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The Future of Retail, Disney, ‘Trailer Trauma,’ and Manufactured Housing

January 14th, 2019 No comments

 

TheFutureOfRetailDIsneyTrailerTraumaAndManufacturedHousingDailyBuisnessNewsManufacturedHomeProNews

Disney’s theme parks are part of a larger conglomerate. It includes, but is not necessarily limited to, the following companies.

 

EveryCompanyDisneyOwnsManufacturedModularHousingIndustryDailyBusinessNewsMHProNews

Disney management seems to believe that they can ignore the more than 22 million in the U.S., and millions more in Canada, who call a manufactured or modular home – their home. Instead, they are wrongfully calling such code-compliant structures ‘trailers.’ Click to download the full size infographic.

 

 

Put differently, consider Disney as one of those giants that are steadily building their moat, rather akin to Berkshire Hathaway.

Our publisher L. A. ‘Tony’ Kovach has periodically said that you either define yourself, or others will define you – and if others are defining you – that may often be to your detriment.

 

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We don’t believe in boycotts, for several reasons, including legal ones. But we do believe that information can prove to be powerful. Information can be accurate, misleading, mixed, or weaponized. Thus the rise of the term, across the political spectrum, of “fake news.

 

 

Disney and the Future of Retail

Some say retail is dead.  Some claim that manufactured housing independent retailers days are numbered too.  That may be true for some, but not for others.  Some will not accept the death or insult of their profession without a proper fight.

But in a battle against a giant, one must pace.  This #DisneySprings struggle – and the broader one it represents – is best understood as a marathon.

As a part of a conglomerate, Disney has access to some of the keenest minds in science, technology, marketing, and branding.

One can learn – and should – learn from anyone, but not necessarily what a given source thinks they are communicating.

The photos and videos are from Disney Springs. It’s open to the general public. It’s their freemium version of Disney’s theme parks.

 

 

Disney makes tons of money for themselves – and their retail partners – by attracting a crowd.

 

DIsneySpringManufacturedHousingIndustryDailyBusinessNewsMHProNews

Don’t think that Retail is Dead. Disney Springs proves otherwise. Disney – as with any firm – arguably does some things well, others, but others – like this ‘trailer’ slur – badly. MHPros can learn from both, but should not emulate both.

 

Part of their strategy?  They hire talented performers, many who are hoping for that ‘break’ that will take them to the next level beyond where they currently hang out. The Disney stage or street performances are arguably a far better venue for many talents than a dark club that attracts people whose aim is to get drunk.

Manufactured housing professionals and investors have much to learn from Disney, for good and ill,” says Tony Kovach. “On all things, prudent professionals should approach it with a wheat and chaff mindset.  What’s the good?  What’s wrong?  What can we learn from this? What can be done about what’s wrong?

MHProNews verified that Disney have still kept their problematic signage in place. We’ve also learned that they have other modular offices on the same property, kept behind fences draped by a plastic material meant to hide them from public view. Interesting.

Neal Haney, one of the co-founders of NAMHCO – the National Association of Manufactured Housing Community Owners – is the most recent to weigh in on the Disney controversy.  Neal – via NAMHCO’s Executive Director Susan Bretton – said this, below.

 

NealHaneyPhotoNAMHCONationalAssocManufacturedHousingCommunityOwnersPresidentDisneyTrailerTerminologyQuoteDailyBusinessNewsMHProNews

We will be forwarding this article to Disney management, and ask them again to correct the public slur and misinformation about factory-built homes and modular structures.

 

DisneySpringsDeploymentOperationsTrailerCO3SignDailyBusinessNewsMHProNews

Few operations no better than Disney the subtle nuances of influencing the public. They’ve been notified, and they have formally responded. We’ve been told verbally and in writing that their management has discussed this vexing matter. So Disney can’t claim ignorance. There is a step-by-step, entirely lawful plan that is being implemented. Think of this Disney Springs issue as part of the broader Manufactured Housing Revolution.

 

 

See the related reports, linked immediately below as well as after the byline and notices further down this post for more details and information on how this matter has evolved.

 

TrailerHouseMobileHomeManufacturedHomeFactoryBuiltHousingEvolution101MHProNews-MHLivingNews

You must meet people where they are. Terminology must be taught and caught. Make a habit of using the correct terminology.

 

In the Lakeland-Winter Haven, FL area where MHProNews is based, one estimate puts the population of manufactured and mobile home residents at every fourth person. Statewide, it is about 10 percent.  Nationally, over 6 percent.

 

InfographicMobileManufacturedHomeManufacturedHousingIndustryFactsDataResearchMobileManufacturedHomeLivingNews

Disney understands math. Industry pros must too. There is power that our industry has failed to exercise, due to years of failed leadership.

That is changing.

 

Food, Folks, Fantasy, Fun, and Flubs – Disney’s “Trailer” Slur Update

 

A Disney spokesperson that the Daily Business News has been communicating with declined to say to MHProNews if the Manufactured Housing Institute (MHI) has weighed in, or not, on this #nettlesome issue.  But either way, it’s revealing that Berkshire Hathaway backed MHI has taken no public position on a matter that impacts the image of our industry, and the tens of millions of our home owners and residents.

Retail is not dead.  Here, we don’t just mean manufactured housing’s independent retailers, but also, retail stores and shopping centers. We won’t do a deep dive today, but merely note that Disney has demonstrated the art and science of becoming a destination. Thousands flock there daily. Manufactured housing has much to learn, good and ill, serious, smiley, and sobering, from Disney.

Our leadership team has several next steps in mind for Disney, until they correct this public misinformation and slur. Stay tuned.

But in the meantime, wheat and chaff.” Disney has good examples, and problematic ones. They have talented performers, and others who are less so.

Bryan Malpass below, and Nicholas Marks are two of those talents.  Malpass, below, has the voice.  Live, it is far better, but this gives you a clue.

 

 

Marks, if you watch the entire video, is one of the most amazing guitarists you will likely see.  Marks is the definition of performance art.

 

 

Will MHPros Accept the Fate of Sears?

CBSSundayMorningTheFallofSearsIntroManufacturedHousingIndustryDailyBusinessNewsMHProNews

 

There is nothing changed until it’s challenged.  When the industry is in apparent retreat, when MHI is doing – and not doing – what they do – battles must be fought.  Haney and NAMHCO – or MHARR, over the course of many years – plus others are among those fighting for what’s right.

 

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Learn more about MHARR, at this link here.

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There are a variety of legitimate ways to patiently win battles like this one with Disney’s arguably misguided management. It may take weeks, months, or longer.  But victory is assured only for those who enter the fray with a ‘never quit’ – pursue all avenues until success is obtained for a just cause – mindset.

This is all part of the manufactured housing industry’s wake up call.  MHI has apparently failed the industry again (see further below).

Disney is arguably insulting the factory-built housing industry, and its 22 million plus residents in the U.S., plus millions more in Canada. There is no need to call a boycott, because better ways are available. Stay tuned, or join in the fun of the fray. That’s “News through the lens of manufactured homes, and factory-built housing,” © where “We Provide, You Decide.” © ## (News, analysis, and commentary.)

 

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SoheylaKovachDailyBusinessNewsMHProNewsMHLivingNewsSubmitted by Soheyla Kovach to the Daily Business News for MHProNews.com. Soheyla is a managing member of LifeStyle Factory Homes, LLC, the parent company to MHProNews, and MHLivingNews.com.

 

Related Reports:

You can click on the image/text boxes to learn more about that topic.

MHARR, ROC USA, Canadian Association Weigh-In On Disney “Trailers” Controversy

 

Former Manufactured Housing Institute President, Manufactured Home Owners, Urban Institute, and You

Disney Utilizes Inaccurate, Prejudicial Terminology “Trailer” Offensive to Factory-Builders, Homeowners

 

 

 

 

“What Are We, Chopped Liver?” MHI Member December 2018 Reactions

December 11th, 2018 Comments off

 ClaytonHomes21stVanderbiltManufacuturedHousingInstituteFannieMaeLogoChoppedLiver

 

It should be a given that the upper management of Clayton Homes, and their Arlington, VA based Manufactured Housing Institute (MHI) are in favor of their stated agendas.

 

 

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Still from MHI Video, logos added by MHProNews.

 

No sooner than MHI released their self-promotion video, than the industry’s new home shipments data – those nettlesome facts below – indicated that for all of MHI’s claims of millions of readers, their own emailed statement yesterday reflects the opposite results of what they’ve claimed.

Here are the claims, and the evidence, according to MHI.

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Here below is a screen capture of MHI/National Community Council (NCC) Vice President Jenny Hodge’s email on the latest data, per MHI.

 ManufacturedHousingInstituteMHILogoOctober2018HUDCodeHomeShipmentsDeclineDailyBusinessNewsMHProNews

What MHI’s own data and claims logically prove is that for all their bluster, new HUD Code manufactured shipments measured by the seasonally adjusted shipment rate (SAAR) – as of the above – are flat for 2018.  Even if the manufactured home industry finishes strong in the final quarter, what actual good has MHI’s promotions done so far?  

But there’s more sobering words from MHI members.

 

“What are We, Chopped Liver?”

An MHI member producer, in a long phone call to MHProNews, argued that the so-called MHI led “new class of homes” makes no sense, because it would have been easier to have simply built state-coded modular homes.

Another MHI producer said that “KEVIN CLAYTON” supported this “new class of homes” plan – which in that professional’s view – harms the interests of the majority of current manufactured housing plants. 

That source said, What are we [meaning the balance and majority of HUD Code manufactured housing production], chopped liver? 

 

The Genesis…

Here’s how a MHI-only member producer explained it in a message to the Daily Business News on MHProNews.

Three years ago I took a group from Fannie Mae through a plant to tour to show what we were building… they were blow away… made you feel they don’t get out much to see what we are building… Surely, good would come from this to obtain better financing on our homes for all [of the manufactured home] industry,” said the message to MHProNews’ tip line.

Fast forward to the roll out of the new class of homes financing…This a slap in the face,” said that production veteran, adding “…what are we chopped liver! Our HUD code is not good enough?

Why [a] 5:12 pitched roof? Many, many factories today will not build that when they have back logs of 3 to 6 months.” He added a laundry list of specs between standard HUD Code production, and the specs that Fannie Mae and Freddie Mac want to see in this Clayton/MHI led “new class of homes,” including, “100% drywall… Why? You cannot see that from the street… let the consumer chose that.”

A number of professionals said that this plan was not only developed by Clayton, it obviously could benefit their new conventional housing subdivisions, which that from has been purchasing in recent years.

Warren Buffett has said that they expect to buy more site building opportunities.

Fannie Mae, Clayton, and MHI – to name but three key organizational players – are attempting to move the industry in a direction that arguably contradicts Kevin Clayton’s own statement from a few years ago.  Some may recall Clayton saying that the industry should not to forget those “that brought you to the dance.”

 

WarrenBuffettKevinClaytonClaytonTinyHouseBerkshireAnnualMeetingDailyBUsinessNewsMHProNews

 

But that new class plan is arguably just what the new GSE connected lending does. It ignores the majority of the industry’s products and consumers in favor of a minority. 

Furthermore, the industry’s HUD Code producers have long been able to build entry-level or residential style products. MHLivingNews articles and videos have made that consumer choice option apparent.

As more than one HUD Code builder proves, you can have residential style homes that are less expensive than these new class of homes will be, and they are proven to attract conventional new home buyers. 

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There are markets for each of these styles of homes, and consumers ought to have the ability to chose that home based upon their budget, circumstances, and desires. Builders should be allowed to build whatever the want to as well. That said, what this new class of homes does is bend the system in an artificial way, based upon financing that the GSEs were required to provided under HERA 2008 mandated Duty to Serve to Manufactured Housing. Its an apparent manipulation of the system, and sources say that even if this plan is successful, it will harm many for the benefit of a few. But what if this plan is no more successful than Clayton’s iHouse or iHouse 2.0?  Then, not only time and expense are lost, but the reputation of the industry is harmed too.

For example, award-winning retailer Stan Dye said that half of his sales are to people that previously owned a conventional house.  Isn’t that good enough for Clayton, the GSEs, and MHI?

 

 

Logically, given that

      FHFA,

      the National Association of Realtors,

      HUD’s PD&R

      plus other research shows that the millions of current manufactured homes can and do appreciate,

      where is the logic for creating these new and unproven standards?

 

Consider the Track Record… 

Consider the track record Clayton Homes has in such “innovative” product roll-outs. Our sources at Clayton remind readers that the Clayton’s iHouse and the iHouse 2.0 – which were both rolled out with great fanfare, and got significant media attention – both flopped.

Oops.

 

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Ever wonder whatever happened to the Clayton’s iHouse? Not much, so it was quietly dropped, per sources at Clayton. Will this new class of homes be next?  More to the point, will this Clayton-MHI “new class of homes’ harm the value of the current HUD Code manufactured homes in the process?  Photo Green Bridge Farm, the Clayton iHouse is shown with a Chevy Volt, which is also being cancelled by GM. Oops.

 

Thus far, the GSEs are leaving the vast majority of producers and all other HUD Code manufactured homes essentially out. The indications are that this plan purportedly came from Clayton and is obviously being promoted MHI. Why didn’t they back chattel and other lending for millions of proven HUD code standards homes instead? 

Isn’t backing all HUD Code manufactured homes what the Duty to Serve Manufactured Housing part of the law clearly implied? Where in the Housing and Economic Recovery Act (HERA) of 2008 – which gave us the Duty to Serve (DTS) did it say that the GSEs should compel manufactured housing to create entirely different homes before they get lending?

It’s an outrage, which is why that MHI builder said it is “a slap in face.”

 

 

It Gets Worse

This plan, which MHProNews said last year could be a Trojan Horse, is sadly developing in just that fashion. Because sources say that this plan arguably undermines the acceptance – and thus the value – of millions of existing HUD Code homes.

