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Posts Tagged ‘sales coaching’

B2B and B2C Manufactured Housing Marketing, Sales, and Management

May 12th, 2017 No comments

You’re here for good reasons. To learn, grow, earn and return.

In Merchants and Crusaders, we described why it makes sense to do business with us.

800 words could be summed up for marketers this way. We’re #1.

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We have the best and biggest B2B audience of its kind in the industry. B2C, we provide home seekers the answers they are looking for that cause more cash and credit qualified customers to say “yes” to buying a manufactured home.

Our concept is simply better story telling.  We do that in user friendly ways.

Professionals and the public want to be more informed before they act today. We make that possible.

The new MHProNews.com website provides increased engagement for marketers.  Our videos, for example, feature a range of styles that get results for our clients.

MHLivingNews.com also continues to evolve, but as the video interview with one of our B2C clients on this page reflects, what we do, works.  Listen to Tom tell his story, and odds are you’ll have several ‘aha!’ and ‘eureka!’ moments.

Tom Fath Discusses How Engaging the Media Boosted Manufactured Home Sales, Homeowner Satisfaction from ManufacturedHome-ModularHomeNews on Vimeo.

In This I Believe,” you get the vision of the motivations and morals that inspire and move MHProNews.com and MHLivingNews.com.

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We believe in ethical, sustainable ways that can grow a business or location like yours to ever greater potential in a timely, cost effective way. That in turn grows our industry to its potential, which is several times higher than it currently is.

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Got a B2B or B2C challenge? 

Feel free to reach out by email or call.  Tell us your goals, your challenges, and budgets. Together, let’s see how we can best advance your cause to maximize your results.

Video. Websites and off-line Marketing. Sales Coaching & Training. Sales RecruitingConsulting. Enhanced PR.

Our original name was MHMarketingSalesManagement.com. We quickly dominated, which tells you we can help you dominate in your market too.

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We know the business from the ground up.  We know the target audiences.

So, the odds are good that we can serve you better than anyone else in the industry.

Check out our LinkedIn endorsements and hundreds of recommendations. ##

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By L. A. ‘Tony’ Kovach
Managing Member,
LifeStyle Factory Homes, LLC dba:
MHLivingNews.com | MHProNews.com | 863-213-4090

Content Is King! Blogging, Video B2B and B2C Tips for Manufactured Home Marketers

February 4th, 2016 No comments

If a picture is worth a thousand words, then an infographic can be worth still more. Good video takes time, effort and has a cost, but you’ll see from the third party facts below why investing in video makes good (Dollars and sense. 😉

One reason MHProNews and MHLivingNews dominate in their respective categories is because we practice what we preach. We generate daily, relevant content on MHProNews. The result? At the time I’m doing this blog, here is how many people our home page guest tracker says are on our site, “We have 3585 guests online.”

To put that in perspective, 1571 is the official total registrations (not arrivals, registrations) for the 2016 Louisville Show, per Show Ways Unlimited final tally. So we have more than double on our site at this moment, as the 2 day show had for total registrations. Needless to say, others will come to MHProNews during the course of every 24 hour day.

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Screen capture of MHProNews home page guest counter, at date and time shown. Screen capture using Jing by TechSmith.

Check out these three infographics. The sources for each are cited below their respective infographic.

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Outsource content creation can often be more cost effective, and while a company like Inklyo could be good in many fields, MHMarketingSalesManagement specialize in factory built housing. We know the market and the target audiences.

Marketers widely agree, Content is King. Good content means better SEO, more traffic and more love from Google or others. It means more return visits from your target audience. The following is circa Aug 2015.

Video and Your B2B or B2C Marketing.

The following data/chart is circa Aug 2015.

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Compare what we do at MHMarketingSalesManagement to what any other similar firm does for the MH Industry. If you dare to compare our services with HighQ or any others, you’ll rapidly see why we have over 100 unsolicited endorsements from pros like you.

As you read the below, keep in mind that a blog post can be vidoes, images, text a combination or a variety of different kinds of content.

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We have professional writers who know MH, but compre what we do to Blogger Sidekick or anyone else in MH. We give the added benefit that your marketing dollars support our industry building efforts, and routinely yields additional back links and exposure on sites you’d not otherwise be on – that’s good for your site and business image.

We do a variety of video styles, from commercials, to third-party news interviews, lower to higher tech. Two examples are below.

Note that the interviews are real people and are unscripted, that creates more interest for viewers.

What are you doing in your content marketing for 2016 to increase your engagement with your audience? Come to the pros who know the MH biz and know good content creation.

We do websites, professional content creation, including video, copy writing and more for B2B and B2C. We also do sales recruiting and sales coaching, that draws high praise from attendees.

What we don’t do, we can routinely point you to. For those ready to advance, one call or message can start it all. 863-213-4090 or latonyk@gmail.com. ##

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L. A. ‘Tony’ Kovach with a live audience, showing the principles of attracting and selilng more customers with Cash or Good Credit. See him present in Tunica on March 22nd, 2016 – click here for a video and more information!.

L. A. “Tony” Kovach.