PresenterPro and Nancy Geer from the New York Housing Association both reminded me recently that a picture is worth a thousand words. We are regrettably living in an era of decline for tens of millions of Americans. Most of us would rather see the robust economy of the 1990s vs. the anemic one we have …
In marketing, there is theory and then there is practical reality. “Talk can be cheap,” so we'll show you tips we've done successfully for years, and yes, you can too! Let's jump in and get started with events, personality and organizational marketing (EPO Marketing). We will offer actual examples and each will be followed by …
We've all heard the saying about preaching to the choir. Someone may comment to me about about some forward looking thought being shared about manufactured housing. "Your preaching to the choir, Tony." That's good! Because a choir stays in practice precisely by signing the same tune from the same page of music. Whatever your mission …
We've looked at sales tips, motivators, Pinterest pages, blogging and infographics among the many tools you can use to advance manufactured housing. Today, lets look at factoids. Factoids are brief statements of fact. When used in colored text backgrounds they can grab attention and make a visual (emotional) as well as logical impact. The factoids …
Search Engine Optimization – or SEO – is one of the many keys to success online. SEO strategies are ever evolving, so it is important to keep up with the latest trends, because what works today could be history tomorrow. If you sell a big ticket item, think about this fact. When you sell just …
Sample SEO Strategies for Creative Manufactured Home Marketers Read More »
Print: newspapers, magazines, yellow pages, papers, brochures or mailers. What do they give you that the Internet can't? Paper cuts? Ink on your fingers? With the web and the right analytical tools, a professional can give you accurate statistics that print alone can not deliver. With that quick backdrop, let's take a look at the …
