior is past behavior.

21stMortgageCorpLogoLetterheadJan302009TimWilliamsRetailersBrokersCutSpecifiedLendingMonopolisticPloyConcernManufacturedHomeDailyBusinessNewsMHProNews

This document was provided as a news tip to MHProNews. To see the PDF of this document, click here or above.

 

The result was predictable. As a former Clayton manager, Ken Corbin publicly said, some 10,000 independent manufactured home retailers vanished. That bold move reflected by the 21st Mortgage document obviously harmed those independent retailers.  But it also hurt:

  • manufactured home communities, that for years relied upon retailers to sell homes into their communities.
  • independent manufactured home producers, which MHI’s own records reflect – see below – fell in numbers following the impact of the 21st document above, which Tim Williams signed.
  • several independent transport, installation, suppliers and others were lost or absorbed by larger firms, as the consequences mounted.

 

 

What’s often missed is that not long after that letter that Williams claimed 21st had regrettably had no choice, Kevin Clayton was bragging in the video below that “Warren” told him that they had “plenty of money.”

But the perhaps the strongest example of how misleading the 21st document from Tim Williams is arguably comes from quotes from Warren Buffett’s own annual letter. Like the Clayton interview video included in this report, Buffett’s own words make it clear that Berkshire could have continued funding 21st, and thus, the industry’s independents.

Instead, they collectively killed off thousands of independent firms, purportedly by pulling the financing – the access to capital – that ELS’ Zell or Harvard’s Belsky both said are so necessary.

EricBelksyManufacturedHousingIndustryManufacuredHomeManufacturedHousingInstituteResearchDataAffordbleHousingMHProNewsDailyBuisnessNews575

Why did Belsky miss his predicted date? Because it came before Buffett’s entry into MH? Note that MHI, Tim Williams/21st and Clayton have all been asked to address these concerns.  At no time have they even tried to explain it, though previous to such inquiries they would give prompt replies to this trade media outlet.  How is that to be explained?

 

Quotes from Buffett’s Letter

Our gain in net worth during 2009 was $21.8 billion, which increased the per-share book value of both our Class A and Class B stock by 19.8%. Over the last 45 years (that is, since present management took over) book value has grown from $19 to $84,487, a rate of 20.3% compounded annually,” said Warren Buffett, Chairman of Berkshire Hathaway, in his 2009 annual letter to shareholders.

Here are a few examples of how we apply Charlie’s [Munger, Berkshire Vice-Chairman] thinking at Berkshire: Charlie and I avoid businesses whose futures we can’t evaluate.”

In manufactured housing, that meant that Buffett and Munger had no doubt about the future of the industry. Investors, take note.

When the financial system went into cardiac arrest in September 2008, Berkshire was a supplier of liquidity and capital to the system, not a supplicant. At the very peak of the crisis, we poured $15.5 billion into a business world that could otherwise look only to the federal government for help,” said that same 2009 annual letter.

What did that mean for manufactured housing professionals? Simply this. That the 21st Mortgage Corporation letter to independent retailers includes claims that were at best mistaken, misleading – or even false – assertions.

Berkshire made money that year. Buffett’s conglomerate lent billions that year, his letter said. Yet, 21st had the chutzpah to claim they couldn’t lend to manufactured housing retailers that didn’t carry Clayton Homes product? 

To better grasp the principles of how and why this was done, one must understand Buffett’s concept of the strategic moat.  The short video below explains part of it, in Buffett’s own words.

 

 

Lines were arguably crossed, or perhaps the better prose is ‘double crossed.’ While Kevin Clayton smiles in the video that follows, as he says how much Clayton valued independent retailers, what they collectively did to independents fails to match those sweet-sounding words.

 

 

Applying Lavin’s mantras, “pay more attention to what people do than to what they say,” and “follow the money.”

That debatable double-cross may be why Zell stays in MHI, to keep – ala the mantra at top – to “keep your friends close, and your enemies closer.”

 

More from the Oracle of Omaha…

What Buffett Said – Who’s Responsible?

We tend to let our many subsidiaries operate on their own, without our supervising and monitoring them to any degree…Most of our managers, however, use the independence we grant them magnificently, rewarding our confidence by maintaining an owner-oriented attitude that is invaluable and too seldom found in huge organizations,” said Buffett that year.

But it should also be recalled that Buffett preaches about ‘widening the moat.’   See all of the Buffett videos on the key Kevin Clayton videos on the page, linked here, or watch the videos posted on this page.  Clayton talks about widening the moat and competitors repeatedly in the video. 

Buffett referenced this from his 2008 annual letter, “We are certain, for example, that the economy will be in shambles throughout 2009 – and probably well beyond – but that conclusion does not tell us whether the market will rise or fall.”  He chastised many in media for sensationalism, adding: “Any investors who were misled by the sensationalists paid a big price: The Dow closed the day of the letter at 7,063 and finished the year at 10,428.”

Skipping deeper into that 2009 Buffet annual letter to Berkshire shareholders, we find the section that deals with Clayton Homes, and manufactured housing.  Note that the graphics shown are by MHProNews, but reflect data from Berkshire or others sources, as shown.

ClaytonHomesOakwoodHomesBerkshireHathawayMarketShareofManufacturedHousingEndof2003DailyBuisnessNewsMHanufacturedHousingIndustryProNews

“Finance and Financial Products

Our largest operation in this sector is Clayton Homes, the country’s leading producer of modular and manufactured homes. Clayton was not always number one: A decade ago the three leading manufacturers were Fleetwood, Champion and Oakwood, which together accounted for 44% of the output of the industry. All have since gone bankrupt. Total industry output, meanwhile, has fallen from 382,000 units in 1999 to 60,000 units in 2009.”

By the way, the industry shipped 372,000+ in 1998 – not 1999. And in 2009, the total shipments were under 50,000 homes  So, that last sentence above by Buffett has two apparent fact errors.

Figure1MobileManufacturedHomeSalesSHipmentsVsExistingingNewHouseSalesManufacturedHousingiinudstryDataMHProNews

From the National Association of Realtors.  There are a growing number of industry voices that believe that BH/CMH and MHI have by various action/inaction has kept manufactured home sales at historically low levels. The evidence is found herein and are also linked from Related Reports, further below.

 

 

The collapse of so many companies in manufactured housing has several causes.  But cutting off capital – in the form of lending – has to be high on the list, if not on top.  High rents, high conventional housing costs, these are historic reasons for strong performance for manufactured homes. So how could MHI’s president, in the video above, say with a straight face that the industry must accept slow growth?

 

ClaytonHomesBerkshireHathawayMarketShareofManufacturedHousingEndof2011DailyBuisnessNewsMHanufacturedHousingIndustryProNews

 

The market share graphics, based upon various industry reports and sources as shown, tells the tale of how Clayton used ‘the moat‘ of financing and other tools to rapidly increase their market share.

 

ClaytonHomesBerkshireHathawayMarketShareofManufacturedHousingEndof2017DailyBuisnessNewsMHanufacturedHousingIndustryProNews

 

 

But because of MHI’s horrible track record, which even their former chairman Nathan Smith (above) and MHI member Frank Rolfe (below) have pointed out in the videos above and below, are increasingly visible to open-minded researchers, or the industry at large.

 

ClaytonHomesSkylineChampionCavcoIndustriesMarketShareManufacturedHousingIndustryConsolidationGraphicPieChartMHProNews-e1528746976415

FrankRolfeNegativeArticlesOnIndustryNoCommentbyManufacturedHousingInstituteMHIRVHorizonsMobleHomeUniversityPostedDailyBusinessNewsMHProNews-575x132

 

 

Evidence that it isn’t just coincidence or some other mystery is found in the RV Industry’s performance during the past 2 decades, when compared to that of manufactured housing during those same years.

 

RVsshipmentsTrailedMH1998WinnebagoDailyBusinessNewsMHProNews

 

That’s arguably among the reasons why industry voices, such as the Manufactured Housing Association for Regulatory Reform (MHARR) – which focuses on federal production-related issues – has encouraged the industry’s post-production sector to organize a new post-production association.  Because MHI has failed the bulk of the industry for years.

 

MHARR Releases Study Recommending Independent Collective Representation for Post-Production Sector

 

Some in the communities side of the industry have begun to do just that, namely, create a new national MH communities group. And purportedly Berkshire-dominated MHI, not surprisingly, attacked that new communities trade group which publicly explained why they left MHI in the first place.

