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Big Tech, Big Brother, 1984, Manufactured Home Professionals, and You

June 5th, 2019 No comments

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Prager U” has a formula that works.  They create videos that are typically under 6 minutes long, have a narrator that some will know, and that woman or man will provide a relatively balanced view of a topic for consideration.  This video, posted on 6.3.2019, had 427,548 views in under 48 hours.  If only manufactured housing could say the same about a pro-industry video.

 

The thrust of the Prager U concept is educational. They take a controversial issue and strive to shed light on it. Prager U is branded, but in a mild way that keeps millions coming back to see their next video.  Yes, they are generally conservative, but do so citing the views of other political or moral perspective.

In fact, that’s the point.  They look at what the opposition says, and then they do a fact-check and analysis. 

Sound familiar?  It’s Prager’s video version of what significant parts of MHProNews content has been in recent years.  In fairness, this has been done for years by media, but has grown more popular on both the left and the right.  So one takeaway is that the Prager approach is a proven one. Manufactured housing industry leaders should sit up and take notice.  

On this specific video, “Brent Bozell, founder of the Media Research Center, explains how and why Big Tech is making Orwell’s 1984 a 21st century reality.” 

Their YouTube page says, “George Orwell’s fictionalized world where Big Brother reigns supreme is no longer a figment of the imagination, but a prophetic vision of present-day threats.”  It would be hard to name many businesses today that operate in our factory-built home industry that don’t use one or more of the services that are spotlighted by this video.  

What this video doesn’t do is call for boycotts or even an antitrust breakup. MHProNews has argued for antitrust action, and word earlier this week that the Department of Justice (DOJ) and the Federal Trade Commission (FTC) are gearing up antitrust investigations sent the FAANG stocks down.

 

Washington Leak – Justice Department Prepares Major Antitrust Investigation

 

The earlier report MHProNews did on the Creepy Line took an in depth look in text and videos into the ways that big tech is purportedly manipulating data that harms companies and can tip elections.

 

“The Creepy Line” Video DocuDrama, Manufactured Housing – The Problem, Solution, and You

 

While Bozell doesn’t call for a breakup, he does make it clear that the situation is serious.  It is.  Monopolization isn’t just a manufactured housing industry problem; it is a broader economic threat that impacts a score of industries. This video is one of about 100 that as of this post being drafted YouTube has ‘restricted.’  What is there about this video that is anything other than a simple exercise of free speech?

 

 

Among the 2020 issues we expect to be significant is consolidation, monopolization, and antitrust. It’s a topic most of our colleagues in manufactured home trade publishing simply won’t go near, perhaps out of fear for what the industry’s Big Brothers in Omaha-Knoxville-Arlington axis might do.

As the powers that be in manufactured housing are viewed by numbers as a cause – rather than a solution – for the industry’s underperformance, the FAANG threat to economic, political, and free speech freedom should be seen as part of the bigger picture that arguably should include Berkshire Hathaway and Microsoft, perhaps others too.  While the Omaha-Knoxville-Arlington axis bears responsibility for the widely misunderstood manufactured home industry, don’t overlook the supporting role played by these tech giants.

Learn more from the related reports, below.

This is your pre-dawn installment of manufactured home “Industry News, Tips, and Views Pros Can Use,” © where “We Provide, You Decide.” © ## (News, analysis, and commentary.)

 

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To report a news tip, click the image above or send an email to iReportMHNewsTips@mhmsm.com – To help us spot your message in our volume of email, please put the words NEWS TIP or Comments or Letter to Editor in the subject line.

NOTICE: You can get our ‘read-hot’ industry-leading emailed headline news updates, at this link here. You can join the scores who follow us on Twitter at this link. Connect on LinkedIn here.

NOTICE 2: Readers have periodically reported that they are getting a better experience when reading MHProNews on the Microsoft Edge, or Apple Safari browser than with Google’s Chrome browser. Chrome reportedly manipulates the content of a page more than the other two browsers do.

