Archive

Posts Tagged ‘apple’

Tech’s Tumble, POTUS Trump & Antitrust Panel Discussion and Potential MH Industry Impact

March 30th, 2018 Comments off

TechTumblePOTUSTrumpAntiTrustPanelDiscussionPotentialMHIndustryImpact

Among the nation’s many trillion-dollar sectors is housing.

So as tech has taken it’s hit this past week, is it a passing blip?  Or is it as Axios and other media sources suggest, the start of something bigger?

This panel discussion on right-of-center Fox Business looks at some of the factors beyond President Trump and the growing calls in the U.S. for regulatory action – or even a break up – of the tech giants. With markets closed today, this is a timely topic that directly and indirectly can impact the flow of capital.

Will some of that capital flow into manufactured housing?  Should it?

Billions have been pouring into manufactured housing in recent years.  But will even more investment capital be attracted?

Investor$, Manufactured Housing, and Proof of Concept

That related report on why investors may find manufactured housing appealing, is linked above. This is one more aspect of the news through the lens of manufactured housing. “We Provide, You Decide.” © ##

(Image credits are as shown above, and when provided by third parties, are shared under fair use guidelines.)
SoheylaKovachManufacturedHomeLivingNewsManufacturedHousingIndustryDailyBusinessNewsMHProNews-

Submitted by Soheyla Kovach to the Daily Business News for MHProNews.com.

Apple, Amazon, Alphabet (Google), What Role Will Trillionaire Firms Play in Factory Built Housing?

January 27th, 2018 Comments off

AppleAmazonAlphabetGoogleFactoryBuiltHousingMHProNewsDailyBuisnessNews545

There’s a race on between the giant 3 As of the tech world.

Which will become the first trillion-dollar operation?

 

Analysts project that in about 12 months, Apple, Amazon, and Alphabet – the parent company to Google –  could hit the $1 trillion-dollar mark in valuation.

As the Daily Business News has previously reported, several of the tech giants are dabbling directly or indirectly in the world of factory-built housing.

In one sense, their realities give them little choice.

Housing for their workers is a problem. So, of course they will be focusing on solutions for those kinds of issues.

The composite Google search results from this morning – shown below – provides a snapshot of the realities.

1272018GoogleSearchHousingDailyBusinessNewsMHProNews

With affordability an issue, as the housing news search above demonstrates, the tech giants are both compelled – and will be attracted into – the world of factory built homes.

  • When Apple announced that it will repatriate over $200 billion dollars due to tax reform,
  • with over 200 U.S. companies announcing bonuses and pay hikes to workers, that positively impact millions of Americans,
  • with President Trump’s Davos trip theme of “America is Open for Business” to the titans of international commerce being widely hailed, even by many in an often-critical press,
  • with consumer confidence at or near record highs,
  • with business confidence high,
  • with unemployment is at or near historic lows,
  • with immigration related issues moving towards – yes, hard to believe based upon the political theater – the first stage of resolutions,
  • and housing affordability and millions of housing units need,

those bullets all read like a road map for investors into the universal need for more quality, affordable housing.

That in turn has and will continue to lead investors into affordable factory-built housing. Which has already led some in tech into various kinds of prefab or modular housing, as we reported throughout 2017.

Meet the Modular Housing Builder Google Picked, and their “Industrial Cathedral”

Survey Top 2017 PreFab, Modular, Tiny and 3D Printed Housing News Stories

But others will “discover” that manufactured homes are very different than the stigmatized stereotype projects. That’s when the Sam Zell mantra – when others are going right, look left – will take root with a growing number of tech companies, hedge funds, and other deep pocket players searching for smart, sustainable value.

 

Private Equity Fund Grabbing 2 PreFab Home Builders

Given the fact that:

  • production backlogs of HUD Code manufactured homes are several months deep,
  • new plants are scheduled to come online,
  • manufactured housing – which outsells modular, as the example from Skyline below reflects – will doubtlessly get its share of the investment pie.
OverviewSkylineCombinationSkylineChampionConferenceCallPowerPointDailyBusinessNewsMHProNews1.25.2018p8

83 percent of Skyline’s production, per the graphic above, is from HUD Code manufactured homes. 9 percent is from modular homes. The other 8 percent are categorized as “park models,’ which some would see as similar to ‘tiny houses.’ Learn more, at this link here.