 

Nathan Smith, SSK Communities, and Manufactured Housing Institute (MHI) Slam New National Manufactured Home Communities Group in Written Statement

 

The industry’s independents have witnessed thousands of firms driven out of business, or that sold out to others for less than their true value. That in turn hurts housing affordability, and thus, the nation.

It was apparently done for the sake of billions of dollars, and to grow Berkshire’s strategic moat in manufactured housing.  It’s demonstrably cost Americans trillions, using the logic of two NBER researchers.

That manufactured housing is a proven solution to the affordable housing crisis – one that is hiding in plain sight – is clear to any open-mind researcher. Manufactured homes have enjoyed political support across the left-right political divide.

 

InfographicMobileManufacturedHomeManufacturedHousingIndustryFactsDataResearchMobileManufacturedHomeLivingNews

But “Moat” building Warren Buffett and his minions in MHVille have debatably strangled the industry for years, costing numerous independent businesses millions per location. That monopolistic ploy in turn, for reasons previously linked, has cost Americans trillions in lost GDP.

Is MHAction, MoveOn, et al – and cutting off access to capital, while supporting candidates that support regulations that kill off small businesses – all part of Buffett’s Moat strategy?

 

WarrenBuffettTheMoatQuoteMemeManufacturedHousingIndustryDailyBusinessNEwsMHProNEws

 

The Nation, The Atlantic, GuruFocus, The Seattle Times and others have looked at various aspects of these issues, and they seem to think so.

But so far, only MHProNews has connected-the-dots across the left-right media divide that linked:

  • Tim Williams/21st “Smoking Gun” Letter,
  • Kevin Clayton video, where Clayton explains how “Warren” uses the Moat, nonprofits and foundations,
  • Buffett’s own annual letter,
  • to the logically avoidable collapse of thousands of manufactured home firms,
  • and now, the way that activist groups such as MHAction has harmed the industry’s image through protests and media coverage.

To date, no one else so far in mainstream media has published the details which are so Machiavellian. Or for those who love gangster movies, it’s a dramatic yet tragic scene that could come out of “The Godfather” series. If Alan Amy in the video above and others in MHVille  are right, Buffett’s lieutenants in MHVille want to “make you an offer that you can’t refuse.”

We’re told by thoughtful attorneys that RICO and antitrust issues are among the concerns they see.

It’s past time for:

  • a law-and-order minded Trump Administration,
  • state attorney generals,
  • private businesses,
  • and specialized civil attorneys
  • to rise up and stop a corrupt ‘hiding in plain sight’ scheme.

Ending that’s monopolistic “Moat” could revive manufactured homes, and would be part of the affordable housing solutions that would collectively yield to Americans trillions of dollars.

For more details, see the related reports, above and below. “We Provide, You Decide.” © ## (News, Commentary, and analysis.).

(See Related Reports, further below. Third-party images and content are provided under fair use guidelines.)

LATonyKovachGoodBipartisanshipShouldalwaysBepredicatedBenefitallhonestindustrymembersnotslectfewquoteBy L.A. “Tony” Kovach – for MHProNews.com.

Tony is the multiple award-winning managing member of LifeStyle Factory Homes, LLC, the parent company to MHProNews, and MHLivingNews.com.

Office 863-213-4090 |Connect on LinkedIn:
http://www.linkedin.com/in/latonykovach

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Related References:

Seattle Times -Federal Investigations-Berkshire Hathaway’s Clayton Homes, GuruFocus Spotlights Buffett’s Clayton’s “Unethical,” Monopolistic Moat

Affordable Housing, the Visible, Yet Mysterious Struggle for an Obvious Solution, Case Examples

Realtor University, Journal for the Center of Real Estate Studies, Makes Corrections– “The Market for Manufactured Homes,” by Scholastica ‘Gay’ Cororaton, CBE

Urban Institute Ask for Correction in Analysis of their Manufactured Housing Research, “Follow the Facts,” “Follow the Money”

Bloomberg “New Home for $90,000? Manufactured Housing Is Making a Comeback” Reveals MH Media Challenge

Due Credit, Warren Buffett, Media, and Manufactured Housing’s Historic Achievement

MostMenAppearnNeverConsideredWhatHouseIsNeedlesslyPoorAllTheirLivesHenryDavidThoreauManufacturedHomeLivingNews

For newcomers to the website not familiar with modern manufactured homes, learn more by clicking the image above or the link here.

 

 

Key Clayton/MHI/BO Bets Spanked, First Look at Winners & Losers

November 7th, 2018 No comments

 

KeyClaytonMHIBOBetsSpankedFirstLookAtWinnersLoser2018MidtermsDailyBusinessNewsMHProNews

There’s work to do.

 

There are still undecided midterm races.  Some may be headed to possible recounts, or an upcoming special election.

First, we will look at the facts, then we will take a glance at what this could mean for manufactured housing (MH) and the industry’s investors.

 

HouseOfRep2018MidtermsABCGoDailyBusinessNEwsMHproNews

While details are still outstanding, the broad brushes are now known.

  • Democrats picked up enough seats to take control of the U.S. House of Representatives, but not as many as the GOP waves during the Clinton or Obama administration midterms.
  • The Republicans or GOP (Grand Old Party) have increased their hold on the U.S. Senate.
  • Democrats won some hard fought gubernatorial races, and will have a net gain in state houses, but Dems also lost some high-profile states.

It’s a mixed bag, with plenty of data to unpack for weeks or even months by political experts and analysts.

Some interesting and troubling factoids include, but are not limited to:

  • Former president Barack Obama campaigned in places like Florida, Indiana, Ohio, Georgia, Nevada, California, Illinois, and Pennsylvania.
  • The Netflix-contract beneficiaries -Barack and Michelle Obama’s will earn millions from Netflix millions for years – had results that were decidedly mixed.

Mr. Obama campaigned for Democrats like:

  • Mayor Andrew Gillum, who conceded his race to now Governor-Elect, Ron DeSantis.
  • Stacey Abrams, in Georgia – a higher volume MH state – had stars like Oprah Winfrey came for her too. Abrams has yet to concede the gubernatorial race as this is being written, but trails.
  • Former CFPB director Richard Cordray went down in Ohio to a relative unknown POTUS Trump backed Republican for the governor to replace never-Trump Kasich.
  • Former president Obama embraced Senator Joe Donnelly (IN-D), who lost to relative unknown Mike Braun, who was strongly backed by President Donald J. Trump.
  • Bottom line, in several battle ground (tossup) states, key candidates the 44th president campaigned for, lost. In some states that are strongly Democratic, or are tilting more blue, candidates Mr. Obama backed won.
  • It has to be said that some of Mr. Obama’s campaign events were small to tiny compared to those of President Trump. That has to be a point of concern for Democratic strategists, and by contrast is a bright spot for POTUS Trump, who is his party’s single biggest draw.
  • Some polling was clearly off, while others performed better.

President Donald J. Trump expanded his lead by several seats in the Senate.  These were also other victories in key states he personally campaigned in.

USSenate2018MidtermsABCGoDailyBusinessNEwsMHproNews

For example, in Florida, Ron DeSantis is the Governor-elect there. In the primaries, POTUS Trump backed DeSantis over popular Adam Putnam. That bet paid off.

In states like Indiana, Missouri, North Dakota, Tennessee and Texas, GOP candidates that faced huge fundraising disadvantages that Democratic billionaires wanted, the D’s fell short.  That includes Beto O’Rourke (D) in Texas, which was highlighted for months by the left-of-center media. O’Rourke could still end up as part of a packed field for 2020 among Democratic presidential hopefuls.

GovernorsRaces2018MidtermsABCGoDailyBusinessNEwsMHproNews

By the way, the political race across the board for 2020 is underway.

 

Spanked! Clayton/Buffett/MHI/Billionaires Beaten in Other Key Races

The Clayton-MHI and Buffett-Billionaire Democratic donor class bet on unseating:

  • Andy Barr in KY 6, they lost in a race that President Donald Trump personally campaigned for in the midterm run-up.
  • Now Senator-Elect Marsha Blackburn, who was opposed by the Claytons, even though she and Barr had both carried water for them and MHI in Congress for Preserving Access to Manufactured Housing.
  • Joe Donnelly (IN-D), who was a long-time beneficiary of MHI and their allies largess.

There are several candidates that MHI backed candidates, like Secretary Hillary Clinton’s VP, Tim Kaine, that won. But he won in a reliably blue district.

