Posts Tagged ‘best effort’

How often do you Shower?

April 11th, 2013 No comments

How often do you shower or take a bath?  Daily? Every other day? What ever it is, think of the number…

Now, how often do you purposefully read something motivational or inspiring? Daily? Weekly? Monthly?

Some people told Zig Ziglar that motivation is time wasted, because it 'wears off.'  Zig's response was classic.  “People often say that motivation doesn’t last. Well, neither does bathing – that’s why we recommend it daily.” – Zig Ziglar.

The meaning is clear. You need a regular dose of motivation, the same as you need to wash regularly.  For those who don't, they may stink…

…and I've met people with 'stinking thinking' before, haven't you?  If we are candid, we have all at times been guilty of negative thoughts and thinking. So like bathing, we need a regular dose of motivation and inspiration.

If you don't have a good attitude, you can build one up! It may take longer than a shower does, but regular immersion in inspirational thinking pays off the same as regular doses of negative thinking tears someone down.

Motivation and Achievement

When I am recruiting for a client's company or myself, there are three things I look for, and they are summed up in this acronym: ASK.

> Attitude
> Skills
> Knowledge/Experience

If all three in A.S.K. are present in a candidate for a career role:

  • a good attitude,
  • the right skills and
  • experience,

there is a good chance we have the right person for the job.  When only the second and third traits are there, but a good 'can do!' attitude are missing, that person just might be drag, dangerous or a liability.

The Sage of Omaha said something similar:

“Somebody once said that in looking for people to hire, you look for three qualities: integrity, intelligence, and energy. And if you don’t have the first, the other two will kill you. You think about it; it’s true. If you hire somebody without [integrity], you really want them to be dumb and lazy.”

  • Warren Buffett

Think about Buffett's  'energy' quality as being positive or negative, and you see that part of what 'the Sage of Omaha' is talking about in having a good, positive 'energetic' attitude.  Integrity also reflects our attitude or mindset. The bad attitude is the one that is more lazy, lacks discipline and is more likely to be dishonest.

While positive motivation and integrity don't always go hand in hand, when they do, you routinely discover a better work ethic.

In our ground breaking marketing and sales training programs for clients who sell manufactured homes at retail centers or in land lease communities, I'm looking at the attitudes of those in front of me.  Are the pros being trained or coached sporting a good or bad attitude?  Are they embracing the training? Are they giving it their best effort? Or are they resisting it?

We know from experience that those who commit to our marketing and sales process get better results, often dramatically better. We've seen locations increase sales from the low single digits monthly into double digit closings monthly. But I also recall an operation where someone resisted the training, the supervisor didn't require that they buckle down and 'just do it,' so is it a surprise that they didn't change or improve much? Of course not. I've yet to meet someone working for a company that had so little skill, that they couldn't do what we ask. So what makes the difference between the successful team members and those who won't grow?

Clearly it is the motivation of the 'professionals' involved!

We created the free INspiration blog for the expressed purpose of providing a positive place in manufactured housing to come and get that routine boost of motivation!

Many of Tim Connor's or our Zig Ziglar columns are motivational or inspirational as well, as are other thougthful writers, such as periodic contributor and successful MH Retailer Greg McClanahan.

There are some who learn things fast and easy.

For others, change may start out hard, but with practice what is new in time becomes a habit.  Habits by definition become second nature, as normal as breathing.  Cultivate a good 'can do' attitude in yourself and share that with your team mates.  Feed your mind with good, inspirational and motivational thoughts.

It routinely pays off for those who do!

The logic of this is so obvious.  

Whether you think you can, or think you can't, you are right!'”
– Henry Ford.

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Whether you think you can or whether you think you can't, you're right. – Henry Ford

Who Cares?

February 4th, 2012 No comments

When I first got into the Manufactured Housing industry, I really knew nothing about it. So, the first thing I did was went and visited a retailer near me. He had 3 or 4 homes on display and I asked the sales associate to show me around. As we walked in the first home, I attempted to shut the door, but it did not close properly. The salesmen remarked, "that's a manufacturer's defect." Things did not get any better after that point. Inside the home sat some cheap, white plastic patio furniture. The marriage lines were clearly visible and the carpet was unseamed, wrinkled and buckling. Furthermore, the salesperson was unable to answer several of my questions.

As my first experience with Manufactured Housing, I will say it was quite awful.
About a month later, I attended the Louisville Manufactured Housing Show and saw something amazing. These homes were beautiful! They were nicely displayed and well decorated, inside and out. The quality of construction was visible from every angle. I saw what this industry was really capable of doing. I asked a lot of questions that first show, and each salesperson I spoke with answered those questions completely. It was a truly great experience.
Both of those experiences have stuck with me.
I told this story to someone not long ago and he remarked that it was because the manufacturers have so much more money to set up and showcase their homes than some retailers do. But is that the truth? Isn't one key difference between the two experiences was caring, motivation and the desire to give one's best effort? One seemed not to care (or be motivated) at all and the other cared greatly. Doing what's right may take more time, money and effort initially, but it pays off many times over.
Someone once said, "if we define 'good enough' sufficiently low, we'll probably meet our standards." Caring involves raising the bar to a point where the team has to stretch. Everyone, from the top down needs to buy into the product or service being offered and understand that they have a crucial role in the creation of the final product/service. Each person's individual effort when combined with that of the others involved will determine success or failure.
Since that initial bad experience, I've encountered a lot of people and companies that are doing it right, that honestly care and have enough motivation about their products, services and this industry. Those who care tend to get better results than those who make the half-hearted effort at merchandizing, marketing or salesmanship. Those that care understand how to showcase and promote their homes or products and how to train their staff, salespeople and service crews. In the long run, those who invest in quality at every stage of the marketing, merchandising and sales process will reap the benefits of more sales, less turnover, happier customers with fewer callbacks, more solutions and better profits.
If you don't care enough, who will? # #
(Editor's Note: We hope to see you and hundreds of other industry professionals at the 2012 Great Southwest Home Show in Tulsa, if you care enough, please stop by our booth their and say hello.)
post by
Jeff Templeton
Business Development and Advertising or
Innovation – Information – Inspiration for Industry Professionals
Office – 954-217-2571
Cell – 954-593-8897