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America First, Economic Nationalism, Sycophancy, Presidents and Manufactured Housing’s Future

June 21st, 2018 No comments

 

TogetherWeWIllMakeAmericaProsperousAgainWeAreOnePeopleOneFamilyOneGloriousNationUnderGodDailyBusinessNewsMHProNews

There are millions who find the truth to be uncomfortable.

 

Millions are misinformed about manufactured housing. The obvious answer is education.

Millions don’t know, so they don’t understand just how failed many public policies have been. Millions don’t understand how public policy impacts business and jobs, including those in our industry.

The obvious answer is education.

Hundreds of billions of dollars are pouring back into America.  It is the result of the Tax Cuts and Jobs Act, combined with regulatory rollbacks.

Those business thwarting, job killing forces of higher taxes and regulations have been tolerated for decades. Presidents John F. “Jack” Kennedy (D) and Ronald Reagan (R) demonstrated the principle that taxes could be dramatically lowered, and business and jobs would be spurred.

That isn’t partisan. Rather, it’s a law, like gravity.

Or as industry success story Marty Lavin succinctly put it in his article on trade, “You get more of what you encourage, and less of what you discourage.”

Factory-built housing industry veterans Tim Connor, and our publisher L. A. “Tony” Kovach have both said similar points to Lavin’s insight.

The point? Once more, education is the key.  A new generation of manufactured housing industry professionals and Americans must be taught what works, and why.

 

Lessons from Seattle’s Head Tax

Higher taxes or higher regulations are business and job killers. These are truths that the Daily Business News has promoted for years, and are being proven – right before the nation’s and our industry’s eyes.

Recently, giant Amazon pushed back hard on Seattle’s head tax, which was passed to pay for homeless programs. Jeff Bezos, the world’s richest man and founder of Seattle based Amazon, did not want to pay that tax, even though he can clearly afford it.  Yet, Bezos favors progressive policies? How does contradiction work in practice?

Warren Buffett and Chase’s Jaime Dimon recently praised on  CNBC the U.S. economic boom as strong. But both are Democratic supporters. Buffett has pointedly put down President Trump for years before he ran for the White House.  Buffett strongly supported Mr. Trump’s opponent, Secretary Hillary Clinton. How does that contradiction work?

Make no mistake.  The evidence is there that billionaires like Buffet, Bezos, Dimon, Soros or others who support so-called progressive or leftist causes know the truth about high taxes and heavy regulations.  It isn’t that Marty Lavin, Tim Connor, or Tony Kovach are smarter or richer than they are.

Some modest level of taxes and regulations are arguably necessary in society.  But excessive taxes and regulations are proven by experience to be destructive. That’s been known for centuries.  So, why do some favor high taxes and high regulations? In a phrase, it’s “political and economic power over their competition.”  Big business can better sustain high taxes and high regulations.

NAMCostForComplianceDailyBusinessNewsMHProNews

 

The Approaching Midterms

Democratic strategists like long-time Clinton adviser Doug Schoen have said that opposition to President Trump can’t be a winning strategy for them.  The evidence of the success of the president’s policies are increasingly strong.

Doug Schoen, Clinton Adviser, warns – “Democrats must advance an agenda…to create a society of opportunity for all – not guaranteed outcomes achieved through wealth redistribution.”

Keep in mind the lessons of the facts above.  This isn’t about a cult of personality, or party, as some narratives would have you believe.

Rather, it’s about policy principles that are as proven as gravity.  Rephrased, its about education about reality vs. flawed opinions.

YouAreEntitledtoYourOwnOpinions.ButYouAreNotEntitledToYourOwnFactsDanielPatrickMoynihanDailyBusinessNewsMHProNews

 

Presidents Then…

Yesterday, the Daily Business News spotlighted then President Gerald Ford’s speech praising what was then the mobile home industry.  The mobile home industry has evolved into the modern manufactured home (MH) industry. There were some principles that were practiced during the Nixon-Ford era, such as wage price controls, that were proven to be public policy failures. The point isn’t that President Ford was great because he was Republican (note: as pro-industry trade publishers, we are political independents).  It isn’t that President Ford was just being nice to our industry.

Rather, it is that President Ford was correct then on some specifically focused items that apply today to manufactured homes.  Those specific principles are as true today as they were back then.  If you missed it, please circle back to the article linked below once you finish this column.  Because the lessons are true, then and now.

U.S. President Praised “The Mobile Home Industry,” Manufactured Homes are “Here to Stay”

 

Some Key Themes, Quotes from POTUS Trump’s Duluth Rally

We will never give in.  We will never give up. And we will never, ever stop fighting for our country,” said President Donald J. Trump near the end of his rally last night. “Or for our flag. Or for our freedom,” he said to cheers and applause. Like President Reagan, our 45th president holds different views than he once did on some issues. He evolved over time from some beliefs into America First economic nationalism.

 

It should be noted that President Trump’s call for “a space force” is in some ways an echo of Reagan’s call for the Strategic Defense Initiative (SDI), which was mocked then.  SDI was part of what brought the old Soviet Union to the table, and what ended up bringing the Berlin Wall, and the Communist Iron Curtain to a close.

President of the United States (POTUS) Trump seems to have a knack for getting at the heart of an issue. Freedom and peace through strength. He believes that his ‘tariff’ skirmish will result in better trade deals for America. Several of his economic principles are already proving themselves.

As long as we are proud of who we are and what we are fighting for, we will never, ever fail. There is no place like our place,” he said of the U.S.A. With your help, and with your voice, and with your vote,” the 45th president said his reform version of the GOP party “can keep on winning. We will keep on winning.”

We are Americans.  And our hearts bleed red, white, and blue,” said the “America First” president.

We are one people. One family, and one glorious nation under God. And together, we will make America wealthy again. We will make America strong again. We will make America safe again. And we will make America great again. Thank you, thank you Minnesota.”   The president is hoping some of his political supporters will win congressional races in the state, and perhaps flip a U.S. Senate seat or two.

The president narrowly lost Minnesota in 2016, which is a state that has been deep blue for decades.

 

Proven, Pragmatic, Pro-Business and Individual Prosperity Principles

MHProNews has and will continue to stand for proven principles, not spin, hype or political posturing.

This writer editorially supported President Trump, and the presidential campaign site carried my full column for months. Those who came late to the dance are welcome, but the point is that we discerned who the best candidate was for our industry and for our nation – Donald J. Trump – and we backed him during the primaries, after the convention, and have supported his policies since.

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While the Manufactured Housing Institute (MHI) paid for two pro-Clinton speakers in the closing days before the 2016 election, while MHProNews and the Kovach family supported Donald J. Trump’s candidacy as the best for the industry, small business and hundreds of millions of Americans. One of those stories ended up on the president’s campaign website, and hundreds of conservative and pro-Trump websites.

Our support for President Trump was and is based upon those principles and sound policies.  Those principles work in spite of how someone may feel about this or that presidential tweet, or this or that hyperbolic expression. Proven principles are paying off.

We at MHProNews are pragmatic and practical.  We strive to get facts and principles correct, so that professional readers and investors can have a reliable source of independent information.

This is demonstrably the most pro-industry, pro-sustainable growth publication in manufactured housing history. We are also the runaway #1 publications in our niche.  Those are bold claims.  But third-party data helps proves it. Beyond reader feedback, which of course crosses the spectrum of pro-and-con, traffic or email data tell us that most of our audience respects what we provide. By the way, it was a competitor who asked us to do the report, linked below.

What are the FACTS about Manufactured Housing Industry Traffic vs. Real Estate? MHVillage, MHProNews, Manufactured Housing Institute Data

We at MHProNews are pro-business, and we celebrate success.

That said, there are monopolies that harm our industry.  We believe in principle that those monopolies need to be legally challenged and broken up.  That includes the alleged Berkshire Hathaway monopoly over manufactured housing; but it isn’t limited to them.  Our position is based upon principles.  Other monopolies that need to be addressed are found in the article, linked below.  Each one poses a risk to our industry and the nation.

Facebook, Marketing & News – Manufactured Housing Pros, Sarah Miller, ‘Citizens Against Monopoly’ Sound the Alarm

NY Stern professor Scott Galloway is arguably correct when he says that breaking up the monopolies would create more millionaires.  A few billionaires may lose some of their vast wealth in the process. But if they are proven guilty of violating antitrust or other laws – as even non-industry sources and MHProNews has alleged – then don’t they deserve what they get?

ClaytonHomesSkylineChampionCavcoIndustriesBalanceofIndustryManufacturedHousingIndustryConsolidationGraphicPieChartMHProNews

Graphic by MHProNews, using information provided by each corporation, or named entities. The cause of the above?  See Smoking Gun 3, and those related documents and videos. Clayton and the top 25 report is linked here.

If you are a first time reader, please see Smoking Gun 3 once you’ve finished this article for documents and videos that demonstrate just how manufactured housing has been arguably derailed.  See how choking off capital debatably harmed thousands of industry businesses, and potentially millions of more manufactured home owners.  That in turn costs taxpayers billions.

Smoking Gun 3 – Warren Buffett, Kevin Clayton, Clayton Homes, 21st Mortgage Corp Tim Williams – Manufactured Home Lending, Sales Grab?

As we’ve ratcheted up that theme of breaking up the monopolies, the Manufactured Housing Institute’s (MHI) ‘big boy’ backers have demonstrably provided more ads and financial support to the other MH industry trade sources. We’ve had sponsors tell us that they’ve been pressured to back off supporting us.

Thanks to the support of a few, we are still standing. We stand for principles, vs. those who are apparently short-term sellouts.  The industry can only achieve its potential by breaking free of the factors that have artificially suppressed our MH Industry’s growth.

LawrenceYunNARShort8.3MillionHousingUnitsRisingRentsHousingPricesCuredOnlyByMoreBuilding

Collage by MHProNews.

MobileHomeShipmentsManufacturedHomeShipmentChartMHIAShipmentsMHIndustryChampionSkylineHUDCodeDailyBusinessNewsMHProNews

What was accomplished previously in sustainable shipment levels, can clearly be done again.

Our publisher personally knows each other ‘serious’ non-association trade publisher or blogger active in manufactured housing today. He respects some-to-many of their qualities.  We advocate a separating the “wheat from the chaff” approach. But the sad reality is that each of those other MH bloggers and writers has to various degrees debatably ‘sold out’ to the big money interests. Their articles and writing are often – not always – that of a sycophant.

It is President Donald J. Trump and his supporters that made S 2155 possible.

White House Signing Ceremony on Historic Pro-Growth Financial Regulatory Reform

The National Federation of Independent Businesses (NFIB), the Manufactured Housing Association for Regulatory Reform (MHARR) are among those trade groups which have consistently supported tax cutting and/or regulatory reform polices that are good for America, and are good for independent manufactured housing industry businesses.

The president’s rally in Duluth, Minnesota last night hit all of the themes and topics that are hot in the news recently.  Several of the major cable networks did not carry the full address.  The CBS video above covers the President of the United States (POTUS) Donald J. Trump’s talk.

For those who are:

  • realists, open minded, and sustainable growth oriented,
  • for those that don’t already support the president’s plans,
  • those owe it to themselves to take another look.

The truth and applying the truth will alone set people free.

For those who already agree with the above, you get it.  For those who don’t, the growth after just 500 days of Mr. Trump in Oval Office should be evidence.

The opposition uses slanders and slurs, because that’s all that they have.

It should be noted that competitors in publishing in MHVille may or may not agree with the president’s policies.  But in practice, if other writers support what MHI’s ‘big boy backers’ want – admit it or not – then they are routinely on the wrong side of the MH Industry’s issues.