Who says? A parter and association member in a community operation. He’s not alone.

Beyond complaints about the new class and related GSE lending, one source said that when you factor in the additional costs of building to this new class or homes standards that Clayton-MHI are leading, the consumers who buy them are not going to save money, or get lower payments, even with the GSEs lower interest rate.

Recall that in San Antonio last year, in a room with a few dozen MHI members, Tim Williams of 21st said that the Berkshire Hathaway lender’s wants to make sure that the GSEs don’t take only their top tier credit “traunch.”

Well, it seems that this plan currently avoids taking any loans away from 21st or Vanderbilt. So Tim Williams, former MHI Chairman and still 21st President and CEO, will get his wish.

Put differently, this plan if it fails or succeeds, purportedly harms the bulk of would be and existing consumers. It does so to the benefit one major conglomerate that also does site building. The plan is finding quiet resistance on several fronts from MHI’s own members. 

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But the voices are muted because of the Smoking Gun track record.   You can learn more about that by clicking the linked box, below, for that report.

 

Smoking Gun 3 – Warren Buffett, Kevin Clayton, Clayton Homes, 21st Mortgage Corp Tim Williams – Manufactured Home Lending, Sales Grab?

 

These are some of the explosive comments signaled last week, in the prior report that is linked from the box below.

 

Explosive Comments on Duty to Serve Manufactured Housing Lending from Well Placed Sources

 

Clever Moat Building?

This new class of homes is arguably clever as a tool to eliminate over time more of Berkshire’s competition. By causing some industry firms to invest in a product, it will tend to get those producers ‘dug in’ to continue the plan. They may be following a lead whose Clayton iHouse and iHouse 2.0 both failed. 

But in the meantime, how many thousands of consumers who wanted to refinance 21st Mortgage Corp or Vanderbilt Mortgage and Finance loans – Berkshire Hathaway brands – at a lower interest rate will be left out in the cold? Millions of their HUD Code homes don’t qualify for a program that Congress mandated?  How is that possible, or even sufficient to meet the legal mandates?

Rephrased, this is de facto a head shot against the interests of:

     millions of existing manufactured home homeowners,

     aims at any plants and companies that don’t participate in the plan,

     bending Fannie Mae and Freddie Mac to the will of Berkshire Hathaway, and it was accomplished in closed door meetings that the GSEs, and MHI won’t release the minutes to.

The standards arguably fail in the essence of the Duty to Serve, namely, to provide more lower cost financing for millions of renters.

The American Dream, Arguably Among the Most Profitable, But Least Understood Stories in the USA Today

 

Let the Consumer Choose

The Daily Business News on MHProNews last Saturday said that #HousingChoice should be part of the mantra of the industry’s independents. 

#HousingChoice

Housing Choice, Where Modular, Manufactured, Tiny, Conventional Housing Crisis, MHI and MHARR Intersect

 

Consumers need to be educated to accept what millions have already benefited from. What’s good for consumers is also a strong market for investors, lenders, sellers, communities, suppliers, and others.

Mark Weiss, JD, President and CEO of the Manufactured Housing Association for Regulatory Reform (MHARR) said months ago that the Duty to Serve was a mandate.

 MHARRMarkWeissIfCongressHadMeanttheDutytoServeToBeOptionItWouldNotHaveCalledItADutyDefintionofDutyIsMandatoryResponsibilityDailyBusinessNewsMHProNews

 

Weiss also argued that this roll out of the GSE program was set to benefit only a few companies.

 

ManufacturedHousingAssocRegulatoryReformMHARRMarkWeissDTSFHFA-GSEsGoingtoLargestBusinessesCorpAffiliatesDailyBusinessNewsMHProNews

Collage by MHProNews.

 

It’s not MHI’s VP Jenny Hodge’s fault if new manufactured home shipments are declining. MHI’s president is said to “turn red” when embarrassed or upset. So, how “red” does Richard ‘Dick’ Jennison glow today, after he’s done reading this analysis? 

How red with anger will resident groups become once they figure out that Berkshire Hathaway and MHI – which they arguably dominate – plus the GSEs have ignored them in favor of more expensive housing?

How mad will community owners be if they map out the trend lines, and realize that this plan shafts them too?

Clayton, MHI, and the GSEs won’t formally respond to such concerns. But MHProNews has had tips from ‘inside’ this program, on the GSEs side of the fence.

 

ManufacturedHousingProNewsMHProNewsConfidentialTipsDocumentsNews

To report a news tip, click the image above or send an email to iReportMHNewsTips@mhmsm.com – To help us spot your message in our volume of email, please put the words NEWS TIP in the subject line.

 

As one of those sources experienced in financing told MHProNews, the way this program was developed was “completely backwards.” Instead of listening to the industry, and finding ways to meet the needs, the GSEs dictated standards that were set only for this new class of homes. 

The evidence and the comments from an array of sources suggest that this is no accident. It was an arranged plan. It was rigged from the GSE side, and from the producers side. This plan was unveiled in Las Vegas, we are told that many walked out of the presentation in disgust or protest.

Manufactured Housing Institute “Walk Out,” “Cover Up,” and Shock at their Vegas Event

 

It’s as that MHI producer said, a slap in the face of the industry. And MHI now wants members to open up their checkbooks and renew their association membership for a plan their biggest member logically engineered, aimed at harming their own interests.

 

 

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MHProNews looks at the facts, considers the sources, and follows the evidence. MHI earlier last year, and for years before, MHI routinely replied promptly to all inquiries. But since we’ve spotlighted the problems and concerns, they’ve gone silent. Why? If the facts are on their side, why not make offer a cogent explanation?

 

It was on a different topic that Marty Lavin said it, but doesn’t it apply here?  As an MHI Producer said, “This program clearly was not “duty to serve.

Based upon the evidence and the track record, MHProNews advises the industry’s members to explore their options with MHARR, MHIdea and NMHCO. More on this in the links below and the days ahead.We Provide, You Decide.” © ## (News, analysis, and commentary.)

NOTICE: Readers have periodically reported that they are getting a better experience when reading MHProNews on the Microsoft Edge, or Apple Safari browser than with Google’s Chrome browser. Chrome reportedly manipulates the content of a page more than the other two browsers.

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SoheylaKovachDailyBusinessNewsMHProNewsMHLivingNewsSubmitted by Soheyla Kovach to the Daily Business News for MHProNews.com. Soheyla is a managing member of LifeStyle Factory Homes, LLC, the parent company to MHProNews, and MHLivingNews.com.

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Giving Thanks for Manufactured Housing Independents, Applauding “MHIdea!”

November 22nd, 2018 Comments off

 

GivingThanksForManufacturedHousingIndependentsAppluadingMHIdea

Disclosure.  This “MHIdea” is not about MHProNews, and predates topics and positions we’ve published in the last few years. So this Daily Business News report is just that – an article that quotes from a manufactured home industry trade group that industry legend Dick Moore conceived, and was advanced with the work of the President of Dick Moore Housing, Bob Crawford.

 

DickMooreHousingBobCrawfordDickMooreDailyBusinessNEwsMHProNews

 

The purpose for the trade “alliance” Moore and Crawford inspired was to represent manufactured home retail independents.  It was articulated in several quotes we’ve pulled from their MHIdea website. The logo at the featured image at the top of this article, and that home shown, are from their website, but the headline is ours.

FYI – they don’t even know that this article is being written.

With that introduction, let’s begin with the following quote. As we often do, the bold and brown is added to directly quoted text, which was originally in black, save for the blue and red they used in MHIdea.

— from MHIdea website, with our commentary —

“IF we keep doing what we’ve been doing,

  We will keep getting what we got!”

Or this quote: 

We must come together as an industry fighting for its very existence,

and we must do so very soon, or we may not be able to

change our current direction and momentum.” 

And consider this quote:

MHIdea was initially conceived as a trade organization for independent retail dealers.  Multi-billion dollar manufactured housing corporations have definite advantages not available to many independent manufacturers and retailers, and MHIdea was seen as, and remains to be, an excellent opportunity for these independents to enjoy some of those benefits

However, the developments of the recent months have shown the desperate need of an industry voice that can bring our united message to the consumer and to our legislating agenciesMHIdea can provide the conduit for that message.

Many of the issues we face today arose from the world of shadows that has been the recent inner-workings of HUD.  A strong, national Alliance such as MHIdea could shine the light of truth onto the inequitable dealings of HUD and provide the check and balance so sorely missing in the DC arena.” 

Was the Dick Moore and Bob Crawford inspired MHIdea ahead of its time?

Before diving deeper, let’s post a video interview of Dick Moore, below. It reveals his significant success, and fascinating historic insights.

 

 

With that better understanding of Moore as a backdrop, backdrop, consider the following quote from their dated site.

MHIdea has a multi-pronged plan of action:

 

Investigate HUD’s policies and actions of HUD personnel

for Legal Compliance and the legal options available

to us if non-compliance is found;

 

Defend the position of the independent street retail

sales center owner, before Congress and local govt’s;

 

Educate the consumer about the benefits of modern-day MH living;

 

Advocate the interests of Alliance members & the MH Industry.

 

A coordinated plan of action for our industry

is critically important to our future.

Then there is this quote:

The manufactured housing industry faces many challenges in the coming years.  But with great challenges come great opportunities, and MHIDEA is here to help independent dealers across American enjoy them more!

This quote is humble, but wise.

Whether the voice is MHIdea or some other is immaterial.

The need for such a voice is undeniable!

 

Because…

“IF we keep doing what we’ve been doing,

          We will keep getting what we got!”

 

There may be a fact glitch here and there on the MHIdea website. But the thrust of the thought process appears sound. For example. 

“…The challenge concerning retail financing is further aggravated by HUD and other agencies working against the best interests of both the consumer base which could benefit from our product and industry members themselves, from the manufacturers and parts suppliers to the retail sales personnel.  The lack of help coming from Washington, DC is glaring, with HUD boldly operating in violation of its federal mandate…” i.e: the Manufactured Housing Improvement Act of 2000.   ICYMI, or want a refresher later, the next link is from MHProNews, and not from MHIdea

Two Great Laws Already on the Books NOW,  Can Unlock Billion$ Annually for Manufactured Housing Industry Businesse$, Investor$

Before returning to items from MHIdea, it must be noted that recent data reflects that about 1/3 of manufactured homes are going into land-lease communities. The other 2/3 are predominantly being sold by retailers, although FEMA orders and some going to developers are a periodic part of the mix.  Rephrased, retailers are still the bulk of new HUD code manufactured home sales.

Vertically integrated companies, such as Clayton Homes, and to a lesser extent, Skyline-Champion and Cavco Industries, are among those who sell to independents, but also have their own retail operations.

Other semi-vertical integrated firms exist, for example, Legacy Housing,  or American HomeStar. Legacy sells to independents and communities, but also has its own retail centers.

That said, let’s return to content from MHIdea, because this next quote speaks volumes.

“…One body has become overloaded with members representing factions of our industry that are financiallybetter poised to weather the regulatory storms on the horizon, almost to the point of a technical monopoly.  MHI [i.e.: Manufactured Housing Institute] has no real incentive and apparently not much interest to work hard for the small independent retailer sales centers.  Some of their recent efforts appear to be motivated by industry members’ frustration at their previous inactions.”  That wasn’t written by MHProNews, or Marty Lavin, or Frank Rolfe.  That’s the view from a pair who have a retail operation, and only recently sold their communities, which accounted for over 25,000 mobile and manufactured homes sold over the years. 

Put differently, Dick Moore’s and Bob Crawford’s perspective is not to be taken lightly. 

Their commentary continues: “Our other representative group, MHARR, is Danny Ghorbani.   His writings have been steadfastly on the side of the retailers, but too often he has been the lone voice in the wilderness...”

When an observation has merit, it is often timeless. Note that this was done circa 2009/2010.

ManufacturedHomeMHShipments1990-2017DailybusinessNewsManufacturedHousingMHProNews

 With the above graphic and shipment levels in mind, let’s cite another quote from MHIdea:

The dismal report of total shipments in 2009, the continued lack of substantive progress from the recent MHI meeting, the continued depressed condition of the economy and its effect on our customer base all weigh heavily on the future of our business.   Our needs have NOT been adequately represented before Congress or the various federal regulatory agencies we are forced to deal with; our product has NOT been successfully marketed to our customer base in a time when our product is ideally suited to provide a much-needed commodity; our industry has NOT had a voice to speak with an unbiased voice for the benefit of ALL.  

MHIdea can provide that voice.  MHIdea personnel will be autonomous from any manufacturer or retailer associate.  We will speak for the benefit of the Alliance, with no favoritism to any one.  We will speak nationally through the Internet, video and other media productions.  We can provide a unique marketing logo supported with national advertising and PR efforts, to help our local retailer associate member’s improve their market recognition.”

MHProNews did provide at that time some coverage for their effortBut in candor, we didn’t see then all that we do now.

MHIdea had a solid concept. It could have used some refinement. It needed to have what we said yesterday about the #NobleNotMobile concept.  Namely, it will have to be given ongoing, sustained support and commitment.

#NobleNotMobile, New Contest and Video Program Launched, Exclusive Details

Over two years ago, Bob Crawford, speaking off the cuff at Tunica, once more addressed the industry’s needs. He mentioned the MHIdea in the video posted below the photo.  If you listen to what Frank Rolfe and Bob Crawford had to say, and none of this was rehearsed or planned, its amazingly insightful – even today.

 BobCrawfordDickMooreHousingFrankRofleRVHorizonsMobileHomeUniversityTunicaShowManufacturedHousingIndustryMHProNews

Several community owners have come to a similar conclusion that Dick Moore and Bob Crawford did, over 8 years ago. One might question this or that, but isn’t the concept worth highlighting?  One more time, let’s quote from their now dated website, but that they correctly kept online.

