Posts Tagged ‘Manufactured Housing rEVOLUTION’

2019 Trade Shows, Next Battleground of the Manufactured Housing Revolution?

January 7th, 2019 Comments off



Capital, other market manipulations, plus an apparent failure by the Arlington, VA based Monopolistic Housing Institute (MHI) to deliver on their self-proclaimed ‘promotion’ of the industry are obvious takeaways from the latest new HUD Code manufactured home (MH) shipment report. But those are not the only problems that the Manufactured Home (MH) industry and its numerous varied professionals face. Yet, every problem – properly understood – is an opportunity in disguise.


Cohesion – so called ‘unity’ – sounds like a noble goal. But for various reasons that aren’t the focus of this column, cohesion won’t possibly be achieved accept by conquest of the larger powers, OR until clear alternatives to the present Omaha-Knoxville-Arlington axis power structure in MHVille are established.

Without balanced and mutually respected interests, how else could cohesion or unity be achieved?

The aim of alternative structures in MHVille should not be to create a new monopolistic nexus that challenges the current monopolistic one.

Rather, the goal should be to fuel in an authentic manner what made manufactured housing a far greater – in sheer size and scope – the industry in the past to begin with. Diversity! Thousands of MH Independents, and hundreds of different independent producers.  There was diversity galore in those MH Industry glory days gone by.  That’s how growth is proven to occur.


Genuine vs. Weaponized Insights

To be historically more accurate about manufactured housing, what too many industry pros never lived through – and thus never understood – is that the old Fleetwood and the old Champion home builders each established their own unique vertically integrated machines in the 1990s.  Those firms are not the Fleetwood or Champion of today, but the names are similar.

The old Fleetwood and the old Champion had a similar thirst for market domination as Warren Buffett, Berkshire Hathaway, Kevin Clayton and Tim Williams at 21st Mortgage jointly share. The ongoing relevance of the Manufactured Housing Association for Regulatory Reform (MHARR) has long been as a counterweight to the Machiavellian Housing Institute, err, Manufactured Housing Institute, then or now.


Satirical Manufactured Housing Institute (MHI) logo provided under fair use guidelines.

The names at the top of the pile at MHI have changed, but the challenges have has some similarities.

Monopolistic practices that manipulate capital access, political, placement, and regulatory schemes are the enemy. What MHARR, or National Federation of Independent Business (NFIB) have done for decades for smaller firms is provide the authentic cover that MHI has arguably long neglected.

Hundreds of manufactured housing firms, per sources at NFIB, are members of that organization. If the MH industry felt fully represented by MHI, what would lead so many to join organization’s like MHARR or NFIB? What would spark the revolt among community owners that has led to NAMHCO? New and existing alternatives to MHI should be fueled, not thwarted.

The Omaha-Knoxville-Arlington axis is simply better at building moats than Fleetwood and Champion were. By ‘better,’ one should understand ‘cheaper.’

For example, the old Fleetwood and Champion arguably overpaid in many cases for the retail centers they acquired. By contrast, the evidence in the linked reports reflect that Buffett’s style of moat-building underpays for businesses. They accomplish that by artificially depressing sales and thus business and/or property valuations.

That process thereby creates the “value” acquisition Buffett and his longtime partner Charlie Munger crave. The rest are details and commentary.

Manufactured Home Production Decline Accelerates in November 2018

It is Buffett who reportedly said he wants sharks in the waters of his Moat, not MHProNews. We simply accept that – plus the evidence of his, Kevin Clayton, and Tim Williams – each at their own words. Perhaps one reason why – until this point in time – that their respective attorneys rattle sabers in our direction instead of just sue, is that they know that it is hard to argue with their own words.


Which leads us to trade shows and the opportunity for the next phase of the Manufactured Housing Revolution.

New Era in National U.S. Manufactured Home Community Representation Underway?