While Frank Rolfe has gone silent – allegedly due to a discussion between Berkshire Hathaway company members, ads, and certain benefits – several of the points he made prior to going silent about MHI were spot on.  Will Rolfe risk losing his support in favor of speaking out again?  Time will tell.

Frank Rolfe: Pressured into Silence? Manufactured Housing Industry, and Journalism

But neither Rolfe nor MHI can erase what that widely known MHI member’s already said on numerous occasions.  We keep track of the evidence and the facts, so that industry professional readers or investors can decide, and act accordingly. 

Neither can MHI ignore the new national association that is forming.  They quit MHI because of the recognition that MHI has failed the industry.

‘Tip of Iceberg’ – Rick Rand; Marty Lavin, Communities have ‘No Confidence’ in Manufactured Housing Institute, New National Trade Group Announced

The evidence is clear for those willing to look at it with an open mind.

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Submit confidential or on-the-record news tips, or comments at this linked email –>iReportMHNewsTips@mhmsm.com

MHI has de facto been working for consolidation.  The case for that allegation is laid out in linked articles and reports. You can see a summary in the first Related Report, linked below.

Note that we’ve repeatedly given MHI and Berkshire brands in MHVille an opportunity to refute any of the facts we’ve presented.  For about 15 months now, they no longer even try to respond. Isn’t that a de facto admission that what we’ve been publishing is correct?

That may be a difficult pill for long-time MHI members or Berkshire believers to swallow, but it is what it is.

Please note, we’ve often made the distinction that just because someone is in MHI, or works for an operation associated with them, that doesn’t make them a bad person. Some state associations and businesses tell us that they have ‘no choice,’ but some of those in MHI are among our sources of information.  They support us as they can.

 

Phase One, Phase Two

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To see a sample of our emailed news update, click here. To sign up for the factory-built home industry’s #1 headline news, click here or the graphic above.

Phase One has been about education.  Education is about helping free manufactured housing from the chains which has limited it for far too many years.  Education about the realities of modern manufactured homes must be ongoing.

Phase Two is about to get underway. To learn more, please see the article linked below. “We Provide, You Decide.” © ## (News, analysis, and commentary.)

(Third party images, and content are provided under fair use guidelines.)

Related Reports:

Only 3 Options – the Elephant in the Room

State Associations, Companies Quit Membership in Manufactured Housing Institute, (MHI), One Explains in Writing, ‘Why?’

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To report a news tip, click the image above or send an email to iReportMHNewsTips@mhmsm.com – To help us spot your message in our volume of email, please put the words NEWS TIP in the subject line.

1) To sign up in seconds for our MH Industry leading emailed news updates, click here.EmailedMHProNewsHeadlineNewsDailyBusinessNews

2) To provide a News Tips and/or Commentary, click the link to the left. Please note if comments are on-or-off the record, thank you.

3) Marketing, Web, Video, Consulting, Recruiting and Training Resources

SoheylaKovachDailyBusinessNewsMHProNewsMHLivingNewsSubmitted by Soheyla Kovach to the Daily Business News for MHProNews.com. Soheyla is a managing member of LifeStyle Factory Homes, LLC, the parent company to MHProNews, and MHLivingNews.com.

As Washington Boils, and Trade Roils, POTUS Heads to MN for Rally – Plus MH Market Updates

June 20th, 2018 No comments

CNNmoney6.20.2018ManufacturedHomeStocksMarketsReportsMHProNewsThe carefully orchestrated backlash to the enforcement of federal immigration law has taken center stage in media for the last 2 days. Forgotten is who passed the law, or that Presidents Bush and Obama to various degrees had a similar policy of enforcing the law.  Trade is still on investors minds, as markets closed mixed.  Having signed an executive order on the issue of separating children from those who crossed the border illegally, President of the United States (POTUS) Donald Trump heads to the battleground state of Minnesota to campaign ahead of the midterms.  That will be our focus tonight.

If you’re new, already hooked on our new spotlight feature – or are ready to get the MH professional fever – our headline reports are found further below, just beyond the Manufactured Housing Composite Value for today.

 

The evolving Daily Business News market report sets the manufactured home industry’s stocks in the broader context of the overall markets.

Part of this unique feature provides headlines – from both sides of the left-right media divide – that saves readers time, while underscoring topics that may be moving investors, which in turn move the markets.

Readers say this is also a useful quick-review tool that saves researchers time in getting a handle of the manufactured housing industry, through the lens of publicly-traded stocks connected with the manufactured home industry.

MH “Industry News, Tips and Views, Pros Can Use.” ©

ICYMI – for those not familiar with the “Full Measure,” ‘left-right’ media chart, please click here. 

Selected headlines and bullets from CNN Money:

  • ‘Stranger Things’ caused an Eggo boom. Now sales are waffling
  • Walmart ‘disturbed’ its former building is migrant shelter for kids
  • Shale exec: US will be the world’s biggest oil producer by the fall
  • Iran: OPEC should stick to its production limits
  • Amazon, Berkshire and JPMorgan announce CEO of their health care company
  • CEOs call out Trump’s ‘heartless, cruel’ border policy
  • Seth MacFarlane, Judd Apatow and other Fox talent slam Fox News’ border coverage
  • China’s economy shows signs of slowing. A trade war won’t help
  • Chinese investment in the US has plummeted 92% this year
  • Europe will hit US products with tariffs starting Friday
  • Why investors should bet on individual stocks
  • Is Manhattan’s rental market finally cooling off?
  • Hate on Facebook all you want. The stock’s at an all-time high
  • Wells Fargo’s ethics hotline calls are on the rise
  • Gatorade is going sugarless for the first time
  • How office design can isolate women
  • The world’s biggest advertiser wants women to produce half of its ads
  • Top bitcoin exchange says over $30 million in cryptocurrencies stolen
  • Ford and Volkswagen may develop vehicles together
  • Nearly a quarter of Americans have no emergency savings
  • Elon Musk: Tesla worker admitted to sabotage
  • Starbucks says it will close 150 stores next year
  • Telecom companies say they won’t share your location data anymore
  • ‘Alexa, order me room service.’ Amazon’s voice assistant checks in to Marriott hotels
  • CVS will now deliver your prescription

Selected headlines and bullets from Fox Business:

  • AMC Theatres launches subscription movie service to rival MoviePass
  • American, United shares rise as airlines rip Trump immigration policy
  • Stocks mixed amid trade and immigration talk
  • 21st Century Fox accepts Disney’s higher bid
  • Could China turn to Iran oil? Former Exxon president weighs in
  • New 1040 tax form will be the size of a postcard
  • Germany’s largest automakers back abolition of EU-U.S. car import tariffs
  • Clinton gets ‘kid gloves,’ while Trump gets ‘brass knuckles:’ Grassley on IG report
  • Teenager becomes millionaire with healthy candy business
  • How Trump’s steel tariff is helping mining industry in Minnesota
  • Tesla sues former employee for allegedly stealing company secrets
  • Immigrant entry for all is not sustainable: Varney
  • For some Americans, ride-sharing more affordable than car ownership
  • Buffett, Bezos, Dimon find health care CEO in Harvard professor
  • Genesis, Kia, Hyundai lead the way in initial quality
  • 9 ways to save on vacation this summer
  • Tip: Try to book last minute. Planning early doesn’t always save you cash.
  • Google AI can predict when you will die
  • For some Americans, ride-sharing more affordable than car ownership
  • Would you be better off selling your car and taking Uber or Lyft?
  • Dubai real estate a hotbed for money laundering: report

 

Today’s markets and stocks, at the closing bell…

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Manufactured Housing Composite Value (MHCV)

YahooFinanceManufacturedHousingCompValue6.20.2018DailyBusinessNewsStocksMarketsDataReportsMHProNews

 

Today’s Big Movers

For all the scores and highlights on tracked manufactured home connected stocks today, see thBloomberg graphic, posted below.

Today’s MH Market Spotlight Report –

POTUS Trump’s approval numbers are near his record high since taking office, and are as good or better than Presidents Reagan, Clinton, Bush, or Obama at about this same point in their presidency.

Talk of a blue wave is vaporizing, but not gone.  Some GOP hopefuls are cautiously hoping for a red wave in November, based upon the best economy in years.

But Democrats have found an issue with the border and separating children from parents.  The narrative and echo chamber are having some impact with voters, according to a CNN poll.

Against the backdrop of the so-called trade war with China and others, plus the immigration issue, the president will be in Minnesota for a rally to support his party in a state he narrowly lost in 2016, and in a district that he won.

The bullets are from CNBC.

•          President Trump holds a rally in Minnesota on Wednesday as he faces widespread backlash over his administration’s policy of separating migrant children from parents. The president signed an order Wednesday afternoon aiming to end the practice.

USTopDestinationForImmigrantsToCometo2009GallupManufacturedHousingIndustryDailyBusinessNewsMHProNews

POTUS Trump is a pragmatic leader on a challenging issue.

•          Minnesota is a key midterm election state, and Trump has increasingly tied the critical elections to his efforts to crack down on illegal immigration.

•          Minnesota will elect two senators this year and has four highly competitive House races.

•          In November, Minnesota will elect a governor and two senators, due to the resignation of Democratic Sen. Al Franken over sexual misconduct accusations. Nonpartisan analysts consider four House seats — two each held by Democrats and Republicans — as toss-ups.

•          Minnesota as a whole is hardly Trump country, as Democrats have carried it for decades in presidential elections. However, Democrat Hillary Clinton won the state by fewer than 2 percentage points in 2016. That made the state more appealing to Republicans for both 2018 and Trump’s re-election bid in 2020.

•          Trump will speak at 6:30 p.m. local time in the 8th District, a broad area in northeastern Minnesota represented by Democratic Rep. Rick Nolan. The seat is one of the GOP’s top House targets. Trump won the district by about 15 percentage points in 2016 and Nolan will not run for re-election.

WashingtonBoilsTradeRoilsPOTUSHeadstoMNMHMarketUPdates

Still from video

Bloomberg Closing Ticker for MHProNews…

NOTE: The chart below includes the Canadian stock, ECN, which purchased Triad Financial Services.

NOTE: The chart below covers a number of stocks NOT reflected in the Yahoo MHCV, shown above.

NOTE: Drew changed its name and trading symbol at the end of 2016 to Lippert (LCII).

6.20.2018DailyBusinessNewsManufacturedHousingConnectedMarketReportsBloombergMHProNews

Berkshire Hathaway is the parent company to Clayton Homes21st Mortgage, Vanderbilt Mortgage and other factory built housing industry suppliers.

LCI Industries, Patrick, UFPI and LP all supply manufactured housing.

AMG, CG and TAVFX have investments in manufactured housing related businesses.

Your link to industry praise for our coverage, is found here.

For the examples of our kudos linked above…plus well over 1,000 positive, public comments, we say – “Thank You for your vote of confidence.”

We Provide, You Decide.” © ## (News, analysis and commentary.)

SoheylaKovachDailyBusinessNewsMHProNewsMHLivingNews(Image credits and information are as shown above, and when provided by third parties, are shared under fair use guidelines.)

Submitted by Soheyla Kovach to the Daily Business News for MHProNews.com.

U.S. President Praised “The Mobile Home Industry,” Manufactured Homes are “Here to Stay”

June 20th, 2018 No comments
USPresidentPraisedMobileHomeIndustryManufacturedHomesAreHereToStayMobiletoManufacturedHousingDailyBusinessNewsMHPronews

It’s historic…

You are entrepreneurs in the best tradition of the free enterprise system.”
~ The President of the United States to the MH Industry

 

The U.S. President began his talk with these words, “There are problems in the economy and in the mobile home industry.  I am not so naïve as to deny that. I am in the business of looking for problems – and solutions. I am a problem solver and an optimist. I am optimistic about the future of the economy and the future of the mobile home industry.  My optimism stems from the belief that our problems – and that is the first step toward solving them. To recognize problems is constructive.  To become obsessed with them is destructive.”