Perhaps among the more important reveals in this past few months, thanks to MHProNews fact-checks and “Follow the Money” Research is this. MHI, the Clayton’s, Warren Buffett and his fellow Democratic billionaires have been exposed for their arguably duplicitous behavior.

Was Manufactured Housing Advocate Congressman Andy Barr Backstabbed?

 

For examples, see the links above and below.

 

“He’s Lying,” Campaign Insider Video – “Don’t Do Politics?” Tell Jim Clayton, Phil Bredesen, and Marsha Blackburn, Preserving Access to Manufactured Housing Act Supporter

 

Keep in mind, ex-and current MHI members or former Clayton team members have said to MHProNews that this kind of behavior isn’t just reserved for politics.  As but one example, ICYMI or need a refresher, is the example below.

 

Expose! Why Has Warren Buffett/BH Funded Anti-MHC Activists, MHAction? Why Fund Attacks on ELS, Frank Rolfe, Blackstone Group?

 

Some Other Midterm Issues of Interest to MHVille

Some ballot propositions that bear some closer looks for the future are:

  • Prop 10 in California goes down.
  • Prop 4 in FL giving former felons the vote passed.

Another interesting factoid is this. In West Virginia, Joe Manchin (D) vote for Brett Kavanaugh for the Supreme Court, and held his seat. Several battleground state Democrats in the Senate who voted against Kavanaugh, lost.

Representative Mia Love, a conservative Black Republican in conservative stronghold Utah is undecided.  She trails her Democratic challenger, Ben McAdams, that may take days to sort out, per the Salt Lake City Tribune.

Another wildcard?  Mitt Romney, who blasted President Trump during the 2016 campaign, publicly made up as he was considered for Secretary of State by then President-Elect Trump won his race in UT.  Will he be the next John McCain/Jeff Flake Republican? Time will tell.

An estimated 113 million voted, per ABC News.  But only some 13 percent of 18 to 39 year olds voted. That often-played card – that the youth vote would pour out this time – was once more elusive, a drag more on the Democrats who court that block.

We surfed between Fox, CNN, and MSNBC last night.  CNN talking heads, for example, admitted that this was not a “blue wave,” though they were clearly thrilled at the victories in the House.

There were states where far left candidates won, like Vermont or Maryland, but so did GOP gubernatorial candidates in those same states. Interesting? You bet.

 

Overall, It’s a Mixed Bag, With Possible Silver Linings

What is certain is that the Team Trump, with far fewer dollars than the Democrats, stopped those who claimed that the Senate would be lost, where the GOP picked up seats.  From the perspective of the Oval Office, if you must have a divided Congress, holding the Senate was the more important win for the Trump Agenda.  POTUS Trump can now more easily get his nominees for the courts and his cabinet.

An underreported point among almost all media is that several of the Democrats positioned themselves as moderates, or even embracing some of the Trump agenda. That’s arguably a ruse, but it worked for some candidates, while it failed for others.  For example, outgoing Senator Claire McCaskill (MO-D) literally called some of her fellow candidates “those crazy Democrats,” while saying she would support the president on border issues.

It ended up pretty-close to what MHProNews projected, with the GOP Senate lead expanding.  It appears as of this time that 9 of the 11 candidates that President Trump campaigned for in the last week before the midterms saw the GOP candidate win. That’s a history-bucking trend.

 

Lee Carter’s Insights 

We will look in the days ahead at Lee Carter’s insights on the how differently Democrats, Republicans and Independents can “hear” exactly the same thing.  This played a role in the midterms, indeed, in every election for some years.

But it is also an insight for manufactured housing professionals.  Those are among the reasons we will look at that, because it one of the keys to better understanding how more votes – and more customers – can be obtained.

Enough for now to say that messages have to be crafted that break-through the noise that opposition or years of misinformation.

 

Wins and Losses, Lessons and Initial Look Ahead

Each side has interesting or troubling victories and losses. Some quick takes are as follows, each of which has significant meaning for manufactured housing industry professionals. We’ll bullet these for now.

 

  • Education can work. Those who followed the Trump Rallies should know they were informative for those who attended and tuned in. He also kept them interesting, often using humor, and kept the crowds engaged.
  • Track records are helpful, but are sadly not bullet proof.
  • President Trump does have coattails, but there are limits.
  • The lack of full unity among the GOP cost some seats that may have been won or held. While there are exceptions, some losses in Congress were by lukewarm Trump supporters.  For example, it is questionable if Ted Cruz would have won absent the 45th President’s support.  Why in still red Texas?  One read is that Cruz’s track record with POTUS Trump was problematic.
  • Money, deception, lies, and propaganda can work, but they are not omnipotent. This bullet deserves several stars by it.
  • That facts and education can still defeat propaganda and money, and are hopeful signs.

 

What MHProNews spotlighted for months was that freebies still hold appeal to tens of millions of voters. Some openly socialist candidates won, while others lost.  Some who backed single-payer healthcare or what some dub “Medicare for all” – socialized medicine – worked often enough for Democrats to expect that to continue to be a theme for their party.

 

Thomas Sowell, Ph.D. Economist, Thinker,

Collage credit, Wikipedia and MHProNews.com.

 

Education has to be ongoing. Otherwise, endless propaganda, billionaires and big money can win out.  Another takeaway was the relevance of the related report, linked further below.

 

 

The Upcoming Lame Duck Session?

What will be something important to watch is what happens in the lame duck session, before the new Congress is seated.  Can President Trump get any legislation he wants through during the next few weeks?  While recent history would suggest that is a challenge, the president is a fighter. Stay tuned.

 

 

What Lies Ahead for America, and MHVille?

As this is being written, markets are up.  A split Congress means that Democrats can’t impeach the president, thought several of their candidates promised to make his life miserable for the next two years. Hearings of all kinds could follow in the House.  Will it slow or stop the America First agenda?

Will there be any bipartisanship on issues like infrastructure?

What will happen on hot topics like the FHFA and the GSEs? This is an issue that will impact MHVille, see the related report, linked below.

 

Conflict of Interests? MHI’s, MHARR’s Most Recent Statements on Controversial GSE Lending, House Financial Services Committee Chairman Weighs In

 

There are several items we will be unpacking in the days ahead.  For example, it is an open question as to the impact of hundreds of billions of investing dollars that were flowing into the U.S. this year as a result of the Trump tax cuts and regulation agenda.  Democrats can’t undo that agenda, those laws are in place and are, for now, safe.  But are they threatened in the foreseeable future?

Markets and investors will be sorting that out, as they look at the tea-leaves.

The Trump-Republican economic platform has been performing.  That message didn’t entirely break through. And therein lies a challenge for manufactured housing and the nation.

The rule of law was essentially on the ballot. The rule of law, arguably benefits our industry, while a lack of it harms it. Socialist ideals, picking and choosing which laws and private property rights are enforced all matter to MHVille professionals.

It is also misinformation that lies at the heart of several of the victories for Democrats. It is misinformation, Capital/lending manipulation, and failure to enforce existing laws that have harmed manufactured housing.

POTUS’ tweets post-election are a riot.  For those who lack a sense of humor, don’t bother looking, but he’s clearly just begun to fight.

We put our boots back on this morning, because the split-decision lays a potential framework for future victories.

We’ll examine some note of those opportunities for the industry, as we continue to unpack this midterm in the days ahead. Of course, that will come along with our continuing industry-leading coverage of other  issues and news that impact manufactured housing.

The president will address the nation shortly. That’s “News through the lens of manufactured homes, and factory-built housing,” © where “We Provide, You Decide.” © ## ## (News, analysis, and commentary.)

(See Related Reports, further below. Third-party images and content are provided under fair use guidelines.)

LATonyKovachGoodBipartisanshipShouldalwaysBepredicatedBenefitallhonestindustrymembersnotslectfewquote

The comment above was said with respect to another recent topic, but relates to this issue too.

By L.A. “Tony” Kovach – for MHProNews.com.

Tony is the multiple award-winning managing member of LifeStyle Factory Homes, LLC, the parent company to MHProNews, and MHLivingNews.com.