 

IF we keep doing what we’ve been doing,

           We will keep getting what we got”

 

Today, let’s give thanks for all of the independents in the manufactured home industry. In the days ahead, we can reflect beyond thanks towards positive action. We Provide, You Decide.” © ## (News, analysis, and commentary.)

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Related Reports:

Giving Thanks for Mobile Homes, Manufactured Homes, Classic “Mobile Home Parks” and Manufactured Home Communities

 

Legacy Housing IPO, Lending Tree, & New HUD Ruling Updates

 

#NobleNotMobile, New Contest and Video Program Launched, Exclusive Details

What’s the Truth About Thanksgiving in MHVille?

 

 

Duggan “Little” Regulations Can Cause “Big” Problems for Small Businesses

October 4th, 2018 Comments off


DiugganLittleRegulatoinsCanCauseBigProblemsForSmallBusinessDailyBusinessNewsMHProNewsNFIB

It’s not new.  But it is an important point, one that the Manufactured Housing Association for Regulatory Reform (MHARR) has made for decades.

 

This time, it is the National Federation of Independent Business (NFIB) President Juanita Duggan who has said that “little” regulations can cause “big” problems for small businesses.

JuanitaDugganPresidentCEONationalFederationIndependentBusinessNFIBpostedDailyBusinessNewsMHProNewsIn a release to the Daily Business News on MHProNews, Duggan said, “I’ve heard consistently that business is booming, and that’s often followed up with something along the lines of, “every little thing that comes out of Washington is a problem,”” said the NFIB statement.

Manufactured home industry pros have several points they should keep in mind, especially with the midterms just 32½ days away.

  • MHARR has pointed out that the problems with HUD have historically been not just the bureaucracy, but also the contractor that HUD has used for years.
  • When NFIB, which reportedly has hundreds of manufactured housing firms as members, talks about small business impact, that has a direct and indirect impact on manufactured housing sellers, communities, producers, lenders, suppliers and others. Small to mid-sized businesses employ more Americans than large firms. Translated, the workers and shop owners who can be manufactured home customers are often tied to small businesses.
  • Per the Huffington Post in 2011, “large businesses only employ about 38 percent of the private sector workforce while small businesses employ 53 percent of the workforce.”
  • A more recent report in April 2017 by NYSSCPA slices that into small, medium and large businesses, this way. “At this point, 39.2 percentwere employed at either a large or very large company, while 26.5 percent worked at mid-sized companies and 34.3 percent worked at small companies.”

NAMCostForComplianceDailyBusinessNewsMHProNews

 

NFIB on WOTUS Rule

The NFIB blasted the Obama-era Waters of the United States (WOTUS) rule, which dramatically and harmfully impacted small businesses.  NFIB sued, and won, but a judge reversed that ruling for almost 2 dozen states.

ManufacturedHousingAssocRegulatoryReformJOINMHARRbani-200x200

Click here or on the graphic above to learn more, which is not connected to this report.

The [President Trump] executive order provided some relief for small business owners until a federal judge issued a ruling recently that put the onerous Rule back in place for 22 states. In response, we are asking a federal district court to block the Rule throughout the entire country—to bring relief for our members nationwide,” said NFIB.

The good news is that not everything coming out of D.C. these days is a problem for small business,” said NFIB, which touted their support on Capital Hill for tax cuts. “Following our instrumental role that led to the inclusion of the small business pass-through deduction in the Tax Cuts and Jobs Act, feedback from members has been enormously positive.  Small businesses are realizing true savings and are investing that money back into their businesses through hiring, pay increases, and job training. They’re investing back into their community through equipment purchases and expansion.”

While the overall economy is “roaring” in the view of many economists and experts, manufactured housing is still operating at historic lows. As a special report planned for tomorrow will reveal, the Manufactured Housing Institute (MHI) in a recent message to members is apparently pushing for a bill that is arguably contrary to the interests of independents.  As one source at their recent meeting said, “MHI’s [SVP] Lesli Gooch took time to explain to members some of their latest positions.  But when their policies are closely examined, they routinely benefit their largest members, and harm their smaller businesses in the industry.”

NFIB is pushing for pro-business conservatives in the upcoming midterms, so that the momentum since the 2016 election is continued. It should be noted that NFIB encourages members in specialized fields, like manufactured housing, to join forces with an association that is industry specific, such as MHARR.

Record Shattered on SBO, Yields Growth, Profits, More Says Juanita Duggan’s Group

That’s this evening’s “News through the lens of manufactured homes, and factory-built housing,” © where “We Provide, You Decide.” © (News, analysis, and commentary.)

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Related Reports:

Manufactured Home Production Rises Again in August, 2018 HUD Code Data

FHFA Requests Input on Proposed Modifications to GSEs’ “Duty to Serve Underserved Markets” Plans

Manufactured Home Production Rises Again in August, 2018 HUD Code Data

October 3rd, 2018 Comments off

ManufacturedHomeProductionRisesAgainAugust2018HUDCodeData600

The manufactured home reason has cause to feel good about a steady growth in production, while simultaneously feeling a level of anguish that sales are not far higher.

 

The latest data from the Manufactured Housing Association for Regulatory Reform (MHARR), and their statement, tends toward the former.  It is an understandable position.

At the same time, when one looks at the dramatic difference between the cost of a single family stick built’ house, and HUD Code manufactured homes, isn’t it obvious that the sales of manufactured should be far higher?

 

Fresh Facts, Figures, Future of Affordable Housing -Comparisons- Conventional Site-Built v Mobile/Manufactured Home Industry Data

 

Indeed, Mark Weiss, J.D. – President and CEO of the Manufactured Housing Association for Regulatory Reform (MHARR) – directly pointed to one of those issues that keeps manufactured homes at what is arguably artificially low levels. ICYMI, or want a refresher, see Weiss’ comments in the new article linked below.

 

Rumble over Anti-MH Law-State Association, Manufactured Housing Institute (MHI), Clayton Homes, and MHARR

 

Those points noted, let’s dive into MHARR’s just released statement to the Daily Business News on MHProNews.  It can be read on their site, at the link below, or continue reading here on MHProNews.

Strong HUD Code Production Growth in August 2018

FOR IMMEDIATE RELEASE                                                                   Contact: MHARR

                                                                                                                                   (202) 783-4087

Strong HUD Code Manufactured Home
Production Growth in August 2018

Washington, D.C., October 3, 2018 – The Manufactured Housing Association for Regulatory Reform (MHARR) reports that according to official statistics compiled on behalf of the U.S. Department of Housing and Urban Development (HUD), strong year-over-year manufactured housing industry production growth continued in August 2018. Just-released statistics indicate that HUD Code manufacturers produced 9,157 homes in August 2018, an 8.6% increase over the 8,434 HUD Code homes produced during August 2017. Cumulative industry production for 2018 now totals 66,688 homes, a 9.6% increase over the 60,839 HUD Code homes produced over the same period in 2017.

A further analysis of the official industry statistics shows that the top ten shipment states from the beginning of the industry production rebound in August 2011 through August 2018  — with cumulative, monthly, current year (2018) and prior year (2017) shipments per category as indicated — are:

 

MHARRAugust2018ManufacturedHousingProductionReportTop10StatesDailyBusinessNewsMHProNews

Please note: There was a minor error in the September 10, 2018 MHARR Production Report.  Cumulative production for 2017 through the end of July 2017, should have been stated as 52,405 instead of 52,305, and the cumulative production increase percentage should therefore have been 9.8% instead of 10.0%.  Please correct your records accordingly.

The Manufactured Housing Association for Regulatory Reform is a Washington, D.C.-based national trade association representing the views and interests of independent producers of federally-regulated manufactured housing.

— 30 –

 

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Related Reports:

Double-Digit HUD Code Manufactured Home Production Growth In July 2018, MHARR

Manufactured Homes Could Help Solve the Affordable Housing Crisis, So, Why Aren’t More Manufactured Homes Being Sold?

 

Focus on More Financing, HUD Program Reforms, Aimed at Increasing Manufactured Homes Sales, Meeting with Assistant Secretary–Federal Housing Commissioner, Brian Montgomery

July 27th, 2018 Comments off

BrianMontgomeryHUDAstSecretaryFederalHousingCommissionerFinanceRegulatoryMHARRMeetingManufacturedHousingIndustryDailyBusinessNewsMHProNews

The Daily Business News has been advised of a meeting at the Department of Housing and Urban Development (HUD), which took place on July 25, 2018.

 

The focus of that high-level meeting’s discussion?

It could be summarized with the following bullets. To:

obtain more personal property financing options for HUD Code manufactured homes,

simplify the often complex regulations and on-site inspections, in compliance with the law,

full enforcement of existing laws, notably in regards to the Manufactured Housing Improvement Act of 2000 (MHIA),

reinvigorate the state-federal partnership in the HUD Code program, via adequate funding,

insure that the Manufactured Housing Consensus Committee (MHCC) fully represents industry interests, and is operated according to the law,

the status of the regulatory reform comments review mandated by President Trump’s executive orders,

address concerns over “40 years of de facto sole-source monitoring procurements,” per MHARR’s statement,

and to discuss who would replace Pam Danner as the administrator of the Office of Manufactured Housing Programs.

 

The meeting was held between

HUD Assistant Secretary–Federal Housing Commissioner, Brian Montgomery,

Teresa Payne, who is the acting interim head of the Office of Manufactured Housing Programs,

and senior leadership for the Manufactured Housing Association for Regulatory Reform (MHARR). Specifically, “MHARR Chairman, James Shea, Jr., MHARR Immediate-Past Chairman, John Bostick, MHARR President Mark Weiss and MHARR Senior Advisor, Danny D. Ghorbani…”

In a release to the Daily Business News on MHProNews, MHARR provided the following meeting memo, which will be published verbatim, further below.

A few points worth emphasizing, via the following pull quotes from the MHARR report.

“…the MHARR delegation focused on harm to consumers and the industry resulting from unjustified, unwarranted, and/or misdirected HUD regulations (or pseudo-regulations),”

ManufacturedHousingAssocRegulatoryReformJOINMHARRbani-200x200

Call 202-783-4087, email mharrdg@aol.com or click the above to learn more.

The MHARR delegation also addressed the decline – under the former federal program administrator — in the federal-state partnership that lies at the core of the HUD program and its proper operation.”

“…the MHARR delegation encouraged Commissioner Montgomery, as Federal Housing Commissioner, to explore the re-vitalization and expansion of the FHA Title I manufactured housing program which, after being a significant source of consumer financing for HUD Code homes in the past, has declined drastically, to minimal activity levels in recent years.”

“…MHARR noted that the “10-10” net worth and reserve rule implemented by the Government National Mortgage Association (Ginne Mae) for FHA Title I financial institutions has severely and unjustifiably limited lender participation in the Title I program to just two approved lenders, both of which are finance subsidiaries of the industry’s largest corporate conglomerate.”

The later, of course, was a reference to Berkshire Hathaway, Clayton Homes and their subsidiaries, 21st Mortgage Corp., and Vanderbilt Mortgage and Finance (VMF).

Specifically, MHARR pressed for reforms of FHA Title I – chattel, or personal property, “home only” loans – due to the lack of implementation by the Government Sponsored Enterprises (GSE) under their Duty to Serve mandate.

Such a revitalization and expansion in FHA Title I support for manufactured home financing is particularly crucial in light of the minimal and long-delayed “implementation” of the Duty to Serve Underserved Markets (DTS) by Fannie Mae and Freddie Mac, and their federal regulator, FHFA, and their failure to establish – any time soon – market-significant levels of securitization and secondary market support for manufactured home chattel loans, which comprise upwards of 80% of all manufactured home consumer loans.”

The entire MHARR release to MHProNews is below. It will be followed by references to several other related reports that flesh-out related details of importance to:

manufactured home industry professionals,

affordable housing advocates,

investors,

public officials,

and others.

JULY 26, 2018

 

TO: MHARR MANUFACTURERS

MHARR STATE AFFILIATES

MHARR TECHNICAL REVIEW GROUP (TRG)

FROM: MARK WEISS

RE: MHARR MEETING WITH HUD ASSISTANT SECRETARY BRIAN MONTGOMERY_____________________________________________

A delegation of MHARR officials, including MHARR Chairman, James Shea, Jr., MHARR Immediate-Past Chairman, John Bostick, MHARR President Mark Weiss and MHARR Senior Advisor, Danny D. Ghorbani, met on July 25, 2018 with HUD Assistant Secretary–Federal Housing Commissioner, Brian Montgomery, the highest-ranking political appointee with direct oversight of the HUD manufactured housing program, to address issues concerning the both the program and the Federal Housing Administration’s (FHA) Title I manufactured housing loan insurance program. Scheduled shortly after Commissioner Montgomery was confirmed by the U.S. Senate, the meeting represents a continuation of MHARR’s direct interaction with Trump Administration officials at HUD and others agencies concerning both the federal manufactured housing program and federal financing support for affordable manufactured homes, including meetings with HUD Secretary Ben Carson and HUD Deputy Assistant Secretary Dana Wade, and Federal Housing Finance Agency (FHFA) director Melvin Watt, among others.

The main purpose of the meeting with Commissioner Montgomery who, while holding the same position in the Administration of President George W. Bush, was instrumental in establishing the statutory Manufactured Housing Consensus Committee (MHCC) and securing major achievements in the implementation of the Manufactured Housing Improvement Act of 2000, was to address key aspects of the ongoing manufactured housing program review and reform process initiated by President Trump and Secretary Carson, with a view toward putting the federal program back on track, in full compliance with all elements of the 2000 reform law.