 

Housing, Housing, Housing…

The latest announced shakeup at HUD is a signal, Daily Business News’ sources tell us, that the Trump Administration is recognizing the potential, importance and value of manufactured housing in the mix of the nation’s total housing outlook.

Keep in mind that Vice President Mike Pence is from Indiana, which is the ‘birthplace’ of manufactured homes.  Sources there tell MHProNews that VP Pence understands HUD code homes – even our industry’s lingo – far better than most politicos.

SteveDukeLMHATheTerminologyMattersBecausetheTerminologyDefinesTheConstructionStandardsDailyBusinessNewsMHProNewsMHLivingNews1

http://www.mhmarketingsalesmanagement.com/blogs/daily-business-news/your-words-matter-proper-terminology-for-factory-built-homes/

As MHLivingNews reported during the campaign, one of President Trump’s family businesses – building – has direct exposure to high-end prefabs.

So the foundation for a federal policy more embracing of factory-built homes exists.

These are among the reasons why MHProNews early, loudly, and proudly promoted Team Trump during and since the 2016 campaign.  The background and policy positions of the Trump/Pence ticket were clearly superior to those of Secretary Hillary Clinton.  2017 and early 2018 economic news has proven that to be an accurate assessment.

12ReasonsEducatedIranianAmericanWomanSupportsDonaldTrumpPostedMastheadBlogMHProNews954x846

While the Manufactured Housing Institute (MHI) paid for two pro-Clinton speakers in the closing days before the 2016 election, MHProNews and the Kovach family supported Donald J. Trump’s candidacy as the best for the industry, small business and hundreds of millions of Americans. One of those stories ended up on the president’s campaign website, plus on numerous news, conservative, and pro-Trump websites.

The Latest Big Deal…

The Skyline-Champion deal has and will cause more investors to take a new, fresh look at manufactured and modular homes.  As last night’s market report reflected, the stock has soared in the wake of the announcement.

Skyline – Insider Trade$, Institutional Owner Move$ – Plus Manufactured Housing Market Update$

The manufactured housing REITs and publicly traded companies that have land-lease communities have had a strong, steady performance, even in the face of the headwinds caused by the Obama-era Consumer Financial Protection Bureau (CFPB).

For a snapshot of the market impact, see the links from last night’s MH connected market report for the 1 Year Post-Election trends of the various companies the Daily Business News tracks better and in more detail than anyone else in the manufactured housing industry’s trade media.

Big Toe in the Water…

While it’s a arguably a pittance to start, Fannie Mae’s and Freddie Mac’s toe into the manufactured home chattel lending waters has drawn headlines, and that also means, investors’ eyes too.

FHFA Publishes Fannie Mae’s and Freddie Mac’s Underserved Markets Plans for Duty to Serve (DTS) Program

England’s financial services giant Legal and General has taken a direct dive into modular housing.  Plus L&G has reported investments in U.S. based Cavco Industries (CVCO), the current #3 producer of HUD Code manufactured homes.

Capital has and will seek ways to be deployed in areas of opportunity.  Housing may not be quite as sexy as tech, AI and self-driving vehicles for some.  But it very much fits the mold of a market that is already attracting new capital, and is poised to draw in even more.

The chart posted below is a reminder of the tremendous upside opportunities for manufactured housing, within the broader conventional housing market.

 

The list of promising indicators are so numerous, that a book is needed, not an article.

Thus this post is designed to provide a flavor of known facts, trends, and links to more details about the dynamics behind it all.

Investors, Investors…

Investors are reaching out to and researching MHProNews and MHLivingNews – directly and indirectly.  Why?  Because they find these to be a superior resource for their research.  The same can be said about public officials.

Beyond messages and conversations, website and third-party statistics provide insights of why these sister-trade-media-platforms are well received by the public, professionals, and politicos alike.