Show Ways Unlimited and Manufactured Housing Trade Shows

Sources with close ties to Show Ways Unlimited are among those that shed light on how Clayton allegedly manipulated the now defunct Carolina show, and tipped it out of existence. Those same informed sources have said that Clayton only entered the Louisville Show as a defensive mechanism, to counter the independents who were behind the revival of the show. Team Clayton has been working to undermine the Tunica Show, per sources, by establishing their own show in Birmingham, AL. Those claims are whatever they are, and should be discerned in the light of the evidence.

Meanwhile, the current trade shows are nothing like the glory days of Louisville or the Nashville Show, which was the forerunner of the Tunica Show. Back in the glory days, 100, 150, or 200 plus new homes used to crowd exhibit halls and parking lots.  Professionals from around the world attended those much larger events. The mainstream media came too, just as they do today for automotive, RV, and boat shows.

One question that potential MH Revolutionaries must ask is this. Is this going to be an industry on the rise or slide?  Do you want to enhance the income-producing and exit-value of your business, or do you want to sell it someday cheap to a monopolistic player?

One must look at authentic manufactured housing history, not the weaponized version that some like George F. (F?) Allen produces, that later version of which magically places Allen himself in the center of the MH Universe.

Allen, like MHI, is arguably a would be power-broker. If he and his MHI supported allies can succeed at diminishing the largest trade publisher in the industry – MHProNews – that would make Allen appear to be bigger than he is. It’s somewhat like taking a lake and shrinking it, to make little fish look bigger. Sad.

What MHI and Allen have in common are meetings that draw a crowd, however modest. Never mind that those crowds are small compared to a manufactured housing trade show. For those who would shrink an industry in order to grow their own influence, it is arguably a bit like Buffett’s moats. Only G F (F?) Allen’s is discernably cruder in execution.

A key to authentically re-growing the industry has long been about more than attracting more industry professionals to an event. As or more important, one must also attract mainstream media, new potential lenders (as Triad has done for years), and investors. Then, post-industry trade days, there must also be public days.  It worked in the past, why not now?  It’s worked for RVs, and other industries, why not ours in MHVille?



Click here to learn more.

Among the most common comments heard at Louisville and Tunica every year from exhibitors is, why aren’t there public days?  The same old tired story is given in reply by show management, year after year.  Who does that old, tired cover-story benefit?

This writer had an operation that used what amounted to ‘public days’ to sell dozens of additional homes per year to retail customers. Few things would serve to remove the stigma of the industry better than spotlighting realty, instead of allowing the old ‘mobile home’ or ‘trailer house’ stereotypes to live on.


See the entire article and other industry reactions, at this link here.


PewResearchRentalHouseholdsManufacturedHousingIndustryDailyBusinessNewsMHProNewsThere is an obvious opportunity to start that ball rolling at the upcoming 2019 trade shows. That is where hundreds of independent retailers and communities will be.  But those must be an organizing stepping stone to something that is entirely new in 2020.

That there is frustration in MHVille is apparent to all who will listen.

The launch of a new community association is but one example. The longtime existence of MHARR as a counterweight to MHI is another. A third is the #NobleNotMobile concept. Like MHI member Frank Rolfe’s lament against MHI and what he called their hypocrisy, Paul Bradley and ROC USA are MHI members too.  Bradley was clearly no longer satisfied with what MHI claims as promotion. Thus Bradley and his colleagues conceived of #NobleNotMobile, and that’s how frustration gave birth to action.

There are 22 million Americans living in pre-HUD Code mobile homes, and post-HUD Code manufactured homes. There are millions more in the U.S. who rent. According to Pew Research, CityLab and others, about 100 million in the U.S. are living in rentals. Most of those obviously fail to seriously consider manufactured housing as an option, in part, due to the ‘trailer’ stigma.

Ten percent of either of those 2 populations groups could swing many elections in the nation. Something similar could occur in Canada, for that matter.

The ability of the industry to achieve it full potential lies not along the proven failed path of the Manipulative Housing Institute, and the arguably hypocritical and jealous path of yesterday’s news, George F (F?) Allen.

The path is to forge new structures that fuel independents. That must avoid the problems that made MHI the Menacing Housing Institute that it has become.