Consequently, among other topics, the meeting addressed: (1) the status of the appointed manufactured housing program administrator mandated by the 2000 reform law; (2) the status of the pending “top-to-bottom” manufactured housing program regulatory review pursuant to Trump Administration Executive Orders (EOs) 13771 and 13777; (3) the status of the program monitoring contract, which is slated to expire in August 2018, the urgent need for a fully-competitive contracting process after more than 40 years of de facto sole-source monitoring procurements, and the selection of a new program “monitoring” contractor; (4) the necessity of retaining state participation in the HUD program and proper funding for State Administrative Agencies (SAAs); and (5) the restoration of collective industry representation on the MHCC. In addition, the MHARR delegation urged Commissioner Montgomery to consider reforms at the Federal Housing Administration and the Government National Mortgage Association (GNMA), to expand the utilization of the FHA Title I manufactured housing program and the availability of insured manufactured home chattel loans under that program, particularly in light of the highly-restricted implementation of the “Duty to Serve Underserved Markets” with respect to manufactured home chattel loans by FHFA and the Government Sponsored Enterprises (GSEs), Fannie Mae and Freddie Mac.

In particular, the MHARR delegation focused on harm to consumers and the industry resulting from unjustified, unwarranted, and/or misdirected HUD regulations (or pseudo-regulations), citing, as an example, HUD’s excessively costly and needlessly burdensome 2016 “on-site” construction rule, which, rather than reducing the cost and increasing the efficiency of on-site work and related approvals, has instead led to a decline in on-site completions and features requiring on-site completion, which has unnecessarily harmed the HUD Code market and unnecessarily denied consumers various on-site features that they seek in HUD Code homes. The MHARR delegation thus urged Assistant Secretary Montgomery to continue with – and aggressively implement and advance – the EO 13771/13777 regulatory reform process within the federal program that was initially spearheaded by Deputy Assistant Secretary Wade. And, in fact, it appears from responses at the meeting, that aspects of the Department’s regulatory reform process will be presented to – and considered by – the MHCC at a meeting currently expected to be held (but not yet formally announced in the Federal Register) on September 11-13, 2018 in Washington, D.C.

The MHARR delegation also addressed the decline – under the former federal program administrator — in the federal-state partnership that lies at the core of the HUD program and its proper operation. Noting that state SAAs and state Primary Inspection Agencies (PIAs) had been tasked with numerous additional functions by HUD under its change to the “focus” of program inspections and monitoring, from the detection of specific standards violations to a new alleged emphasis on “quality control” and, worst of all, new unwarranted and baseless demands on long-standing and fully-compliant state installation programs – all without any corresponding rulemaking or regulatory process – MHARR pointed out that to date, there has been no corresponding increase in the compensation of such state agencies, leading some to either withdraw from the program or consider withdrawing. This, in turn, increases the power and influence of the entrenched monitoring contractor (and program installation contractor) – which assumes those expanded regulatory roles in “default” states, without the accountability, responsibility and responsiveness of the former state government entities. Meanwhile, a proposal to increase state SAA funding, recommended by the MHCC and published for notice and comment in 2016, needlessly remains in limbo, some two years after-the-fact. The MHARR delegation, accordingly, urged Commissioner Montgomery to address this matter as a priority issue for the program.

In addition, the MHARR delegation encouraged Commissioner Montgomery, as Federal Housing Commissioner, to explore the re-vitalization and expansion of the FHA Title I manufactured housing program which, after being a significant source of consumer financing for HUD Code homes in the past, has declined drastically, to minimal activity levels in recent years. Such a revitalization and expansion in FHA Title I support for manufactured home financing is particularly crucial in light of the minimal and long-delayed “implementation” of the Duty to Serve Underserved Markets (DTS) by Fannie Mae and Freddie Mac, and their federal regulator, FHFA, and their failure to establish – any time soon – market-significant levels of securitization and secondary market support for manufactured home chattel loans, which comprise upwards of 80% of all manufactured home consumer loans.

In particular, MHARR noted that the “10-10” net worth and reserve rule implemented by the Government National Mortgage Association (Ginne Mae) for FHA Title I financial institutions has severely and unjustifiably limited lender participation in the Title I program to just two approved lenders, both of which are finance subsidiaries of the industry’s largest corporate conglomerate. As a result, for far too many Americans, the inherently affordable home ownership offered by today’s manufactured homes, is simply not available – contrary to HUD and FHA’s fundamental mission — due to the lack of available, accessible, competitive financing. Consequently, as MHARR stressed, in addition to the reform of its regulatory activities, HUD should also re-examine and reform its financing-related programs for manufactured housing.

MHARR, as it has since the inauguration of President Trump – in all forms of direct and formal interaction with relevant officials — will continue to press the case for HUD Code manufactured housing, for increased governmental support for manufactured home consumer financing, in full accordance with all applicable laws, and for fundamental regulatory reform within the federal manufactured housing program in full compliance with the 2000 reform law, including proper program leadership in the person of an administrator appointed in accordance with the 2000 reform law.

cc: Other Interested HUD Code Industry Members

 

About MHARR

MHARR is a Washington, D.C.-based national trade association representing the views and interests of independent producers of federally-regulated manufactured housing. ## (News, analysis, and commentary.)

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Related Reports:

“Take the MH Advantage Challenge – Can You Tell the Difference?” Fisk of Sarah Edelman, Director of Duty to Serve, Single-Family Mortgage Business for Fannie Mae

Manufactured Housing Program Review Addressed by HUD Secretary Carson during Oversight Hearing

 

Update on Fannie Mae Lobbying, and Manufactured Housing Controversy

 

Realtor University, Journal for the Center of Real Estate Studies, Makes Corrections– “The Market for Manufactured Homes,” by Scholastica ‘Gay’ Cororaton, CBE

Greener, Stylish Manufactured Homes – Hidden Facts in the Washington Post Manufactured Housing Narrative

 

‘Tip of Iceberg’ – Rick Rand; Marty Lavin, Communities have ‘No Confidence’ in Manufactured Housing Institute, New National Trade Group Announced

Smoking Gun 3 – Warren Buffett, Kevin Clayton, Clayton Homes, 21st Mortgage Corp Tim Williams – Manufactured Home Lending, Sales Grab?

 

“Take the MH Advantage Challenge – Can You Tell the Difference?” Fisk of Sarah Edelman, Director of Duty to Serve, Single-Family Mortgage Business for Fannie Mae

June 16th, 2018 Comments off
TakeMHAdvantageChallengeCanYouTellTheDifferenceFiskofSarahEdelmanDirectorDutyToserveSingleFamilyFannieMaePhotoLogoDailyBusinessNewsMHProNews

Collage by MHProNews. Photo of Sarah Edelman, credit, The New Deal.

Most people wouldn’t recognize today’s factory-built homes. The manufactured housing industry has diversified and enhanced the models available so they can blend seamlessly into traditional neighborhoods of site-built homes, offering comparable amenities and curb appeal,” said Sarah Edelman, Director of Duty to Serve, Single-Family Mortgage Business.

 

Her open is solid, and seemingly positive.

At Fannie Mae, we’re enhancing our mortgage financing options to keep pace with these important changes,” Edelman continued.

This trend toward modern designs is a smart way to meet demand from growing segments of buyers, including millennials, downsizing baby boomers, and first-time homebuyers. These buyers and others are looking to manufactured housing as an affordable option providing quality and value in a market where the supply of site-built housing is low and prices are high. Quite simply, manufactured housing is a key opportunity to address our growing affordable housing crisis,” said the Fannie Mae executive, on an article that was published 6.5.2018.

Ten days ago, her Fannie Mae “Perspective” was the top article on the Government Sponsored Enterprise (GSE) website.

But today, a week and a half later, that positive sounding article about manufactured homes is no longer visible on the Fannie Mae home page.

Now, comes what industry insiders – who’ve scrutinized her comments – are calling the veiled blow from the “perspective” of that GSE.

That’s why we introduced MH Advantage mortgage, an affordable financing option that recognizes the similarity of many manufactured homes to traditional site-built homes by offering the same conventional mortgage financing – including down payments as low as 3%, lower interest rates than most traditional manufactured home loans, and cancellable mortgage insurance,” Edelman said.

Homes that are eligible for MH Advantage have features that make them look more like traditional site-built homes including eaves and higher roof pitches, lower profile foundations, garages or carports, porches, dormers, upgraded interiors, and more,” she wrote.

Rephrased, what that means is that the bulk of manufactured homes being sold by HUD Code manufactured housing producers are NOT included in the Fannie Mae MH Advantage program.

That’s been confirmed to the Daily Business News by MHI connected sources familiar with this MH Advantage program.

These homes are now easily identified by a new MH Advantage “Mortgage Financing Notice” applied by participating manufacturers. This MH Advantage “sticker” makes it easy for retailers, shoppers, lenders, and others involved in the mortgage process to identify eligible homes when they’re bought, sold, or refinanced. It’s something interested buyers should look for and ask about, said Edelman.

What hasn’t been made known yet by her or others is

  • what percentage of Fannie Mae’s loans are going to be allocated to this program?
  • Or are the majority of manufactured homes going to be excluded from Fannie Mae lending?
  • Why doesn’t Edelman’s column make it clear that these loans are land/home, as opposed to chattel?

Why aren’t the answers to those questions part of the article?  Or where is a Fannie Mae FAQ for this topic? Or why aren’t other necessary facts being made known?

PaulBarrettoFannieMaeSpeakingAtTunicaShowMarch2018ManufacturedHousingIndustryDailyBusinessNewsMHProNews

Photo from March, 2018. To see his news making remarks there, click here

Why?

Because Fannie Mae won’t answer those or other related questions.

Perhaps this prior reply from Paul Barretto, at Fannie Mae, to the Daily Business News gives industry readers, public officials, investors, and affordable housing policy advocates a clue.

I’m sorry I can’t talk beyond what I presented…,” Barretto said in a message to MHProNews

Barretto, Sarah Edelman, their media office, and others contacted over the course of several days at Fannie Mae all declined commenting.

Why?

If Fannie Mae actually wants to promote this program, why not do so for free on the manufactured home industry’s most widely read news source? Who is hiding what, and why?

 

Industry Pro Says MH Advantage Defies the Purpose of the Duty to Serve (DTS)

The now-missing-from-their-home-page article by Edelman doesn’t note the complaint lodged by MHARR to Fannie Mae.

The Manufactured Housing Association for Regulatory Reform (MHARR)’s president and CEO, Mark Weiss, JD, said this program was “unacceptable” to that organization or their members for several reasons.

Weiss also said the MH Advantage plan was an “illegitimate,” “bait and switch.” Related articles, like the one linked below, can be read later for more details.

Fannie Mae Touts MH Advantage Program, But Manufactured Housing Association Slams Plan as “Illegitimate,” “Bait and Switch”

Among the reasons Weiss objects on behalf of independent manufacturers and their customers, is because MH Advantage “defied” the core principles of Duty to Serve (DTS), which was mandated in 2008 by the Housing and Economic Recovery Act (HERA).

Weiss said the GSEs have successfully ducked the law for a decade.

DTS is supposed to be about giving access to potentially millions of American to more affordable housing, specifically by providing lending for affordable manufactured homes.  That would benefit people otherwise trapped in rentals.  It could also reduce the costs for government subsidized housing programs, while creating more tax revenues for the states those manufactured homes are sold in.

DutyToServeManufacturedHousingMMarkWeissJDPresidentMHARR-MHProNews--575x191

Instead, what Fannie Mae’s program is doing with MH Advantage is arguably creating a more costly, separate class of manufactured homes, all of which will sell at a higher price-point than the majority of what the industry currently offers.

How will that help lower income consumers? How does that boost job creation by the builders of lower cost homes?  Who does the Fannie Mae plan benefit?

Weiss’ comments indicate they answer queries like those as follows.

ManufacturedHousingAssocRegulatoryReformMHARRMarkWeissDTSFHFA-GSEsGoingtoLargestBusinessesCorpAffiliatesDailyBusinessNewsMHProNews

Collage by MHProNews.

Edelman’s article continued as follows.

We believe MH Advantage is an innovation whose time has come, but we remain committed to traditional manufactured homes, manufactured housing communities, and their important role as sources of affordable housing. In fact, Fannie Mae provided more than $9 billion in financing for manufactured housing in the past two years. And we’ll continue working with our partners to expand access to high-quality home rental and ownership opportunities in every market, every day,” Edelman concluded her column on the Fannie Mae website.

An unedited version of her article will be found later here as a download, or on their website, at this link here.

 

A Look at Sarah Edelman’s Resume 

An industry source with ties to the development of Fannie Mae’s MH Advantage program confirmed for MHProNews that Edelman is fairly new with the giant GSE.

SarahEdelmanPhotoDirectorOfHousingPolicyCenterProgressFannieMaeDailyBusinessNewsMHProNews

Other industry sources in lending, and who are MHI members, told MHProNews that part of the DTS commitment to manufactured housing is going to be this MH Advantage program.  Those sources could not say with certainty what that percentage would be.  Again, Fannie Mae is mum.

Since when is silence to the media a “pro-growth” progressive virtue?

SarahEdelmanLinkedInPhotoProfileBioResumeFannieMaeDailyBusinessNewsManufacturedHosuingIndustryMHProNews510

 

What MHI Connected Sources, and Manufacturers Say

MHI connected sources could not say with certainty how close the design specifications for the MH Advantage program are to MHI’s highly touted, but thin on public details, ‘new class of HUD Code manufactured homes.’

The controversy-plagued Arlington, VA association president and CEO Richard “Dick” Jennison, plus other MHI staffers, have refused to engage with more details.  Why not?

If they are proud of the facts, why not get the widest possible publicity?  If the national trade goup aren’t proud of their plan to talk about it openly, then what have they got to hide?

 

Does Your Firm Sell News Entry-Level Manufactured Homes?

Does the plan favor big companies over smaller independent producers or retailers?  The indications are, yes.