“Controversial Topics” Exist in Part as Answers to Tough Questions from Outsiders Looking at HUD Code Manufactured Homes

The controversial topics that cause some in MHVille angst, are in fact a necessary part of the industry’s reality check.

They answer questions that investors and industry pros alike are posing.

The articles linked herein take a deeper dive into some of the related topics.

Manufactured housing underwent a major shakeup after the industry’s downturn that began in 1998.

The Warren Buffett/Clayton/Vanderbilt/21st/MHI related articles are designed in part to answer a common question from investors.

Among the questions or lenders and investors?

For those who have seen and touched the product, “How is it that manufactured housing hasn’t already taken off?”

 

 

Interview videos with experts – such as the one above – help answer that question.

The video below helps answers concerns that arise from informed public officials.  The written reports that compliment those two and other videos we’ve produced over the years round out fact-based insights that intelligent investors, shoppers, and others want answers to; today.

 

 

The Powerful Insights from the Clayton Video Interview

The thumbnail link to the Kevin Clayton video interview has now been placed on the MHProNews home page.

 

 

That interview is akin to a road-map for the industry’s story in recent years in several ways.

Combined with our related reports, that interview video helps explain several of the dynamics on how and why so many in manufactured housing have struggled when it should be soaring. It explains why and how Clayton – via Berkshire and “the moat” – gobbled up such big pieces of the industry in a relatively short period of time.

Warren Buffett, “the Moat,” Manufactured Housing, Berkshire Hathaway, Clayton Homes, 21st Mortgage, Vanderbilt, Wells Fargo, NAI…

Kevin Clayton Interview-Warren Buffett’s Berkshire Hathaway, Clayton Homes CEO

The Clayton interview and related report – linked above – also plainly states what the billionaires and the billion-dollar corporations want to know.

Namely, what must others do to be successful in a sustainable way in manufactured housing?

 

Study!  Research!  Facts! Expert Guidance! Understanding! 

Warren Buffett’s success, as Kevin Clayton mentioned, is due in part to the Berkshire Hathaway chairman’s studious ‘professorial’ approach, and ongoing research.

The advantage Buffett has wielded is understanding.

Understanding is what reduces risk, says Buffett, and can lead to maximum opportunities.

The Alan Amy and Mike Harrison videos each make or underscore points that the factory-built housing industry’s current and incoming professionals must grasp.

They are?

  • Alan Amy states the obvious truth that is hiding in plain sight. Manufactured housing is the future. That’s why people like Buffett or real estate/investment mogul Sam Zell are in the business, and why they continue to try to increase their presence.

 

  • Mike Harrison is one of several possible examples of how quickly manufactured housing can be used to develop – or redevelop – properties with hundreds of homes, in a short time-frame.

 

While MHI’s strategic initiative will draw some attention, what is already known about it is typical of their work.  They’re behind, not ahead.

Part of the evidence is Barry Noffsinger with Credit Human fine job of explaining for MHProNews reader/viewers almost a year ago several of the same points – in several ways, better – and certainly for less money.

 

 

The irony is that “the moat” -building Berkshire boys are growing at a slower pace than the industry at large is. That’s based upon their own and MHI’s data.

Further, if you listen to Kevin Clayton’s video and look at their current number of retail locations, one must draw the conclusion that they reduced the number of retail locations in recent years by about 100.

While reducing many of their own retail centers, Clayton Homes purchased others from independents. Among those purchased by Clayton, were operations our consulting side had involvement with.  Most of their profits aren’t from retail, they are from finance.

Facts simply are. None of those are slams.  Rather, they are reality-checks that are precisely the kinds of insights that investors and professionals alike ought to crave.

Clayton arguably would be doing better – and certainly the industry at large would be doing better – if they had not killed off/forced out hundreds of competing companies, as “the Moat” article above lays out and links up in more detail.  Keep in mind that IBISWorld/The Atlantic projected that it would occur.  So these are not mere opinions, they are observable realities that objective researchers will uncover if they but look.

Those researchers are looking here and on MHLivingNews.

Our upcoming exclusive focus group videos and reports continue to build on the body of evidence that manufactured housing is the future, and can routinely yield happy home owners.