Imagine how motivated about a thousand manufactured home (MH) industry professionals were to hear what HUD Secretary Ben Carson had to say at MHI’s last planned meeting in Las Vegas earlier this year.

BenCarson@HUDgovNewCooperationManufacturedHousingIndustryDailyBusinessNewsMHProNews

Composite of images from HUD Secretary Carson, Twitter.

Then picture a time in the MH Industry when the President of the United States was happy to speak to the industry, and the industry was happy to hear in person from the Chief Executive of the U.S.

Rearview mirrors are not as important as the windshield, but they are necessary for safety, insight, learning, and growth. Driving would be far more dangerous without side-and-rear-view mirrors.   The same principle is true for investing, to operate or expand a businesses, and for savvy politicos. Everyone that buys a business or a property does due diligence to see what the past performance looked like. Its hard to find a business that doesn’t check the background – the history – of a job applicant.  History matters.

The opening words above, and what follows below, are from then-President Gerald R. Ford, in a speech given to the “Mobile Home Manufacturers Association” dated March 22, 1973.  The original notes are from the Ford Presidential Library.  All of those notes are found at the end of this report as a download.

The best way to solve problems is to concentrate on our strengths.  And if you look at the economy and at your own industry you see many strengths, many reasons for confidence,” said Ford’s notes, which include hand-written revisions.

Ford’s speech notes go through a significant amount of economic data, woven between his comments about the blossoming then pre-HUD Code mobile home industry.

Then President Ford’s speech positions the next section of praise following part of his address that focused on balancing the budget.

Then, as now, there is a need to control federal housing costs. The common-sense solution, then and now, is to let as much of that be done by private enterprise.  Federal policy should be used to support solutions, rather than be an obstacle for private industry, in this case, the factory-built home industry.

I have noted with great interest the bill introduced by Lou Frey of Florida…,” Ford said.  That bill would eventually become the National Manufactured Housing Construction and Safety Standards Act of 1974. “I am sure that each and every one of you shares Lou Frey’s concerns and respect his motivation,” Ford stated.

LouisFreyJr.AmiercanPoliticanUSHouseofRepresenativesNationalManufacturedHousingConstructionSafetyStandardsWikipediaDailyBusinessNEwsMHproNEws

What’s the outlook for the mobile home industry?  It can only be described as bright.  My information is that production now is running at an annual rate of nearly 700,000—and that is a fantastic figure for what really is a still a very young industry.”  It should be noted that mobile home shipments never broke 600,000 units in a year, but the way that then-President Ford described it is akin to what today would be called the “Seasonally Adjusted Annual Rate” or SAAR, used in conventional housing as well as with HUD Code manufactured homes. That SAAR may indeed, during that time of year, have been at a near 700,000 annual rate.

It is important to note again why the Daily Business News recently spotlighted the story of Rollohome.  In short order, that firm went from start-up to 60,000 new homes shipped in just 2 years.  If that was achievable then, surely it can be done with our greater technology today?  For more on that, readers can circle back later to the linked report, below.

Rollohome, Creating 60,000 Factory-Built Homes in 2 Years

 

Ford on MH

Ford pointed to the VA program, and how it was modified to support financing of manufactured homes for veterans.

Then, it was Vietnam, but more recently, Afghanistan and Iraq are among the places that millions of veterans have served.

Ford’s logic of supporting the factory-built home industry applies today, as it did then.  It is one of several reasons that MHProNews has supported editorially common-sense, sustainable tweaks to FHA, VA, USDA (Rural Housing) and the lending programs that GSEs are supposed to be providing via their Congressionally mandated Duty to Serve (DTS) manufactured housing.  One such related report is linked below, and can be read later for more insights.

Two Great Laws Already on the Books NOW,  Can Unlock Billion$ Annually for Manufactured Housing Industry Businesse$, Investor$

As you know, Congress in 1970 approved a law letting the Veterans Administration guarantee loans on mobile homes, as well as on the lots to place them on,” Ford’s speech-notes said.

Ford apologized for the “red tape connected with” the VA program, a reminder that then and now, legislation is the start of a process, not the end. “The VA mobile home program has fallen far short of its goals. But it is now picking up.  In recent weeks VA officials have conferred with mobile home manufacturers and dealers and with money lenders.  They want to make the program go,” Ford explained.

But VA officials are doing everything they can to promote the mobile home loan guarantee program, and it is beginning to accelerate,’ said Ford, adding “Of the 5,460 mobile home loans guaranteed by the VA last year, 4,178 were to post-Korean vets.”

You are entrepreneurs in the best tradition of the free enterprise system.”

I say the future of your industry is bright because you’ve got a lot going for you. Mobile homes are the only low cost new homes available,” then President Ford said. “The cost of producing stick-built housing has risen dramatically.  At the same time, with your assembly line methods, you are doing something to lick high housing costs—and it is the mobile home purchaser who benefits.”

That same point applies then and now. It is once more worth noting that President Donald J. Trump worked an example of factory-home building into a speech featured by the Daily Business News, at the link below, which can be referenced later for more insights.

President Trump Spotlights Factory Home Builder in Speech, Proven Promotion, Support of Industry Advancement

I am not here to promote the sale of mobile homes,” Ford said, so that he didn’t sound like he was a pitch-man for the industry.

But there is no question that the mobile home industry holds revolutionary potential for future advancement in the field of housing.  Mobile homes have become a major segment of the nation’s housing supply.  They are here to stay,” said Ford to finish is speech.

 

Tony Takeaways

The word “tony” can be a word or a name. As a word, tony can mean “elegant, stylish, fashionable.” It’s also the name of your award-winning manufactured home industry veteran, writer, industry consultant, and publisher.

There are many reasons this speech of President Gerald R. Ford still matters today.

President Ford was arguably correct on several points, which applied then and now.  They include, but aren’t limited to:

  • Presidents Nixon and Ford are among those who specifically praised the value of the mobile home industry – which is what the industry was, prior to the passage of the National Manufactured Housing Construction and Safety Standards – in solving the nation’s affordable housing needs.
  • HUD Secretary Ben Carson, Vice President Mike Pence, and President Donald J. Trump have all praised either manufactured homes specifically, and/or factory-built homes in general. Danny Ghorbani, and MHARR President and CEO Mark Weiss, JD, have both cited the opportunity the industry has with this administration (see the video, below.)
  • Ford was correct in saying that problems must be identified and understood, before they can be tackled and resolved. Editorially, MHProNews has advocated a pragmatic, reality-based approach to problem solving.  The industry must separate the unhealthy chaff from the fine wheat.
  • Then and now, federal access to financing options that level the playing field were important.
  • More affordable manufactured home owners would mean more Americans who aren’t renting or getting housing subsidies.
  • Millions of more manufactured home owners would mean millions of more Americans building equity and personal wealth.
  • Unlike rentals, a manufactured home loan can over time be paid off. Once a home is mortgage-free, maintenance, insurance, utilities, and taxes are all that remains, so that’s as inexpensive as modern living costs can possible get.
  • Building more manufactured homes would mean more good jobs.
  • From the federal budget perspective, millions of more manufactured homes would mean fewer people depending taxpayer subsidized housing, and/or other programs.
  • Ford proved to be correct about the “revolutionary potential for future advancement in the field of housing” about the evolution of the industry from the mobile home era to the modern manufactured homes today. Factory-home-building made sense then, and now.
  • Enforcement of existing laws are a key, including the enhanced preemption provided by the Manufactured Housing Improvement Act of 2000.
  • Logically, enforcing the laws linked above would yield some $2 trillion in additional Gross Domestic Product, according to the university researchers.

There’s more, of course, but the points are clear.

President Ford recognized that the MH industry is necessary.  It is currently underperforming, as the chart below reflects.

MobileHomeShipmentsManufacturedHomeShipmentChartMHIAShipmentsMHIndustryChampionSkylineHUDCodeDailyBusinessNewsMHProNews

What was accomplished previously in sustainable shipment levels, can clearly be done again.

The industry’s professionals and investors must grasp the tremendous opportunities, vs. the realities to be dealt with. The challenges to the industry are both from within the industry, and from the ranks of the ill-informed naysayers outside our industry too.

The Ford Library text of the speech notes are linked here as a download. ## (News, analysis, and commentary.)

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Related Report:

Only 3 Options – the Elephant in the Room

Affordable Housing Focus Group – Comparing Housing Options – Conventional Houses, Condo, Rentals, and Manufactured Homes – Up for Growth, National Association of Realtor, Studies

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Factory-Crafted Home Living, Reimagined – “The Art Park” vs. MHCs – Interview with Robbie Antonio, Founder of Unicorn Revolution Precrafted Homes

June 20th, 2018 No comments
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Still from the video below. Text, collage by MHProNews.

Housing is a global need, and Asia is the largest market. As the Daily Business News recently reported, U.S. based Hometown America is one of several operations in manufactured housing that has ties to Asia, some of which are deepening.  Hometown’s recently announced deal is valued at nearly ½ a billion dollars.

 

CNBC is a division of NBCUniversal, and their “Managing Asia” program is about the Asia Pacific region, featuring CEOs, entrepreneurs and other business leaders.

Divestopedia defines a unicorn like this, “…a unicorn refers to any tech startup company that reaches a $1 billion dollar market value as determined by private or public investment. The term was originally coined by Aileen Lee, founder of Cowboy Ventures.”

In a release to MHProNews, CNBC’s Christine Tan provided the following transcript of an interview with Robbie Antonio, or Revolution Precrafted, a firm which asserts their focus on “Modern Prefab Homes by World Renowned Architects & Designers.”

Here in the U.S. “trailer parks” evolved into “mobile home parks” of 5 (+/-) decades ago have become what a number of industry professionals today refer to as “land lease communities” or “manufactured home communities.”

Forget all of that for the next few minutes, save as history and background.

Then, consider what Robbie Antonio is doing to bring factory-crafted homes into the future. Note how Antonio is attracting global attention, including well qualified buyers and investors alike.

The project that Tan is asking Antonio about is the one in the video, below.

 

 

Christine Tan: You know Robbie, we’re here at this 150 hectare park at Batulao Artscapes which you call a living Art Park. What can one experience by living here?

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Robbie Antonio. Credit: Design Bloom & Revolution Precrafted Properties.

Robbie Antonio: I’ve seen other art parks around the world and many of them are just museums and you get to see art and then you go back home. Imagine living in it. Imagine living in a David Salle house, Elizabeth de Portzamparc house, and really being surrounded by this magical environment.

C: What is the price point? How cheap can a prefabricated housing be?

R: The house and lot here is less than 50,000 dollars which is about 3 million pesos or so

C: Your family has been in real estate for almost 30 years. You started Revolution Precrafted in 2015 to essentially create a startup for prefab housing. How did you stumble upon the idea?

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R: I come from the real estate world and I’ve been doing this for over 10 years. In New York, I built my own company called Antonio Development where I did a project in the Plaza District, the most sought after area in all of Manhattan, close to Central Park where nothing has been made in 20 years. So when I did that with Mr I.M Pei, it was the first round of residential products I had ever done. At the very early age of 28 I started the idea of positioning buildings in a proper format, came back to Manila and did a flurry of branded towers with fashion companies such as Armani, Missoni and Versace. I did Trump Tower and also projects with Hollywood icons such as Paris Hilton where I did 9 towers with them. In mid-2015, I wanted to do something extremely disruptive. I wanted to be an asset-light, no inventory business and global.

