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Canadian-Owned U.S. “Mobile Home Park” Condemned, Residents Must Scramble to Meet Deadline to Vacate

March 5th, 2019 Comments off

 

CanadianOwnedUSMobileHomeParkCondemnedResidentsMustScrambletoMeetDeadlineToVacateWLNS-MI-DailyBusinessNewsMHProNews

This troubling story out of the northern U.S. is one that periodically crops up in state-after-state.  As Amy Bliss, the Wisconsin Housing Alliance (WHA) state association executive director recently said to MHReview (MHR),  “The biggest reason for community closures is because the municipality revokes the license to operate because the owner has let the community go into a state of disrepair. I hate to see Wisconsin lose sites and it is extremely sad for the tenants.”

 

This specific planned closure of a condemned community is in the state of Michigan. The reasons cited by officials include a state of disrepair that the residents at this community can no longer successfully address, because of what local media says is an ‘absentee’ owner in Canada.

Per WLNS, in Jackson County, Michigan, “Several families in a Jackson mobile home park will be forced to leave on March 13th because of unfit and dangerous living conditions.”

The issues of alleged bad management and poor maintenance at the Fisher Mobile Home Park date back for a year.

Don Hayduk, Division Director for Environmental Health, Hayduck said he knows condemning the property isn’t convenient for the residents.  But that official says he believes that resident safety has to come first.

I like it here, and…I don’t want to move,” says Ginger, a current resident at Fisher says in the video posted produced by WLNS.I hate change.”

It seems likely that the costs of living are low, which is something for cash-strapped residents to like.

 

 

But moving is exactly what Ginger and other remaining residents at the community will have to do in about 8 days, if they hold to the order. Fisher Mobile Home Park was condemned by the Health Department for several reasons, dating back for more than a year.

Hayduk said absentee management is a factor.

There is no onsite management and hasn’t been for quite some time,” Hayduk says. “They don’t have a certified water operator, as per Michigan requirements, as well as the park is unlicensed at this point.”

It should be noted that in this instance, based upon the visual evidence from the video, the community appears to be comprised mostly – or perhaps entirely – of pre-HUD Code mobile homes. If so, it is indeed a “mobile home park.”

 

TrailerHouseMobileHomeManufacturedHomeFactoryBuiltHousingEvolution101MHProNews-MHLivingNews

You must meet people where they are. Terminology must be taught and caught. Make a habit of using the correct terminology.

 

Remaining residents have been trying to handle problems themselves, but can’t.

It is beyond their capability,” Hayduk stated. “And I give them all the credit in the world, the residents. They are trying their best to live there, to create an environment that is acceptable for them. But it’s gotten to the point where it’s not sustainable.”

According to WLNS, different Michigan agencies have tried contacting the property owner, who they say lives in Canada. The video report indicated that there has been no response.

A case worker was assigned by public officials to the Fisher MHP to help those remaining families and households find new places to live once time runs out.

 

Not Just MH Communities, but Manufactured Home Industry Impacts?

It is one more headache for residents, and one more black eye for the industry. Community closures are all too commonplace.  How they are handled – or mishandled – is an ongoing issue for community operators, and the industry at large, since about 1/3 of all new manufactured homes are installed in a land-lease community, per the Manufactured Housing Institute (MHI).

It must be considered as part of the puzzle of items that contribute to shirking new home sales at the very time that affordable housing is most needed.  You can access the related report below, and others that follow the byline, by clicking on the linked text-image box.

 

As Affordable Housing Crisis Rages, New HUD Code Manufactured Housing Shipments Fall, Some States Drop 35-40 Percent

 

The Google search result shown below are from this morning.  The comments on that graphic are integral to the understanding of this issue, and how it impacts the industry at large.

 

MobileHomeparkRedevelopmentClosureGoogleSearch2019-03-05_0816DailyBusinessNewsMHProNews600

 

One might wonder what is next for this Jackson County, MI location?  Will it be redeveloped?  Is the city doing the work of eviction for an absentee owner who wanted to see the property closed in as inexpensive a way as possible?

