In a Boston Globe Editorial dated June 1, 2014, one of the nation’s largest newspapers’ digital edition carried the following article, which advocated for manufactured and modular housing to be used in their city. We’ll share the entire column, under fair use guidelines, and then comment at the end. Their headline and article (from their …
As the professionals, it is up to us to help frame the housing conversation in ways that showcase the appeal and value of modern manufactured homes. All too often, I hear MHPros repeat things their customers are saying to them. Don’t get me wrong, we need to LISTEN to what they have to say. But …
Comparing Manufactured Home Apples to Conventional Housing Apples Read More »
Zig Ziglar continues to teach and inspire me, even after passing onto his eternal reward. We all encounter people, personally and professionally, whose attitude is clearly off. At such times, it is wise to be patient and to ask or reflect on Zig's question, “Who kicked your cat?” The person doesn't even have to be …
What if your business became a desired destination? Or what if your location was viewed as 'a launching pad' for fun and adventure? Have you ever heard about selling the sizzle, instead of the steak? As an example, in my recent trip to Washington, DC, I had the option of flying out of Chicago's O'Hare …
If a picture is worth a thousand words, then Pinterest must already be worth billions. I recently signed up, and want to encourage you to sign up and/or pass the following on to all on your email lists. http://pinterest.com/latonyk/manufactured-home-lifestyle/ We can add to this, of course, this is a start. The idea is simple. It …
I just returned from the manufactured housing show in Louisville. I was very pleased with the optimism and attitudes of both the exhibitors and attendees. Most, including myself, believe we have turned a corner and the industry is moving forward, once again. In many of my conversations, the coming elections were a hot topic and …