By implication, doesn’t “the new class of homes” and Fannie Mae’s “MH Advantage” restrict lending, and thus trade, on the majority of manufactured homes produced?  Isn’t that part of the federal definition of barred activity under anti-trust laws?

Again, related articles linked above and below can be read later for more details.

Secretive “NEW” Class of Manufactured Housing Raises Serious Concerns

 

But there was wide agreement among MHI members who commented for this report that the two sets of standards – Fannie Mae’s “MH Advantage,” and MHI’s so-called “new class of homes” – may be the same.

All of this should be deeply concerning to public officials, affordable housing advocates, the vast majority of the manufactured housing industry’s professionals, investors, and the Trump Administration.

One source asserted that they are informed about the MH Advantage program, and favored it. When asked by MHProNews, that source admitted that the prior MH Select had little traction in the market.

That source also admitted that this new MH Advantage program could create problems for manufacturers that are not selling this kind of product.  ‘But Fannie Mae will be reviewing the [DTS] program in three years, and if it is harming manufacturers or the market, they can change it at that time,’ that  person said.

An MHI only member manufacturer expressed outrage over the plan to split the majority of the industry’s homes in two by misusing DTS in this fashion, saying it was an insult to the industry.

A careful read of Edelman’s article reveals that while it sounds like praise, MH Advantage is a de facto put-down of any home that doesn’t meet their standards.

Applying the logic of MHI award-winner Marty Lavin’s quote below – if successful – what this will do is cause fewer existing types of manufactured homes to be sold over time.

YouGetMoreOfWhatYouEncourageLessofWhatYouDiscourageMartyLavin

The logic of this statement can be applied to a variety of cases.

The Daily Business News and the Masthead have raised concerns about the lack of transparency and contradictions surrounding the DTS program.

Manufactured Housing’s “Trojan Horse”

MHProNews noted MHI’s “new class of homes” could be a “Trojan Horse” for the industry.  The fact that this program was allegedly created in secrecy is itself a warning that possible anti-trust prohibited actions could have taken place.

The history of back and forth support and opposition to DTS by Tim Williams – former MHI chairman and the president and CEO of Berkshire Hathaway owned 21st Mortgage –  could be red flags.

Much of this could be cleared up if MHI and the GSEs released their closed-door meeting minutes.  But they have refused to do so.

Or it could be cleared up, if the parties involved simply, candidly answered a series of on-the-record questions, with those replies given by informed Fannie Mae and other related personnel.  Isn’t that just common sense?

The obvious logical conclusion to the various controversies, allegations, and concerns are that the parties involved with this MH Advantage and the DTS program don’t want clarity, because they are deliberately being opaque.

FiskingFiskDefinitionYourDictionaryManufacturedHousingIndustryDailyBusinessNewsMHProNews

 

The View from the Masthead

MHProNews publisher L. A. “Tony” Kovach has said that the principles Marty Lavin has laid out need to be applied in this case.

Kovach said that the industry must consider pretty words, platitudes, and overdue promises made to the manufactured housing based upon experience.  “Promises and pleasant words have often have resulted in little or no useful action for the majority of the manufactured home industry’s members,” Kovach said.

MHI award-winner Lavin, is an attorney who served for years with the Arlington, VA based trade body, and served a GSE as well.  He has offered a general summation on tip for reading the industry’s tea leaves, which could be applied to this scenario.

They are paraphrased in the following three bullets.

  • Follow the money.
  • Pay more attention to what people do than what they say.
  • MHI works only for the interests of theirbig boymembers, and the interests of the smaller MHI members are served only when they align with the interests of the big boys.

‘Tip of Iceberg’ – Rick Rand; Marty Lavin, Communities have ‘No Confidence’ in Manufactured Housing Institute, New National Trade Group Announced

It is for similar concerns and failures to properly serve them that the AZ and NV community associations have laid the foundation for a new, national post-production association, quitting MHI last year.

Fannie Mae announced they are an MHI member. Associations lobby.

House Financial Services Committee Chairman Jeb Hensarling issued a statement to MHProNews that protested Fannie’s alleged involvement in lobbying, which they are currently prohibited by FHFA from doing. See that, and more, linked under related resources, below.

Update on Fannie Mae Lobbying, and Manufactured Housing Controversy

MHI, members of Berkshire Hathaway brands, and Fannie Mae were contacted by the Daily Business News and asked to react to MHARR’s formal protest to Fannie.  None of them has weighed in as of this writing.

By contrast, when MHProNews asks most state associations for comment, a prompt reply – albeit sometimes off the record – are common.

Recall that Smoking Gun 3 documented related concerns over how cutting off or limiting lending put hundreds of companies out of business, some of which had been in the industry for decades.

Smoking Gun 3 – Warren Buffett, Kevin Clayton, Clayton Homes, 21st Mortgage Corp Tim Williams – Manufactured Home Lending, Sales Grab?

As publisher Kovach told a mainstream media reporter last week, the reality of the challenges in manufactured housing for thousands of companies can be summed up in two words. “Rigged system.”

The trend is toward what appears to be an artificially created consolidation of the industry.  Why artificial?  Because the nation has an affordable housing crisis, and yet the industry is still constricting, debatably due in part by restricting the lending available to independents.

ClaytonHomesSkylineChampionCavcoIndustriesBalanceofIndustryManufacturedHousingIndustryConsolidationGraphicPieChartMHProNews

Graphic by MHProNews, using information provided by each corporation, data from HUD, MHARR, or other named entities.

The linked reports provide evidence plus reasons how capital, credit, nonprofits, and MHI have been among the tools used to consolidate the industry, to the advantage of a few at the cost to the many.

An executive level industry reader told MHProNews,You need to create an ‘I told you so’ list, to remind the [manufactured home] industry when warnings and concerns have proven to be accurate.”  Please put this topic, first raised over a year ago, among those.

We Provide, You Decide.” ©  ## (News, analysis, and commentary.)

(Third party image, and/or content, are provided under fair use guidelines.)

Related Reports:

‘Over Target’ Reactions, WHA Exec (ret) Ross Kinzler, Won’t Defend MHI Policies & Points to Prior MHI Failure

Update on Fannie Mae Lobbying, and Manufactured Housing Controversy

Manufactured Housing Institute “Walk Out,” “Cover Up,” and Shock at their Vegas Event

 

Wisconsin Housing Alliance – an MHI ‘Affiliate’ – Amy Bliss’ Messages Raise New Anti-Trust Issue

 

 

NorthStar and Manufactured Housing Radix

 

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SoheylaKovachDailyBusinessNewsMHProNewsMHLivingNewsSubmitted by Soheyla Kovach to the Daily Business News for MHProNews.com. Soheyla is a managing member of LifeStyle Factory Homes, LLC, the parent company to MHProNews, and MHLivingNews.com.

 

Buffett, Dimon, Housing, Economic, Political Freedom, IG, Deep State, and Manufactured Housing Industry Progress

June 15th, 2018 Comments off

WarrnBuffettDimonManufacturedHousingFreedomDOJOfficeOfInspectorGeneralLogoEagleManufacturedHousingIndustryDailyBusinessNewsMHProNews

None are more hopelessly enslaved than those who falsely believe they are free.”

– Johann Wolfgang von Goethe, GoodReads.

 

Chains of habit are too light to be felt until they are too heavy to be broken.”

– Warren Buffett, BrainyQuotes.

 

Most of us are imprisoned by something. We’re living in darkness until something flips on the switch.”

–      Wynonna Judd, GoodReads.

 

Like a snake sheds its skin, we are capable of getting rid of assembled habits, creating space to call matters into question…We can retreat, then, from the imprisonment of a deadly routine, acquire an identity and develop our personality.”

– Erik Pevernagie, “Man Without Qualities.”

 

The American economy is becoming the envy of the world, says a new report in NewsMax.

USBecomesGlobalEconomicBrightSpotEuropeChinaStruggleNewsmaxManufacturedHousingIndustryDailyBusinessNewsMHProNews

While U.S. economic growth is surging, other national economies are reportedly slipping and faltering.

Coincidence? Hardly.

Even left-of-center sources or Democratic supporting political supporters are starting to acknowledge that Trump Administration policies, including regulatory rollbacks, and the Tax Cuts and Jobs Act, are fueling economic expansion.

Politically Incorrect Cartoon Commentaries, Lighter Side of Making America and Manufactured Housing Great Again

Jobs that former President Barack Obama said where never coming back to the U.S. – like mining and manufacturing – are roaring back under the Trump Administration’s leadership.

 

Billionaires Warren Buffett, Chase’s Jaime Dimon Praise U.S. Economy

For those who don’t know, Warren Buffett has been a Trump critic long before his successful run for the Oval Office.

So, it is worth noting that Warren Buffett, who supported Barack Obama and later Secretary Hillary Clinton, recently praised the U.S. economic recovery that has been occurring as a result of President of the United States (POTUS) Donald J. Trump’s leadership.

Buffett says you should buy stocks, or make investments, when the long-term outlook in a field or company is good.  Think about that as you ponder Berkshire Hathaway’s moves in the manufactured housing industry space in the last 15 years.

Clayton Homes, Top 25 Manufactured Housing Industry Report, Trend Lines

As regular manufactured home industry Daily Business News readers know, Buffett’s Berkshire Hathaway includes numerous brands in and serving the manufactured housing industry.

Longtime, careful readers know Buffett supported policies that are often the opposite of what POTUS Trump is successfully promoting.

Taking each candidate at their word, Secretary Hillary Clinton would not have signed S 2155 into law, but President Trump did.

White House Signing Ceremony on Historic Pro-Growth Financial Regulatory Reform

 

ChainsofHabitAreTooLighttoBeFeltUntiltheyaretooHeavytoBeBrokenChainsYouPUtAroundYouselfNowHaveConsquencesWarrenBuffettAZQUotesDailyBusinessNewsMHproNews

This Buffett quote is worth pondering in the light of MHI and related controversies.

 

The DOJ’s Inspector General’s Report

On 6.14.2018, the Department of Justice (DOJ) Office of the Inspector General (IG) Office released an eighteen month report that points to issues with the 2016 election that point to a “Deep State,” and to issues that aren’t based in Russia, but rather are found right here in the U.S.A.

Before diving into elements of the DOJ IG report, let’s set the table with an understanding of the origin of the concept of the Deep State.

 

What is the “Deep State?”

Wikipedia says that “The term “deep state” was defined in 2014 by Mike Lofgren, a former Republican U.S. congressional aide, as “a hybrid association of elements of government and parts of top-level finance and industry that is effectively able to govern the United States without reference to the consent of the governed as expressed through the formal political process.”

According to whistleblower Edward Snowden, “the deep state is not just the intelligence agencies, it is really a way of referring to the career bureaucracy of government. These are officials who sit in powerful positions, who don’t leave when presidents do, who watch presidents come and go…they influence policy, they influence presidents.”

While some, like the New York Times, dismiss the notion of the Deep State, it is becoming widely discussed across the left-right media divide. The discussion on the so-called deep state is so intense, it’s spawned an upcoming cable TV series on Epix.

Part of the issue of “Deep State” bureaucrats, who are shown as flaunting rules that prohibit them from playing favorites, leaking information to the press, having their own agenda vs. that of an elected administration, and the like.

DeepStateDestroyTrumpBrancoPoliticalCartoonManufacturedHousingIndustryDailyBusinessNewsMHProNews

There are those in MHVille who point to Pam Danner, the prior administrator of the Office if Manufactured Housing Programs at HUD, as an example of the Deep State at work in ways that harmed the manufactured housing industry. Danner did so, they say, until she was finally removed.

Citing sources, the Washington Post report noted that it was MHARR, not MHI, that worked for Danner’s removal.

While he focused on the military-industrial complex, President Dwight D. Eisenhower raised a similar theme to the Deep State over half-a-century ago.  In his 1961 farewell address, POTUS Ike said “In the councils of government, we must guard against the acquisition of unwarranted influence, whether sought or unsought, by the military-industrial complex. The potential for the disastrous rise of misplaced power exists and will persist.”

The maxim of the proverbial “power behind the throne” makes it clear that various understandings of the Deep State are ancient, not new.

YourGuideToDeepStateBenGarrisonZeroHedgeDailyBusinessNewsMHProNews

 

The IG’s Report Points to Deep State Woes 

The DOJ’s IG report is a both a political and legal document. It claims that there is no evidence of undue influence or favoritism, before or since the 2016 election, in the FBI or DOJ.

Nevertheless, sources that have read the over 500 page report say it is replete with examples of the opposite.

Attorney, constitutional author, and talk radio firebrand Mark Levin – who at one point was a “never Trump” believer – gives a quick litany of examples. Levin lays out the facts of how the IG report reveals wildly problematic legal issues, with a strongly and illicit anti-Trump bias.

Tucker Carlson, who has an independent, libertarian bent, had several features last night that likewise raised issues with the IG report.

The video below is about what the IG report reveals about the FBI, according to a former FBI Assistant Director.

 

 

Judicial Watch President Tom Fitton on inspector general’s report’s findings in the handling of the Hillary Clinton investigation: Don’t trust mainstream media analysis.

 

Donald Trump Jr reacts to DOJ IG report.

 

 

Rudy Giuliani, attorney for President Trump, speaks out after the release of DOJ inspector general report on the FBI’s handling of the Clinton email investigation.

 

 

The president’s legal-team point man, former New York Mayor Ruddy Giuliani, said the IG report is proof that the entire special counsel handling has been tainted from the beginning.  He claims it is leading away from clear evidence of illegalities allegedly committed by Secretary Clinton and her supporters.

Meanwhile, with no evidence yet of any direct or illegal ties to Russia by the Trump campaign, there were “spies” (informants) used, electronic, and other surveillance methods used against now President Trump’s team.