C: So you were tired of the old model?

R: Yes, to begin with, and second I was looking at major unicorns like Airbnb and Uber from miles away and I basically said this to myself: “What do they have in common?” I asked myself this for a straight week. No inventory, asset-light, using technology and truly global.

I feel that I’m a man of the world and I did not want to just do projects here in Asia. I wanted to look at the world as if it were all the same country and I wanted to be global without being asset heavy. Then it just dawned upon me. It was like a Eureka moment, an epiphany in the middle of 2015. I wanted to investigate an industry called the prefab market, a space which allows you to get from Point A to Point B very succinctly.

It’s a means to the end, not the end. The end is to truly be everywhere, ubiquitous, and I wanted to be prevalent and omnipresent in all the regions of the world. I’ve told my team I want to be in 25 different countries this year, 55 by next year, 85 in 2020 and possibly go public then.

C: You’re not worried about cannibalizing your family’s real estate business?

R: Why would you talk about cannibalization when you should be talking about complementary businesses?

C: How so?

R: We’re in Batulao, it’s a 145 hectare development. This specifically is a Century Properties Development, the only 1 I’m doing out of 11 countries and all the master plans we have closed. Case in point you have David Salle’s house there, Elizabeth de Portzamparc’s house here. Most of these developers outsource construction and supplying of construction to an entity anyway so that’s adding value, not cannibalization.

C: So I know it’s your own business but what did your father say when you told him about it?

R: I told him after the fact. I said this is what I’m doing, I’ve been working on this and I’m recently launching this in Miami Art Basel which had just happened a week or 2 weeks before. So I’m very independent, I’ve always been an independent person. To be emancipated and to really feel empowered is something that is integral to my existence.

C: You literally introduced brand to the whole concept of prefabricated housing by listing well known designers like the late Zaha Hadid and Tom Dixon to create these pre-fabricated housing for you. How do you get these high-end well known architects and designers to create something? They’re so used to big budgets, how do you get them to create something at a fraction of the cost? How big a challenge was it?

R: That’s the point. That’s why it was so intriguing for a lot of people and that’s why it was so intriguing for me. I always say in business that if someone’s in, I’m out. So that really means I always want to be a first mover in anything I do, and for this particular case as you just stated a lot of these brands are used to doing mega mansions or mega museums. Jean Nouvel’s did the Louvre Abu Dhabi, a billion dollar project but now we’re doing a Jean Nouvel museum here for not even 0.5% of that. So it was this antithetical rationale and business concept that was intriguing for them.

StillFromRevolutionPrecraftedPropertiesVideoTheArtParkManufacturedHomeLivingNewsMHProNews600x

Collage based upon still from video above.

C: They took it as a challenge?

R: Of course! If you have the foremost brands in design and architecture doing really expensive structures with probably no budgets at all, you get people to think a little bit more. That sets parameters like a mathematical equation and gets people to challenge themselves more.

C: I can understand architects, but you recently just signed on Manny Pacquiao –

R: That was last night, haha.

C: What has boxing got to do with housing?

R: I’m going to do sports cities around the world with him.

C: That’s your latest addition?

R: That was yesterday, he’s our 76th one. I told everyone in my office that I’m going to stop when we hit 100 and take a break.

RevolutionPreCraftedYoungGunsLegendsRobbieAntonioTrump-ModularPreFabHomeMHLivingNewDailyBusinessNews

MHLivingNews and MHProNews were the first in the manufactured home space to spotlight this rising star in prefab housing. Note the thinking of Robbie is similar to that of builder-businessman Donald Trump – “I like thinking big. If you are going to be thinking anyway, you might as well think big.” https://www.manufacturedhomelivingnews.com/young-guns-legends-robbie-antonio-eric-trump-high-end-designer-prefabs-class-for-the-masses-revolution-pre-crafted-properties/

C: How did you convince Manny Pacquiao to sign with you?

R: First we’re the only branded housing company in the world, bar none. So ultimately it’s a choice of doing it with some entity that has not done it or it’s not within their business plan, or doesn’t understand the full ethos of high impact design and doing it at an accessible price point.

He’s a humanitarian and that’s what I like about him. So we’re talking about creating sports cities and fitness centres under his name and his design, possibly even his land and really trying to change his neighborhood. That’s what I found also enthralling about the entire conversation, and we’re going to go after it. I don’t go for brands just because they’re famous; I go for people who are relevant.

C: So, you’ve got housing, you’ve got this, and you’ve got sports cities and sport complexes, what’s next?

R: At Revolution we’re doing multiple products in multiple geographies. I want to be in 6 regions in the world pretty much everywhere in the world. We’ve hit 4, definitely Asia with our projects in Myanmar, Philippines and Indonesia. For Dubai, our mega project in 9 islands in the world, we’re a foreign group doing something there where not even locals have actually announced so it has been something really interesting to us. I just came from Bahrain where I spoke and we’re definitely going to enter that market as well.

C: But what’s next? Office towers? Skyscrapers? What’s next for Robbie Antonio?

R: We’re going to go vertical, and we’re going to do prefab condominiums and prefab hotels later on this year. We’re actually going to do an Art Hotel here which is still relevant to the art concept. Aside from just creating products, we also engender creative and ingenious concepts for different master plans.

C: Revolution became profitable barely a year after it opened for business.

R: Yeah, the first quarter actually.

C: Did you ever think you would be so successful so quickly? You’re actually the Philippines’ first unicorn startup

R: I mean, I knew we were going to be successful, but I didn’t know the speed with which we were going to achieve this. A lot of these other mega startups, so-called unicorns have unbelievable valuations which raise a billion dollars so on and so forth, but I wanted to stay true to the integrity of the firm to be an asset light business model and to be everywhere.

C: You’ve signed up more than 7 billion dollars in deals in countries like Puerto Rico, Japan and Dubai, in more than 10 markets. Which overseas markets are you eyeing next?

R: I’m going to Europe next week, to 8 or 9 different countries. Scandinavian countries love modular prefab systems and I’m going to Norway, Sweden, Finland, also going to Poland as well and Spain. But this is a night each, this is no vacation. I haven’t had a single day of vacation since I started the company.

C: I understand the basic concept of your business model is that you manufacture parts of the home in the factory then you ship them on-site before assembling them like Lego bricks. How big a challenge is that, logistically?

R: Extremely complex. The prefab business has always been a fragmented industry, meaning that American prefab companies cater mostly to American end users and you go straight to retail. Asian ones are catering to Asians, Malaysian ones are catering to Malaysians and so forth, and it’s the same thing in Europe.

C: So you try to build the factories close to your projects?

R: No, that’s why I have a network, because the orders are coming from different parts of the world. In some cases for example Batulao is not all, fully prefab. Some are inserted on site in terms of some of the components.

C: So it’s basically cheaper to do it that way?

R: Yes, and faster. This goes back to the value proposition of Revolution. The first is speed, we’d like to say we produce things – we used to say at least 90 days, but now I produce in 45, 60 days.

C: So how safe is your housing, Robbie?

R: These are rigorously tested from the factories which go up to 250km/h seismic conditions to the highest degree, so these are very strong robust structures.

C: So just to clarify they can withstand a bad typhoon or a bad hurricane?

R: Why do you think we’re shipping in Puerto Rico and why do you think our orders are coming from there? Didn’t they just have a massive hurricane there last year? This is exactly why the value added is also helping people get to the points they usually can’t get to. For example, Islands, Dubai the World Islands is perfect. Puerto Rico, Vieques is perfect.

C: So you’re actually solving the world’s housing shortage problem?

R: In a way. I mean think about it right? It’s not all about design anymore. The amazing thing about it is it’s not a want, it’s a need and that’s something we’re trying to solve here.

StillFromRevolutionPrecraftedPropertiesVideoTheArtParkManufacturedHomeLivingNewsMHProNews

Still from video above.

C: I know you’ve done the math, so I know you’ve worked out how much it costs in terms of transportation costs and shipping, give me an idea how much it costs to actually ship such a big structure to market?

R: It’s actually not that much. Our containers ship a little bit over a thousand US Dollars only, so some of these homes can be put in 2 or 3 containers and you can do the math, when it gets from one point let’s say Southeast Asia to Australia.

C: So you’re inking all these multimillion dollar deals everywhere across the world. But are you investing enough in factories to support the kind of growth you see overseas?

R: We have an amazing network of global fabricators, and depending on where their orders are coming from and from which region in the world, I basically make that call and start producing these homes. So it’s a really B2B2C model where we partner and form a joint venture or we supply to a developer and they turn it out to the end user, and so far the sales have been super robust. For example, our project in Lakeshore Pampanga, the world’s first livable food bar, sold over a 1000 homes in about 2 months so it’s very enriching to see that people appreciate what you do.

C: Are you upping your investment in factories? What sort of amount are we talking about?

R: Absolutely. Ultimately later on I’d like to have different networks of different fabricators, but I’m not at that point right now. I’d like to create my own because I’m literally a control freak.

C: You want to set up your own factory?

R: Yeah.

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C: When will it happen?

R: As early as this year actually. I’m already having conversations with amazing technology providers and we’re just going to go make the investment

C: So how many of your own factories do you ultimately want to have?

R: Ideally I’d like to have 1 per region, so ultimately that will be 6. I’ll start with Asia because that’s where most of the orders are coming from.

C: So, late last year, you’ve actually raised an undisclosed amount of money in your second round of funding from Singaporean venture capital K2 Global. Given all these deals you’re inking and your need for investment in factories, how soon before your next capital raising exercise?

R: I’m probably not going to do a Series C because we don’t need the money until maybe next year. We’ve gotten good fresh round from institutional investors and large family offices so I think it won’t be until next year when I have hundreds or thousands of these homes already and different master plans to show, and I’ve reached the goal of hitting the 25 countries we have to have penetrated by the end of the year.

C: What are your plans to take Revolution public? What are you looking at?

R: I mean there are only 2 ways to go to exit out of this or to maintain it. One is to sell it to a company.

C: Are you interested in that?

R: Look, the biggest homebuilders in the world are in America and they’re worth 10-13 billion so how can they buy some entity which should be selling at more than that? So the only way to go like many of the unicorns you’ve seen is to go public

RobbieAntonioArtParkVisionToAmericaStilfromVideoManufacturedMOdularPrefabHomeDailyBusinessNewsMHProNews

C: Where would you list?

R: Probably America, UK, or Singapore

C: What sort of time frame are you looking at?

R: Maybe 2020 or 2021.

C: Give me a sense of how big you will be in 2020?

R: 85 countries, we hope – north of several billion dollars of revenue a year.

C: North of several billion dollars?

R: That’s for sure

C: What are you talking about, 10 billion, 20 billion?

R: No, that’s probably a valuation but that will be very difficult to achieve in terms of revenue and high profitability. The greatest thing for our business would be if we can achieve the sort of scale where we can be truly global, supply everywhere, and be very highly profitable.

C: What is highly profitable to you? What sort of figure are you looking at?

R: 30, 35% margin

C: And is that something you’re looking at?

R: So, think about it. We have total project revenues about 7.2. About a 3rd of that goes to construction, that’s our revenue. So you can just do the math accordingly and then we make about 30% of that, so that’s what we’re expecting from the current deals. I haven’t even got to Europe yet though, but that’ll be next week.

C: Do you worry about expanding too fast?

R: Do I worry about expanding too fast? I don’t think I’m expanding fast enough in fact.

