Here on the Cutting Edge of Manufactured Home Marketing and Sales blog, we tend to focus on topics that can drive more business for retailers, communities, developers – and by implication – those producers, lenders and vendors who serve them. Today, we'll look at 6 million FACTS the should all point to why manufactured housing …
6 million Reasons Manufactured Housing Sales Should Grow Now Read More »
Imagine America during the Great Depression. There was virtually no federal social safety net then! While there has been suffering in the U.S. in what many call our recent "Great Recession" which began circa 2008, let's be honest. The great Depression days were far worse. This pair of photos from WikiCommons might help someone not …
It is amazing that so many in the manufactured housing industry are stuck selling homes priced under $30,000. Don't get me wrong! Any sale that fills a vacant home/site or moves another home out of a street retailer's inventory is good. But until the majority of communities and retailers learn how to selling homes priced …
(Editor's note to: Regular Cutting Edge Readers, we will pause this week, to present a special Shopping with Soheyla! We will return to our regular topics next week, but do read this, because it ties into everything that we pros ought to do!) In the inaugural Shopping with Soheyla! readers were teed up for a …
A recent client-connected trip took me to Phoenix's Sky Harbor airport, so my travels also took me to what looked like their new rental car center. All of the major rental brands were there – Avis, Budget, Hertz, National – plus some that you seldom see or were new to me, such as Fox, Payless …
We all make mistakes. Unexpected stuff happens. But when it does happen, what do you – as a professional, manager or owner – do? Because a well handled problem is an opportunity in disguise. Let me share a pair of examples that both revolved around the Louisville Show. I contacted the Crown Plaza about using …