The humble observations, evidence, allegations, history, and logic herein are for the industry’s and investors consideration.

Among the next questions should be this one. At what point will the bulk of the industry’s remaining independents realize that their numbers are still shrinking? They are shrinking in the community and retail sides.

The number of retailers and communities are shrinking during an affordable housing crisis.  Is that coincidence or market manipulation? Who’s side is MHI on? In that battle, who’s side has George F. (F?) Allen taken?

The new HUD Code manufactured home shipment tallies are going to be low and vulnerable to many headwinds so long as the number of distribution points, producers, capital access, and image all remain artificially limited.  That’s what producers – including MHI members – tell us.

The fact that the Omaha-Knoxville-Arlington Axis would apparently stoop to using a surrogate like George F (F?) Allen, speaks volumes. It’s the latest in a series of over-the-target reactions, previously reported. See the linked report, further below.


Taking Charge of Your Own Future by Teaming with Others Like Yourself

The time to take the bull by the horns is now. Hundreds of billions in new capital is flowing into the U.S. Jeff Bezos led Amazon’s Alexa Fund estimates that the market potential is $330 billion annually.

You do the math that mathematically-challenged MHI can’t or won’t do for you. They claimed, incorrectly (again), the Manufactured Housing adds $3 billion a year to the economy. At retail in 2017, the obvious math was some $6.5 billion.

Divide $6.5 billion into $330 billion.

The product of the above is how much the potential growth could be for factory-homebuilders of all kinds.


New paths, new structures to do for retailers, communities, and all others in the industry are how that potential is to be tapped. That’s the next step in the Manufactured Housing Revolution. Ready to take that next step?  Ready to take a step that will liberate you from the Omaha-Knoxville-Arlington Axis? “We Provide, You Decide.” © ## (News, commentary, and analysis.)

(See Related Reports, further below. Text/image boxes often are hot-linked to other reports that can be access by clicking on them. Third-party images and content are provided under fair use guidelines.)

LATonyKovachQuoteManufacturedHousingIndustryWontReachPotentialAddresscoreIssuesArtificallyholdingitback466By L.A. “Tony” Kovach – for

Tony is the multiple award-winning managing member of LifeStyle Factory Homes, LLC, the parent company to MHProNews, and

Office 863-213-4090 |Connect on LinkedIn:

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Click here to sign up in 5 seconds for the manufactured home industry’s leading – and still growing – emailed headline news updates.


Related References:

The text/image boxes below are linked to other reports, which an be accessed by clicking on them.

Bridging Gap$, Affordable Housing Solution Yields Higher Pay, More Wealth, But Corrupt, Rigged Billionaire’s Moat is Barrier


Manufactured Housing Institute Housing Alert, Affordable Housing Crisis, MHI’s #NettlesomeThings Response


Propaganda, and the Manufactured Housing Revolution

October 25th, 2017 Comments off

PropagandaLeninDailyBusinessNewsMHProNewsOne believes things because one has been conditioned to believe them.”
― Aldous Huxley, Brave New World

In almost every act of our daily lives, whether in the sphere of politics or business, in our social conduct or our ethical thinking, we are dominated by the relatively small number of persons…who understand the mental processes and social patterns of the masses. It is they who pull the wires which control the public mind.”
― Edward L. Bernays, Propaganda


IdowuKoyenikanGoodReadsDailyBusinessNewsMHProNewsThe mind is just like a muscle – the more you exercise it, the stronger it gets and the more it can expand.”
― Idowu Koyenikan, Wealth for All: Living a Life of Success at the Edge of Your Ability




Free enterprise can only be truly free when the laws and information flowing to people and professionals are as ‘accurate, fair and balanced’ as possible.

When a multi-tiered caste-like legal and information system exists – where some can get away with almost anything based upon money, influence, and power – a society’s freedom becomes ever-more limited.

From the beginning 9 years ago, MHProNews has brought readers a variety of perspectives from across the factory built housing world.


Just a tiny fraction of the industry personalities that have been interviewed or who have commented on the record on MHProNews, and/or

We’ve challenged professionals, but have done that by involving pros like you.