Office 863-213-4090 |Connect on LinkedIn:
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Following Facts, Money – Sam Zell, Warren Buffett, Tim Williams/21st Mortgage, and Manufactured Housing

 

 

Another Top Manufactured Home State is Sliding on New HUD Code Home Shipments, More New Data

November 7th, 2018 No comments

 

AnotherTopManufacturedHomeStateSlidingNewHUDCodeHomeShipmentsMoreNewDataDailyBusinessNewsMHProNEws

Doctor’s don’t serve their patient if they ignore troubling test results or health symptoms.  A good physician candidly shares the good, the bad, and the problematic honestly with their patients.

 

An analogous principle from medicine holds true for good trade media.

While big companies have several resources available to them to inform them of trends, and allows them to prepare, smaller to mid-sized companies often don’t have that same luxury.

 

Clayton Homes and 21st Mortgage’s Manufactured Housing “Spies”

 

ManufacturedHousingAssociationOklahomaMHAOManufacturedHomeDailyBusinessNewsMHproNews

Data forwarded from a Manufactured Housing Association of Oklahoma (MHAO) member for analysis and commentary.

 

According to data provided by a source that is a member of the Manufactured Housing Association of Oklahoma (MHAO), two states in their region are down year-over-year.

One of those states is Louisiana.  According to data compiled by the independent HUD Code home producers trade group – the Manufactured Housing Association for Regulatory Reform (MHARR) – Louisiana has been the number 2 state in recent years.

 

 

MHARRAugust2018ManufacturedHousingProductionReportTop10StatesDailyBusinessNewsMHProNews

Louisiana is the number 2 state in HUD Code manufactured home shipments for the past 7 years. For that state to be sliding, in addition to others in the U.S., is a significant development.

 

Yesterday, the Daily Business News on MHProNews once more led national manufactured housing trade media in reporting that another top 10 state is sliding, as are several other states.

 

New Shipment Data, Top Manufactured Home State, Other MH States Continue Slide

 

During the growing affordable housing crisis, this is a warning sign.  So why hasn’t the umbrella association the Manufactured Housing Institute (MHI) addressing this persistent problem, when MHProNews has been spotlighted the troubling trend for years?

Why does MHI ignore the clear warning signs?

Keep in mind that while there is an emerging new national manufactured home community association – one that Nathan Smith and the Manufactured Housing Institute (MHI) are trying to embarrass and purportedly hope to kill-in-their-crib – the only national post-production association is MHI.

 

Nathan Smith, SSK Communities, and Manufactured Housing Institute (MHI) Slam New National Manufactured Home Communities Group in Written Statement

 

 

MHARR’s focus is on production related regulatory issues.  MHARR only began to take up finance issues – a post-production concern – because sources say that MHI has demonstrably failed their own members in that and other areas.

KennyLipschutzQuotePoorJobOfLobbyinginMHIndustry-postedMHProNews48thMHINCClist

Past and current MHI members like Kenny Lipschutz, Marty Lavin, Frank Rolfe, the states that have broken away from MHI, are among the signals that no matter how pleasant their mixers or networking may be, they are ‘not getting their job done’ on behalf of the majority of their members.

 

The above from MHAO is from August data. The new MHARR September 2018 shipment data is found at their report linked below.

 

September 2018 Manufactured Home Production Data Shows Slight Flatline

 

 

Notices

This report is being drafted prior to the close of polling on November 6, at 3:25 PM ET.  MHProNews will begin to unpack the midterm outcomes later Wednesday, and in the days ahead.

Another forward-looking notice is that MHProNews contacted:

  • Kevin Clayton, Clayton Homes,
  • Tom Hodges, JD, Clayton Homes,
  • Tim Williams, 21st Mortgage,
  • Richard ‘Dick’ Jennison, MHI President,
  • Rick Robinson, JD, MHI General Counsel,

among others in manufactured housing industry leadership.  They’ve been asked about specific HUD Code manufactured home industry related issues and reports. As of this time, they have not yet responded. Keep in mind these same sources used to reply promptly.  Why are they hiding from the industry’s leading media?

Whatever their response – or failure to respond – will be likewise be part of upcoming reports.

Other factory-built home industry publishers arguably have their hands tied on what they publish, which is routinely fluff and just cheerleading. If that is the only media you’d read, you might be led to think that everything is all good. But in fairness to them, it often due to who those other publisher are being paid by – follow the money.

MHProNews prides itself on being the most independent, analytical, and essentially the sole fact-checking national trade publisher in our industry.

Those are among the reasons why MHProNews leads all others by a country mile in professional readership, from companies of all sizes, including those noted herein. MHProNews routinely have more readers in a day than others do in one or more months, per third-party data.

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Related Reports:

While Manufactured Housing Overall Rises, Some Slip Sliding Away

 

Due Credit, Warren Buffett, Media, and Manufactured Housing’s Historic Achievement

Manufactured Housing Institute Shipment Data, FEMA, an Inside Look

 

 

 

 

Lead, Kindly Light

November 6th, 2018 No comments

 

LeadKindlyLightLeadThouMeOnDailyBusinessNewsMHProNews

Lead, kindly Light, amidst th’encircling gloom,

Lead thou me on!

 

The night is dark, and I am far from home;

Lead thou me on!

 

Keep thou my feet; I do not ask to see

The distant scene; one step enough for me.

I was not ever thus, nor prayed that thou

Shouldst lead me on;

I loved to choose and see my path; but now

Lead thou me on!

 

I loved the garish day, and, spite of fears,

Pride ruled my will: remember not past years!

So long thy power hath blessed me, sure it still

Will lead me on.

O’er moor and fen, o’er crag and torrent, till

The night is gone,

And with the morn those angel faces smile,

Which I have loved long since, and lost awhile!

 

–    John Henry Newman

 

My people are destroyed for lack of knowledge. Because you have rejected knowledge…”

–    Hosea 4:6 (CSB)

 

 

Trust in the LORD with all your heart; and lean not on your own understanding.
In all your ways acknowledge him, and he shall direct your paths
.“

– Proverbs 3:5-6, source, Got Questions?

 

Scripture protects private property rights. It teaches that “unjust weights and measures” are to be rejected.

Before modern currencies became common, the barter or trading of good and services was more common. So a just “weight and measure” was an admonition that someone not defraud another by deception.

Lying was likewise condemned, in a very formal ways, since Moses came down from Mount Sinai with the Ten Commandments.

The challenges of our manufactured home industry can in many ways be boiled down to

 

  • Facts vs. misinformation.
  • Action guided by the truth, vs. action or inaction that lacks a proper understanding.
  • Equal justice under law.
  • A system rigged against the everyday Americans, including numerous small to mid-sized businesses.

The evidence reveals our homes are a great value, but are misunderstood, and the system has often been tilted in the favor of a few. Of the top ten richest in America, 7 of those 10 are pro-Democrat.

 

ForbesTOP10BillionairesPartyPoliticalSupportTendenciesManufacturedHomeLivingNews

The Democrats are not the same party that they used to be. Neither are the Republicans. Democrats have tilted socialist, and many say so openly.

 

President Barack H. Obama (D) had his 8 years, isn’t it only fair that President Donald J. Trump get his next two years with a congress that will work with him for an agenda that is working?

 

Danny Glover, Presidents Barack Obama & Donald Trump, Promises Kept, and Affordable Manufactured Housing

 

It’s in your hands, so please Vote.

If you’ve voted, get others on the fence to see the Light. “Lead, Kindly Light… Lead Thou Me On.”

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Markets, Money, Medicinal, Madness, and Manufactured Housing

October 30th, 2018 Comments off

 

MarketsMoneyMedicineMadnessManufacturedHousingDailyBusinessNewsMHProNews

The markets have been sliding in recent days. But why? The fundamentals of the economy and most companies on the exchanges are good.

 

If you are over 35, and think back, you’ve seen this rodeo market-madness before. A few people already have – or soon will – benefit from this so-called “market correction.”  Those blanks can be filled in later.

A man guns down worshipers in a Jewish synagogue in Pittsburgh, PA. Why? That isn’t relative, it isn’t a matter of opinion. It tragically happened last weekend. One can flashback to a madman walking into a church in South Carolina, or another who did something sadly similar in Texas. The common point for all three is that the shooters justified their own misguided behavior.

A woman, man, or child is diagnosed with an illness. It’s real, that illness isn’t an matter of opinion. Be it temporary or incurable, changes occur in someone’s life, perhaps the lives of several people.

Medicine exists because of science. Medicine and science are predicated on the understanding that reality can be known. Houses stand – or fall – due to science. Manufactured homes are built based upon principles of engineering. One can recognize the behavior of a ‘madman,’ because there is at some level a deeper knowledge of ‘what is right and what is wrong.’