The Daily Business News on MHProNews will strive to monitor this matter, and others like it.  See the related reports below the byline, notices, and business development opportunities for industry commentary on this and similar issues.

 

MartyLavinJDFormerCommunityOwnerMHIAwardWinner-NotEnoughHunger-IndustryVoicesMHProNews-500x365

Marty Lavin, JD, was a long time community owner, before selling the properties, in at least one case, into resident ownership. He is an MHI award winner, did work for many years in retail and lending.  He is also a part-time industry critic, who may aim sharp words to stir the desire for positive changes.

 

Comments are encouraged on this topic.

 

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That’s this morning’s “News through the lens of manufactured homes, and factory-built housing” © where “We Provide, You Decide.”  © ## (News, analysis, commentary.)

 

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SoheylaKovachDailyBusinessNewsMHProNewsMHLivingNewsSubmitted by Soheyla Kovach to the Daily Business News for MHProNews.com. Soheyla is a managing member of LifeStyle Factory Homes, LLC, the parent company to MHProNews, and MHLivingNews.com.

 

 

Related Reports:

You can click on the image/text boxes to learn more about that topic.

Manufactured Home Communities – aka “Mobile Home Park” – Closures – Viewpoint by Marty Lavin

“Mobile Homeless” (sic) – Denver Meadows Mobile Home Park Aurora, CO closure case – Another Look

Promoting Manufactured Home Ownership – With “Only 1 in 100 Eaten by a Lion”

On Aurora “Mobile Home Park” Closure, related Negative Media Coverage

Hundreds of New Manufactured Home Communities Opened, But How Many Have Closed? Industry Research Result$

 

Public Official, ABC News, Manufactured Home Community Owner Clash Over Resident Concerns

 

Thorns and Roses In Manufactured Home Community Controversy

New Law Benefits Manufactured Home Community Owners, Residents

Manufactured Housing Institute’s Three Stooges? SECO ‘Leaders’ George F. Allen, Spencer Roane, Tom Lackey and ‘Rent to Own’ Scams?

 

Law Scrutinizes Equity LifeStyle Properties (ELS) Score of Resident Owned Community (ROC) Deal

GIGO, Esther Sullivan, Clayton Homes, Boston Globe, GSMOL on ‘Manufactured Insecurity-Mobile Home Parks and Americans’ Tenuous Right to Place’

Fannie Mae Reports Billions in Manufactured Home Community Deals, Details Others Lack

MHI CEO Dick Jennison’s Pledge – 500,000 New Manufactured Home Shipments

“It’s a Terrible Idea,” Comments from Manufactured Home Community Owners, Senior Management, and Investors

Eye Opening – Manufactured Homes in National, Global Context

Rumble over Anti-MH Law-State Association, Manufactured Housing Institute (MHI), Clayton Homes, and MHARR

Has the Manufactured Housing Institute Accused Former MHI Chairman Nathan Smith of Federal Law Violations?

Frank Rolfe, Dave Reynolds, George Allen, Manufactured Home Community Controversy Continues

Mayor Sounds Off on UMH Properties – Data, Documents, & More

New Association Weighs In, Giving Credit Where It’s Due, Opportunitie$, But Winds of Change Challenge Manufactured Housing’s Future

 

 

 

 

 

 

 

 

 

What are the FACTS about Manufactured Housing Industry Traffic vs. Real Estate? MHVillage, MHProNews, Manufactured Housing Institute Data

May 3rd, 2018 Comments off

AlexaFactsManufacturedHousingIndustryTrafficVsRealEstate520x320

There are several kinds of webmaster tools data, and research services that measure website traffic.

 

A colleague of some competing trade media bloggers and publishers raised the question of traffic and site data  That source, an ally of several competitors, suggested that the Daily Business News publish a report.