So, while there is a certain ‘tension’ between the elephant-in-the-room (Berkshire’s manufactured housing units, the rest of the industry and outsiders looking in); the behavior of the Omaha/Knoxville/MHI axis could be a case study as to why anti-trust (anti-monopoly) laws exist in the first place.

MH Resistance – Unmasking, Demystifying, Manufactured Housing Industry’s Roadblocks

Anti-trust laws exist because it is overall bad for business, bad for consumers and bad for the economy at large — even if it may seem to specifically benefit a given ‘trust.’

Faster Growth Outside of the Giants

Independent producers, such as Sunshine Homes, have been growing at more than double pace of Clayton and Cavco.

Publisher Rebuked! Doubting Doctor, Skeptic Stunned!

Independent retailers and selling communities – such as New Durham Estates and others – are growing at a far faster pace than the industry ‘leaders.’

One takeaway is clear.

Free enterprise works when its allowed to work.

Taking the foot off the regulatory break – a foot that Buffett and others helped put and keep in office with President Barack Obama – will naturally be good for business.

While people can hate or love his tweets, President Trump – the builder/entertainer/communicator – is reopening America for business.

Housing Hunger…a Necessity That Must Be Fixed

Realtors are hungry for more affordable inventory.

Realtor’s website joined Bloomberg, Fox and HousingWire in 2015 in proclaiming the role that manufactured homes need to make in the nation’s housing supply.

Bloomberg, HousingWire, Realtor and Fox all suggest Manufactured Homes as Important Solution for Affordable Housing in America

MHI continues to communicate problematic narratives to Washington (e.g.: stressing manufactured housing as predominantly “rural housing” is arguably one of several tactical/strategic errors they’ve made for years).

But the reality of MH being successfully used in urban and suburban settings has been a theme that MHLivingNews and MHProNews have spotlighted for years.

EricBelksyManufacturedHousingIndustryManufacuredHomeManufacturedHousingInstituteResearchDataAffordbleHousingMHProNewsDailyBuisnessNews575

Appealing Manufactured Housing Institute (MHI) Marketing, Finance Booklet Reviewed

In the pre-MHI president and CEO, Richard “Dick” Jennison era, MHI’s staff were far better at grasping and pointing to those urban and suburban uses.  See the report, linked above.

Until those within and outside of MHVille fully grasp the amazing benefits of the ‘two great laws‘ already on federal books that could benefit manufactured housing, the industry will not reach its potential.

But the reverse is true.  Applying those two great laws are part of what the savvy players are banking on.

Two Great Laws Already on the Books NOW,  Can Unlock Billion$ Annually for Manufactured Housing Industry Businesse$, Investor$

Only Patient Research, Sufficient Resources and Expertise Will Sustainably Succeed

It’s a complex industry at first.

Warren Buffett’s Political Payoff$, THIPS, and Manufactured Housing

There are many moving parts.

The politics of the industry and its associations are not instantly grasped.

Too many within the industry’s own ranks are not clear on just how great the upside potential truly is.

None of those claims should be construed as a slam. They are demonstrably true, as sources tell us or admit.

But the reason that the latest ‘big deal’ – Skyline Champion – is a signal to:

  • investors,
  • housing/policy advocates,
  • public officials and
  • those in the industry

is precisely the reasons why the tech giants and billions being unleashed in the America economy will attract billions of investor dollars into factory-built housing.

While no one can say how many billion that will be, the math is clear.

For those who understand or learn about the HUD Code manufactured home industry’s two already existent great laws, it ought to be obvious.

Manufactured homes are, as Alan Amy wisely said, the housing of the future.

Some might call all of the above our opinion.

But it’s the view from a veteran of the industry, not just a ‘reporter.’  That combination of veteran and consulting experiences, combined with our daily research and reports places us in that enviable Masthead perch.

 

 

It’s a fact. You can see farther from atop the Masthead than you can from the deck of the ship. It’s not bragging if it’s true.

We Provide, You Decide.” © ## (News, analysis, commentary, links to documents and research.)

