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Clayton Retail GM Earns Big Bucks, Insider Insights for Manufactured Housing

February 18th, 2019 Comments off

 

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In states such as Colorado or Texas, one can find Clayton Homes owned manufactured home retail stores which achieve significant sales volume and/or higher earnings for their general managers (GM).

 

One such Clayton retail GM – per sources with the Knoxville, TN metro based firm – earns over a million dollars a year.

But that impressive achievement doesn’t mean that such earnings are common. They are not. 

It is akin, per sources, to the high stated earning potential of Clayton’s retail sales people. On paper, they can earn significant 6 figure incomes. An efficient retail sales professional working for Clayton can in theory push $200,000 per year.  More specifically, sums around $175,000 (+/-) are mentioned by recruiters and motivators for Clayton.  But in practice, that level of earning doesn’t occur on a routine basis.

Why?  The drop off rate of customers who sign an agreement to buy or apply, but later cancel, is significant according to insiders. That can in turn lead to frustration among Clayton’s retail sales staff. That can mean more turnover.

 

Looking Back, Looking Ahead

As the Daily Business News on MHProNews has previously reported, there are informed and connected sources that have stated their belief that if Clayton achieves a still higher level of manufactured housing market dominance than they already enjoy, that the firm will restructure the pay plan for their GMs. 

More recently, a Clayton retailer reminded MHProNews that after Chairman Warren Buffett led Berkshire Hathaway acquired Clayton Homes in 2003, they cut back on GM compensation. They were eventually forced to return to a higher pay plan, having lost too many seasoned veterans, according to inside sources.

The billionaires and brands which are using Buffett-style Moat tactics to dominate various industries have often paid some staffers relatively low pay. Amazon and Jeff Bezos have come under fire for that, but the world’s richest man is not alone.

Clayton absolutely has its share of loyalists. They have team members who will say or do what the company wants.

But based upon the kind of feedback and insights from several sources in recent weeks, there are reasons for the Knoxville-metro based operation to consider why their slowly squeezing strategic Moat may be backfiring. 

As Clayton is testing multiple million dollar automation systems in factories and in retail marketing and sales too, a Clayton team member who enjoys the manufactured housing industry must ask themselves. What is the trend line with Clayton? What are the past historical precedents?

To answer that question, see the related reports, which follow the byline, consulting and business development offers, and notices.  That’s this morning’s manufactured Home “Industry News,  Tips, and Views Pros Can Use” © where We Provide, You Decide.” © ## (News, analysis, and commentary.)

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SoheylaKovachDailyBusinessNewsMHProNewsMHLivingNewsSubmitted by Soheyla Kovach to the Daily Business News for MHProNews.com. Soheyla is a managing member of LifeStyle Factory Homes, LLC, the parent company to MHProNews, and MHLivingNews.com.

 

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