C: Really?

R: I’m a man of instant gratification and quite frankly I need to see things done very quickly. Expediency is integral and I always say my biggest weakness which is actually my biggest strength as well, is my impatience. I like to see things in a jiffy.

C: Will you be happy just heading Revolution Precrafted? Is there something else in the pipeline you want to kick off?

R: Not at all, I don’t think this is the ultimate legacy.

C: What other things are you planning?

R: I think we’re doing something great here.

C: But what projects would interest you? Does it have to be a 100 million dollar idea or 200 million dollar idea?

R: No, it’s got to be a several billion-dollar idea for me to jump and be excited about something, and it’s not just about the math believe it or not. It’s about truly changing the way people think about something. That’s what really interests me, the challenge of that. The sheer challenge and difficulty of achieving something that is seemingly insurmountable challenges me.

C: You father is well known Philippine real estate tycoon Jose Antonio of Century Properties. You’ve joined him in the ranks to be among Forbes’ 50 richest in the Philippines. How does it feel like to create your own business, to be successful in your own right?

R: It’s obviously gratifying. I know a lot of people and friends from different countries who are of the 2nd or 3rd generation and I respect that but I respect the founders more. I mean growing a business is very impressive, but starting a successful business is the most difficult thing.

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C: So you don’t want to be seen as the 2nd generation, you want to build something in your own right, in your own right?

R: I’ve already done it, so I think that’s the point of this exercise. And look, I don’t know what you call that, insecurity. Sometimes when I interview people I actually like people who are because they always have something to prove and when you have something to prove you work harder than everyone else.

C: You have something to prove all the time?

R: To myself. Not to anyone else, but to myself.

C: So your family is in real estate, your father obviously running Century Properties. Any valuable lessons you picked up from him over the years as young boy watching him grow his business?

R: I mean I obviously thank him because my love for real estate came from him so I will never take that away from him. But the desire to do something differently, the desire to create something is truly inborn and sort of innate with me, so I always try to innovate, disrupt an industry or industries.

C: Whether it’s Paris Hilton, Lenny Kravitz or Adrien Brody, you in particular hang out with the who’s who in the celebrity world. What’s it like having friends in such high places? Is it mostly business or mostly pleasure?

R: First, I don’t just hang out with celebrities. I mean a lot of people think that but a lot of it is they’re my friends. Some of them are my very good friends or my best friends. To me work is play; to me a trip in Spain has got to be filled with meetings aside from other things. It’s all intertwined in one.

C: So you always try to find a way to turn a personal relationship into a business relationship? You’re always looking for an opportunity?

R: I always think, “Is there a deal here?”

C: So when you’re talking to Lenny Kravitz or Adrien Brody, you’re always thinking is there something I can do with them?

R: I bet you half of them are thinking the same way! So I might as well just make the first move, some of them may come to deals and some of them may not be deals and that’s really ok,

I get back to them in a couple of months or weeks when I have something formidable because I want everyone to be excited by this.

C: You’re one of the most well connected young Filipinos today. You’ve been described as someone with a magnetic personality that no one can say no to. Are you really that persuasive when it comes to closing a deal?

R: First I think I give the value proposition in a succinct and formidable manner where they can truly understand it and buy into it. I think obtaining 76 of the world’s best architects and designers is not an easy thing and I’ve been doing this prior to this, so I’ve totaled it to about 84, probably more than any human being in the world

C: So you just turn on that Robbie Antonio charm to get people to say yes to you?

R: No, I mean, I think it’s just my personality. I’m very much driven by obtaining these things

C: Do people ever say no to you?

R: Of course some people do. Very few, but some people do. Most say yes and we’d like to keep it that way

C: You’re 41 years old, born in the Philippines. You studied many years in the US, got your Economics degree there, an MBA from Stanford, spent 5 years working in the US, joined your father’s business in 2009, and then really founded Revolution Precrafted in 2015. How would you describe your leadership and your management style? What is Robbie Antonio like?

R: I’m hardcore. I have an almost West Point type of leadership, military style. In fact I love interviewing military people, people who have business backgrounds because they’re very disciplined. I wake up my team up at like 4:35 in the morning.

C: You wake them up at 4:35 in the morning?

R: Yeah, I basically Whatsapp all of them and I ask for reports and all that and I’m probably the last person they hear from in the evening.

C: Is it true you have a rule in the office where employees have to answer a text or an email within 10 minutes of getting it and accomplish the task within 24 hours?

R: Yeah, that is correct and if I don’t hear from them, I have 1 of my assistants (and I have 4) contact them to get me a response.

C: Why is speed important to you?

R: Because it’s always a race. People say it’s not a sprint, it’s a marathon, but I strongly disagree. It’s both, it’s always a sprint and then you need to be sustainable to make it a marathon.

C: And finally as one who’s won awards and really made the journey, what advice would you give other young entrepreneurs on how to build great disruptive businesses?

R: Think bold, always think big and achieve it no matter what people say. Be passionate, be obsessed, do it all. Know your rights and never, never, ever give up. Once you give up it becomes a habit and you don’t ever want that to happen. ## (News, analysis, and commentary.)

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$1.1BillionDollarPreFabProjectRobbieAntonioRevolutionPreCrafttedHomesDailyBusinessNewsManufacturedModularPrefabHomeIndustryMHProNews

Robbie’s Revolution Precrafted’s $1.1 Billion-Dollar PreFab Project

 

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Owners Report Increased Profits, Compensation, Expansion Plans

June 19th, 2018 No comments


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The Small Business Optimism Index increased in May to the second highest level in the NFIB survey’s 45-year history,” said the National Federation of Independent Businesses (NFIB) to the Daily Business News in a release. “The index rose to 107.8, a three-point gain, with small businesses reporting high numbers in several key areas including compensation, profits, and sales trends.”

Hundreds of manufactured housing firms are represented by the NFIB, as a source with the Washington, D.C. based organization told MHProNews in 2017.  All told, some 325,000 small businesses of all kinds are NFIB members.

Main Street optimism is on a stratospheric trajectory thanks to recent tax cuts and regulatory changes. For years, owners have continuously signaled that when taxes and regulations ease, earnings and employee compensation increase,” said NFIB President and CEO Juanita Duggan.

The NFIB is celebrating 75 years serving as “the voice of small business.”

Their May 2018 report hit several records:

  • Compensation increases hit a 45-year high at a record net 35 percent.
  • Positive earnings trends reached a survey high at a net three percent.
  • Positive sales trends are at the highest level since 1995.
  • Expansion plans are the most robust in survey history.

Small business owners are continuing an 18-month streak of unprecedented optimism which is leading to more hiring and raising wages,” said NFIB Chief Economist Bill Dunkelberg.

SmallBusinessOptimismIndexMay2018ManufacturedHousingIndustryDailyBusinessNewsMHProNews

While they continue to face challenges in hiring qualified workers, they now have more resources to commit to attracting candidates.”

SmallBusinessOptimismGraphIndexMay2018ManufacturedHousingIndustryDailyBusinessNewsMHProNews

Access to credit continues as a non-issue with 37 percent of owners reporting all credit needs were satisfied and 43 percent saying they were not interested in a loan, down seven points from last month and the lowest reading since 2007,” said NFIB. “Only one percent reported that financing was their top business problem. Owners planning to build inventories rose three points to a net four percent, the nineteenth positive reading in the past 20 months.”

NFIB was an important part of the coalition that supported the Tax Cuts and Jobs Act. ## (News, analysis, and commentary.) 

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2) To provide a News Tips and/or Commentary, click the link to the left. Please note if comments are on-or-off the record, thank you.

3) Marketing, Web, Video, Consulting, Recruiting and Training Resources

SoheylaKovachDailyBusinessNewsMHProNewsMHLivingNewsSubmitted by Soheyla Kovach to the Daily Business News for MHProNews.com. Soheyla is a managing member of LifeStyle Factory Homes, LLC, the parent company to MHProNews, and MHLivingNews.com.

 

“Trade War!” Buffett, Tudor Jones, Lloyd Blankfein React, Plus MH Market Updates

June 19th, 2018 No comments

CNNmoney6.19.2018ManufacturedHomeStocksMarketsReportsMHProNewsIt’s never a dull moment with reality TV star, business and real estate billionaire, President Donald J. Trump in the White House. The Dow shed almost 300 today, as investors are sweating what many believe is now a trade war.  But what do big boys say on the issue?  That’s tonight market update.

If you’re new, already hooked on our new spotlight feature – or are ready to get the MH professional fever – our headline reports are found further below, just beyond the Manufactured Housing Composite Value for today.

 

The evolving Daily Business News market report sets the manufactured home industry’s stocks in the broader context of the overall markets.

Part of this unique feature provides headlines – from both sides of the left-right media divide – that saves readers time, while underscoring topics that may be moving investors, which in turn move the markets.

Readers say this is also a useful quick-review tool that saves researchers time in getting a handle of the manufactured housing industry, through the lens of publicly-traded stocks connected with the manufactured home industry.

MH “Industry News, Tips and Views, Pros Can Use.” ©

ICYMI – for those not familiar with the “Full Measure,” ‘left-right’ media chart, please click here. 

Selected headlines and bullets from CNN Money:

  • Elon Musk: Tesla worker admitted to sabotage
  • Dow falls 287 points as trade war fears escalate
  • Trump’s media allies struggle to mold coherent defense of his immigration policy
  • World Cup ratings are in: Fox is missing the US men’s team
  • In tech, patents are trophies — and these companies are dominating
  • Patents: A history of innovation
  • Tiffany is giving cool a try. And it’s working
  • Trade fears are curbing the market’s potential
  • CVS will now deliver your prescription
  • What you need to know about Trump’s new trade threat
  • Where to invest in a trade war
  • Netflix stock up even as market plunges
  • Device to trick Tesla Autopilot banned from sale in US
  • Audi names new leader after CEO arrested
  • Fujifilm is suing Xerox for more than $1 billion over failed merger
  • How women over 50 can reinvent their careers
  • The world’s biggest advertiser wants women to produce half of its ads
  • So this is what a trade war does to global stocks
  • Trump threatens new tariffs on $200B of Chinese goods
  • ZTE stock drops 25% after US Senate pushes to keep ban
  • KPMG slammed over ‘unacceptable’ decline in work quality
  • Supreme Court ruling helps silence worker lawsuits. But these law students are fighting back
  • How the media is covering the separation of families at the border
  • The Disney magic that made ‘Incredibles 2’ a hit
  • Comcast will become one of the world’s most indebted companies if it buys Fox
  • ‘Incredibles 2’ crushes animation box office record

Selected headlines and bullets from Fox Business:

  • Stocks slammed by escalating trade conflict
  • Apple iPhones won’t face tariffs amid China trade dispute: report
  • SEC busts $102M Ponzi scheme that defrauded 600 investors
  • Netflix hits all-time high as analysts tout subscriber growth
  • Trump’s ObamaCare alternative to save small businesses big money
  • Rich people in high-tax states are using this strategy to evade SALT caps
  • US market overpriced? This Harvard economist thinks so
  • China bearing the brunt of trade tensions
  • ‘Nigerian prince’ scam victim gets thousands back after 10 years
  • Google AI can predict when you will die
  • Mini Sears could be coming to a Kmart near you
  • US economy is the ‘good house in a challenged global neighborhood’: Mohamed El-Erian
  • Michio Kaku: Let’s make America great in space
  • Social Security shortfall: Higher taxes, reduced benefits to come?
  • US housing still affordable, except in these metro areas
  • Mueller needs to be investigated for hiring FBI agent Peter Strzok: Rudy Giuliani
  • Mini Sears could be coming to a Kmart near you
  • Rich people in high-tax states are using this strategy to evade SALT caps
  • China bearing the brunt of trade tensions
  • Chinese stocks nearing a bear market.
  • US market overpriced? This Harvard economist thinks so
  • US economy is the ‘good house in a challenged global neighborhood’: Mohamed El-Erian
  • America’s economy is being powered by favorable policies.
  • All CVS customers can now get their prescriptions delivered

 Today’s markets and stocks, at the closing bell…

9MarketIndicatorsYahooFinance6.19.2018DailyBusinessNeawsManufacturedHousingIndustryStocksMarketsReportsDataMHProNews

 

Manufactured Housing Composite Value (MHCV)

YahooFinanceManufacturedHousingCompValue6.19.2018DailyBusinessNewsStocksMarketsDataReportsMHProNews

 

Today’s Big Movers

For all the scores and highlights on tracked manufactured home connected stocks today, see thBloomberg graphic, posted below.

