Land Lease

Selling $2,000 – $20,000 “Mobile Homes” vs. Selling $40,000 – $200,000+ Factory Built Homes

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It is amazing that so many in the manufactured housing industry are stuck selling homes priced under $30,000. Don't get me wrong! Any sale that fills a vacant home/site or moves another home out of a street retailer's inventory is good. But until the majority of communities and retailers learn how to selling homes priced …

Selling $2,000 – $20,000 “Mobile Homes” vs. Selling $40,000 – $200,000+ Factory Built Homes Read More »

Sparks Wrap up the Discussion of the Future of the Land Lease Business Model, National Communities Council 2013 Fall Leadership Forum

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Each of the panels and presenters at the 2013 National Communities Council (NCC) inaugural 2013 Fall Leadership Forum offered multiple take-aways which properly applied could have been worth more than the price of admission. Randy Rowe (l), Gary McDaniel, Joe Stegmayer, Stephen Braun (r) For this column, we will focus on a very focused segment …

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Manufactured Housing Institute – Suppliers Division – Product Placement Project

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At the Manufactured Housing Institute (MHI) annual meeting, the Suppliers Division voted in favor of doing a creative MH industry image building project that would use Product Placement in videos. Video is hot online. The number two search engine right behind Google is YouTube! You can find YouTube videos on seemingly countless subjects. The MHI …

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Who’s Missing?

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PresenterPro and Nancy Geer from the New York Housing Association both reminded me recently that a picture is worth a thousand words. We are regrettably living in an era of decline for tens of millions of Americans. Most of us would rather see the robust economy of the 1990s vs. the anemic one we have …

Who’s Missing? Read More »