(Related Reports are further below. Third-party images and content are provided under fair use guidelines.)

1) To sign up in seconds for our MH Industry leading emailed news updates, click here.

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To see a sample of our emailed news update, click here. To sign up for the factory-built home industry’s #1 headline news, click here or the graphic above.

2) To pro-vide a News Tips and/or Commentary, click the link to the left. Please note if comments are on-or-off the record, thank you.

3) Marketing, Web, Video, Consulting, Recruiting and Training Re-sources

SoheylaKovachDailyBusinessNewsMHProNewsMHLivingNewsSubmitted by Soheyla Kovach to the Daily Business News for MHProNews.com. Soheyla is a managing member of LifeStyle Factory Homes, LLC, the parent company to MHProNews, and MHLivingNews.com.

Related Reports:

8 Months of Declining Year-Over-Year HUD Code Manufactured Home Production – When Will Manufactured Housing Institute Act?

HUD Secretary Ben Carson Surprise Appearance at Manufactured Housing Consensus Committee, Exclusive Quotes – Addressing Manufactured Home Industry

Dr. Ben Carson Secretary of Housing and Urban Development Manufactured Housing Conference Remarks New Orleans, Louisiana, Hyatt Regency Hotel, May 7, 2019

Census, HUD Official Residential Construction Report for April 2019, Dare to Compare to Manufactured Housing Data

MHARR Weighs in, HUD Secretary Carson Letter – “Discriminatory…Exclusionary Zoning of HUD-Regulated Manufactured Homes”

HUD Secretary Ben Carson, Affordable Housing, Obscuring the Truth, Innovations in Housing, and Manufactured Homes

 

Cowards, How Winning Is Done, and Manufactured Housing

 

 

 

 

 

 

 

New Manufactured Home Professional’s Website Nears Launch

May 8th, 2019 Comments off

 

NewManufacturedHomeProfessionalsWebsiteNearsLaunchDailyBusinessNewsManufacturedModularHousingIndustryMHProNews

This announcement should be of interest or importance to:

 

  • Manufactured housing (MH) industry business owners.
  • Manufactured home (MH) industry executives and professionals.
  • Manufactured housing (MH) industry investors.
  • MH industry advocates, non-profits, researchers, media, public officials, and all other professional groups.

MHProNews.com a.k.a. MHMarketingSalesManagement.com will soon unveil the newest version of MHVille’s #1 “Industry News, Tips, and Views Pros Can Use.”

The current website is large and in some technical ways, complex.  The new version will address several tech items, but it will do so with a fresh look and revitalized organization.  So there will be ‘new’ items to the industry’s top professional’s news site.

Some popular content and features that we’ve not promoted as much in the last 2 years will return.

MHProNews is one of the largest manufactured housing industry websites online for content, and it is already the most read news site by a country mile, as the data linked below reflects. Click the text-image box below for data that no other industry trade media site provides.

 

B2B Statistics, Trends 2019 – April 2019 Snapshot of Manufactured Home Professional Readers

Note that the data shown above understates, rather than overstates data – a problem for those who claim readership numbers that are demonstrably exaggerated.

For Business 2 Business (B2B) marketers, there is simply no better platform in all of manufactured housing than MHProNews.  Who says?

 

CaseyMackTonySoheylaMHProNewsTeamFirstCallDailyBusinessNewsMHProNews

 

But Mack’s on-the-record statement is also logical.  Essentially, the balance of the industry’s trade media regurgitates talking points from the Omaha-Knoxville-Arlington axis of influence.  Perhaps that is understandable, but it is what it is. Where else in MHVille do you get the kind of follow the money, follow the facts, follow the evidence analysis that is provided exclusively right here?

That’s perhaps why leaders who have praised our work for years are reportedly discomforted when we publish fact-check that also invite their and other’s input.  Their silence today speaks as loudly as their praise did.