Today’s MH Market Spotlight Report –

We’ll let the CBNC provided quotes below speak for themselves.  But we’ll sum up why some cool headed experts think that the U.S. does hold the cards.  And their markets slid more than the U.S. markets did.  That’s a clue, to the following.

Because they buy less American products than we do from China, they can’t continue to match our tariffs. There are other moves they could make, but at the end of the day, the president is correct.  We hold the cards. Other experts we’ve spotlighted have said the same.

Per CNBC:

•    Several experienced market veterans predict the U.S. and China will eventually reach a satisfactory trade deal after some short-term saber rattling.

•    Warren Buffett, Lloyd Blankfein and Paul Tudor Jones all agree the blustery trade rhetoric between the nations is just a part of the negotiations.

•    Trade tensions with China rose to new highs Monday when President Donald Trump instructed the U.S. trade representative to identify $200 billion worth of Chinese goods for additional tariffs at a rate of 10 percent.

Related Reports:

“Coming Collapse of China,” Trade War “Will be Easy to Win,” Plus MH Market Updates

 

Free Trade or Economic War?

 

TradeWarBuffettTudorJonesLloydBlakenfienReactPlusMHMarketUPdates

Bloomberg Closing Ticker for MHProNews…

NOTE: The chart below includes the Canadian stock, ECN, which purchased Triad Financial Services.

NOTE: The chart below covers a number of stocks NOT reflected in the Yahoo MHCV, shown above.

NOTE: Drew changed its name and trading symbol at the end of 2016 to Lippert (LCII).

6.19.2018DailyBusinessNewsManufacturedHousingConnectedMarketReportsBloombergMHProNews

Berkshire Hathaway is the parent company to Clayton Homes21st Mortgage, Vanderbilt Mortgage and other factory built housing industry suppliers.

LCI Industries, Patrick, UFPI and LP all supply manufactured housing.

AMG, CG and TAVFX have investments in manufactured housing related businesses.

Your link to industry praise for our coverage, is found here.

For the examples of our kudos linked above…plus well over 1,000 positive, public comments, we say – “Thank You for your vote of confidence.”

We Provide, You Decide.” © ## (News, analysis and commentary.)

SoheylaKovachDailyBusinessNewsMHProNewsMHLivingNews(Image credits and information are as shown above, and when provided by third parties, are shared under fair use guidelines.)

Submitted by Soheyla Kovach to the Daily Business News for MHProNews.com.

Facebook, Marketing & News – Manufactured Housing Pros, Sarah Miller, ‘Citizens Against Monopoly’ Sound the Alarm

June 19th, 2018 No comments

SarahMillerCitizensAgainstMonopolyManufacturedHousingIndustryDailyBusinessNewsMHProNews550x315

We got word that [Tuesday], Facebook Inc. is inviting Capitol Hill staffers to Washington DC’s “newest, most exclusive event venue” for free food and drinks. Events like this enable Facebook to peddle influence in the halls of power, and keep lawmakers from cracking down on its abuse of our democracy.”

So begins a statement by Sarah Miller, of Citizens Against Monopoly to the manufactured housing (MH) industry’s Daily Business News received at 8:15 PM last night. CAM is a subset of the Open Markets Institute, which promotes prosperity and liberty, including through their antitrust efforts.

MH industry marketing professionals are among the sources who have raised concerns over the enormous – and still growing – power that Facebook and Google have in marketing manufactured housing.

Voices across the left-right divide have increasingly been concerned too, because they exert so much sway over politicians.

But among those-laser focused on the issue is a group called Citizens Against Monopoly (CAM).

So we would like to extend the RSVP to you, the Citizens Against Monopoly community,” stated their message, about the latest Facebook lobbying move.

Some details about the Facebook event follow.

What:

“A Place to Connect, D.C.”, bringing together “the D.C. community and Facebook” for “conversation and product demos”

Where:

The Showroom, 1099 14th St NW, Washington, D.C.

When: 1:30 pm – 7:30 pm, June 19

RSVP

 

CAM on Facebook’s Lobbying

In the first quarter of 2018, Facebook spent $3.3 million lobbying the U.S. government, more than ever before,” CAM’s Miller told MHProNews.That’s a key part of how it builds power and evades accountability, and events like this one are part of the process.”

At “A Place to Connect,” Facebook’s #3 executive and top lobbyists will be schmoozing the people who are supposed to represent us, and trying to bamboozle Congress into believing that the company’s reforms are for real,” Miller said.

For instance, a former corporate lawyer who is now Facebook’s deputy chief privacy officer will try to argue that Facebook is stepping it up on privacy — all actual evidence to the contrary,” she asserts.

Industry readers may have seen Facebook’s ads on cable TV and elsewhere. Facebook is pitching their reforms to the public, ever since the Cambridge Analytica scandal broke.

But critics say that Facebook has failed to seriously address the fact that they played a significant role in former President Barack Obama’s 2012 re-election effort, as did Google. Given their enormous power in online search, Facebook and Google are among those forces that can help make or break a candidate.

Other presenters will be discussing Facebook’s role in the opioid crisis and its approach to election integrity, vital topics that are in the national interest. Facebook is billing the event as a “conversation” — if that’s the case, the people affected by Facebook’s bad behavior should be in the room to ask the tough questions,” Miller said to MHProNews.

With so much at stake in the debate over Facebook and the future of internet privacy, your voice deserves to be heard. So if you’re able, show up and ensure that the public is represented,” CAM stated.

 

Facts About Facebook, Google’s Growing Power

A December 2017 report by Statista said, “In fact, two companies, you may know them by the names of Google and Facebook, are so dominant in the online world that they account for more than 60 percent of global online ad revenues.”

Many mainstream news operations are alarmed at how much ad money – and thus political power – Facebook and Google have accumulated.  Warren Buffett is among those who have said that many media outlets will fail as a result.

GlobalAdSpendFacebookGoogleManufacturedHousingIndustryDailyBusinessNewsMHProNews

The trend lines are similar to the trend lines in manufactured housing consolidation, see that chart, further below.

Among the concerns are the fact that Facebook’s Mark Zuckerberg himself said in congressional testimony that there is a strong bias against conservatives, and for leftist, so-called “progressive” political causes.

New York Stern university’s Scott Galloway has been cited previously as a pro-tech voice, that believes that the Big Four must be broken up.

The RSVP is for the Facebook D.C. event is linked below.

RSVP

While most industry pros are unlikely to be able to attend on such short notice, Citizens Against Monopoly provide the following link to ask the Federal Trade Commission (FTC) to break up Facebook.

Sign the Freedom From Facebook petition: Tell the Federal Trade Commission to break up Facebook’s monopoly.

 

Industry Trade Media and Monopoly Reporting

Regular, longtime readers know that MHProNews has cited similar concerns over the monopolistic influence over the industry exerted by Warren Buffett’s Berkshire Hathaway. To see how others in the mainstream media have raised similar concerns about Berkshire Hathaway’s increasingly monopolistic domination of manufactured housing, see the related reports links below.

Among the manufactured home industry’s trade media, or those in MH who blog, etc., MHProNews has stood largely alone in raising concerns about monopoly power in the industry.

To their credit, the Manufactured Housing Association for Regulatory Reform (MHARR) in their reports has raised alarms over Berkshire Hathaway brands like Clayton Homes, 21st Mortgage and Vanderbilt.

But MH industry bloggers and publishers are happily taking ad money from the Manufactured Housing Institute (MHI), and are largely silent on the disturbing trends. Many in MHVille believe that MHI is dominated by Berkshire Hathaway and their related interests.

One industry blogger that does periodic MH news admitted that “1,000” manufactured home industry professionals are talking about the influence of monopoly in MH, but that only MHProNews is focused on the subject. That MH blogger succumbed months ago to running more pro-MHI news too.

Given the trend lines of industry consolidation, it is a subject that no industry professional or investor can reasonably ignore.

When Republican Senator Ted Cruz (TX) and Democratic Senator Elizabeth Warren (MA) are both speaking up about the corrosive influence of these monopolies, isn’t it time for more industry pros to sit up and take notice? These linked related reports can be read later, for more details.

Breakup “Massive Power” of Giants, “Subvert Our Democratic Process” Says Senator Cruz, & MH CEO’s Call for “Fully Competitive Housing Access”

Along with Apple and Microsoft, operations that are racing towards a trillion dollars in market cap which may be obtained next year, and how that can “suck the oxygen” out of the room for capital and competitors, as Galloway has said.

 

In the recently decided anti-trust case, some argued for AT&T that their survival is dependent on growth.

When a giant like AT&T, or Walmart are concerned about the rise of FANG or Amazon, and industry pros fret over the power of Berkshire Hathaway in MHVille, isn’t it a common-sense concern that federal regulators and advocates ought to address?

ClaytonHomesSkylineChampionCavcoIndustriesBalanceofIndustryManufacturedHousingIndustryConsolidationGraphicPieChartMHProNews

Graphic by MHProNews, using information provided by each corporation, or named entities. 

We Provide, You Decide.” © ## (News, analysis, and commentary.)

(Third party images, content are provided under fair use guidelines).

Related Reports:

Clayton Homes, Top 25 Manufactured Housing Industry Report, Trend Lines

Wall Street Journal – Tech Giants are Monopolistic Threat to Businesses, U.S. Economy

“Audit the Algorithm!” – Mark Zuckerberg, Facebook and Google Monopoly – Manufactured Housing Marketers Notice

Progressive “Nation” Reports on Monopolies Cites Buffett, Clayton, Others – MH Industry Impact?

Smoking Gun 3 – Warren Buffett, Kevin Clayton, Clayton Homes, 21st Mortgage Corp Tim Williams – Manufactured Home Lending, Sales Grab?

ConfidentialNewsTipsOKTipsIreportMHNews@MHMSM-comGraphic

To report a news tip, click the image above or send an email to iReportMHNewsTips@mhmsm.com – To help us spot your message in our volume of email, please put the words NEWS TIP in the subject line.

1) To sign up in seconds for our MH Industry leading emailed news updates, click here.EmailedMHProNewsHeadlineNewsDailyBusinessNews

2) To provide a News Tips and/or Commentary, click the link to the left. Please note if comments are on-or-off the record, thank you.

3) Marketing, Web, Video, Consulting, Recruiting and Training Resources

SoheylaKovachDailyBusinessNewsMHProNewsMHLivingNewsSubmitted by Soheyla Kovach to the Daily Business News for MHProNews.com. Soheyla is a managing member of LifeStyle Factory Homes, LLC, the parent company to MHProNews, and MHLivingNews.com.