The deep state could be viewed through the “Drain the Swamp” lens that helped elect Donald Trump.

ThereIsNoDeepStateSwampRightHoneyTinaTomNewYorkTimesDailyBusinessNewsMHProNews

When senior FBI agents vowed to keep Mr. Trump from winning, or would cause him to be wrongfully impeached once he won, it is a constitutionally frightening development.

Elections are a peaceful way of selecting representatives of the people in a Republic. Elections create a stake for voters.  But if elections can be rigged by high-level public officials, attempting to work behind the scenes, that’s a problem that will not end well.

But it would be naïve to think that high-level “rigging of the system” was new.

We noted the concern of President Eisenhower.  But other examples exist of the power of the unelected bureaucratic federal officials – including but not limited to, the FBI – during the Vietnam conflict, and during the civil rights movement.

This is why vigilance is necessary.  That’s a basic price of freedom.

FreedomIsnTFreeFredrickDouglassQuoteCropsWithoutPloughingRainWithoutThunderOceanWithoutRoarSturggleMOralPowerConcedesNothingMHProNews

Every day, foreign powers seek to influence each other’s politics. That’s nothing new. The U.S. has done it, China and Russia do it, as do other nations too. So the hype – mostly from the left – over “Russia, Russia, Russia” shouldn’t be overlooked, but it must be taken in context.

For Americans to remain free, “We, the People” must be properly informed. President Trump and Bernie Sanders alike were debatably correct when each said that the “system is rigged.”

Day by day, it seems clear that the 45th Chief Executive of the United States means to keep his campaign promises.

Everyone has character foibles and flaws.

JamesWattFLOTUSHillaryClintonVastRightWingConspiracyDailyBusinessNewsMHProNews_001

James Watt was known for insightful quotes.

But Mr. Trump is demonstrably taking the nation in a better economic direction. The steps he’s taken have been good for business in general, and good for manufactured housing.

Editorially, MHProNews has and continues to support President Trump based upon principles like tax cuts that have worked for past Democratic and Republican presidents alike.

As the midterms are approaching, there is a fight within the Democratic party between moderate and more socialistic Democrats. So say members of the Democratic party.

Doug Schoen, Clinton Adviser, warns – “Democrats must advance an agenda…to create a society of opportunity for all – not guaranteed outcomes achieved through wealth redistribution.”

In the GOP, recent voting indicates that pro-Trump candidates are outperforming so-called moderate or more traditional Republicans.

Time and again, the president has found a way to get things done. That’s why Americans elected him.  Unelected “deep state” actors ought not be permitted to foil the will of the people, expressed in a valid election.  “We Provide, You Decide.” © ## (News, analysis, and commentary.)

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Related Reports:

NorthStar and Manufactured Housing Radix

 

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“Trailers for Sale or Rent,” “Pencil Head, Its Not a Trailer Park,” Manufactured Home Rental Reality Checks

June 11th, 2018 Comments off
TrailersforSaleorRentPencilHeadItsNotATrailerParkManufacturedHomeRentalRealityChecks

Face on left is a still from the music video, below.

It’s classic Sam Zell. “Pencil head,” Zell would say to potential investors who didn’t completely ‘get it’ about what is known today as Equity LifeStyle Properties (ELS), “it’s not a trailer park.”

 

It’s not a trailer park. So true.

pencil-head-its-not-a-trailer-park-els-chairman-sam-zell-c2013lifestyle-factory-homes-llc-all-rights-reserved-manufactured-ho

To see the quote from an exclusive interview with Sam Zell, click the link here or the image above.

But the song by Roger Miller, King of the Road,” provides an interesting glimpse at a historic period in MHVille that ought to be reconsidered. In decades long passed, there once weretrailer parks.”

Miller’s song opens with these lyrics.

Trailer for sale or rent, rooms to let, fifty cents.

No phone, no pool, no pets, I ain’t got no cigarettes

Ah, but, two hours of pushin’ broom

Buys an eight by twelve four-bit room

I’m a man of means by no means, king of the road…”

King of the Road” was like a battle hymn of affordable housing populists in the mid-to-late 1960s.

TrailerHouseMobileHomeManufacturedHomeFactoryBuiltHousingEvolution101MHProNews-MHLivingNews

Make a habit of using the correct terminology.

Unlike the video posted above, those true trailer houses and mobile homes of that era were newer and nicer then. It wasn’t a scandal when Elvis Presley honeymooned in a mobile home.

Elvis & Priscilla Presley Honeymooned in this Mobile Home

As informed MH Industry professionals know, it wouldn’t be until June 15, 1976 that the first manufactured homes were built. That anniversary of the dawn of the manufactured housing era comes again, this week.

For some, as “Trailer House Trauma” dramatized, the trailers of yesteryear were often seen as cool, and classy.

“Trailer House Trauma,” Fresh Look at Manufactured Housing’s Opportunities

But over the years, somehow that higher degree of acceptability of mobile homes and trailer houses changed.

Part of the solution of the industry’s image issue today is to recapture its largely forgotten glory days.

To do so is both easy, and complex. For example, the industry must give every facet of pre-code mobile home owners – plus their early manufactured home evolutionary offspring – their well-deserved dignity and respect.

Affordable housing, then and now, ought to be celebrated.  Affordable housing can make even those ‘of modest means,’ King of the Road.”

MobileHomeShipmentsManufacturedHomeShipmentChartMHIAShipmentsMHIndustryChampionSkylineHUDCodeDailyBusinessNewsMHProNews

What was accomplished previously in sustainable shipment levels, can clearly be done again.

 

Rediscovering Mobile Home Parks, and Manufactured Home Communities

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The mainstream media, researchers, investors, and politicos are discovering – or rediscovering – manufactured home (MH) communities (MHCs).

Part of the business model mix today is the notion of renting vs. selling HUD Code manufactured homes.

As the Glen Miller song lyrics reminds us, for decades there have been some who rented instead of sold units. Zell has suggested that rentals must be well managed, and kept marginal.

Arguably, renting homes was revived in part as a response to the flaws of Dodd-Frank, and how the CFPB under Richard Corday implemented the regulations regarding manufactured home financing.

The interview with Sam Landy, JD, from a couple of years ago, makes the point why seller financing was often dropped.  That’s explained in a report with a video interview linked below from a large community owner’s perspective.  Landy is also an attorney, which puts even more insight to the concerns that motivated their change to rentals. All of the linked reports can be read later for the added details, quotes, and color.

 

Sam Landy, UMH CEO, on Dodd-Frank and The Preserving Access to Manufactured Housing Act – S 682/HR 650

 

Manufactured Home Producers, Selling and/or Renting HUD Code Manufactured Housing

To dozens of factories, it doesn’t matter much if the manufactured home being shipped are going:

  • into a development where the home will be rented,
  • to a retailer who will sell the home,
  • or into one of hundreds of the estimated 45,000 land-lease communities from coast-to-coast where presently it will often be rented rather than sold.

Indeed, as yet another community operator told MHProNews recently, the ROI on rentals is strong.

UMH is one of several REITs or private portfolio operators who rent more manufactured housing units than they sell.

As Don Westphal said during a Manufactured Housing Institute (MHI) meeting, there are reasons to hope that renting homes may introduce a new wave of people to the manufactured housing industry. They may, he said, as a result buy later on.

While Westphal’s point might make sense in theory, the total shipment data doesn’t yet reflect that reality. Could it be made so?

Possibly.

In as much as a modest percentage convert from renting to buying, the potential exists.

 

Manufactured Housing’s Multi-Family Housing Opportunity?

There are no throw away or filler articles published on MHProNews. Each post or report exists for specific reasons. As the publisher, we admit that in hindsight, there are articles that we frankly might blanch at today that were published x years ago. But at that time, based upon what we then knew, we then-and-now have aimed for relevant topics.

As a result, industry professionals have always rewarded us with their time, and read about double the pages per visit than the average mainstream news websites get, per third-party data.  While the data has changed (e.g.: more traffic now than then), the prior video plug below makes the point.

 

MH Opportunities Knock

That’s said in part because there are significant opportunities to develop with manufactured housing, using more manufactured homes as rentals.

We’ve examined numerous issues, and scrutinized several themes over the years.  We’re refining insights into critical topics in the last 2 years. Each refrain is important-to-vital for the future of the sustainable growth of MH independents.

In an upcoming video interview, we have a retailer on camera who sold numerous residential style manufactured homes to a developer.

That developer using manufactured homes is reportedly renting the units as fast as he can get them in and properly installed.

Rephrased, a manufactured home retailer sold upscale models to a developer, not entry level ones, to be used for rental housing. Those residents who rent those sharp homes will be able to bring their family and friends over, to show them off with pride.

That in turn may fuel more of Westphal’s hope that rentals could lead to more sales.  It is one of several possible approaches, including the recent report on ‘reaching for the sky‘ with high-rise manufactured home towers.

High-Rise Manufactured Home Stackable Towers, Compete with Modular/PreFabs, Density at Lower Cost

The multiple-story manufactured housing Daily Business News report above spotlighted how the industry could be going vertical in more ways than one. The better-known expression for going vertical in MHVille is linked below, and can be read later for more depth of understanding.

 

Multi-Family with Manufactured Homes

The points noted herein are many, and some are nuanced.

On the one hand, factory-home builders ought to be doing 500,000 to a million new HUD Code manufactured homes a year.  Yet this year, the current estimates are that MH will finish with around 100,000 (+/-) new home shipments.  Ouch.

LawrenceYunNARShort8.3MillionHousingUnitsRisingRentsHousingPricesCuredOnlyByMoreBuilding

There’s plenty of evidence – decades of proof of concept – that manufactured homes can be rented or sold. It’s a matter of chutzpah, the 7Ts, and establishing systems that allow one to scale results.

For example, as new apartments are going up, the evidence reflects that they fill up fast.

Bob Sullivan in Credit, citing the Urban Institute stated in a Nov 2017 report that “Today, single-family rental homes and townhomes make up 35% of the country’s 44 million rental units, compared to 31% in 2006.” and Almost all the housing demand in recent years has been filled by rental units,” says Sara Strochak, a research assistant with the Urban Institute. She also states that single-family rentals have gone up 30% within the last three years.”

Line those facts up with single-family manufactured homes, and the light-bulb for large, upside opportunities should be going off more often.

So, occasions for MHVille investing and earning more are actually more widespread than some in the business may realize.

 

Why the Low Production Numbers?

So why aren’t more new manufactured homes being shipped?

The reasons are many. But about a decade ago, capital constriction – artificially, by failing to follow federal law, and other forces – caused hundreds of retailers and numerous factories to fail or sell out for less. Related resources linked below will have more details.

Smoking Gun 3 – Warren Buffett, Kevin Clayton, Clayton Homes, 21st Mortgage Corp Tim Williams – Manufactured Home Lending, Sales Grab?

But some of what’s gone wrong is perception.

SteveDukeLMHATheTerminologyMattersBecausetheTerminologyDefinesTheConstructionStandardsDailyBusinessNewsMHProNewsMHLivingNews1

 https://www.manufacturedhomelivingnews.com/the-ultimate-manufactured-home-industry-fact-data-and-insights-bullets-plus-at-a-glance-infographic/

We beat the drums on terminology in part because of two words. “Trailer trash.” How many people do you know that want to be known as “trailer trash?”

 

Millennials Need Affordable Housing, but “Trailer Park Boys” stigma slows Manufactured Home Acceptance

 

For example, we made numerous strategic efforts, sadly without any assistance from the folks in Arlington, to recast the discussion on the T-word.

RevDonaldTyeJrManufacturedHousingAdvocateQuickestWayWealthIndustryVoicesMHProNews500

Note, this graphic will be updated with the link to Rev, Tye’s comments, later today.

When is it appropriate to use the word “trailer?”

ItsAsWrongtoUseNWordToDescribeBlackAsUseTWordTodescribeManufacturedHomeRevDonaldTyeJr.ManufacturedHousingNotT-railerNotNword

Isn’t this part of the antidote to the t-word issue?

When should the “T-word” be seen like the N-Word?

RevDonaldTyeJrBusinessmanManufacturedHousingAdvocateDailyBusinessNewsMHProNews

Tye explained that public housing – an entitlement – often yields addiction. Ownership vs. renting or living in “projects” leads to integrity, a view he likens to those of Dr. Martin Luther King, Jr.

The industry’s members and investors have several options to improve results. All of it should come down to a two words.

Compelling Education.”

Retailers, Communities, Developers, Financial Services, Producers and others must invest in education of their team, and the public. Those various forms of education must take place simultaneously.

That education must include a component that recognizes the dignity of our contemporary home buyers and residents.

That education must happen based upon facts, not hype.

The industry’s so-called leadership has arguably failed to make that case. It’s a reason why there are several alternative regional and national groups beginning to form to challenge MHI in the post-production advocacy.

ManufacturedHousingInstituteMHILogoMHIInfographicSnapshotFactCheckDailyBusinessNewsMHProNews600

 

Sam Landy was and is correct when he said that each company is responsible for its own marketing. Similarly, each operation is responsible for its own sales training program.

What is being “taught” by MHEI may have some value, but it clearly isn’t moving the industry’s needle, when making some common-sense comparisons, and reality checks.

RVAnnuaShipments2011to2016RVIALogoDataCompareManufacturedHousingIndustryDataDailyBusNewsMHProNews

The RV industry has sold rings around manufactured housing for years. Why? RVs cost more per square foot, and are a luxury item, not a necessity like housing. Thus, RV data, combined with the data from NAR’s Lawrence Yun tell us that manufactured housing could be doing a million new HUD Code homes annually, in a sustainable fashion.

Despite the evidence that MHI had a member company – ours, on the consulting side of our operation – that succeeded time and again at attracting the site-built buyer – sources say that MHI first attempted to sideline us, then tried to derail us.  It’s an outrageous conflict of interest, but per sources, not the first or the last.  But the question should be asked, why would they not spotlight that proof of concept?  Doesn’t MHI’s leadership want more growth?

