Archive

Archive for February, 2016

MH Profits, Sales, Education and the Launch of the 2016 Tunica Manufactured Housing Show Website

February 23rd, 2016 No comments

There has been a flurry of activity around the 2016 Tunica Manufactured Housing Show. Management informs us that its a sellout! Which means that attendees who are coming will have some:

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Videos, a photo gallery, hotel, free online registeration and more are all available at this link. Check out the education/seminar page, we’ll be there the day before the show opens, on March 22nd.  That way, you don’t lose a minute of time viewing homes and exhibits.

Please say hi to us at booth #74 at the show, and watch the TunicaShow.com site and the Corporate Press Releases and the Daily Business News for show updates. For those who go, they tend to grow, so we look forward to seeing the movers, shakers and growth minded at the 2016 Tunica Show. ##

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L. A. “Tony” Kovach is the most widely known and respected MH marketing and sales trainer in the U.S.. Tony will be presenting during the 2016 Tunica Manufactured Housing Show, see details, linked here.

By L. A. ‘Tony’ Kovach.

Content Is King! Blogging, Video B2B and B2C Tips for Manufactured Home Marketers

February 4th, 2016 No comments

If a picture is worth a thousand words, then an infographic can be worth still more. Good video takes time, effort and has a cost, but you’ll see from the third party facts below why investing in video makes good (Dollars and sense. 😉

One reason MHProNews and MHLivingNews dominate in their respective categories is because we practice what we preach. We generate daily, relevant content on MHProNews. The result? At the time I’m doing this blog, here is how many people our home page guest tracker says are on our site, “We have 3585 guests online.”

To put that in perspective, 1571 is the official total registrations (not arrivals, registrations) for the 2016 Louisville Show, per Show Ways Unlimited final tally. So we have more than double on our site at this moment, as the 2 day show had for total registrations. Needless to say, others will come to MHProNews during the course of every 24 hour day.

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Screen capture of MHProNews home page guest counter, at date and time shown. Screen capture using Jing by TechSmith.

Check out these three infographics. The sources for each are cited below their respective infographic.

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Outsource content creation can often be more cost effective, and while a company like Inklyo could be good in many fields, MHMarketingSalesManagement specialize in factory built housing. We know the market and the target audiences.

Marketers widely agree, Content is King. Good content means better SEO, more traffic and more love from Google or others. It means more return visits from your target audience. The following is circa Aug 2015.

Video and Your B2B or B2C Marketing.

The following data/chart is circa Aug 2015.

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Compare what we do at MHMarketingSalesManagement to what any other similar firm does for the MH Industry. If you dare to compare our services with HighQ or any others, you’ll rapidly see why we have over 100 unsolicited endorsements from pros like you.

As you read the below, keep in mind that a blog post can be vidoes, images, text a combination or a variety of different kinds of content.

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We have professional writers who know MH, but compre what we do to Blogger Sidekick or anyone else in MH. We give the added benefit that your marketing dollars support our industry building efforts, and routinely yields additional back links and exposure on sites you’d not otherwise be on – that’s good for your site and business image.

We do a variety of video styles, from commercials, to third-party news interviews, lower to higher tech. Two examples are below.

Note that the interviews are real people and are unscripted, that creates more interest for viewers.

What are you doing in your content marketing for 2016 to increase your engagement with your audience? Come to the pros who know the MH biz and know good content creation.

We do websites, professional content creation, including video, copy writing and more for B2B and B2C. We also do sales recruiting and sales coaching, that draws high praise from attendees.

What we don’t do, we can routinely point you to. For those ready to advance, one call or message can start it all. 863-213-4090 or latonyk@gmail.com. ##

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L. A. ‘Tony’ Kovach with a live audience, showing the principles of attracting and selilng more customers with Cash or Good Credit. See him present in Tunica on March 22nd, 2016 – click here for a video and more information!.

L. A. “Tony” Kovach.