Note 1: Thousands do it. For those industry pros, investors, and MH advocates who want to sign up to our industry leading headline news/updates – typically sent twice weekly – please click here to sign up in just seconds.

(Image credits are as shown above, and when provided by third parties, are shared under fair use guidelines.)

FactoryBuiltCarsClothingAppliancesElectronicsCellsSmartPhonesHomesItJustFollowsLATonyKovach(C)2017MHproNews

By L. A. “Tony” Kovach.

Kovach is the award-winning managing-member of LifeStyle Factory Homes, LLC, parent to MHProNews, and MHLivingNews.com.

Both are #1 in their categories.

For consulting and business development, other professional services, click here.

Kovach is one of the most endorsed and recommended MH industry professionals in all of manufactured housing.

The Top 10 American Corporations, Manufactured Homes, and PreFab Housing

December 4th, 2017 Comments off

TopTenMegaCorpsDailyBusinessNewsManufacturedHousingIndustryMHProNewsEvery professional adult interacts/or is impacted by every Top 10 U.S. based giant periodically.

But odds are excellent that manufactured housing operations, and interests like your business, are impacted daily – either directly, or indirectly – by the top 6 mega-corporations shown in the infographic below.

There are also many possible takeaways for the forward-thinking manufactured housing professional to be found in this Top 10 list.

3 Time Frames: Top 10 Corps. – 100 Years Ago, 50 Years Ago & Nov 2017

To reflect how rapidly change can occur, the market cap at the opening bell for Amazon today was $562.34B, per Nasdaq. That nearly $20 billion more than it was when this chart below was created.

But look back 100 years, to 1917.  Not one of those then-giant companies are in the top ten today.

From 1967 – 50 years ago, and within the lifetime of thousands in the manufactured housing industry today – once giant Kodak is no more.  The dominant retail player 5 decades ago was Sears, which has long since been supplanted, first by Walmart, and more recently, by Amazon.

HowMuchTop10CompaniesWorthToday50-100YearsAgoVisualCapitalistManufacturedHousingIndustryDailyBusinessNewsMHProNews

As MHProNews noted in a pre-dawn report this morning, the top 2 publicly-traded giants in manufactured housing in 2000 – plus Palm Harbor Homes, others – melted away, filed bankruptcy, reorganized, etc.  Today’s dominant players in manufactured housing look to be just as unstoppable as many believed the old-2000 era Fleetwood and Champion Homes were then.

MondayMorningSalesMeetingManufacturedHomeMarketingSalesCoachingDailyBuisnessNewsMHProNews

Today, the Fleetwood and Palm Harbor brands are subsidiaries of Cavco, and the Champion brand was reconstituted as a privately-owned firm.

Given the fact that manufactured housing’s #1 Clayton Homes and #2 Cavco Industries – per their own data – are growing at a slower pace than the industry at large, are there already possible warning signs that some in MHVille are overlooking? Are there vulnerabilities that these 2 largest HUD Code firms have that other competitors could exploit?

To answer that, what does this top 10 corporations chart tell you is the answer for such questions?

Impact of the “Tech Lords”

Apple and Microsoft are known by virtually everyone, and interacts/impacts with virtually daily.

Alphabet is “now the parent company of Google and several former Google subsidiaries,” says Wikipedia.  So, it’s used by – and their search results and ads impact – the manufactured housing industry in a big ways.

Google’s Going Modular Housing

Google and a former Amazon exec (see linked article below) are dabbling in prefab housing.

Inside MH – Not Every Democrat, Not Every Republican – Politically Incorrect, Factually Accurate

Will the tech giants dive into factory-built housing more deeply?  If so, shouldn’t we expect a big, disruptive market impact?

Microsoft may be diving into prefab homes soon too.

Bill Gates’ Subsidiary Belmont Plans Smart City of Future, What Role Will Factory Built Homes Play?

The same could happen with Facebook, which along side Google, are huge vehicles for marketing today.  Any chance these moves influenced Warren Buffett’s deeper buy into Apple, while selling off IBM?

Dive, Survive, or Thrive?

For mom-and-pop to even mid-sized manufactured housing operations to survive and thrive in this era of mega-corporations requires a strategy that based upon reality.  Wishful thinking and head-in-the-sand behavior simply won’t work.