AnnParmanVPManufacturedHousingInstituteMHILogoLATonyKovachMobileManufacturedHomeLivingNewsMHProNews800

Why did they spin and attempt to bury such behavior? Let’s see if they publicly answer that question, shall we?

 

Greener, Stylish Manufactured Homes – Hidden Facts in the Washington Post Manufactured Housing Narrative

The allegations herein, and those made by Marty Lavin, MHARR, and other voices in HUDVille are serious ones.

The facts reveal that manufactured housing could be doing far better.

‘Tip of Iceberg’ – Rick Rand; Marty Lavin, Communities have ‘No Confidence’ in Manufactured Housing Institute, New National Trade Group Announced

The most recent backstab at MHI member companies may be what some are calling the “new class of homes” scam. Producers, including MHI members, are disturbed by what Fannie Mae is doing, apparently with MHI assistance.

Fannie Mae Touts MH Advantage Program, But Manufactured Housing Association Slams Plan as “Illegitimate,” “Bait and Switch”

 

Congressional, Federal, State Investigations

This publication asked before that the minutes of the MHI GSE closed door meeting be revealed. We think it’s time for even more federal investigators to occur, plus state AGs to get involved. The link below mentions some federal investigations that are already underway.

The arguable failures at the Arlington-based national trade group are numerous.

Nevertheless, they continue to get the support by Berkshire Hathaway brands consistently. That fact belies any theories of mere arrogance, incompetence, collective low level of experience in MHVille, etc.

Put differently, Berkshire Hathaway won’t reward non-performance. Clayton closed roughly 100 of their own retail centers since 2011. Isn’t it reasonable to believe that the Berkshire brands in MHVille like what MHI is, and isn’t doing, and getting done?

Why would Jennison get his contracted extended at all? Several current and former MHI VPs have had less than favorable comments about Jennison’s abilities.  That’s simply a fact, repeatedly told to MHProNews.  So given the questions about the man, from his own office, why was he renewed? Or more to the point, why did he get a bonuses or a raise, per their IRS form 990?

Busted! “Failure Bonus” Paid-Richard “Dick” Jennison, CEO Manufactured Housing Institute-per MHI Document$

More than one attorney the Daily Business News has spoken with see potential grounds for civil actions and/or anti-trust case potential. Other legal claims may be possible, such as allegations of deceptive trade practices charges, interfering in contractual relationships, conflicts of interest, RICO, and other instances that could result in federal and/or state bureaucratic action.

Lawsuits for Triple Damages – Anti-Trust, Anti-Monopoly Law, Manufactured Housing, and You

It must be noted that those attorneys include those who are exploring class action or other claims on a contingency basis. Contingency cases mean that law firm must have a high degree of confidence in their potential case.

Will Berkshire Hathaway brands and MHI have a defense to mount? Of course. That’s what courtrooms, and the legal system are for, to give a civil battlefield for legally contentious concerns.

For over a year MHI and the Berkshire Hathaway brands in MHVille have declined numerous opportunities offered by MHProNews to respond in writing to the concerns raised, or to debate them publicly via video.  They fact that they won’t engage speaks volumes, doesn’t it?

The fact that Rick Robinson would not answer trade media questions in Deadwood, SD speaks volumes.

RickRobinsonManufacturedHousingInstituteMHIDailyBuisnessNewsMHProNewsDitto when Dick Jennison ducked out on a presentation scheduled weeks in advance.  He did so after we published a list of questions attendees should ask him during the Q&A.  That too should shout “what’s going on?” Even pro-MHI state association executives told MHProNews how suspicious that behavior by Jennison.

RichardDickJennisonManufacturedHousingInstituteMHIPresidentCEOLouisvilleManufacturedHomeShow2018DailyBusinessNewsMHProNews-76

The Top Twelve Questions for Manufactured Housing Institute (MHI) CEO, Richard “Dick” Jennison

Manufactured housing has come of age.

The Ultimate Manufactured Home Industry Fact$, Data, and Insights – Bullets plus at-a-Glance Infographic

Manufactured homes are the solution to the affordable housing crisis that’s hiding in plain sight, as MHLivingNews spotlighted years ago. That slogan we floated is becoming a more common refrain in the mainstream media.

“The Solution to the Affordable Housing Crisis is Hiding in Plain Sight”

But until the debatable chokehold of Arlington, Knoxville, and Omaha are fully exposed and lawfully dealt with, consolidation rather robust growth may sadly continue.

EricBelksyManufacturedHousingIndustryManufacuredHomeManufacturedHousingInstituteResearchDataAffordbleHousingMHProNewsDailyBuisnessNews575

See Smoking Gun 3.

That seems to be the unstated purpose of MHI.  That’s why we’ve editorially dubbed MHI the ‘Monopolistic Housing Institute.’

The foot must be taken off regulatory and capital brake peddles.

The Trump Administration has repeatedly shown that they’re doing its part. We pray daily that the administration won’t mistakenly allow some Berkshire Hathaway lackey to be named as the next administrator at the Office of Manufactured Housing Programs. The next administrator must be sensitive to the interests of independent producers, who are fighting against giants.

ClaytonHomesSkylineChampionCavcoIndustriesBalanceofIndustryManufacturedHousingIndustryConsolidationGraphicPieChartMHProNews

The affordable housing crisis is costly to tax payers. The regulations have for years been harmful to competing investors, and independent businesses, who create jobs in MHVille that make the American Dream possible for more good people.

The industry hasn’t sold trailers or mobile homes for more than 4 decades.

We need more industry voices willing to support the common-sense cause of fully enforcing specific, existing laws.

  1. The robust implementing of the Duty to Serve manufactured housing by the Enterprises.
  2. To do the necessary tweaks to FHA and other federally insured loans to break the Berkshire Hathaway finance grip, and
  3. to fully enforce the Manufactured Housing Improvement Act of 2000, including enhanced preemption.

Doing so will fully harness the power of manufactured housing to serve millions of Americans, with little or no tax payer subsidies. It’s a series of mutual victories, once the choke holds noted are removed.

 

YIMBY vs. NIMBY, Obama Admin Concept Could Unlock $1.95 Trillion Annually, HUD & MH Impact

 

The full implementation of the 3 points above could unlock some $2 trillion dollars in additional Gross Domestic Product (GDP), per third party research.

The case for contemporary manufactured housing advancement as the solution for millions of Americans is made above.  At the heart of the American Dream is the saying, “a man’s home is his castle.”

From the days of the 1960’s ballad King of the Road,” to today, the evolutionary solution is the same. Factory-built housing makes sense.

It is up to forward looking professionals to navigate the issues noted, to move manufactured homes up to meet the potential that Operation Breakthrough, Harvard’s Eric Belsky and a GSE – among others – said manufactured housing could achieve.

That’s why the billionaires want as much of the industry as they can get their hands on. ## (Coaching tips, marketing, sales, and management news.)

(Third party images, and content are provided under fair use guidelines.)

Related Reports:

Two Great Laws Already on the Books NOW,  Can Unlock Billion$ Annually for Manufactured Housing Industry Businesse$, Investor$

FactoryBuiltCarsClothingAppliancesElectronicsCellsSmartPhonesHomesItJustFollowsLATonyKovachC2017MHproNewsBy L.A. “Tony” Kovach – Masthead commentary, for MHProNews.com.

Tony is the multiple award-winning managing member of LifeStyle Factory Homes, LLC, the parent company to MHProNews, and MHLivingNews.com.

Office 863-213-4090 |Connect on LinkedIn:
http://www.linkedin.com/in/latonykovach

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Click here to sign up in 5 seconds for the manufactured home industry’s leading – and still growing – emailed headline news updates.

 

 

George Allen Reply to Mainstream Media re: Roane/Lackey/SECO Exposé, Plus MHI, MHARR, et al – “Make Manufactured Housing Great Again”

June 6th, 2018 Comments off

DarrylSearerGeorgeAllenSpencerRoaneTomLackeyRVMHHallofFameSECOCommunitiesSymposioumExposeMakeManufacturedHousingGreatAgain

Finally, in 2018, a rallying cry, an apt theme, a worthy goal, for the manufactured housing industry! Here it is: Make Manufactured Housing Great Again!”

So said Vietnam veteran, MH Industry blogger, and retired Marine Lt. Col. George F. Allen, on 6.4.2018.

Perhaps he’s forgetting that ‘his’ theme was a headline and featured image he and a number of his readers likely saw here on the Daily Business News approaching two years ago. Note the date on the screen capture.

MartyLavinMakeManufaturedHousingGreatAgainMartyLavinDailyBusinessNewsMHProNewsReplyToGeorgeAllen

It should be noted that the Daily Buisness News periodically references this article, and the featured image has been shown several times since it was first published. Thus, Allen has likely picked up that Make Manufactured Housing Great Again phrase right here.

 

Prologue

As an upcoming MHProNews report will demonstrate, there are:

  • multi-billion-dollars-a-year in missed new manufactured home sales opportunities,
  • as well as ethical reasons

why Allen’s recent blog-post is worthy of a few minutes consideration.

While some of what Allen wrote will debatably be shown as problematic, plagiaristic, etc., there are also a range of useful, timely, and important issues he has once again brought to light.

So, a careful reading of each part of this analysis is warranted. If you’re in a hurry, let’s politely suggest that you read this later, as a skim will likely cause misreading of this report.

Because even though he’s arguably ‘stepped in it’ here or there, the moving-toward-retirement Allen has provided a fresh glimpse at important issues. Thus, we’ll correct-the-record in the fisking of his post where needed, but the focus will be why his latest topic matters, though perhaps not always as he intended.

This analysis will also point out Allen’s reply to the controversy which erupted after mainstream media reporter Tyler Jett of the Chattanooga Times Free Press quoted Allen, and his COBA7/SECO buddy, Spencer Roane, defended embattled SECO board member, Thomas Lackey.

Lackey’s community business stands accused by several consumers, media, plus local officials, of allegedly “selling” homes “contract for title” that he did not own.

So, top to bottom, this will be a careful fact check, and analysis of issues that Allen raised and purports to address.

As Allen and Roane get stage-time, promotion, and support from some state associations, plus an industry museum, this analysis will be important for more than land-lease community operators.  Allen and Company’s actions impact retailers, producers, associations, and thus all sectors in manufactured housing.

Each section of this analysis relates to the ethics, image, and profit issue raised in the report linked below.

NorthStar and Manufactured Housing Radix

With that prolouge, let’s follow several more lines from Allen’s latest missive.

 

“Yes, You’re…Right!” Says Allen

 Continuing that ‘borrowed’ theme of “Make Manufactured Housing Great Again,” publisher and COBA7 leader Allen said this.

Yes, you’re reading that right! It ‘says it all’,” opined Allen, “hinting at our turn of the century loss of easy access to chattel capital, to the reality that quality, energy efficient, attractive HUD-Code manufactured housing can be, & is, the practical answer to the ‘affordable housing’ crisis!”

There too, Allen borrows a theme from another article first published by MHLivingNews years ago.  The linked articles can be accessed later, and are provided to document facts Allen neglected, or are otherwise related.

“The Solution to the Affordable Housing Crisis is Hiding in Plain Sight”

The refrain of “manufactured housing as the solution to the affordable housing crisis that is hiding in plain sight” is one which several mainstream media outlets have since picked up, using it in a positive way.

Bloomberg, HousingWire, Realtor and Fox all suggest Manufactured Homes as Important Solution for Affordable Housing in America

Editorially, we note that even when MHProNews dives into a seemingly negative issue, it is with the intent to heal, not harm.  Borrowing a principle from my better half’s profession, an untreated disease can kill a person.  A proverbial cancer in a business can kill a firm too.  Or if the plague spreads extensively enough, ‘cancer’ can be the death of a marginal or vulnerable industry.  The proper response to phyiscal or professional illness isn’t turning a blind eye, but rather, to treat the causes of the issue.

Next comes Allen’s literal punch line, allegedly aimed at this publication.

Plus, is the manufactured housing trade press up to the task of promoting this end, or still mired in backstabbing & innuendo?”

George, we’re not only “up for that challenge,” we’re happy to stand on our record of doing positive promotion and problem solving, not just talking about it.

As the above links demonstrated, it’s Allen who provided a selfy-style photo fit to sit next to the textbook definition of Chutzpah.

ChutzpahCartoonIdLikeThisBookOnChutzpahandIWantYouToPayForItWikiDailyBusinessNewsMHProNews

Some of Allen’s followers have periodically forwarded examples of his alleged “back stabbing,” so the quoted phrase arguably are more posturing for his audience than an actual challenge.

But for the second week in a row, what his opinion piece never does is directly address the serious allegations of wrongdoing raised by the Times Free Press, or the Daily Business News.   What’s George’s Answer to the Times Free Press, and other allegations? 

Allen’s answer is no answer.  Instead, he arguably practices the Ds of duck, dodge, detract, distract, and defame.

Spencer Roane w/Southeast Community Owners (SECO), Praises Tom Lackey, Accused of Rent-to-Own Manufactured Home Sales Improprieties

The absence of any denials or correction from Allen leaves him reduced to name calling, finger pointing at others, and a series of interesting distractions. Said themes are perhaps an attempt to take his readers minds off the woes Allen, Roane, and Lackey have voluntarily stepped into, see the above linked article for more details.

 

Chutzpah and Hypocrisy or MAGA on Display? Decoding Allen 

The above is arguably vintage Allen, according to veteran “Allen decoders,” which includes readers of his who are readers here. It’s his own readers who tipped us about some of his recent emailed messages, and posts.

Allen has “the chutzpah” to misappropriate themes first published by each of our trade media sites, while attempting to point fingers? Was that something he learned or taught in one of the Bible lessons he’s been known to share? If so, Oy-vez! 