This report is a response to that challenge.

Quoting a phrase verbatim from a much longer emailed message, “What you [MHProNews] probably don’t realize is, others – not me – track and report their findings to interested parties in the industry.”  Rephrasing, some are talking trash, claiming our traffic is lower then claimed, and there’s is higher. What that source politely told MHProNews is that we should “put up” more facts about our traffic claims.

That sparked a discussion that lead to the following report, which will begin with a broad look at how manufactured housing stacks up with mainstream housing.  Then, we will turn to a look at some specific manufactured home (MH) industry sites, including – but not limited to – MH trade media sites.

The topic is actually an important one for the manufactured housing industry’s understanding of itself, with respect to the broader housing market.

One more quick preface. Be it Google, Alexa, Webalizer, or whomever, the most accurate site data will always come from website tracking done at the server level.

 

Let’s dive into the data, from Alexa first – a popular website rank rating service, an Amazon brand – and then look at the third party data from Webalizer and MailChimp.

 

First of Two Data Set Reviews 

The data below will start with Alexa’s data on some conventional housing websites.

Zillow

ZillowTrafficMay32018AlexaManufacturedHousingIndustryDailyBusinessNewsMHProNews598x413

Realtor (NAR)

RealtorWebsiteAlexaManufacturedHousingINdustryDailyBusinessNewsMHProNews

National Association of Home Builders

2018-05-03_1442NAHBNationalAssocHomeBuilderTrafficAlexaDailyBusinessNewsMHProNews

NAHB data reflects longer engagement, but a higher bounce rate, than Zillow and Realtor, per Alexa.

Clayton Homes

ClaytonHomesAlexaManufacturedHousingTrafficData2018-05-03_1545ManufacturedHousingIndustryDailyBuisnessNewsMHProNews

Note that Clayton Homes trails all of the conventional housing sites above, in every category. That’s not unusual in manufactured housing, as a look at other site’s data confirms.

 

Sun Communities

2018-05-03_1555SunCommunitiesTrafficManufacturedHousingIndustryCommuitiesDailyBusinessNewMHProNews

MHVillage

MHVillageAlexaManufacturedHousingIndustryDailyBusinessNewsMHProNews600x480

MHVillage has its MHInsider as part of the main site, so there is no easy way to use Alexa data to determine that specific traffic. That said, the photo below of stacks of unclaimed MHInsider suggest their readership rate could be low.

 

MHInsiderManufacturedHousingINdustryDailyBusinessNewsMHProNews

One possible correction on a prior MHProNews report. Based upon anecdotal reports, including from Clayton Homes sources, the Daily Business News presumed that the Clayton Homes website may have more traffic than MHVillage. If the Alexa data is accurate, that would be in error. If so, the above serves to correct or clarify the record.  MHProNews strives to be factually accurate, and will always correct or flag when a statement, controversy, allegation, or concern raised may be in doubt.

 

Manufactured Housing Institute (ManufacturedHousing.org, MHI)

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The bounce rate, per Alexa, is more than double that of MHProNews. Engagement on MHI’s website, per Alexa, is low.

Some of the sites that follow, like the one above for MHI, have disclaimers from Alexa that say – “not enough data.” See an example, shown below.

2018-05-03_1421AlexaAboutNotEnoughDataManufacturedHousingIndustryDailyBusinessNewsMHProNews_

 

MHProNews.com (a.k.a. MHMarketingSalesManagement.com)

2018-05-03_1408MHMarketingSalesManagementAlexaMHProNewsManufacturedHousingProNews

Because Alexa has no tracking device authorized on our server, the best they can get is an estimate. The more specialized the site, the less accurate their estimated data is likely to be. That said, Alexa shows MHProNews traffic and engagement are higher, and our bounce rate lower, than other industry websites. FYI – the higher the bounce rates, like MHI has, means people don’t stick around. Webalizer data will demonstrate that the Alexa data is in fact too low.  Bounce rates are like a golf score, the lower the better. 