When people lament the lack of civil discourse in politics, part of the challenge is that two world-views are clashing. Are there absolute truths? Or is all truth ‘relative?’

The notion of relativism is a sad fallacy, and the examples above disprove the fundamental underpinnings of relativism. The markets have fallen. People lost money. People died in those places of worship. It would be delusional to think otherwise. Truth is what is real.

The video on relativism below isn’t perfect, but it is useful. It uses stark examples to shake people into realizing that there is a moral right and wrong. That moral truth comes from a Creator of all things. Millions have watched it, and it’s well rated.

 

 

 

The universe exists. Why? What existed before the universe? There is a simple principle found in science, mathematics or philosophy. Here it is. “From nothing, nothing comes.”

There is cause and effect. Nothing comes from nothing. You don’t ask a fireplace for heat, until you first put in wood, kindling, and light the flammable material to start fire. You don’t write a check for more money than is in your bank account, or your overdraft limit. From nothing, nothing comes.

The universe exists because an all-powerful Cause brought it into existence. That First Cause established a moral universe. People are free to choose between right and wrong.  But there are clear consequences to choosing what is wrong. America’s founders weren’t perfect, but they understood this principle very well. They understood too that a just society had to be founded on a lived faith that inspires morality.

Reality is what is. Right and wrong are real. Right and wrong are not ‘relative.’ Personal taste is relative – for example, you like this food but not that one. But there are absolute right and wrong. Ideally, the concepts of right and wrong are what laws are based upon. Then good laws should be justly enforced.

We may learn in time that the so-called market correction we’ve seen in recent days is perhaps an ‘October surprise.’ The strongest argument for the 45th president and his party is a strong economy. Shaking that belief in a sound economy, some voters still on the fence could decide to vote Democratic instead of Republican. Keep in mind that this writer is a political independent, but a pragmatic one.

If it sounds sinister to think that markets can be manipulated, haven’t those over the age of 35 lived through some things that are similar before?  For example, the causes of the crash of 2008 were not mysterious.  They were known to several, but not all, in advance. Those who knew and kept on going weren’t stopped by those who warned against it.  How where the guilty punished?  Yet, trillions in assets were lost by millions, and they were later regained by others. That is a matter of history only a decade ago, and we better learn from it.

 

 

The video above was published on Sept 24, 2008.  Note our prior Daily Business News report linked below the timeframe when Warren Buffett sold his interests in the GSEs?

 

Warren Buffett, Charlie Munger, Fannie Mae, Freddie Mac, Berkshire Hathaway Backstory

 

You don’t normally blame the victim of a crime. You look for the criminal instead. One doesn’t blame the ill patient. Rather, you look for the cause of the illness, and with the patient’s cooperation, determine the cause and best treatment options. America is infected by several false notions.  Only steady doses of the truth – of reality – will set more people free.

Moral relativism isn’t the only problem that faces America, along with much of the world. But moral relativism is a real problem. The solution?  It is better to light one candle – by sharing an article and video like this he – than it is to curse the darkness.  It is better to enlighten some, than to do nothing.

We’ve reported for some time how manufactured housing is a victim, to a certain degree, of manipulation of people’s perceptions of reality. Realty and truth matter.

Manufactured housing is also a victim of a manipulation of forces beyond the means of most everyone in this industry to impact. That is why ‘causes and effects’ must be understood in the light of fact-checks. Then, based upon reason, prudent planning and action can occur.

ChuckSchumerDNYApril62005GSEsDailyBusinessNewsMHproNews

Still from the short but insightful video report, posted above. That video was from Sept of 2008.

About one week from today, the masters of most U.S. media, the major players in tech, the internet, and the richest people in America will find out – along with the rest of us – the result of most races in the House and Senate. Fear is being used to motivate the voters of both major parties. But common sense is being called for consistently by one political leader, and that would be the outsider that successfully challenged the political math of Washington, D.C. in 2016. That same leader has been tirelessly working to reset and improve the economic course of the nation, from years of a ‘rigged system’ madness.

JohnMcCainGSEs2008MeltdownMay252006ManufacturedHousingIndustryDailyBusinessNewsMHproNews

Still from the short but insightful video from Fox News, posted above. That Special Report video was from Sept of 2008.

One man is leading the charge to bring back to the USA once lost jobs, lost businesses, and once lost industries.  He’s succeeded at doing what his predecessor said could not be done. Given years of dirt thrown his way, the accomplishments are astonishing.

Millions of ballots have already been cast for the 2018 midterms. In several states, early voting as measured by party registrations has favored the GOP.  That’s a fact that sadly is being under-reported.  But we hunt for facts like that, and share them so that the illusions some paint don’t become reality.

The outcome of the election isn’t certain. Both major parties are giving it their all. For example, Netflix gave former President Barack Obama a huge contract. The former president is now out campaigning for Democrats, including Andrew Gillum, who openly says he is a socialist. Socialism doesn’t work, but one party is asking Americans to believe what is proven not to be true. This too is about absolute truths, and the struggle over relativism.  Note that Netflix, part of FAANG – is one of those monopolistic brands that could be facing antitrust action in 2019.

Is it a coincidence that Netflix hired former President Obama, who is now campaigning against President Donald J. Trump’s agenda?  Follow the agendas, follow the money, follow your common sense.

Because lies told well can cause people to want to believe what isn’t true.  Before ObamaCare ever went into effect, Thomas Sowell used common sense to explain why it wouldn’t work.  Truth is black and white, but when it comes to who speaks the truth or deception– that can come from people of any background.

 

Thomas Sowell, Ph.D. Economist, Thinker,

Collage credit, Wikipedia and MHProNews.com.

 

There is a need for America to return to objective reality. There is a need to reject moral relativism, and to reject the manipulative methods of a few who strain for socialism or crony capitalism over free markets. There is a need to reject the methods of those who dominate tech, and most media. One must reject the manipulations of the uber rich’s power over markets, because logically only a few are capable of manipulating the markets in the ways that are being witnessed in the past week.

That’s the principle of Occam’s Razor.

OccamsRazorDefinedManufacturedHousingIndustryDailyBusinessNewsMHProNews

That the clarity of reason. Occam’s Razor explains that the most likely explanation is usually the correct one.

 

OccamsRazorSimplestExplanationIsTheCorrectOneDailyBusinessNewsMHPronews

 

But to buy into reason, one must believe in absolute truth. That means one must buy into objective reality, and objective morality – that it is wrong to manipulate markets, money, and minds – and for that, one must believe in our God-given common sense.

With objective reality, the truth of manufactured homes potential to ease the affordable housing crisis may break through. Absent objective reason and morality, that truth can be obscured.

MostMenAppearnNeverConsideredWhatHouseIsNeedlesslyPoorAllTheirLivesHenryDavidThoreauManufacturedHomeLivingNews

For newcomers to the website not familiar with modern manufactured homes, learn more by clicking the image above or the link here.

 

The truth matters to us all. That’s why we strive daily to use reason here, even if it is ‘controversial.’ See related reports for more. That’s “News through the lens of manufactured homes, and factory-built housing,” © where “We Provide, You Decide.” © ## (News, analysis, and commentary.)

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Related References:

Short, Medium, Long Term Strategies – Step One – Manufactured Housing Marketing Sales Monday Meeting

 

Danny Glover, Presidents Barack Obama & Donald Trump, Promises Kept, and Affordable Manufactured Housing

 

Following Facts, Money – Sam Zell, Warren Buffett, Tim Williams/21st Mortgage, and Manufactured Housing

 

SWOT – Threats to Manufactured Home Communities, Retailers, Independent Producers, and Others in MHVille

 

 

 

Following Facts, Money – Sam Zell, Warren Buffett, Tim Williams/21st Mortgage, and Manufactured Housing

October 29th, 2018 Comments off
FollowingFactsMoneySamZellWarrenBuffettTimWilliams21stMortgageDailyBusinessNewsMHProNews

Photos, left to right, Sam Zell, Tim Williams, Warren Buffett. Photo credits for first two on left, MHProNews.

Opinions are common.  As the saying goes, opinions are a dime a dozen.

 

 

But facts, evidence, and money trails are nettlesome things.

 

Sam Zell

Sam Zell is the Chairman of Manufactured Home (MH) Community giant, Equity LifeStyle Properties (ELS). In the MH and RV site spaces – and related home sales and rental business – they are at the top with Sun Communities, per figures used by the Manufactured Housing Institute (MHI).