 

Different Kind of Community Closure, Continues Grabbing Headlines in Mainstream News

June 18th, 2018 No comments

DifferentKindofCommunityClosureContinuesGrabbingHeadlinesMainsreamNewsManufacturedHousingIndustryDailyBusinessNewsMHPronewsDon’t pretend that this isn’t happening, folks,” said receiver Mark Adams, addressing a gathering of the remaining residents of the Loyalton Mobile Estates, per KOLOTV. I’m sympathetic. I understand this is where you’ve been living, but it is what it is and it is happening.”

That was several months ago, and the community is now vacant.

Debris marks some of the sites where homes once stood for years.

The sad end of Loyalton Mobile Estates is one of those stories that finds its way into the mainstream media, and is revisited time and again. The scenario in Loyalton, while it has some less common wrinkles, can go on for several years.

LoyaltonCALoyaltonMobileEstatesDailybusinessNewsMHProNews

Balance

Industry professionals can point to the fact that aging apartment complexes or even single-family housing neighborhoods can also come to controversial or gloomy endings. Stories of block after block of bulldozed houses in Detroit, post 2008, can serve to make that point.

But the tale of Loyalton has little or no visible MH advocate pushing back, as the current and prior video reports below reflect.

Like it or not, part of the reason manufactured home living has an image issue is tied to the issue of community closures. The challenge for manufactured housing (MH) industry professionals who want to sell more homes is that people don’t have as much skepticism when it comes to apartments, or single family housing, as they do toward MH. 

 

That’s not mere opinion, because research such as housing super-site Zillow, which shows that manufactured homes are often at the lowest percentage of options being considered by housing seekers.  Rephrased, retailers and communities alike are impacted, and that means that producers, lenders, and all others in the industry are too.

Fact-based and troubling tales such as Loyalton Mobile Estates are part of the reason why.  It’s a challenge that arguably can and is being navigated by some, at their local level.  But such issues can’t just be ignored by those who want to see the industry return to its glory days, and to achieve its new potential.

MobileHomeShipmentsManufacturedHomeShipmentChartMHIAShipmentsMHIndustryChampionSkylineHUDCodeDailyBusinessNewsMHProNews

What was accomplished previously in sustainable shipment levels, can clearly be done again.  But that won’t happen by ignoring the factors that hamstring the industry’s full recovery. 

 

The Latest from Loyalton

ConfidentialNewsTipsOKTipsIreportMHNews@MHMSM-comGraphic

News tip? Click the image above or iReportMHNewsTips@mhmsm.com.

Seven months after they were evicted from their homes on short notice, the former residents of a Loyalton mobile home park have difficulty moving on, and their former neighborhood still troubles the community,” said KOLOTV.

Sierra Booster and other local media accounts indicate the owner of the property had abandoned the community, apparently after a failed attempt to sell it.

LoopNet lists the now-vacant 10.37 acres of land for sale at $425,000.  The property once had 51 home sites. For those who’ve spent years looking at manufactured home communities of all kinds, this certainly didn’t appear to be one of the worst.

Public officials have indicated a willingness to consider new manufactured homes on this same site.

LoyaltonMobileHomeParkLoopnetManufacturedHousingIndustryDailyBusinessNewsMHProNews

There’s a huge back tax liability owed the County [on Loyalton Mobile Estates] and a $200,000 water and sewer bill owed the City of Loyalton,” per Sierra Booster. KOLOTV stated that the back-tax bill was some $300,000.

Naturally, other expenses had been paid by the receiver.  That includes relocation of some of the residents, along with clean up, plus other costs. While stories like this are a tiny sliver of most manufactured home land-lease communities, it leaves the impression that ROC USA President Paul Bradley described as that 1 in 100 chance of being eaten by a lion.

PromotingHomeOwnershipMobileHomeParkClosurePaulBradleyROCUSA_postedManufacturedHousingIndustryVoices-MHProNews-

That fuels the stigma noted in a pro-MH column by Californian Jonathan Lansner.  Insights on Lansner’s push are found in the CA related story, linked below.

Ease Shortage with 400,000 More Manufactured Homes for California, says Jonathan Lansner, MHI’s Next CEO?

 

MHVillage and Loyalton Mobile Estates

Google still has roughly a decade old street view images from Loyalton Mobile Estates, so perhaps it is no surprise that MHVillage still lists the location as an MH community.

LoyaltonMobileEstatesDailyBusinessNewsMHPronEws

Such stories are not fun to report.  But this the type of issue that the industry’s marketing and sales professionals particularly face the consequences of, as reflected by low conversion ratios.

MHVillageLogoDataStatisticsManufacturedHousingINdustryDailyBusinessNewsMHproNews600

Their data and statistics are alarming, but they are also an opportunity in disguise. They point to the absolute need for the correct type of education.  This shouldn’t be construed as a put-down on MHVillage, but rather as a reality check for the industry.  Ignoring such issues doesn’t help the industry break out, and reach its potential.

It is part of the background noise that consumers who are shopping online for a manufactured home, and how check news reports, will stumble upon.

Does it help explain why MHVillage’s statistics reflect such a low conversion ratio?  It’s an example of what industry veteran Marty Lavin has called “the other image campaign.”

These are difficult realities, but they are also opportunities in disguise for forward thinkers who don’t ignore the problem, but rather face it head-on,” said consultant and publisher L. A. ‘Tony’ Kovach.

These are the kinds of controversial challenges that perhaps the newly forming national community association may consider tackling.  See the related reports to learn more. (News, analysis, and commentary.)

Related Reports:

Hundreds of New Manufactured Home Communities Opened, But How Many Have Closed? Industry Research Result$

Manufactured Home Communities, Retailers, Developers Face Disruptive, Troubling Trend

‘Tip of Iceberg’ – Rick Rand; Marty Lavin, Communities have ‘No Confidence’ in Manufactured Housing Institute, New National Trade Group Announced

 

NorthStar and Manufactured Housing Radix

5 Steps for Making Lemonade from Lemons, Monday Morning Manufactured Housing Sales, Marketing Meeting

 

ConfidentialNewsTipsOKTipsIreportMHNews@MHMSM-comGraphic

To report a news tip, click the image above or send an email to iReportMHNewsTips@mhmsm.com – To help us spot your message in our volume of email, please put the words NEWS TIP in the subject line.

1) To sign up in seconds for our MH Industry leading emailed news updates, click here.EmailedMHProNewsHeadlineNewsDailyBusinessNews

2) To provide a News Tips and/or Commentary, click the link to the left. Please note if comments are on-or-off the record, thank you.

3) Marketing, Web, Video, Consulting, Recruiting and Training Resources

SoheylaKovachDailyBusinessNewsMHProNewsMHLivingNewsSubmitted by Soheyla Kovach to the Daily Business News for MHProNews.com. Soheyla is a managing member of LifeStyle Factory Homes, LLC, the parent company to MHProNews, and MHLivingNews.com.

 

Housing, Oil, and Tariffs, Plus Manufactured Housing Industry Market Report Updates

June 18th, 2018 No comments

CNNmoney6.18.2018ManufacturedHomeStocksMarketsReportsMHProNewsMarkets dipped today, and three issues were among the factors that analysts say are furrowing the brows of investors. Housing, oil, and tariffs  – read ‘trade wars’ – are going to be our featured report this evening.

If you’re new, already hooked on our new spotlight feature – or are ready to get the MH professional fever – our headline reports are found further below, just beyond the Manufactured Housing Composite Value for today.

 

The evolving Daily Business News market report sets the manufactured home industry’s stocks in the broader context of the overall markets.

Part of this unique feature provides headlines – from both sides of the left-right media divide – that saves readers time, while underscoring topics that may be moving investors, which in turn move the markets.

Readers say this is also a useful quick-review tool that saves researchers time in getting a handle of the manufactured housing industry, through the lens of publicly-traded stocks connected with the manufactured home industry.

MH “Industry News, Tips and Views, Pros Can Use.” ©

ICYMI – for those not familiar with the “Full Measure,” ‘left-right’ media chart, please click here. 

Selected headlines and bullets from CNN Money:

  • The world’s biggest advertiser wants women to produce half of its ads
  • Comcast will become one of the world’s most indebted companies if it buys Fox
  • Fed official: Trade fears are hurting business optimism
  • Why the market is so worried
  • How the media is covering the separation of families at the border
  • A. Times is under local ownership for the first time in nearly 20 years
  • Amazon shareholders call for halt of facial recognition sales to police
  • Ford to remake Detroit’s most famous ruin
  • Tesla spontaneously catches fire with no crash
  • Drought woes? This tech can literally make it rain
  • The Disney magic that made ‘Incredibles 2’ a hit: animation and superheroes
  • ‘Incredibles 2’ crushes animation box office record
  • Bitcoin could ‘bring the internet to a halt’
  • It’s time for corporate boards to tackle #MeToo
  • The resurrection of Alex Rodriguez
  • The rise and fall of Elizabeth Holmes
  • Elizabeth Holmes indicted on wire fraud charges, steps down from Theranos
  • China: ‘The US has launched a trade war’
  • The US just made a bad week for the global economy even worse
  • Three years ago today, Trump upended the GOP presidential race. CNN’s coverage foreshadowed everything
  • Citibank fined $100 million for interest rate manipulation
  • New Zealand is going to start taxing tourists (except Australians)
  • George Lakoff says this is how Trump uses words to con the public
  • How to put an end to vacation shaming
  • What’s really going on with wages in America
  • Time Warner unveils its new name: WarnerMedia

Selected headlines and bullets from Fox Business:

  • Trump pick for CFPB Kathy Kraninger: what to know
  • Trump shaking up NASA with new ‘Space Force’
  • The president challenges ‘rich guys’ to space race
  • NASA: The agency to nowhere, says US physicist
  • Dow posts triple-digit drop as trade war fears persist
  • OPEC may intervene, but oil will be above $80 this summer
  • Subway is in trouble, looks to consulting firm for help
  • Social Security shortfall: Higher taxes, reduced benefits to come?
  • NFL anthem policy could trigger new round of protests: Joe Theismann
  • Square wins New York bitcoin license, pushing shares to record high
  • JetBlue founder David Neeleman to launch new US low-cost carrier: report
  • Facebook shares hit all-time high despite data breach fallout
  • Ivana Trump fights obesity with diet that promotes pizza, pasta and chocolate for weight loss
  • Attention, Amazon Prime members who shop at Whole Foods: You’re in luck
  • Trump says it’d be a ‘great idea’ if workers go on ‘really long strike’ at Washington Post
  • Millennials said to be worst tippers: survey
  • Boston Globe says break up Google, cites Internet dominance
  • OPEC may intervene, but oil will be above $80 this summer
  • Oil prices climb ahead of OPEC meeting
  • BJ’s IPO could value company at over $2B

 

Today’s markets and stocks, at the closing bell…

9MarketIndicatorsYahooFinance6.18.2018DailyBusinessNeawsManufacturedHousingIndustryStocksMarketsReportsDataMHProNews

 

Manufactured Housing Composite Value (MHCV)

YahooFinanceManufacturedHousingCompValue6.18.2018DailyBusinessNewsStocksMarketsDataReportsMHProNews

 

Today’s Big Movers

For all the scores and highlights on tracked manufactured home connected stocks today, see thBloomberg graphic, posted below.

Today’s MH Market Spotlight Report –

The Trump Administration did what it said, and imposed tariffs on Chinese goods on Friday, imposing $50 billion in duties on their goods. China retaliated with its own tariffs on $50 billion of U.S. goods.

On Tuesday, investors will get a look at the latest housing starts. And oil is on traders minds, and of course is a factor in the cost of shipping new or existing manufactured homes.

