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Top Trends for Manufactured Home Buyers

November 7th, 2016 Comments off
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A Clayton Homes kitchen on display. Credit: Clayton Homes.

News from the Michigan Manufactured Housing Association (MMHA) shows the top two trends in manufactured home design are the master suite and the kitchen.

Based on the reactions of people touring six model homes during the recent MMHA Home Showcase at The Novi Home Show at Suburban Collection Showplace, these trends are what homebuyers are looking for,” said MMHA Director, Darren Ing.

The majority of the buying decision comes down to the kitchen and master bath,” Danya Mallad, vice president of sales and marketing for HomeFirst, a manufactured home retailer based in Birmingham.

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Danya Mallard. Credit: LinkedIn.

Almost everyone that walks through will comment ‘I can’t believe this is a manufactured home.’ We like to hit them with the unexpected.

Customers are intrigued by the stylish kitchens that use custom colors like chocolates, ash tones, and Irish cream cabinets,” said Mallad.

Mallad is also seeing deeper kitchen sinks, gooseneck faucets, glass tile back splashes and plank-style flooring, along with traditional granite counters and stainless steel appliances.

Additional high-end kitchen features include gourmet islands, pantries full of storage options, smart electronic stations and the continuing popular industrial light fixtures trend throughout the house.

Master suite bathrooms will continue to be spectacular and completely pampering. I definitely see over-the-top showers with rainfall shower heads, body sprayers and full, gorgeous tile all along with shower towers,” said Mallad.

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A HomeFirst Home. Credit: HomeFirst.

When people come to an open house at Millstone Pond manufactured home community in Lenox, kitchens and bathrooms are typically the first things they ask about,” said community manager Ken Wendt. “Manufactured homes already come with pretty upscale kitchens, but you can always custom order your perfect kitchen.

A number of manufactured homes were on display recently as a part of the Novi Home Show in Novi, Michigan. The Daily Business News provided post event coverage here. ##

(Image credits are as shown above.)

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RC Williams, for Daily Business News, MHProNews.

Submitted by RC Williams to the Daily Business News for MHProNews.

Luxury Manufactured Homes in Michigan attracts Buyers

November 26th, 2014 Comments off

TRAFFIC Digital Agency manufactured-home-posted-daily-business-news-mhpronewsMichigan’s HomeFirst is an innovator in offering luxury manufactured homes (MH) rather than “shade and shelter” models, as is more often seen in the current MH market environment. Their motto is simple, “Affordability and Luxury.” BroadwayWorld  tells MHProNews  that HomeFirst Director of Sales and Marketing, Danya Mallad said: We’ve always had this vision of providing hardworking families the sort of lifestyle usually only obtainable by the elite.

Given an often sketchy housing market, HomeFirst sales are reportedly booming and their communities are gaining occupancy. In Michigan, 90% of their residents renewing their leases. They are also staying increasing numbers of home buyers.

Phase II Woodland Ridge and Independence Commons is currently opened, thanks to the surge in residents. It is filling well. Of 100 new home sites at Woodland Ridge, 41 have new homes on them, and Independence Commons has added 41 homes too.

Mallad said: The flexibility of HomeFirst in-house financing options, as well as the ability to rent or buy, as key drivers of increased occupancy.”

According to one HomeFirst buyer, Stephanie Jackson, I didn’t know that I could afford such a large and beautiful home in such a pristine location, so it was really a special thing for my family and I to get to be here. At first, since it’s a new community, I didn’t know how the neighbors would be, but it seems like more nice people move in every weekend, and we’re all really enjoying it here. It’s easily the nicest place I’ve ever lived.”

There are reportedly 11 HomeFirst communities across Michigan, including Adrian, Davisburg, Flushing, Jackson, Mount Clemens, New Haven, Potterville, South Lyon and Willis. ##

(Photo credit: HomeFirst, PRWeb and TRAFFIC Digital Agency)

joseine-josie-thompson-writer-daily-business-news-mhpronews-com50x50-Article submitted by Josie Thompson to – Daily Business News – MHProNews. 

 

Free Manufactured Home offered to Military Veterans

June 12th, 2014 Comments off

The manager of nine manufactured housing communities (MHCs) across Michigan, HomeFirst™ is giving away a manufactured home to a returning military veteran or family. The essay-based contest winner will receive a new residence in either Riverbrook (New Haven) or Springrove (Springfield Township), according to ourmidland.com, and will only be responsible for the monthly rental of $425 or less. Says Danya Mallad, Director of Sales and Marketing: “With all the sacrifices our military makes overseas – forgoing family and the comforts of home – they deserve our respect and gratitude when they come back. HomeFirst™ is showing its appreciation to the men and women who serve our country by giving away a free home to a military family.” In 500 words or less the essay should document why the family needs a new home. MHProNews has learned the cutoff date for submissions is Sept. 30, 2014. ##

(Image credit: HomeFirst)