 

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To see the full on-the-record statement by Williams to MHProNews, click here.

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Gus’ message came in response to a series of exposes on issues within manufactured housing, as well as tips, strategies and opportunities.

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Allen Cole witnessed first hand a dramatical reversal in marketing results achieved by the MHProNews business development team.

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Pro-Honest, Ethical, Sustainable, and Profitable Growth!

Our website’s articles in recent years can be summed up like this. We examine news, issues, and third-party reports through the lens of its impact or meaning for the factory-built housing industry’s potential.

MHProNews break down research and reports in a way that no one else in manufactured or modular housing has done or is doing.

That makes this a powerful resource for marketers and all others seeking to engage the industry professional readers.  From the smaller independents to the largest companies and operations in our industry – plus those in between – their leaders and decision makers are routine readers here.  This we know through a variety of third-party sources.

We get news tips from inside those corporate and association worlds – the kind of statements that are normally not made public. See the related reports, linked below.

The MH Industry’s decision makers and readers are also readers of our email headline news, which you can sign up for in seconds, at this link here.

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To report a news tip, click the image above or send an email to iReportMHNewsTips@mhmsm.com – To help us spot your message in our volume of email, please put the words NEWS TIP in the subject line.

We’ll lay out more details as the date for our launch approaches. We hereby thank all our readers, news sources, sponsors, and clients for making this work possible. Together, we will continue the effort to protect, educate, and promote the industry from those within and without that are creating barriers for honest, ethical, and profitable growth.

That’s this Wednesday morning edition from the #1 most-read “Industry News, Tips, and Views Pros Can Use,” © where “We Provide, You Decide.” © ## (News, analysis, and commentary.)

 

ManufacturedHousingProNewsMHProNewsConfidentialTipsDocumentsNews

To report a news tip, click the image above or send an email to iReportMHNewsTips@mhmsm.com – To help us spot your message in our volume of email, please put the words NEWS TIP in the subject line.

NOTICE: You can get our ‘read-hot’ industry-leading emailed headline news updates, at this link here. You can join the scores who follow us on Twitter at this link. Connect on LinkedIn here.

NOTICE 2: Readers have periodically reported that they are getting a better experience when reading MHProNews on the Microsoft Edge, or Apple Safari browser than with Google’s Chrome browser. Chrome reportedly manipulates the content of a page more than the other two browsers do.

(Related Reports are further below. Third-party images and content are provided under fair use guidelines.)

1) To sign up in seconds for our MH Industry leading emailed news updates, click here.

ManufacturedHomeIndustry#1HeadlineNewsMHProNews

To see a sample of our emailed news update, click here. To sign up for the factory-built home industry’s #1 headline news, click here or the graphic above.

2) To pro-vide a News Tips and/or Commentary, click the link to the left. Please note if comments are on-or-off the record, thank you.

3) Marketing, Web, Video, Consulting, Recruiting and Training Re-sources

SoheylaKovachDailyBusinessNewsMHProNewsMHLivingNewsSubmitted by Soheyla Kovach to the Daily Business News for MHProNews.com. Soheyla is a managing member of LifeStyle Factory Homes, LLC, the parent company to MHProNews, and MHLivingNews.com.

Related Reports:

You can click on the image/text boxes to learn more about that topic.

Multibillion Dollar Opportunities Knock in Solving Affordable Housing Crisis

Declining Manufactured Home Shipments More Serious Than Retailers, Communities Being Told

George F. Allen’s Unity Call for MHI, MHARR, and National Association of Manufactured Housing Community Owners (NAMHCO) Examined

Sales Topped $1 Trillion Dollars, Volume Car Dealers – When Automotive Pros Enter Manufactured Housing

 

MHARR Calls on HUD Secretary to End Discriminatory And Exclusionary Zoning of HUD-Regulated Manufactured Homes

“Lead, Follow … Or Get Out of The Way”

“The Illusion of Motion Versus Real-World Challenges”