According to Open Secrets, which uses federal information sources, Sam Zell has given during the 2018 election cycle 100 percent of his campaign contributions to Republican (GOP, Grand Old Party) candidates.

 

ZellSamuelOpenSecretsCampaignContributions2018ManufacturedHousingIndustryDailyBuisnessNewsMHProNews

 

ICYMI, or need a refresher, a prior Daily Business News on MHProNews report about Zell is linked below.

 

ELS’ Sam Zell – Compliance Costs Destroys Smaller Businesses = Consolidation

 

 

Warren Buffett

Warren Buffett is the Chairman of the Berkshire Hathaway (BH) conglomerate. Buffett’s Berkshire owns numerous manufactured housing connected brands. They include, but are not limited to:

 

  • Clayton Homes,
  • 21st Mortgage Corp,
  • Vanderbilt Mortgage – which began making loans in the MHCommunities (MHC) commercial lending space – beyond making loans on manufactured homes for Clayton Homes,
  • Berkadia,
  • NAI,
  • Shaw Carpets,
  • Berkshire Hathaway Home Services,
  • plus numerous other suppliers and financial services firms, not overlooking BH’s serious stake in controversy-laden Wells Fargo.

 

As MarketWatch and MHProNews reported last week, Buffett gave 100 percent of his campaign contributions to Democrats in the 2018 midterm election cycle.

 

MarketWatch Reports Warren Buffett’s Midterm Campaign Contributions

 

It must be noted that via so-called “dark money” channels, Buffet has given to foundations and non-profit groups. Through those foundations, Berkshire money is supporting anti-MHC activist group, Manufactured Housing Action (MHAction).

 

 

Expose! Why Has Warren Buffett/BH Funded Anti-MHC Activists, MHAction? Why Fund Attacks on ELS, Frank Rolfe, Blackstone Group?

 

As we recently reported on MHLivingNews, MHAction has targeted with protests that drew mainstream media attention:

  • HUD Secretary Ben Carson,
  • ELS,
  • Frank Rolfe and Dave Reynolds led RVHorizons, MHPFunds, and Mobile Home University (MHC),
  • Blackstone Group, which MHProNews reported entered the MHC space last summer.

 

Even Golden State Manufactured-Home Owners League (GSMOL), another manufactured home owner resident group, has cautioned against MHAction.

 

Manufactured Home Resident Group President Cautions Against MHAction, Surprising Background Reveal to Manufactured Housing Action

 

 

Tim Williams

Tim Williams is the President and CEO Buffett’s Berkshire owned 21st Mortgage Corp. Williams has been the subject of numerous reports, exclusive statements and interviews by MHProNews for several years.

 

TimWilliams21stMortgagePublicationDailyBusinessNewsMHProNewsMHLivingNews

 

Williams, along with ELS’ late Vice-Chairman Howard Walker, Williams has praised MHProNews and MHLivingNews, see the comments above and below.

 

HowardWalkerJDELSViceChairmanPhotoManufacturedHouisngInstituteMHIExecuitiveCommitteeBoardMemberDailyBUisnessNewsMHProNews

The words of the late Howard Walker, ELS Vice Chairman, shared for publication with MHProNews.

 

According to Open Secrets, Williams has split his personal campaign donations. Most, per that source, has gone to Republicans. But it is worth noting that Williams has given to high profile U.S. Senate candidates who are Democrats. Those Democrats include, but may not be limited to, Joe Donnelly (IN-D) and Sherrod Brown (OH-D).

 

2018-10-29_0935TimothyWWilliamsKnoxvilleTN21stMortgageDailyBusinessNewsMHProNews

 

Donnelly is considered the more moderate among Democrats, but Brown is pretty far leftist. What makes the Williams contributions controversial is the fact that Williams publicly blasted “progressives” in an MHI meeting, while he was still MHI Chairman.

 

VicePresidentMikePenceWifeKarenHandOverHeartPledgeColts49ersGameWashingtonTimesDailyBusinessNewsMHProNews

Williams supported a progressive, Sherrod Brown, and a Democrat that sides with progressive Senate Minority Chuck Schumer and House Minority leader Nancy Pelosi on almost every issue. One can agree with William’s presentation, while noting the obvious disconnect between his words and deeds. MHProNews was the only MH trade media that spotlighted this concern previously, at the article linked below. Now, more i’s are dotted. http://www.MHProNews.com/industry-news/industry-in-focus/is-tim-williams-21st-mortgage-ceo-mhi-chair-at-odds-with-berkshire-hathaway-chairman-warren-buffett

 

 

The Terrain on D-8

Both Senators Donnelly and Brown are in states that President Donald J. Trump (R) has campaigned in. It must be noted that it was President Trump who signed S. 2155, which gave the manufactured housing industry a measure of relief from the onerous MLO Rule imposed by the Consumer Financial Protection Bureau (CFPB, or more recently being dubbed the Bureau of Consumer Financial Protection (BCFP)).

 

It was after an MHProNews satirical image, that was followed by a spotlight from sources at the CFPB that said that MHI had not yet contacted acting director Mick Mulvaney about regulatory relief, that The Manufactured Housing Institute (MHI) reportedly began their push for repealing the MLO rule via S 2155.

 

ManufacturedHousingInstitutePreservingAccessManufacturedHousingActMHICartoonMastheadCommentarySatireMHProNewsLifeStyleFactoryHomes

 

 

Because of the presence in Indiana of a Libertarian candidate who is drawing single digit polling that might otherwise go to the GOP, that Senate race is tight. But there is polling data that suggests that the Republicans are marginally ahead in both states.  The varied House races are a tougher call, but early voting data seems to suggest Republican momentum, in spite of what Nate Silver and other pro-Democratic pundits are saying.

Indiana, of course, is the state where Vice President Mike Pence (R) was governor. MHProNews sources have said that Pence understands MH industry issues, knows our industry’s lingo, and has been supportive of manufactured housing.

 

President Donald J. Trump Visit to Manufactured Home Community, Video, Hurricane Florence Update

 

MHProNews was alone in industry trade media to point out the apparent conflict between Tim Williams/21st and his boss Buffett, or was it a head fake? Either way, it’s problematic for thinking manufactured housing industry professionals, most notably independents.

7 of the top ten billionaires are backing Democrats, and have been for some time, per Open Secrets and other third-party sources. See the graphic below.

 

ForbesTOP10BillionairesPartyPoliticalSupportTendenciesManufacturedHomeLivingNews

 

 

Connecting the Dots in and for MHVille

While Mr. Barack Hussein Obama was the 44th President, Buffett’s grandson served in the Obama White House.

 

GeorgeSorosWarrenBuffettTidesFoundationAntiFaBarackObamaNYCommunitiesforChangeLogoMHActionLogoMoveonLogo

WarrenBuffettHowardBuffettHowardWarrenBuffettPresBarackHObamaDailyBuisnessNewsMHProNews

 

One could argue that Zell and ELS are trying to protect their interests against Berkshire Hathaway dominated MHI, by being in MHI. Speculation and statements on that topic vary.

But what the facts and money trail point to is that MHI leaders like Buffett, Clayton, Tim Williams, and Nathan Smith have supported Democratic candidates that have been working against the interests of the majority of manufactured home industry independents for all of the Obama era years.

 

“He’s Lying,” Campaign Insider Video – “Don’t Do Politics?” Tell Jim Clayton, Phil Bredesen, and Marsha Blackburn, Preserving Access to Manufactured Housing Act Supporter

 

Sources tell MHProNews that Berkshire Brands in Manufactured Housing have worked for at least a decade to keep the Government Sponsored Enterprises (GSEs) of Fannie Mae and Freddie Mac out of chattel lending.  The Manufactured Housing Association for Regulatory Reform (MHARR) President and CEO, Mark Weiss has argued the GSEs are mandated to do chattel lending as part of their Duty to Serve (DTS) Manufactured Housing.

 

MHARRMarkWeissIfCongressHadMeanttheDutytoServeToBeOptionItWouldNotHaveCalledItADutyDefintionofDutyIsMandatoryResponsibilityDailyBusinessNewsMHProNews

 

 

 

Next Steps? 

The Hill and other sources say that voters are following this midterm more closely than others. MHProNews data on ‘hits’ on various articles related to issues like those noted indicates something similar within the manufactured home industry’s circles.