Hundreds of Industry Voices have been quoted over the years.

Sources across the political, economic, association spectrums have been – and continue to be – examined.


In a world of fake news, one has to understand the agenda behind the sources. We’re the first – and still only – industry publisher to spotlight the usefulness of Full Measure’s Sharyl Attiksson’s media bias chart. This is a useful tool in sorting out the agendas behind various headlines and news sources. We save readers time, and cut through the clutter with context, because time is money.

Thanks to our sponsors, clients, sources, supporters – and thousands of readers like you daily – we became the number one trade media source within just months of our initial launch in the depth of the UnGreat Post 2008 Recession.


We’ve said for years, 15 minutes minimum daily on MHProNews, and 15 minutes a day learning and sharing what’s on MHLivingNews, those are the building blocks of powerful understanding that can fuel the industry’s success.

It’s a fact.


Today, no one else in MHVille even comes close to our level of engaged readership.  My personal thanks to all who’ve made that possible. Sign ups for our headline news email updates are growing.


Together, we’ve created the content that industry professionals crave.

The mission has always been, and remains, to have a goal and solution orientation.

What’s the challenge? What are the root causes of any given problem?


By asking the right questions, and seeking the truth on a subject – we strive day by day to advance the cause of modern manufactured homes.

Alongside HUD Code manufactured housing, we share reports on the other necessary aspects of home building technologies, including modular, 3D, tiny, prefab and other forms of off-site building as a vital part for a prosperous America.


The Record Speaks

Material first published here has been read into the Congressional record.

The CFPB and others in federal government have cited our work.

Hundreds of mainstream newspapers have reported on or mentioned our work.

Yes, we candidly could be scaled to accomplish more, but we squeeze every dime until it hollers, dollars.


We engage public officials, media, industry professionals, and all those who may advance – or stand in the way – of the industry’s and our home owner’s complete acceptance.

Serious dives into hot button topics like Finance, Rent Control, Associations, Politics and Economics have made us the most trusted and respected source for news; even by those who may not agree with our editorial take on an issue.

Whatever your politics, whatever your role in the industry,

  • from the new and rising stars
  • to the most powerful people in our industry
  • and all in between read MHProNews.

The fact that some backstab, slur or slam – but still read or comment on our work – are among the highest compliments that we can get.

We’re here to break the chains that have held our industry back.


We’re here to provide the “Industry News Tips and Views Pros Can Use.” ©


We launched the Manufactured Housing Revolution © moniker years ago, with a copyrighted book.


None of this has been a solo act.JohnBostickPresidentSunshineHomesRedBayAL-OurIndustryProvidesGreenAppealingOptionsWeeksNotMonths-DailyBusinessNews-MHProNews

It has been team work from day one.


It remains a team effort, working to advance the best practices and proper understanding of the MHIndustry.


Together with equally goal and solution oriented individuals, we will advance the cause for consumers and professionals in leveling the playing field as best we can, day by day.


Anecdotal evidence suggests that the wrong terminology impacts price. But it also impacts people’s emotions, see the poet who rejected the use of the t-word with regard to her home, by clicking the image above.

With the continued support and interest in our work, with more signing up for our emailed news and views, and more logging on daily here to read, with God’s help, the best is yet to come.


We don’t tell you how to think, but we daily challenge people to think.


We Provide, You Decide.” ©


And by giving you facts from across the spectrum, you have the time saving, money making tools to do just that, right here, on MHProNews.

Only the truth will set us free.



My personal thanks to my wife, son, family, friends, fellow professionals and the hundreds who have sent in 9th anniversary kudos, and have provided kind words via phone, email, and social media. ## (9th Anniversary, principles, analysis, mission, commentary, and thank you.)

(Image credits are as shown above, and when provided by third parties, are shared under fair use guidelines.)


