It is amazing that so many in the manufactured housing industry are stuck selling homes priced under $30,000. Don't get me wrong! Any sale that fills a vacant home/site or moves another home out of a street retailer's inventory is good. But until the majority of communities and retailers learn how to selling homes priced …
There is an old maxim that goes like this: “First you form your habits, then your habits form you.” Ladies and gents, this is true and over time leads to chains that are as challenging to break as they took time to forge. Habits lead to slavery. The question becomes if we are the masters …
Short answer, yes you can! This isn't hypothetical, it is real and it is happening right now today. You can learn how to do it too, if you are heading to the event described below. Every day Realtors earn a commission by selling a home they do not own. Everyone in a closed deal routinely …
Can you legally and morally earn money from the sale of a competitors home? Read More »
First you form your habits, then your habits form you. This maxim is true in our personal life, and it is true in our professional life. That includes how you approach management, marketing and sales too. Let's see how this principle plays out in manufactured housing. In this new economy and more rigorous regulatory environment, …
There is only one who can claim to have every answer to every question and problem. That one has a three letter name, God. Ipso facto, that means the rest of us have to struggle along as best as we can with limited knowledge and limited answers. That's okay. Time, trial and error, learning from …
Filling MHC Vacancies and Retailing More Manufactured Homes Read More »
Let me take you back to the not so distant past before the Internet and when the telephone and other technologies were still on the distant horizon. How did people sell their wares? Word of mouth from satisfied customers. Fast forward some years and businesses used the newspaper, radio, then television and then BAM the …
If Word of Mouth Is Still King Are you Maximizing it? Read More »
