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Home > Affordable Housing, Analysis and Commentary, Business, Manufactured Home Communities, Manufactured Homes, Manufactured Housing Industry, Marketing Sales Management > MH Intelligence for Your Business – Incomes by U.S. Counties, How Do Your Counties Compare?

MH Intelligence for Your Business – Incomes by U.S. Counties, How Do Your Counties Compare?

September 1st, 2018


Maybe you’ve been in the manufactured housing (MH) industry business for decades.  Perhaps you’ve recently hired new people, or are new in the MH industry yourself.  What sort of inventory would you order?


What are the factors that should go into your inventory decision making?

Certainly, part of what should be done is ask your factory rep – what are your top 5 or top 10 selling floorplans.  Ask that same question specifically for retailers.


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If you are a community, ask that question with a community slant.  ‘What are the top selling models for retailers?’ Or, ‘What are your top selling floorplans for land lease communities?


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But you still have to make the decision yourself. Factories routinely ship for a wide territory, typically several hundreds of miles in a circle around the production center.


Part of what should be factored into your decision making is what this VC infographic should be useful for, namely, what are the household incomes in or around your county?


For example, the higher the household income, the safer you could be ordering a ‘higher end’ home. Conversely, the lower the income in your market(s), the safer you are with less expensive inventory.

Manufactured Housing Shipment Totals, June 2018

This certainly isn’t the only tool or ‘manufactured housing intelligence reports’ you’d want to use. But it is a useful one for the savvy professionals that don’t want to shoot from the hip.  That’s MH “Industry News, Tips and Views Pros Can Use,” © where “We Provide, You Decide.” © ## (News, analysis, and commentary.)

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