L. A. ‘Tony’ Kovach addressing industry professionals in an educational session.


By L. A. “Tony” Kovach,
Industry consultantservice provider,
and managing member of LifeStyle Factory Homes, LLC –
the parent company to the industry’s top trade media and

What the Public Thinks of Manufactured Housing, the Story of Elgin’s New Development

October 18th, 2017 Comments off

NewTrailSubdivisionElginTXNearAustinTxDailyBusinessNewsMHProNewsI drive past this area twice a day. It is the low point of my day – very sad and disgusting to see what the land around here is turning into. Why are there no restrictions to prevent this?”

So reads a posted reader’s comment on the Elgin Courier.

The reader was commenting on the New Trail subdivision, “northeast of Elgin,” per the Elgin Courier.

That comment wasn’t the sole one expressing such concerns.

BHansen” posted, “This is not at all what this ‘subdivision’ looks like. What false advertisement. Where can we post pictures to show what a mess this really is?


Not only is this a disgrace to the community but especially to the people who live around this area and have to look at the disgust daily.”



The local media stated that “Commissioners accepted the roadways and drainage improvements in the New Trail subdivision northeast of Elgin as complete to county standards during a regular meeting last week.”


The road and required work were reportedly done to standards, but were met with an “uproar” by local residents.

New Trail and Frederickson Lane, off highway 95, was not met with a warm reception, the paper politely reported, “after it was revealed that mobile homes [sic] would be allowed on the lots in the subdivision. After delaying a vote of approval for a few months, commissioners were forced to approve the subdivision plans in December of last year.”

The uproar caused by the subdivision contributed to an overhaul of the county subdivision regulations, which were approved by the court earlier this year,” the Courier stated.


TexasGal posted, “The photos used as not any way near what trash is put in out there on New Trails. Owners should start restricting property or Elgin will look like a 3rd world country very soon. It’s disgusting.” The photos shown are the ones the local media published, and which presumably drew the comments shown in this report.

As a study by Foremost published on MHLivingNews reported, the use of the terminology “mobile home” and “trailer houseare going up.  As stories such as this one reveals, NIMBY style resistance is arguably rising.

With the affordable housing crisis raging, the share of manufactured housing as a percentage of new homes has declined in recent years, compared to the total of all single-family housing starts. Who says?  Published data compiled by MHProNews from the Manufactured Housing Institute (MHI).

Are there proven solutions to such challenges?



But experience shows that to undo the years of harm that were allowed to occur, local level efforts are needed.

To learn more, click here and here. ## (News, analysis, commentary.)

(Image credits are as shown above, and when provided by third parties, are shared under fair use guidelines.)

SoheylaKovachManufacturedHomeLivingNewsManufacturedHousingIndustryDailyBusinessNewsMHProNews-Submitted by Soheyla Kovach to the Daily Business News for

July 2, 2016 – the Manufactured Housing rEvolution!

June 30th, 2016 Comments off

2-7-2016ManufacturedHousngRevolution-credit-DailyBusinessNewsMHProNews-(c)2016At the depth of the Obama-era great recession, Ron Thomas Sr. – MMHF Chairman and RV MH Hall of Fame founder of Rona Homes – said that the industry needed to stop comparing its performance to the peak of 1998; rather, Thomas suggested that MH Professionals must look at 2009-2010 years as the new baseline. From that baseline, the MH Industry needed to stabilize and grow.

More recently, Thomas has said that manufactured housing needed to take the next steps in recovery.

Thomas reasoned that the industry now needs to look to our true market potential, to see how high we’ve previously been, so that we could once more rise upward to more historic new home sales levels.RonThomasSr-MMHFChairman-MHProNews-

In the rapidly approach July 2016 Featured Articles on, our theme will be the Manufactured Housing R-EVOL-ution. This is a revolution that is the evolution from where we’ve been to where the industry can and needs to be.

With some 18 new featured articles, video and reports from a variety of writers and sources, you’re bound to see thoughtful and profitable action inspiring posts.

The evolution that’s a revolution has already begun – watch for the new July 2016 featured articles on MHProNews, scheduled to go live Saturday night, July 2, 2016. ##

(Image credit – LifeStyle Factory Homes, LLC – dba copyright 2016 © – All Rights Reserved.)