It should be noted that MHProNews respects the right of Buffett, Williams, Clayton or others to give their money and vote as they wish. That said, it is questionable for them to argue that they are working for regulatory relief, when they have supported candidates that have and are doing the opposite of regulatory relief to manufactured housing.

 

Greener, Stylish Manufactured Homes – Hidden Facts in the Washington Post Manufactured Housing Narrative

 

With November 6 only a week away on Tuesday, and early voting started, this is arguably the time for thinking professionals to see what has happened to them, at the hands of MHI’s leadership.

That in turn leads to the point that it is the 45th President, Donald J. Trump’s Administration that has shown in numerous ways that they are fighting to break down the barriers for manufactured housing that billionaires like Buffett, his minions, and his allies have built up.

Beyond voting wisely, please consider sharing posts like this with your fellow professionals. Also, consider sharing with home owners and consumers MHLivingNews, and specifically the related reports, linked herein and further below.

There are growing indications, even from mainstream media sources, that the so-called blue wave has not materialized.  Early voting has favored Republican turnout, per NBC News, the Hill and other mainstream media sources that span the left-right media divide.

But every election comes down to counting each vote, and that means motivated voters must show up and cast their ballots wisely.

With the Trump agenda clearly supporting the interests of small-to-midsized manufactured home businesses and homeowners, isn’t it just logical to provide the Trump Administration with the Republicans in Congress that he needs to keep the momentum going?

Mr. Zell’s money would seem to indicate that, while Mr. Buffett’s dough continues to support building “the regulatory moat” that has grown Berkshire’s grasp over manufactured housing for some 15 years.

 

 

Connecting the Dots in MHVille

  • Accurate information,
  • a clear understanding of how manufactured home professionals and homeowners alike have purportedly been played by deep Democratic billionaires have held sway over the MHVille, big tech, and other industries,
  • how it could be broken up, following successful GOP midterms, via antitrust action by the Trump Administration.

For more on how that could play out, see the related reports, further below. That’s this morning’s “News through the lens of manufactured homes, and factory built housing,” © where “We Provide, You Decide.” ©. ## (News, analysis, and commentary.)

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SoheylaKovachDailyBusinessNewsMHProNewsMHLivingNewsSubmitted by Soheyla Kovach to the Daily Business News for MHProNews.com. Soheyla is a managing member of LifeStyle Factory Homes, LLC, the parent company to MHProNews, and MHLivingNews.com.

 

 

 

Related Reports:

Compelling Information for Renters and Manufactured Home Owners

 

Smoking Gun 3 – Warren Buffett, Kevin Clayton, Clayton Homes, 21st Mortgage Corp Tim Williams – Manufactured Home Lending, Sales Grab?

The Coming Breakup of Berkshire? MHI? Plus Sunday Headline Recap 10-14-2018 to 10-21-2018

 

 

 

Housing Reform, Trump Admin Policy, Secretary Ben Carson Video Interview

October 24th, 2018 Comments off

 

HousingFinanceReformTrumpAdminPolicyHUDSecBenCarsonVideoInterviewManufacturedHousingIndsutryDailyUBsinessNewsMHproNEws

Housing and Urban Development (HUD) Secretary Ben Carson, M.D., was featured on Bloomberg’s Kevin Cirilli on “Bloomberg Markets: The Close.”

 

Carson discussed HUD’s Rental Assistance Demonstration (RAD) program, the Affirmatively Furthering Fair Housing (AFFH) rule, and Government-sponsored enterprise (GSE) reform.

Each of those directly or indirectly impacts manufactured housing.

HUD provided MHProNews with the following pull quotes from the video interview.

 

 

Partnering with Private Sector:

The Rental Assistance Demonstration [RAD] program permits private capital to be in invested in public housing with some ownership transfer and you can take care of the tremendous backlog of capital needs, which is estimated to be $35 billion dollars…This is a perfect solution to the traditional thinking of about what public housing is. By bringing in the private sector, you create an incentive for them to maintain the properties in very good shape because it means a lot for their income.” – Secretary Ben Carson.

 

On Interest Rates:

For a very long time we were in a very abnormal situation with zero interest rates and people have basically forgotten what normal interest rates are like and how to react to them.” – Secretary Ben Carson.

 

Affirmatively Furthering Fair Housing:

I believe in the concept of affirmatively furthering fair housing, but I think it needs to be done in a more logical way…So we said let’s do something that actually makes sense. Let’s go back and ask ourselves why are we having the problems with segregation and why are we having the problems with affordable housing. It really kind of boils down to the zoning restrictions and the regulatory barriers that are in the way that prevent us from building affordable housing.” – Secretary Ben Carson.

 

On GSE & Housing Finance:

We are in the 10th year [of conservatorship] at this point and it is time we need to stop some of the exposure of the taxpayers and do something that makes more sense.”

Carson also discussed in this video the Trump Administration practices on race, and other housing or finance related subjects that are of keen interest to manufactured housing, and the nation at large.

Secretary Carson has said that the Trump Administration is seeking a new era of cooperation with the manufactured housing industry.  That should be seen as part of a broader policy perspective that encourages private/public partnerships, which has been a Trump Administration buzz phrase.

It should be noted that MHProNews and others have urged HUD, via comments letters, to modify use FHA Title I and Title II to expand access to manufactured housing. MHProNews will do an update soon on DTS and manufactured home lending by the GSEs, as a new comments letter has been requested by the FHFA.

Some AFFH, and other related reports, are linked below. “We Provide, You Decide. ” © ## (News, analysis, and commentary.)

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2) To pro-vide a News Tips and/or Commentary, click the link to the left. Please note if comments are on-or-off the record, thank you.

3) Marketing, Web, Video, Consulting, Recruiting and Training Re-sources

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Related Reports:

Facts & Analysis – Senator Elizabeth Warren re: Manufactured Housing Institute Memo to MHI Members, 10-3-2018

Affirmatively Furthering Fair Housing, a Novel Yet Proven Solution to the Affordable Housing Crisis That Will Create Opportunities, Based Upon Existing Laws

MHARR Calls on HUD To Remove Zoning, Placement and Consumer Financing Barriers to Manufactured Homes

 

GSEs’ “Duty To Serve Underserved Markets” Plans

MHARR Exposes GSES’ Failure On Chattel Financing Before Congress

 

 

Supreme Court Case Could Determine if Facebook, Twitter, Social Media Firms Can Censor Users

October 22nd, 2018 Comments off

SupremeCourtTakesonCaseSocialMediaFirmsCancensorUsersDauilyBuisnessNewsMHproNews

CNBC reports on the U.S. Supreme Court taking a case that could impact manufactured housing, and the nation at large, in several ways.

 

As the Daily Business News on MHProNews has noted several times the obvious fact that Facebook, Twitter, YouTube and other social media platforms are routinely being used to communicate for personal and professional uses, including to members, as well as to potential customers.

Furthermore, with growing allegations that Google, and some social media companies being accused of tilting politically during campaigns, or for search results, there are several reasons that this should be seen as an important high-court decision.

  • The Supreme Court has agreed to hear a case that could determine whether users can challenge social media companies on free speech grounds.
  • The case, Manhattan Community Access Corp. v. Halleck, No. 17-702, centers on whether a private operator of a public access television network is considered a state actor which can be sued for First Amendment violations.
  • The case could have broader implications for social media and other media outlets. In particular, a broad ruling from the high court could open the country’s largest technology companies up to First Amendment lawsuits.

 

 

On its face,” per CNBC,the case has nothing to do with social media at all. Rather, the facts of the case concern public access television, and two producers who claim they were punished for expressing their political views. The producers, DeeDee Halleck and Jesus Melendez, say that Manhattan Neighborhood Network suspended them for expressing views that were critical of the network.”

But they added that, “In making the argument to the justices that the case was worthy of review, attorneys for MNN said the court could use the case to resolve a lingering dispute over the power of social media companies to regulate the content on their platforms.”

While the First Amendment is meant to protect citizens against government attempts to limit speech, there are certain situations in which private companies can be subject to First Amendment liability. Attorneys for MNN have made the case that social media companies are clearly not government actors. But in raising the question, they have provided the Supreme Court an opportunity to weigh in,” per CNBC.

MHProNews plans to monitor the case. For related reports, see further below, particularly the red-hot video, “The Creepy Line.” That’s this evening’s look at “News through the Lens of Manufactured Homes, and Factory-Built Housing,” © where “We Provide, You Decide.” © ## (News, analysis, and commentary.)