But in fairness, again, besides metaphorically inedible chaff (e.g.: some of his quotes above), Allen provides some fine wheat too, which will be examined further below. Both the chaff and the wheat are useful to understand, because he’s public.

He, Roane, and Lackey are part of the forging of the problematic image of our largely noble industry.

So, let’s dig deeper into the thoughts of Allen, an RV MH Hall of Fame inductee.

 

Allen’s Bold Red Herrings…

The timing of Allen’s chest-thumping and finger-pointing are both noteworthy. He admits in his own post that his star has been sinking, because he admits to declining attendance at his round-table, and in his readership.

While admitting declines, he then lashes out with verbal challenges he posed to his long-time peers, and supporters. On several levels, they are stunning. 

Seemingly ignoring any suggestion that his or SECO’s Spencer Roane protection of scandal-challenged Tom Lackey – spotlighted by a mainstream media reporter Tyler Jett – was in any way flawed, he ignores those scandals and controversies, while lashing out at his peers and followers.

Allen – who his friends remind this writer knows and likes magic tricks – arguably attempts a series of verbal slights-of-hand.

 

Allen Lashes Out At Land Lease Community Owners, and Other Operations

Paraphrasing an unnamed source, Allen said:

I cringe every time I hear someone talk of these [land lease manufactured home] communities as being ‘cash cows’ – ready for the milking; real estate brokers casually talk of how easy it is to upgrade; and, others advocate ‘fix & flip’ strategies. Every time someone overpays for one of these communities, the writing is on the wall, warning the rest of us will suffer the consequences.”

While there are elements of tasteless wheat present in that quote, how many of his followers realize that it’s Allen, Roane, and Lackey who are putting the reputation of good communities or honest retailers at risk?

Haven’t the apparently unrepentant trio made themselves the poster children for yet another series of problematic reports that make our industry look bad? Haven’t they done so at the precise time manufactured homes (MH) are needed by millions?

Chutzpah firmly in hand, Allen plows ahead.

Your experience with neighboring communities that went downhill, reputation and appearance-wise, during 30 years of passing from one owner to another, is a sad but accurate testament to what happens when owners/operators don’t understand the cost of maintaining, let alone upgrading such properties; don’t have the funds to do so; or just don’t care,” the reportedly now-former MH Community owner Allen wrote.

 

TomLackeySECO2018-06-06_1742PlanningCommitteeSECODailyBusinessNewsMHProNews

Isn’t Allen describing the kind of problematic property that Tom Lackey is accused of running? If so, why isn’t he just calling him out, and calling for his ouster from the SECO planning committee? Why are MHInsider, and MHR promting this trio of trouble?

Allen continues, “There’s nary a land lease community owner reading these words who hasn’t experienced similar scenarios, whether they’ve suffered the consequences of being a neighbor to such malaise or profiteering – or, sorry to say, are guilty of it themselves! Yes, this is where the image improvement, affordable housing, and desirable lifestyle cycle begins and ends. Where do your properties fit into this perennial cycle?”

So, what are you doing; what are you willing to do, as a land lease community owner, to MAKE MANUFACTURED HOUSING GREAT AGAIN!?” said Allen.

Doesn’t he boldly ignore his, Roane’s, and Lackey’s hypocrisy? Isn’t the retired colonel finger-pointing in almost every direction – save the face in his mirror – odd, given he fails to hold himself or his colleagues to similar ethical standards?

Can you spell “Chutzpah,” George?  Are you colonel up to the challenge of debating all of this publicly, on video?

 

Here Comes Red Meat. Allen’s Shots at MHI, and a Swing-and-a-Miss at MHARR

In addressing the issue raised by MHARR about the lack of an effective post-production sector association, Allen says the following.

For example; it’s a given, HUD-Code housing manufacturers, the Big Three C firms in particular – who controlling 70%+/- national market share, are in the driver’s seat at the Manufactured Housing Institute they fund.”

On technical points, the soon—to-be-retiring Allen may not have noticed that the Skyline Champion deal closed Monday, so it’s no longer the 3Cs.

Skyline Champion Corporation Created as Skyline and Champion Home Builders Announce Closing of Business Combination, Exclusive Details

Nor did he notice the graphic below, which based upon their respective corporate data, reflects the fact that the big three now have 80 (+/-) percent of new HUD Code manufactured home production market share.

ClaytonHomesSkylineChampionCavcoIndustriesBalanceofIndustryManufacturedHousingIndustryConsolidationGraphicPieChartMHProNews

Allen’s points are interesting, and in a few moments, it will point to the challenge revealed in the trend spotlighted in the MHProNews graphic, above.

Factual errors aside, Allen’s next point is wheat.

Weak Link? The post-production sector,” wrote Allen – with post-production sector = code words for MHI. “In fairness, this industry observer can only opine on one of several sectors, that comprised of land lease community owners/operators nationwide. And yes, in my opinion, that sector continues to ‘go begging’ for attention and support, via advocacy and representation, within and outside Washington, DC. Not much [to] point [to] here, to repeat the ills and shortfalls of [MHI/NCC] leadership to date…”

What’s interesting, is that Allen has privately and in writing admitted his COBA7 isn’t an association, and doesn’t do the work of an association.

ManufacturedHousingIndustryMonopoly-Oligarchy-GeorgeAllen-PostedDailyBusinessNewsManufacturedHousingIndustryMHProNews-

From a prior George Allen blog post.  The insights above are one of several reasons one can’t ignore the man, because he does make some arguably valid points – the wheat must be separated from the chaff.

The following is an extended, and interesting, extended quote from his June 4, 2018 blog. Typos are in the original (disclaimer/note: in our blizzard of publishing and other industry related work, we have typos too).

Referring to the same MHARR Press Release, five tasks are recommended for attention to MHI and or, as MHARR puts it, “a new independent, collective, national post-production association.”. Heavily edited, they include:

  • Aggressively engage in all aspects of manufactured housing consumer finance 1) including secondary market support for – and securitization of – all types of manufactured home loans…”, & 2) establish secondary market for home sales.
  • Effectively oppose local regulatory and zoning barriers to all forms of affordable housing, and the development of land lease communities.
  • Ensure reasonable, cost-effective housing installation and placement criteria promoting balance between regulation and affordability. Frost Free Foundations!
  • Promote professional property management within land lease communities, as well as strong, effective representation and advocacy on the national level.
  • Commit to and engage in national brand advertising, to stimulate and maintain growth and prosperity throughout the manufactured housing industry.

No question but that they’re many other measures to achieve this end, but it’s a start. Perhaps the overarching goal, among all manufactured housing-related trade sectors should simply, to

Make Manufactured Housing Great Again!

There are several points worth pondering in the above, which was inspired by MHARR’s June report, linked here.

 

Final Swipes, Allen’s Own Admissions, and Contradictory Praise 

Allen admits he’s no longer as diligent in writing, and is no longer as read as he once was. It’s a note of humility.

He praises other trade publications, including one where his own work appears. Go figure. It’s worth noting that he praised MHInsider, which in turn has recently promoted Allen again.  MHInsider did so, even after he, Roane, and Lackey have attracted a wave of negative media.  Those are the ‘insiders’ – their self-description – go figure.

But the oddity from the AllenWorld vantage point is that those periodicals are tilted strongly toward MHI, which Allen bashed moments before. If you want consistency in thought, is that Allen?

Then without naming the publications or the publisher he borrowed his blog post theme of – “Make Manufactured Housing Great Again” – namely, MHProNews and MHLivingNews, he takes the following vague shot.

Quoting that part verbatim, without editing or filling in via [brackets] intended or implied words, he says of this publication team;

One online ezine, reportedly widely known – in this industry observer’s opinion – risks discrediting, as it brick bats those whose words and actions don’t mirror or support the editorial stance, and industry agenda, espoused by said ezine. One way to evaluate practitioners of such a fifth estate, is to number, identify, and critique the writing quality its’ stable of writers.”

It’s another classic Allenism, which only Allenites and Allen decoders can understand.  Keep in mind the “decoding Allen” tip from a former Allen client, found in the article linked below. “With George, it’s AAA.  All About Allen.”

George Allen Blasts MHI, NCC Ignoring Own, Spencer Roane, SECO, COBA7, Tom Lackey Controversies

Apparently, it is OK for Allen to critique the industry, which he clearly — and arguably, correctly —  believes that critique is necessary to advance the cause of manufactured housing.

Let’s underscore that point of his, because a good critique, and analysis are needed to make the manufactured housing industry great again.

Put differently, Allen is right to say that there are several festering issues that are harming the industry’s advancement.

But what some of Allen’s own followers tell MHProNews is this. It’s essential to have standards to base a critique on. It’s about principles, not mere posturing.  Lip service is posturing for an audience. Thus our topic on ethics, linked below.

 

NorthStar and Manufactured Housing Radix

Allen and this writer agree on some issues, such as the troubling patterns, and arguably abject failures of MHI to represent the interests of the industry at large.

Despite numerous efforts by this writer over the years to bridge the gap with Allen, and get him off mere platitudes and to consistently focus on issues that matter, the reality is it hasn’t worked yet.

 

Allen’s Several Gifts to the MH Industry

All that said, the debatably plagiarizing, narcissistic Allen has done, and/or has attempted to do, the industry several favors.

Before diving in, in fairness to the veteran, one should ask the following questions. Why is Allen so wounded? What demons does he battle?

One possible example might be how he was allegedly betrayed by the Manufactured Housing Institute/National Communities Council (MHI/NCC). How so?

Per sources, a few years ago, MHI/NCC entered into discussions with Allen to buy out his annual roundtable event, his publishing, and training. After several discussions, there was ultimately no deal made.  But as part of the buyout discussions, MHI required Allen to enter into a non-disclosure agreement, and he revealed ‘everything’ to them during those discussions.

In turn, after failing to buy out Allen, MHI’s NCC division went into direct competition with a member/company.  What MHI/NCC did by going into competition with their own dues-paying member was outrageous on its face, isn’t it?

As MHI has thus far refused to provide MHProNews with their bylaws and other non-profit documentation, it is uncertain if they violated Allen’s rights in that sense. That said, objectively and ethically speaking, it seems like a clear conflict-of-interest for MHI to compete with a smaller, dues paying member company.

ManufacturedHousingInstituteLogoGFADailyBusinessNewsMHProNews

Nor is Allen alone in that regard, again per past and/or present MHI member statements.

In as much as Allen too has called out, and finally quit MHI and the NCC – the later of which he and others helped co-found – he’s also done the industry a favor.

Tossing aside the chaff, here’s a summary of the wheat.

 

Summary of the Good Wheat

Mistakes or allegations aside, “Allen and Roane” by example did the following for MHVille.

1)   Allen and Roane have shown the industry that motivated professionals can gather a group of hundreds of industry peers together.  SECO is a nonprofit, COBA7 – per sources – is not.  But they had the potential foundation for a genuine association.

2)   With the correct elements, a number of which MHARR has listed (see linked related resources, further below), a new post-production sector can be forged. Will there be one or more post-production trade associations? That remains to be seen.

3)   Allen has shown by painful example what MHI/NCC behavior looks like. What MHI/NCC did to Allen is copy several of his topics and services, and then proceed to give ‘them away with’ MHI/NCC memberships. That’s arguably unethical by MHI/NCC, and possibly illegal and/or legally actionable.

4)   Isn’t what MHI/NCC alleged to have done to Allen a variation on what MHI award winner Marty Lavin says the association has done for years?

5)   Putting that 4th point differently, Marty Lavin recently said that MHI works only for the interests of “the big boys.” The allegations, inferences – and by deductive reasoning – Allen and Lavin have made the following clear. If you aren’t a big boy operation, at MHI, your firm is a potential meal of a big boy.

Allen, Lavin, MHARR, we, and others have not necessarily been on the same page as to approaches. But all see the problems that have flowed from the Arlington, VA based Manufactured Housing Institute (MHI).

Frank Rolfe has sadly gone silent on this, allegedly enticed by Berkshire Hathaway ad dollars, and other benefits, per sources. But Rolfe was arguably correct in calling out MHI’s hypocrisy. He was debatably correct on saying that the industry’s greatest challenges are from within, i.e.: failures at MHI.

It’s on that point about MHI being a key part of the industry’s problem that:

  • Allen,
  • Lavin,
  • MHARR,
  • Rolfe,
  • Roane,
  • the AZ and NV associations – which are forming a new national communities/post-production trade association,
  • and MHProNews, thanks to those who’ve made this industry leading site possible,

…all have agreed upon.  It’s this.

‘Tip of Iceberg’ – Rick Rand; Marty Lavin, Communities have ‘No Confidence’ in Manufactured Housing Institute, New National Trade Group Announced

MHI’s antics tilt toward the interests of a few big companies, arguably at the expense of smaller companies.

7 Surprising Keys to Unlock Manufactured Housing Industry Sales Success

It’s sad that Allen has allegedly been wronged by an association he served for so many years. Perhaps there are good reasons for Allen’s bitterness, which may explain why he lashes out at voices – including ours – that share similar concerns.

It’s not our job to condemn anyone.  But it is the job of media – including trade media – to hold “the powers that be” accountable. Speaking “truth to power” isn’t easy or fun. It’s not to be done lightly.

  • To the extent Allen and others have raised the red flag about MHI, they are to be commended.
  • To the degree that Allen and others have arguably been wronged by MHI, they deserve justice.
  • To the degree that Allen, Roane, Lackey, and MHI have wronged others, they ought to make amends.

Again, in as much as various organizations or persons are failing to address the root issues that hold back the industry, for manufactured home professionals reading this, your share of the additional billions of dollars a year in sales are arguably being lost.

We Provide, You Decide.” ## (News, fisking, fact checks, analysis, commentary.)

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