ManufacturedHousingGoingVerticalReportDailyBusinessNewsMHProNews

If you are an independent, or provide products and services to independents, never forget this graphic below by the left-of-center media outlet, the Atlantic.

AmericasFastestDyingBusinessMobileHomesManufacturedHomesAtlanticIBISWorldDailyBusinessNewsResearchDataReportsMHProNews

IBISWorldAtlanticManufacturedHousingIndustryDailyBusinessNewsResearchReportsMHProNews

 

Political Impact of the Mega-Corps, Which Also Impacts the MH Industry

The political reality behind these top corporations are worth noting.

JP Morgan’s well-known leader is Jaime Dimon, a Democratic supporter who recently pushed the tax reform plan in a big, public way.

Why Democratic Leaning Jaime Dimon, of JP Morgan, Calls Americans to Support Tax Reform

Johnson and Johnson CEO, Alex Gorsky, has served as part of the Trump Administration’s American Manufacturing Council.

That said, the bulk of these giants tilt left.  Their leadership tends to favor Democratic candidates in their politics.

Warren Buffett has sizable stakes in Wells Fargo, and as previously reported, a growing stake in Apple.

All 6 of the top mega-corporations have a pro-Democratic tilt.

HillaryClintonWarrenBuffettCreditBostonGlobePostedManufacturedHousingIndustryResearchDataReportsDailyBusinessNewsMHProNews-com-

Never forget who Warren Buffett (right) supported, and that Hillary Clinton, left, was for higher taxes and strengthening the CFPB. Credit – Boston Globe.  More recently, Buffett on POTUS Trump, and politics is linked here.

So, when Democratic senators or congressional reps are trash-talking about ‘soaking the rich,’ are they really, truly going to go after those who are the core of their donor-base in recent election cycles?  Isn’t that ‘soak the rich’ just political spin, designed to make the masses feel good, while the truth is quite different?

Money, power, and politics have always mixed in America.

But as award-winning Marty Lavin has observed, pay more attention to what people do than what they say, and follow the money.

FollowTheMoneyPayMoreAttentionToWhatPeopleDoThanWhatTheySayMartyLavin6MillionYachtManufacturedHousingIndustryDailyBusinessNews600

Lavin is an MHI award-winner, and a success story in communities, retail, and finance.

When you follow that money, much of it leads back to these top 10 mega corporations, which touch our industry and consumers in a myriad of ways, day-by-day.

We Provide, You Decide.” © ## (News, fact checks, analysis, commentary.)

Notice 1: Looking for our emailed MH Industry headline news updates? Click here to sign up in 5 seconds. You’ll see in the first issue or two why big, medium and ‘mom-and-pop’ professionals are reading them by the thousands, typically delivered twice weekly.

Notice 2: If you like what you see, support our sponsors.  If you want to join the Manufactured Housing Revolution, for marketing and other MH Professional Services, click here.

(Image credits are as shown above, and when provided by third parties, are shared under fair use guidelines.)

SoheylaKovachManufacturedHomeLivingNewsManufacturedHousingIndustryDailyBusinessNewsMHProNews-Submitted by Soheyla Kovach to the Daily Business News for MHProNews.com.

Big Apple Sees Rise of First Modular Apartments

July 12th, 2013 Comments off

Near the tip of Manhattan Island in New York City is rising the Big Apple’s first modular residential structure, a seven-story apartment building of concrete and steel. The Stack, as builder Gluck+ Architects calls it, is being assembled at the rate of four modules a day. All 56 of the 45-foot modules are expected to be set by next week, with a projected October, 2013 completion of the interior finish work. Counting off-site building, the entire project will require ten months, six months less than on-site construction in this town called Inwood. As MHProNews has learned from fastcodesign, the modular units are assembled in a factory in Penn. and trucked to the site. “Normal construction is a nightmare,” say chief architect Peter Gluck. But in a factory situation, “You can easily supervise what’s being done, whereas in normal construction, that’s really hard to maintain.”

(Photo credit: fastcodesign–the Stack in New York City)