A basic desk-top video production posted last year on ManufacturedHomeLivingNews.com anticipated some of the key findings of the recent IBHS hurricane wind study test. Frankly, the NBC News video has certain advantages and was of course done by big time news pros. But the two videos and related articles make a potent 1-2 punch for …
Manufactured Housing, High Winds and Tornado Video Tops 100,000 Read More »
Let's be really basic and candid. People make comparisons. It is part of what we are and do; we compare people, products, services, entertainment, food, politics, religion. You name it, and people make comparisons on it. Photo Credit – WikiCommons. We also tend to 'judge' or 'discern.' Labels are not just something on a can …
Three Steps to More Sales Comparisons Help or Harm You in Marketing and Sales Read More »
StatSpotting cites Cisco as saying that by 2011, half of all traffic on line was video. Half! The second biggest search engine behind Google isn't Yahoo or Bing, it's YouTube! Our industry certainly uses video, which is good. The use ranges from pretty ragged, to some that is top notch. Like many of you, we've …
Let's keep this short and sweet. Do you think our industry's image can improve? You do…I think so too! One of the many false 'tags' on our industry has to do with the myth that we blow away with the first big wind. That is a myth that is far from the truth, as the …
Improve our Industry’s Image the easy way by Sharing the Facts! Read More »
As of this writing, visitors have over 10,000 views of our dramatic video of a manufactured home hit by a tornado and high winds. You can find it at this link: http://ManufacturedHomeLivingNews.com/dramatic-video-of-a-manufactured-home-hit-by-a-tornado-and-high-winds/ Self-described industry newcomer Kendal Guzman just posted the following comment on the video: “This is so cool. I had no idea they were …
We don't require a multi-million dollar national campaign to improve the image of manufactured housing, as nice as it may be to have one. We don't need high dollar Madison Avenue advertising 'gurus' – who don't know our industry – to tell us what we ought to do. We know deep down what needs to …
Start YOUR Free Manufactured Housing Image Campaign, Today! Read More »