George Allen (Community Investor blog)

2018-05-03_1415GeorgeAllenCommunity-InvestorBlogManufacturedHousingINdustryDailyBusinessNewsMHPronews600_001

MHReview (MHR)

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The traffic on MHReview is so low that it generates no Alexa estimate, as of this date.

American Housing Advocates

2018-05-03_1846AmericanHousingAdvocatesManufacturedHousingIndustryDailyBusinessNewsMHProNews

AHA is seen by several of those who know about it as an MHI surrogate site.

 

Unpacking the Data

When a webmaster

  • has signed up a site for statistical ratings,
  • and if that data is collected from the server itself,
  • as logic suggests, that server-based data is routinely going to be the most accurate.

Outside measurements services that AREN’T based on the server are at best, estimates.  The more specialized the website, the more skewed that estimated data could be.

That said, the following data from Webalizer, which is server based data, becomes useful and meaningful.

Note that server based Webalizer reflects that MHProNews has more than double the page views vs. what Alexa estimated. This makes the points of server-based weblog generated data vs. estimates from a service, like Alexa.

 

The Alexa estimates reflects that MHProNews is well ahead of MHI in engagement.

MHI data, if they have given Alexa and/or others with the proper server access, may be accurate. But as noted above, the data from MHProNews is at best a third party estimate.  Server based data from Webalizer is thus going to be more accurate.

2018-05-03_1705WebalizerManufacturedHousingIndustryDailyBusinessNewsMHProNews

Webtech – Under the Hood

Getting a bit more technical.  MHProNews is a frankly complex site in terms of it’s structure. That goes back to the web developer, almost a decade ago and long gone, who designed the site for MHMarketingSalesManagement.com a.k.a. MHProNews. We’re not faulting anyone, just stating facts.  For example, there are a number of c-Panels, and numerous URLs, which have their own unique traffic counts.

While weblogs are generated automatically, gathering the data from individual c-Panels is a manual process.

So the data above from Webalizer represents only one c-Panel data source, not all of them. We don’t have time to gather all that data together for this article, but its important to note that the last time we did so, the final graphic was absolutely accurate, per third-party Webalizer data.  Webalizer tells us traffic is higher today than a year ago, so interpolating the data means that graphic is now an understatement of actual totals.

Mail Chimp

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The Bottom Line

MHInsider ™, the Manufactured Housing Institute, George Allen’s Community-Investor blog, ManufacturedHousingReview (MHR), AHA, et al do not reveal their news blog traffic data.

When MHI last published their data, MHProNews was over 500 percent higher than their self-reported traffic. While their website is ‘prettier’ today now then then, their low page per view and high bounce rate don’t suggest a reason to think that the spread between MHProNews and MHI are significantly different. We’ve grown, they may have too, but the spread is likely the same.

Alexa’s report of MHI’s high bounce rate, and low pages per visit speaks volumes.

Based upon known data, and visual evidence like what is shown below, all the evidence points to MHProNews being the runaway number one news source in the manufactured housing industry.

It’s interesting to note that Alexa’s estimate, and Webalizer both reflect that traffic on MHProNews is rising.

MHProNews56342Magazines32PagesEach2MillionPageViewsMastheadMHProNews

This graphic is about a year or so old, and was a composite of the various c-Panels at that time. Based upon Alexa’s estimate, and Webilizer’s data from only 1 cPanel – not all of them on MHProNews – the totals above are likely too low.

The bottom line is that the evidence strongly suggests that MHProNews is still the runaway #1 trade source in the manufactured home industry, and has been for several years. Our internal data shows traffic and our email list are both up from the same time, a year ago.

The data does matter, and the facts point to industry professionals and investors relying upon MHProNews for the most complete, independent, and trusted news.  ## (News, analysis, and commentary.)

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