The video features Charles Payne leading a discussion with conservative author Kristin Tate, Wall Street Journal editorial page writer Jillian Melchior, and American Majority CEO Ned Ryun on whether President Trump’s tariffs against China will impact the U.S. economy.

HousingOilandTariffsPlusManufacturedHousingIndustryMarketUpdatesDailyBusinessNewsMHProNews550x315

Still from video posted above.

Bloomberg Closing Ticker for MHProNews…

NOTE: The chart below includes the Canadian stock, ECN, which purchased Triad Financial Services.

NOTE: The chart below covers a number of stocks NOT reflected in the Yahoo MHCV, shown above.

NOTE: Drew changed its name and trading symbol at the end of 2016 to Lippert (LCII).

6.18.2018DailyBusinessNewsManufacturedHousingConnectedMarketReportsBloombergMHProNews

Berkshire Hathaway is the parent company to Clayton Homes21st Mortgage, Vanderbilt Mortgage and other factory built housing industry suppliers.

LCI Industries, Patrick, UFPI and LP all supply manufactured housing.

AMG, CG and TAVFX have investments in manufactured housing related businesses.

Your link to industry praise for our coverage, is found here.

For the examples of our kudos linked above…plus well over 1,000 positive, public comments, we say – “Thank You for your vote of confidence.”

We Provide, You Decide.” © ## (News, analysis and commentary.)

SoheylaKovachDailyBusinessNewsMHProNewsMHLivingNews(Image credits and information are as shown above, and when provided by third parties, are shared under fair use guidelines.)

Submitted by Soheyla Kovach to the Daily Business News for MHProNews.com.

Sunday Morning Manufactured Home Industry Research, Reports, Headline News Recap 6.10.2018 to 6.17.2018

June 17th, 2018 No comments
sundayMorningManufacturedHousingIndustryTradeNewsRecap6.10.2018to6.17.2018DailyBusinessNewsMHProNews

Trivia: note that the MHProNews home page looks like that miniature iPad screen, just moments before the weekly recap is published. We sweat the details, all for thousands of industry readers like you.

Chutzpah

What connects or divides people are words, ideas, education, culture, communications, and an open or closed mind.

The closed minded are by definition the hardest to communicate with. That doesn’t mean that the effort shouldn’t be made, but it must be balanced out by the other realities of living.

When you live with someone long enough, you get to know them, and their stories.

When you listen to – or read someone’s – thinking long enough, and carefully enough, you get to know “what makes them tick.”

A single word can unite or divided someone.

ChutzpahManufacturedHousingIndustryDailyBusinessNewsMHProNews

That word may be a word that was understood or misunderstood.

ChutzpahCartoonIdLikeThisBookOnChutzpahandIWantYouToPayForItWikiDailyBusinessNewsMHProNews

The right words at the right time can make a difference.

A word like chutzpah is colorful, and rich in meaning. Jewish or Yiddish expressions can be fairly common in certain circles.

Every culture, every language has its own rich idioms.

Tony likes to sing songs and tell stories. One story he likes to tell us how we met in Baytown, Texas. I won’t steal his thunder today by telling that story, but I will share another from just a few weeks later.

We were at dinner with a couple in their fine home. The wife was an author, so was her husband. They were both highly educated, each had amazing and successful careers. The woman met Tony after her talk at a church function, where he also met her husband.

We were having a free-flowing dinner conversation. The woman looked at me. Then, turning to my husband, she said to Tony, “You have an amazing ability to leap cultural boundaries.”

I’ve seen Tony connect with someone in just seconds. It can be in a check-out line, or at a dentist’s office. It can be on the phone, or in person. It may all hinge on the use of a single word, phrase or gesture.

It takes audacity, courage, wisdom, boldness – or chutzpah – to use a phrase or word at a key moment.

Tony doesn’t know much Farsi, but when I’m talking to Persian family members, he will use a Farsi phrase correctly, and the distance between people melts. He may meet someone who is Hispanic, use a phrase in Spanish, and they light up like a Christmas tree.

That’s called respect. That too can melt differences, and bridge gaps.

Tony insists on citing sources that wish to be acknowledged. But as any publisher should, he won’t cite a source that wants to be kept anonymous.

When we quote from other writers or speakers, we use their words, their idea, and we do so in context. Those are the rules of the road in publishing, and journalism — including trade media.

A single word can help bridge a gap.

But missing a single word can cause a misunderstanding.

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Tony told me a story recently about how he misread a message. He missed a short, single word, and that completely changed the meaning of what was said. He apologized.

Similarly, our reports can be misunderstood, sometimes by missing a single word. Our reports are best when they aren’t skimmed.

Misreading or misinterpreting happens to us all. It is why the game “telephone” is played by kids with such delight. The kids game of telephone starts with a circle of say 10 kids. The first one whispers a sentence into the ear of someone next to them. That person then turns to the next one in the circle and says what they thought they heard. That is repeated until everyone in the circle has had their turn.

By the time the last person in the circle has heard the story, it has changed. And everyone gets a good laugh.

People can change a story by accident or by intent. Each change can be a problem. But a deliberate twisting of a story is a form of manipulation.

Words or ideas can unite or divide people. Words can help bridge a gap.  They can also cause a gap, sometimes unintentionally.

Manufactured housing is arguably among the most misunderstood subjects in America. There are those who want it kept that way, at least for now. But that, says Tony, misunderstanding about manufactured homes is an opportunity in disguise. You don’t have to wait for anybody else to learn what’s correct, and then do something about it in your market or location(s).

There are those, like us, who day-by-day strive to help people understand the realities of just how amazing – and life changing – modern manufactured home (MH) living can be.

We share MH “Industry News Tips, and Views Pros Can Use.” ©  We do reports that are “News Through the Lens of Factory-Built Housing” ©.

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Don’t get those reports second hand. You can sign up for our headline news reports at this link. Your team or circle of influence can sign up for free too. Thousands “get it.”

From one person offices, to the biggest names in the industry, thinkers and doers read here. They may not all have the chutzpah to admit it, but they or a colleague tell us that they do.

Understanding is the key that turns the lock that opens more opportunities.

Thank you, and thanks to all who make this pro-business, pro-morally sustainable growth resource possible. We strive daily to earn that confidence, by sharing reports that matter. “We Provide, You Decide.” ©.

Let’s dive into the timely, and often timeless, reports from the week that was.

What’s New on the Masthead

Facebook, Manufactured Housing, and American Drama

Facebook, Manufactured Housing, and American Drama

 

What’s New on MHLivingNews 

Celebrate National Home Ownership Month, with 26 Cool Prefab Cribs, a $1 Billion Dollar Hybrid Mansion, 4 Fun Videos

Celebrate National Home Ownership Month, with 26 Cool Prefab Cribs, a $1 Billion Dollar Hybrid Mansion, 4 Fun Videos

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What’s New on the Daily Business News

Saturday, 6.16.2018

“Take the MH Advantage Challenge – Can You Tell the Difference?” Fisk of Sarah Edelman, Director of Duty to Serve, Single-Family Mortgage Business for Fannie Mae

“Take the MH Advantage Challenge – Can You Tell the Difference?” Fisk of Sarah Edelman, Director of Duty to Serve, Single-Family Mortgage Business for Fannie Mae

 

Friday 6.15.2018

Buffett, Dimon, Housing, Economic, Political Freedom, IG, Deep State, and Manufactured Housing Industry Progress

Buffett, Dimon, Housing, Economic, Political Freedom, IG, Deep State, and Manufactured Housing Industry Progress

“Coming Collapse of China,” Trade War “Will be Easy to Win,” Plus MH Market Updates 

“’Trailer Trash’? Watch Who You’re Insulting When You Throw Around Those Words” – Buffalo News

“’Trailer Trash’? Watch Who You’re Insulting When You Throw Around Those Words” – Buffalo News

How “Location, Location, Location” in Housing Can Shift, and Manufactured Home Industry Impact

How “Location, Location, Location” in Housing Can Shift, and Manufactured Home Industry Impact

 

Thursday 6.14.2018 

Revised Economic Numbers Spotlight Strongest GDP in Years, Q2, Plus Manufactured Housing Industry Market Report

$1.2 Billion Settlement Proves FEDs Are Serious; Communities, Industry Head$ Up

$1.2 Billion Settlement Proves FEDs Are Serious; Communities, Industry Head$ Up

Flag Day, POTUS Trump Doctrine, Supply, Demand, Financing, Affordable Housing, Jobs, Economic Growth, Human Dignity, and God

Flag Day, POTUS Trump Doctrine, Supply, Demand, Financing, Affordable Housing, Jobs, Economic Growth, Human Dignity, and God

Former NFL Star Arrested for Burglary of a “Mobile Home,” Surprising News Story Twist

Former NFL Star Arrested for Burglary of a “Mobile Home,” Surprising News Story Twist

 

Wednesday 6.13.2018 

Mergers & Acquisition Activity Heats Up After Ruling, Plus MH Market Updates 

Near Half-Billion Deal for Gateway LifeStyle, Details Beyond News Release

Near Half-Billion Deal for Gateway LifeStyle, Details Beyond News Release

Famous Pimp Who Has Manufactured Homes for “Cathouse” Wins Primary

Famous Pimp Who Has Manufactured Homes for “Cathouse” Wins Primary

Latest SCAM Alert, Tech Tip Report with Video

 

Tuesday 6.12.2018

The Art of the Deal – President Trump’s Video Presentation to NoKo Chairman Kim Jung Un Released, Plus MH Market Updates 

Will Costs Rise $6,000 per Home? DOE Energy Rule on Manufactured Housing Revived, MHARR Rattles Legal Saber

Will Costs Rise $6,000 per Home? DOE Energy Rule on Manufactured Housing Revived, MHARR Rattles Legal Saber

Read Full Joint Trump-Kim Singapore Summit Statement Here, Dennis Rodman Blasts former POTUS Obama, MH Market Potential

“FEAR, Manufactured Homes, and a Solution to the Affordable Housing Crisis,” Special

“FEAR, Manufactured Homes, and a Solution to the Affordable Housing Crisis,” Special

 

Monday 6.11.2018 

Pending Federal Case Could Open Flood Gates, Mergers and Acquisitions (M&A), Plus MH Market Up-dates 

“Trailers for Sale or Rent,” “Pencil Head, Its Not a Trailer Park,” Manufactured Home Rental Reality Checks

“Trailers for Sale or Rent,” “Pencil Head, Its Not a Trailer Park,” Manufactured Home Rental Reality Checks

5 Steps for Making Lemonade from Lemons, Monday Morning Manufactured Housing Sales, Marketing Meeting

5 Steps for Making Lemonade from Lemons, Monday Morning Manufactured Housing Sales, Marketing Meeting

Wall Street Journal – Tech Giants are Monopolistic Threat to Businesses, U.S. Economy

Wall Street Journal – Tech Giants are Monopolistic Threat to Businesses, U.S. Economy

 

Sunday 6.10.2018 

Sunday Morning Manufactured Home Industry Research, Reports, Headline News Recap 6.3.2018 to 6.10.2018

Sunday Morning Manufactured Home Industry Research, Reports, Headline News Recap 6.3.2018 to 6.10.2018

 

And that’s all she wrote, with a little bit of help from that other guy, during the week that was. (Headline news, week in review, recap, analysis, commentary.)

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SoheylaKovachDailyBusinessNewsMHProNewsMHLivingNewsSubmitted by Soheyla Kovach to the Daily Business News for MHProNews.com. Soheyla is a managing member of LifeStyle Factory Homes, LLC, the parent company to MHProNews, and MHLivingNews.com.