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Related Reports:

 

“The Creepy Line” Video DocuDrama, Manufactured Housing – The Problem, Solution, and You

Retail in the Digital Age, and Manufactured Housing

October 22nd, 2018 Comments off


RetailDigitalAgeManufacturedHousingDailyBusinessNewsMHProNews

You enter a large store for the first time. You stop, look around, turn, and walk the aisle to your right.  The odds on your doing just that were known and calculated in advance. 

 

Security video cameras are scanning everyone that comes through that front door. Those cameras are often doing more than watching out for possible shoplifting. 

RetailCamerasDigitalInformationDailyBusinessNEwsMHProNews

 

Head counts are made.

Traffic patterns within the store are noted. 

For sophisticated retailers that allocate the resources could deploy facial recognition, cellular detection, and an array of information could potentially be gathered, moment by moment. That gathered data can and is being analyzed.

Welcome to modern retailing.

Walmart, Target, or other larger chains know how many will go left, how many walk straight ahead, and how many go right. 

They use that information to better know where to set their signage or displays.  Focus groups can help the determine what lingo and/or images are more likely to grab the attention of which types of groups.

Their goal is simple. They want to separate you from as much of your money as possible. But they want to do so in ways that keeps you and yours coming back. 

 

BlackFridayLineKohls8.3MillionHomes14.9PercentMoveAvg1of7MovingMrketSalesMHProNews_001

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Black Friday will soon be upon us. It’s a science. “Door-buster” bargains gets you or people like yourself in their store. Once in, retailer data reflects that their odds of getting you or others back in their store during that same holiday shopping season just spiked.  

For that reason, a few ‘loss leaders‘ products per store is an investment to insure the return of the most customers.  The odds are all known in advance. 

Where is that level that blends the research, art, and the science of marketing and sales in manufactured housing?  

ICYMI, earlier this morning, we did this report. Please read it, because this is part two of a multiple part series on manufactured homes today.  See that in related reports, linked further below. “That’s News through the Lens of Manufactured Homes, and Factory-Built Housing,” © where “We Provide, You Decide.” ©   ## (News, analysis, and commentary.)

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Related Reports:

Manufactured Home Communities Sold=Mega-Million$, SUN Settles Big Case, ‘Mobile Homes’ in the News

“The Creepy Line” Video DocuDrama, Manufactured Housing – The Problem, Solution, and You

 

Clayton Homes and 21st Mortgage’s Manufactured Housing “Spies”

Official Federal Housing and Construction Activity Report, Video

 

“The Creepy Line” Video DocuDrama, Manufactured Housing – The Problem, Solution, and You

October 18th, 2018 Comments off

 

TheCreepyLineDocuDramaVideoManufacturedHousingProblemSolutionYouDailyBusinessNewsMHProNews600

If MHProNews is writing about it, I want to know about it.”
Manufactured home industry executive reader.

 

Manufactured housing professionals use Google and Facebook for work and personally every day by the thousands.

Further, millions of manufactured home residents are doing the same.

Perhaps the most pressing, there is only one political force that is likely to take on this problem with anything might approach a solution.  These points are the ones that no one else in mainstream media are likely to mention, but will be the conclusion of this report on the subject of the raw power that Google and Facebook exercise in the U.S. and globally.

An eye-opening documentary, The Creepy Line reveals the stunning degree to which society is manipulated by Google and Facebook and blows the lid off the remarkably subtle – hence powerful – manner in which they do it,” per the summary/review on Rotten Tomatoes.

As former Google CEO Eric Schmidt said during a 2010 interview as he explained Google’s code of conduct: “The Google policy on a lot of things is to get right up to the creepy line and not cross it.”

However, as Dr. Robert Epstein explains in the film, “Google crosses the creepy line every day.”

The Verge’s review makes the movie sound too political.

 

But Epstein explains during the video that he believed the person in the 2016 election that was benefiting from search engine bias was the more “qualified” candidate. Epstein explains how he was drawn into his research into the “Creepy Line” by inexplicable action taken by Google.

RobertEPsteinManufacturedHousingIndustryDailyBusinessNewsMHProNews

Further the Verge made several salient points. “It [the video] takes its title from Google executive Eric Schmidt, who said in 2010 that Google’s job was to “get right up to the creepy line and not cross it.” Schmidt has gotten no end of flack for that quote, and it’s easy to point out that Google is, in fact, often very creepy.”

The Verge’s review says, that “This theory [the premise of the documentary “the Creepy Line”] has been fueled by news about political discussions within companies — like Google’s internal controversy over employee James Damore, who was fired after circulating a memo criticizing the company’s gender diversity efforts. Breitbart recently published a leaked video from a Google meeting just after the 2016 election of Donald Trump, which includes co-founder Sergey Brin calling Trump’s presidency “deeply offensive.”

It’s the Verge that points out the push from across Democratic and Republican party lines for antitrust action against Google and Facebook.

CNS lays out one of several reasons how these experts discovered the problem, in a personal way. “Jordan Peterson,” a “professor of psychology at the University of Toronto, Peterson discovered a day after his testimony against a controversial Canadian law suppressing free speech regarding gender that his YouTube account and Google gmail account had been blocked.”

 

Manufactured Home Industry Pros and Rigged Searches – A.K.A. “Search Bias”

This isn’t just a search challenge in political issues, because it can happen in business too.  There are industry pros who have told MHProNews that sites that once had better search results suddenly and dramatically took a turn for the worse.

 

 

If a monopoly of money and information can influence politics, it can clearly influence businesses too.

 

 

DannyGloverQuoteItsNotOnlyAMonopolyOfWealthItsAmonopolyofInformationasWellDailyBusinessNewsMHproNEws

Danny Glover quote from the fascinating video documentary, Shadows of Liberty, posted on the linked page above.

 

“Shadows of Liberty” Movie Introduction, Affordable Housing, and You

The fast-paced, engaging docu-drama “The Creepy Line” points out that at one point in time, no one spends more lobbying Congress than Google. Other sources indicate that Facebook is not far behind. But on this most recent cycle, Jeff Bezos has given millions personally to candidates.  Is there any doubt that he’s trying to buy votes to prevent antitrust action against Amazon and his other investments, which now include factory built housing?

 

$300 Billion Market, As Predicted, Jeff Bezos’ Amazon Alexa Fund Dives Deeper into PreFab Homes

 

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“…Epstein’s arguments are delivered in detail by a first-hand source,” but the Verge points out that other headlines and a variety of sources are used throughout the powerful documentary that even Rotten Tomatoes says is “eye opening.”  The Verge defends Google by saying that yes, they are biased, but that bias “is complicated.”

This is at the heart of the issue that we’ve been reporting on periodically for some time, which has included the work of Scott Galloway, who argues that regulation isn’t enough.  He and others believe that these tech giants must be broken up.

If you watch this on Amazon Prime, you’ll see why the Trump Administration is signaling that operations like these could be targeted with antitrust action after the midterms.  You can see a draft executive order on antitrust from the Trump Administration in the related reports further below.  That’s “News through the lens of manufactured homes, and factory-built housing,” © where “We Provide, You Decide.” © ## (News, analysis, and commentary.)

(Related Reports are further below. Third-party images and content are provided under fair use guidelines.)

 

1) To sign up in seconds for our MH Industry leading emailed news updates, click here.

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3) Marketing, Web, Video, Consulting, Recruiting and Training Re-sources

SoheylaKovachDailyBusinessNewsMHProNewsMHLivingNewsSubmitted by Soheyla Kovach to the Daily Business News for MHProNews.com. Soheyla is a managing member of LifeStyle Factory Homes, LLC, the parent company to MHProNews, and MHLivingNews.com.

 

 

Related Reports:

Brad Says POTUS Trump is Right: More than Facebook & Twitter, Google Threatens Democracy, Online Freedom

NY Stern University’s Scott Galloway on Facebook Founder Mark Zuckerberg’s Capitol Hill Hearings

 

Morgan Stanley, CNBC – Investors Want GOP Wave but Ponder Split Control of Congress, Plus MH Market Updates

For Independents, Independent-Minded MH Professionals, and Freedom-Loving Investors Only, Sunday Headline News Recap 10-7 to 10.14.2018

Manufactured Housing Institute (MHI) PAC Supports Former Hillary Clinton VP, Senator Tim Kaine, Other Anti-Trump Agenda Democrats